BUILDING AFRICA'S DIGITAL ECONOMY

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THURSDAY 14 NOVEMBER 2013 CONFERENCE DAY THREE MONETISING CONTENT & DATA INFRASTRUCTURE SHARING NEXT STEPS TO CONNECT AFRICA 09.00 Welcome by Informa Telecoms & Media Chaired by Bradley Shaw, Head of Business Development - Southern Africa, Spinlet 09.10 Why will the next leap forward in African TMT will come through fixed broadband networks and content Richard Bell Group CEO Wananchi Group Holdings Ltd 09.30 DISCUSSION: Connecting all Africans to reliable and affordable services • Examining the international connectivity links across Africa: are they sufficient and are they affordable? • What more investment is needed to ensure communications networks and infrastructure are sufficient to support Africa’s economic development? • Prioritising networks developments efficiently: providing high-speed broadband to urban areas vs connectivity to rural areas • How can regulators and governmental institutions support the telecoms, media and ICT market? Panellists: Essa Al Haddad Group CEO for Africa Etisalat Group Léon-Charles Ciss Head of Marketing AMEA Orange Jose Henriques Vice-President: Data and Online Airtel Africa Sunil Joshi CEO Neotel Nic Rudnick CEO Liquid Telecom Alain Biston President, Wireless EMEA Alcatel-Lucent 10.10 The impact of SDN : Challenges to make network flexible, agile and responsive for service demand • Limitations of the current system/architecture • What will be changed/added/removed/unchanged? • Business Benefits, Use Cases & Deployment examples Shinya Kukita Chief Engineer, Golbal Business Unit NEC Corporation 10.30 Handset & Devices: Delivering on the specific needs of African consumers • Smarpthones, tablets, feature phones: what devices are most popular in Africa? • How important is the price point in the success of a device? • Which manufacturers are likely to dominate the market and is there space for an African-made device? Representative, Microsoft 10:50 Guaranteeing quality connectivity across the African continent • How does Africa fare in terms of networks and connectivity? • What is needed for Africa to become a world-class contender in terms of quality broadband and telecoms services? • What is holding us back and how can we overcome the hurdles? Lambo Kanagaratnam CTO MTN South Africa 11.00 REFRESHMENTS & EXHIBITION VISIT BREAK TO TRACKS Increasing data revenues for operators 12.15 CASE STUDY: Delivering a Better Data and Video Experience • The effects of data and video traffic on the network – and on subscribers • Techniques for managing the data traffic growth on 2G, 3G and 4G networks • Measuring and managing subscriber quality of experience (QoE) • Case Study: Vodacom South Africa - delivering a better smartphone experience Mark Davis, Sr. Director Product Marketing for Service Provider Platforms, Citrix Jannie Van Zyl, Executive Head: Consumer Data, Vodacom SA 12.35 Social Media Panel: Monetising social media services in Africa • How successful have social media brands been in monetising their services? • Examining the different monetisation models: what works and what doesn’t? • How can social media brands work with operators to generate revenues for both? Panellists; Nicola D’Elia, Growth Manager Africa, facebook Tomisin Fashina, CEO, Yookos Marc Herson, Director, 2go John Karanja, Founder, Whive, Kenya Vincent Maher, Chief Marketing Officer, Mxit 13.10 Lunch 14.10 Launching new value-added services • Developing a successful VAS strategy: what are the main points? • The innovation process: how to create a new service? • Developing and launching a new service Mamutse Munyaradzi, VAS & Mobile Content, Telecel Zimbabwe 14.30 Ensuring the quick and cost-effective deployment of new data products and services • What new data products and services are showing the most opportunities for operators in Africa? • Examining the technical challenges in deploying these services • Ensuring the services are cost-effective and reliable Reserved for Inmobia 15.00 Old school vs new school: Making the most of content in a digital age • Adapting to new formats and new technologies: what can we learn from ‘old’ formats and how to make the most of new ones? • Adopting new tricks: adding value to old media thanks to the new generation of technology and enhanced connectivity • Making a difference from budget to ROI as well as audience growth and interactivity • Sharing ideas from successful formats on multi-screen Keith Lindsay, Managing Producer, TSV Brett Lindsay, Director & Production Consultant, Big Brave Productions 15.30 End of conference Join us at Research & analysis provided by Attend the Telecoms Mini MBA in Cape Town alongside Africa Com and GAIN FREE ENTRY TO THE EXHIBITION 11–15 November 2013 Cape Town 12.00 Examining infrastructure sharing models to reduce OpEx • What parts of the network can be shared among operators? • Assessing the pros and cons of the different models of infrastructure sharing • Determining the best strategies for operators to share or outsource part of their networks Chuck Green, CEO, Helios Towers 12.20 Debating infrastructure sharing models as part of operators’ cost-efficiency strategies • What models are most suitable for what needs? • Can infrastructure sharing models work in all African markets? • Learning lessons from existing infrastructure sharing agreements in Africa Panellists Andres de Orleans-Borbon, Chief Financial Officer, Helios Towers Informa moderator 13.00 Lunch 14.00 Regulation in a digital era: how is the regulator’s role evolving? Kolubahzizi T. Howard, Director of Strategy, Liberia Telecommunications Authority 14.20 The role of regulators in encouraging competition • The sase for and against increased competition in telecom markets • Regulatory tools for impacting competition • The impact of regulation on capital raising • Real-life cases Harbir Singh Nat, Principal Investment Officer, Africa Region, IFC 14.40 Operator-Regulator debate: Working together to deliver the best services to end-user and grow African economies • How involved are operators and other industry stakeholders in the regulatory process? • What are the optimum ways for operators and regulators to exchange approaches and communicate ideas to each other? • Discussing ways to work better together towards common objectives Panellists: Kolubahzizi T. Howard, Director of Strategy, Liberia Telecommunications Authority Mandla Msimang, Regulatory Advisor, Smile 15.20 Closing remarks 15.30 End of conference REGULATORY EVOLUTION “THIS EVENT IS ONE THAT ALL TECHIES SHOULD ATTEND” Nissar Saib, Senior Manager: IP/Packet Data Operations, MTN South Africa In partnership with Telecoms Mini MBA A 5-day postgraduate level university accredited telecoms management programme. This highly practical and interactive programme for mid to senior professionals covers 5 key competency areas of Strategy/Business Environment, Technology, Finance, Leadership/People Management and Managing Customer Focus. Successful completion contributes to the Postgraduate Certificate in Advanced Telecoms Management. The Telecoms Mini MBA is highly participative, focusing on real business, technology and industry issues. It is designed to give you a critical understanding of the key competency areas required for success within the industry – enabling you to make more informed and commercially viable strategic decisions. The business simulation is the vehicle through which we maximise the competency development and ensure ideas on strategic implementation can be tested and appraised. Technology Training from Telecoms Academy at Africa Com 2013 • Informa Certified LTE Radio Planning Professional (11-15 Nov) • Small Cells (13-14 Nov) *Speaker details to be announced – check www.comworldseries/africa for updates Early bird and group discounts available SAVE €500 Book by 30 September 2013 The programme features focused technology modules and an emphasis on the business aspects of telecoms. The course offers a rewarding experience that will equip them with the skills and knowledge they need to succeed in the telecoms industry. “A VERY PROFESSIONAL COURSE DELIVERED BY A VERY PROFESSIONAL ORGANISATION” MA, Orascom Telecom For more information and to register contact Telecoms Academy on Tel: +44 (0)20 7017 5614 Email: training@telecomsacademy.com JOIN US WWW.LINKEDIN.COM www.comworldseries.com/africa
“GENERATED GOOD NEW LEADS AND WAS A GREAT PLATFORM TO MEET EXISTING CLIENTS TO SHOWCASE PRODUCTS.” Steven Nagel, Systems Engineer, Dynamic Testing Solutions WIRELESS BROADBAND Sponsored by: 12.00 Leveraging Wi-Fi to meet the demand for broadband in Africa • The business case for carrier Wi-Fi • Integration of cellular and Wi-Fi • Enterprise managed services • Monetizing Wi-Fi • Building the Wi-Fi business case Steven Glapa, Senior Director - Field Marketing, Ruckus Wireless 12.20 Using wireless to provide broadband access • Assessing wireless broadband access technologies • Strategies to provide broadband access to different areas: urban, rural • Future network development to improve wireless broadband access Speaker to be announced* 12:40 Utilizing wifi for last Mile broadband service for estates and multi-tenant building • Background: Rise of multi-tenant building development • Overview of last mile solution technologies • Implementation considerations and economics of wifi as a last mile solution • Future: Offload of mobile networks to wifi Patrick Ananyi, Founder & director, Tizeti Network Limited 13.00 Lunch Join us at Small Cells and Heterogeneous Networks for LTE and LTE Advanced 13 – 14 NOVEMBER 2013 Demand for higher capacity networks have driven the adoption of high bandwidth systems like LTE, however high bandwidth systems don’t fully address the increasing demand for data capacity in mobile cellular networks, Next generation networks will rely on high density clusters of small cells to yield capacity. This 2 day course will describe the concepts behind small cell systems and detail the technology and challenges of deploying small cell networks. LTE advanced includes femto, relay and WiFi offload techniques to boost local capacity, however managing the backhaul, mobility and interference of such systems are complex tasks that will be covered in this course. This course is an essential primer for any operator, engineer or planner that needs to fully understand the nature of small cells, the capacity increase possible with such systems and the many challenges of Hetnet deployment • Small Cell Concepts • Base Station Classes • HetNet Challenges - Backhaul - Mobility - Location Planning - Interference Management • Hetnet Capacity • LTE Relays • WiFi Offload • CoMP www.telecomsacademy.com Chair: Kim Andersen, Principal Advisory, CxO Advisors & Ovum 12.00 Hadoop: capturing Big Value in Big Data • How use case segmentation drives solution design and technology selection • What is the disruptive innovation in Hadoop? • What are target use cases, horizontally and telco-specific? • How do you start realizing value from Hadoop today? • How does Hadoop complement existing investments in business intelligence? Juergen Urbanski, Chief Technologist Big Data and Cloud, Deutsche Telekom Group 12.20 Big data, mobile technologies and the innovation imperative: A City of Cape Town perspective • Developing customer intelligence & Segmentation strategies • Optimising network data analytics • Enhancing your Fraud detection methodology Ferdie Lochner, Head: IT Finance & Innovation Lead, City of Cape Town 12.40 Leveraging Big Data for Bigger Revenues • Harnessing the Big Data potential • Assessing and addressing key challenges • Using Big Data to create and deliver higher customer value • View from the field Ganesh Jayadevan, Sr. VP – Messaging & Business Solutions, Mahindra Comviva 13.00 Lunch & Exhibition visit 14.00 HANDS-ON LAB: How can telcos tap into the value of Big Data? • Understanding the key challenges to Big Data monetisation faced by Telcos • Unifying senior management & making better business decisions • Which organisational departments need to get involved with Big Data? • Securing executive leadership and buy-in from business leaders • Dealing with the organisational lack of analytical expertise • The return on investment of Bid Data: where is the opportunity? Reserved for Sponsor 14.25 Real-time analytics Data mining: automating the process Nicolaas Coetzee, IT Security Specialist, First National Bank SA 14.45 Big data: the potential to revolutionise healthcare • How healthcare organisations will need to increasingly look to big data to explore ways of managing healthcare costs in terms of disease management. • Why disease management and particularly hospitalisation are huge cost drivers • How technology is the great “enabler” of cost saving mechanisms • Looking at the growing importance of healthcare providers utilising cloud-based big data systems • Key metrics drawn from devices add immense value to the cloud & big data Simon Spurr, Chief Operating Officer, FOLUP Inc. 15.05 The Telco opportunity in the Big Data paradigm Steven Kirenga, Business Solutions Manager, MTN Uganda 15.25 Refreshments Break & Exhibition visit 15.45 Brainstorming Session: The future of workspace: how do you enable the mobile enterprise, the mobile employees in an African context? 16.10 Security, data privacy and industry compliance in BYOx strategies • What are the industry’s leaders caring for the security of apps, content and devices? • What are the unique challenges in the African network infrastructure landscape? • Controlling what the device does on the enterprise network, access control to network resources and applications, data access, encryption and device tracking 16.45 Hands-on Lab: Exploring the role of the Telco in BYOD • Why Telcos sit in the unique position to provide management services alongside their data and voice transport connections • How can they step up the mark and start offering a complete MDM platform on their own? • What is the partnership opportunity with the bigger MDM vendors? • Calculating the ROI potential and how can BYOx be bundled with Cloud services 12:00 Introduction by Session Chair Richard Walton, Co Chair Person, Mobile Monday South Africa Embracing the New Media Revolution 12:10 Improving mobile Internet access for lowerincome users in Sub-Saharan Africa Dirk le Roux, Managing Director, Afrozaar 12:30 Understanding the Evolution of User Consumption Serigne Barro, Partner - General Manager, PEOPLE INPUT 12:50 Developing a native app in Africa Kobi Tziruya, COO, M Wise 13:10 Networking Lunch and Breakout Sessions 14:05 Polymorph Interactive Developer Workshop Led by Herman Lintvelt, Co Founder, Polymorph 15:35 Networking Break and Developer Outbreak Sessions 16:35 Everyone is an app developer - the story of how 3 non-app developers launched GoMetro - the official Metrorail app Justin Coetzee, Founder, Go Metro 16:55 iPawn - Tangible Magic in the Digital Era Erik Jan Bijvank, Founding Partner, Fonk Mobile 17:15 End of Day and Close of Conference LTE & Broadband 11.00 Managing opex and capex when upgrading mobile networks • Evaluating the investment necessary to deploy \LTE networks • Determining coverage areas for maximum ROI • Solutions to maximise cost-efficiency Representative, Ericsson 11.30 Service Management in the LTE World • Generating new revenue streams by enabling secure access to multimedia services over LTE • Enabling multiple subscription management for Roaming, M2M, Mobile TV, NFC …. • Managing on-demand activation of data services over LTE • Advanced connectivity and seamless access to new services • Leveraging on high speed access to the SIM and continuously measuring the quality of experience • Turnkey solution for remote updates, provisioning and subscription activation • Optimising the network by enabling off-load to WiFi services Shaheryar ZAMEER, Head of Telecommunication Solutions CIS, Middle East & Africa, Gemalto 12.00 Optimizing the network to provide the best possible end user experience Richard Choi, Chief Commercial Officer, Jinny Software 12.30 Presentation to be confirmed Representative, Tekcomms 13.00 Lunch 13.30 Just the facts – using 4G mobile & fixed services on a dual mode WiMAX/LTE network • Fixed vs. mobile – fixec capabilities still paly a key role in the future of the network • LTE ecosystem evolution and device availability – moving from WiMAX to LTE and leveraging the ecosystem • Converging future networks – FMC, a roadmap for today’s fixed operators • Evolution of LTE services in Africa Mark Altshuller, CTO, Telrad 14.00 When should operators start planning for LTE? • Is 3G enough to meet the needs of mobile broadband users in Africa? • Examining the timescale for LTE planning • What considerations do operators need to make in their mobile broadband plans? 14.30 Closing remarks MASTERCLASS 11:50 Chairman’s Opening Remarks Nick Thomas, Principle Analyst, Informa Telecoms and Media Keynotes Session Creating Local Content 12:00 OPENING KEYNOTE ADDRESS: Engaging your target audience with focused content initiatives Kasia Kieli, President Managing Director Eastern Europe, Middle East and Africa (CEEMEA), Discovery Networks, USA 12:20 Creating a digital outlet for original African Content • Giving a platform to new generational voices in Africa (via the web and mobile) • Talent discovery, connecting artists with fans • Monetization via E and M commerce Nicole Klassen, Head of Content, Bozza 12:40 Content, what’s content? • Understanding the role of local content initiatives in Africa • Positioning Umuntu as a champion of original content • Creating word of mouth success of local content • Assessing the impact of social media networks on content Johan Nel, CEO, Umuntu Media, South Africa 13:00 Fireside Chat: Cape Town’s Local Content Schemes Mike Aldridge, Broadcast Manager, Cape Town TV, South Africa 13:20 Content Provider Case Study: Content = Just telling stories • Examining the evolution of Channels TV • Introducing technology changes in the processing of content • Utilizing new metadata in order to achieve the digital switch • Providing a sweetener to the consumer to encourage take up John Momoh, Chairman and CEO, Channels TV, Nigeria 13:40 Networking Lunch & Exhibition Visit International Broadcasters Impact on Africa 14:40 Broadcaster Keynote Case Study: BBC’s Innovation in the African Market • Being a global broadcaster creating local content • Achieving targeted content for the African consumer • Understanding the relationship between the BBC and it’s African partners • Identifying the role of the BBC brand as a global broadcaster Solomon Mugera, Editor, World Service Africa, BBC 15:00 Developing Pay TV channels in emerging markets • LatAm case Studies • Key learnings from other emerging markets for Africa • Creating balanced bouquets Alessandro Tucci, SVP and GM Africa, Fox Networks 15:20 PANEL: What are the major challenges and key successes of being a global broadcaster in Africa? • Who are the key international players in the African broadcast market and how is this changing? • What is the role of regulation in influencing the pace of growth? • What are the influencing factors which are driving African expansion? • Understanding the specific needs of the viewer Solomon Mugera, Editor, World Service Africa, BBC Colman Murray, Global Brand Director, AFP RelaxNews Alessandro Tucci, SVP and GM Africa, Fox Networks Kasia Kieli, President Managing Director Eastern Europe, Middle East and Africa (CEEMEA), Discovery Networks 15:50 Close of Conference “THE BEST AFRICA BASED TELECOM SHOW THAT I HAVE ATTENDED” John Gray, VP Sales EMEA, Wavestream Corp a Gilat Satellite Networks Company *Speaker details to be announced – check www.comworldseries/africa for updates 17.30 End of Enterprise Mobility Focus Session www.comworldseries.com/africa FOLLOW US WWW.TWITTER.COM/ALLABOUTCOM
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BUILDING AFRICA'S DIGITAL ECONOMY

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