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Butter - Understanding Dairy Markets

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www.lmic.info<br />

Analysis & Comments<br />

Livestock Marketing Information Center<br />

State Extension Services in Cooperation with USDA<br />

July 1, 2011<br />

Letter #26<br />

BUTTER: Stocks, Production, Trade, and Consumption<br />

Milk can be used for a diverse array of products with a multitude of characteristics. As a result the dairy<br />

complex has a multitude of data, including prices, production, stocks, trade and consumption. All these<br />

pieces are slightly different depending on product but largely have similar relationships when discussing<br />

market forces. The dairy complex has entered what many believe to be a new era of globalization. U.S.<br />

products are increasingly being consumed overseas, and the link between trade and other facets of a<br />

product is critical to the understanding of volatility and market direction. However, not all dairy products<br />

have data provided through public channels for various reasons. <strong>Butter</strong> will be the focus of this article,<br />

based on data availability and heightened interest from export markets.<br />

Production<br />

<strong>Butter</strong> production in the U.S. is highly seasonal with output the highest in the winter months and<br />

decreases in the summer months. On average butter production declines 50% from January to August,<br />

before increasing 36% August to December. The seasonality of butter production is a product of two<br />

items. First, milk production declines in the summer months as does butterfat tests. <strong>Butter</strong>fat yield<br />

follows a similar cycle, although not to the degree production fluctuates. <strong>Butter</strong>fat or milk fat (usually<br />

when referred to the raw product) is the portion of milk made up of fat. <strong>Butter</strong>fat tests are usually the<br />

highest in December and lowest in July, however percentage wise, the decline in butterfat is only 7%<br />

from the highest to the lowest month. Second, summer increases competition for other products that use<br />

butterfat, mainly ice cream. <strong>Butter</strong> essentially takes this fat and removes the liquid through a process<br />

called churning. Other products use milk fat as well, but ice cream probably uses the most in terms of<br />

quantity. Ice cream requires a minimum of 10% butterfat, and has the biggest draw during the summer<br />

months. Ice cream production peaks mid-summer as butter production troughs in late summer. Figure 1<br />

and 2 depict butter and ice cream production seasonality.


Page 2<br />

Figure 1: Seasonal Index for <strong>Butter</strong> Production in the United States. Data Source: USDA-NASS <strong>Dairy</strong><br />

Products Monthly<br />

Index Value<br />

1.4<br />

1.35<br />

1.3<br />

1.25<br />

1.2<br />

1.15<br />

1.1<br />

1.05<br />

1<br />

0.95<br />

0.9<br />

0.85<br />

0.8<br />

0.75<br />

0.7<br />

0.65<br />

Maximum<br />

Average<br />

Minimum<br />

Months<br />

Figure 2: Seasonal Index for Ice Cream Production in the United States. Data Source: USDA-NASS <strong>Dairy</strong><br />

Products Monthly<br />

1.4<br />

Index Value<br />

1.3<br />

1.2<br />

1.1<br />

1<br />

0.9<br />

0.8<br />

0.7<br />

0.6<br />

Average<br />

Maximum<br />

Minimum<br />

Months<br />

Even with a great degree of production fluctuation during the year, butter production has remained<br />

steadily increasing year after year. Graphically, a zig-zag pattern occurs when monthly production is<br />

graphed year after year. Regressing production data against time yields a linear curve gaining 100<br />

thousand pounds of butter produced annually. Figure 3 illustrates both actual and trended production.


LMIC<br />

Page 3<br />

Figure 3: <strong>Butter</strong> Production. Data Source: USDA-NASS <strong>Dairy</strong> Products Monthly<br />

1000s lbs<br />

180000<br />

160000<br />

140000<br />

120000<br />

100000<br />

80000<br />

60000<br />

Actual Production<br />

Trended Production<br />

Cold Storage<br />

40000<br />

Jan‐96<br />

Sep‐96<br />

May‐97<br />

Jan‐98<br />

Sep‐98<br />

May‐99<br />

Jan‐00<br />

Sep‐00<br />

May‐01<br />

Jan‐02<br />

Sep‐02<br />

May‐03<br />

Jan‐04<br />

Sep‐04<br />

May‐05<br />

Jan‐06<br />

Sep‐06<br />

May‐07<br />

Jan‐08<br />

Sep‐08<br />

May‐09<br />

Jan‐10<br />

Sep‐10<br />

Months<br />

Lumpy production indicates there is most likely uneven amounts of inventory unless consumption closely<br />

matches production. Month-end inventory data is provided in a mandatory survey done by USDA-NASS<br />

(National Agricultural Statistics Service) in the Monthly Cold Storage report, which describes frozen<br />

butter that will be generally stored 30 days or more. Unsurprisingly, butter inventories move largely<br />

opposite of production month-to-month. Highest inventories of butter are usually in the summer and are<br />

the lowest in the fourth quarter of the year.<br />

Looking back to cold storage in January 1992, butter inventories were extremely high. In 1992 butter<br />

inventories were nearly 800 million pounds, a result of price supports and production outpacing<br />

disappearance. The price supports declined after 1992 moving butter to a market pricing system. From<br />

1992 to 1996 disappearance caught up with production and eventually helped whittle away stocks to the<br />

lowest they have been to date at 13.7 million pounds. The movement to a market driven price had several<br />

implications: an overall higher average price, greater price volatility and lower stocks in cold storage.<br />

Since then, butter inventories have had a greater control over price. General themes indicate prices<br />

average higher when cold storage is lower. By looking at annual average price and inventory this pattern<br />

is more evident and is shown in Figure 4. Note changes in price are usually a within $0.40 per pound<br />

(33%), while cold storage changes are much greater (sometimes moves greater than double).


Page 4<br />

Figure 4: Annual Price and Cold Storage Levels: 1999-2010. Data Source: USDA-NASS Monthly Cold<br />

Storage<br />

Lbs in Cold Storage<br />

250000<br />

Price per Lb<br />

$2.00<br />

$1.80<br />

200000<br />

$1.60<br />

$1.40<br />

150000<br />

$1.20<br />

$1.00<br />

100000<br />

$0.80<br />

50000<br />

0<br />

Cold Storage<br />

<strong>Butter</strong> Price<br />

1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010<br />

Year<br />

$0.60<br />

$0.40<br />

$0.20<br />

$0.00<br />

Trade<br />

Previous to the last five years, exports of butter have relied on subsidies from incentive programs as a<br />

way to clear out inventory levels. As discussed above, cold storage levels were at record levels and to<br />

alleviate some of the burden exports were heavily subsidized to reduce inventory levels. <strong>Butter</strong> exports<br />

from 1980-1994 are subsidized as a result of direct product sales by the government or disbursement<br />

through U.S. aid programs. Heavily aided by these export programs, shipments spiked throughout 1992-<br />

1996, before inventory levels dropped to new lows.<br />

Trade had returned to a more flat stagnant pattern for close to a decade. From 1997 to 2006, butter<br />

exports were uninterrupted and were very low compared to the patterns experienced in the early 1990s.<br />

Since 2006, exports have risen significantly but tumultuously. The volatility in exports makes it difficult<br />

to discuss a normal trend, when as recently as 2009 exports decreased nearer to the level they were at for<br />

the prior decade. Figure 5 shows annualized trade figures from 1991 through 2011 year-to-date.<br />

Imports have also followed cold storage volumes, remaining high in years of low inventory and<br />

decreasing in years of higher inventory. High spikes in imports largely follow high spikes in domestic<br />

prices. Historically, months where domestic price has been above $1.70 per pound imports have risen<br />

drastically. Import influxes seemingly from price increases have occurred in 1998, 2001, 2004, and 2008.<br />

So far, 2010 and 2011 have failed to follow the historic pattern. It is likely this failure is due to the<br />

differential between domestic and world prices, butterfat supply and currency rates during this time<br />

period.


LMIC<br />

Page 5<br />

Figure 5: Annual Imports and Exports of <strong>Butter</strong> (HTS Trade Codes 40510). Data Source: USDA-FAS<br />

using GATS.<br />

1000 lbs<br />

200000<br />

150000<br />

Exports<br />

Imports<br />

100000<br />

50000<br />

*2011 is YTD<br />

0<br />

Year<br />

Domestic Consumption<br />

<strong>Butter</strong> use in the U. S. is also highly seasonal. The peak month for use is in October, while the lowest<br />

month is December. Use is calculated by taking previous month’s cold storage inventory, adding<br />

production and imports and then subtracting exports and cold storage for current month. By calculating<br />

disappearance in this manner, it provides a look at domestic use for a single month. Domestic use year<br />

over year is increasing, however, at a decreasing rate.<br />

Consumption seems to be impacted in general by price but with a time lag. The USDA-NASS weekly<br />

prices in the <strong>Dairy</strong> Product Price report represent commercial prices; inventory purchased is captured by<br />

consumption unless picked up by cold storage or exports. These prices, however, are not capturing the<br />

price the consumers pay and thus by lagging consumption, the relationship between price and<br />

disappearance is more evident.<br />

<strong>Butter</strong> consumption is further complicated by the variety of substitutes and definitions of butter. One of<br />

butter’s biggest competitors is margarine. Data dating back to 1909 compiled by USDA-ERS (Economic<br />

Research Service) shows the strong relationship. Total consumption of both products has been on the rise<br />

since 1909, with little interruption, gaining on average 25 million pounds a year through 1993. Since<br />

1993 total consumption has dropped significantly, falling on average of 85 million pounds a year. Over<br />

the last century butter and margarine have swapped market share twice, most recently in 2005 (See Figure<br />

6).<br />

<strong>Butter</strong> was supreme in use prior to 1958. However, margarine consumption was responsible for the quick<br />

gain in total consumption of both products, surging upwards from 1909 through 1993 also. Margarine<br />

surpassed butter consumption in 1958 and has remained the higher use product until very recently. <strong>Butter</strong><br />

use has been less turbulent, gradually declining since the 1930s through the 1980s. Recently, however,


Page 6<br />

butter has overtaken margarine once again and seems to be gaining ground, despite the overall decline in<br />

the use of both products.<br />

Figure 6: <strong>Butter</strong> versus Margarine Use: 1909-2010. Data Source: USDA-FAS, compiled by USDA-ERS<br />

Mills. Lbs<br />

3,500<br />

3,000<br />

2,500<br />

2,000<br />

1,500<br />

1,000<br />

500<br />

Total <strong>Butter</strong> Use<br />

Total Margarine Use<br />

0<br />

1909<br />

1913<br />

1917<br />

1921<br />

1925<br />

1929<br />

1933<br />

1937<br />

1941<br />

1945<br />

1949<br />

1953<br />

1957<br />

1961<br />

1965<br />

1969<br />

1973<br />

1977<br />

1981<br />

1985<br />

1989<br />

1993<br />

1997<br />

2001<br />

2005<br />

2009<br />

Year<br />

The Role of International Price and Expectations<br />

International prices play a role also in butter inventories, trade and prices. Price data is available through<br />

Oceania and European ports but is provided per fortnight, and is a sample of supplier sales. International<br />

prices have generally been lower than the domestic price, historically. Comparing USDA-NASS <strong>Dairy</strong><br />

Product Prices figures to the international prices reported by USDA-AMS (Agricultural Marketing<br />

Service) in <strong>Dairy</strong> Market News, the earliest data (September 1998 domestic price), has always been much<br />

higher than the converted ($/MT to $/lb) international price until 2007. In 2007 and 2008 international<br />

prices were substantially higher and since 2008 the U.S. domestic price has remained in line with both the<br />

European and Oceania prices.<br />

Price divergence was so great in the previous decades that it is no surprise the U.S. had limited exports<br />

during that time, without the help of government subsidy. However, as of late, butter exports have been<br />

climbing more on their own, but with some assistance from the Cooperatives Working Together’s export<br />

assistance program. With more consistent exports and a greater world marketplace, U.S. markets should<br />

remain more closely in line with international prices, but it is also important to see that international<br />

prices have actually risen to the level higher than the conventional U.S. price range and with it; U.S.<br />

prices have followed them upward past $2 per pound (See Figure 7).


LMIC<br />

Page 7<br />

Figure 7: Weekly International and Domestic Prices: 1998-Current. Data Source: USDA-AMS <strong>Dairy</strong><br />

Market News and USDA-NASS <strong>Dairy</strong> Product Prices.<br />

U.S. $ per Lb<br />

$3.00<br />

$2.50<br />

$2.00<br />

$1.50<br />

$1.00<br />

Europe<br />

$0.50<br />

Oceania<br />

United States<br />

$0.00<br />

9/4/1998<br />

1/4/1999<br />

5/4/1999<br />

9/4/1999<br />

1/4/2000<br />

5/4/2000<br />

9/4/2000<br />

1/4/2001<br />

5/4/2001<br />

9/4/2001<br />

1/4/2002<br />

5/4/2002<br />

9/4/2002<br />

1/4/2003<br />

5/4/2003<br />

9/4/2003<br />

1/4/2004<br />

5/4/2004<br />

9/4/2004<br />

1/4/2005<br />

5/4/2005<br />

9/4/2005<br />

1/4/2006<br />

5/4/2006<br />

9/4/2006<br />

1/4/2007<br />

5/4/2007<br />

9/4/2007<br />

1/4/2008<br />

5/4/2008<br />

9/4/2008<br />

1/4/2009<br />

5/4/2009<br />

9/4/2009<br />

1/4/2010<br />

5/4/2010<br />

9/4/2010<br />

1/4/2011<br />

5/4/2011<br />

Week<br />

Some key drivers will determine if prices both international and domestic will remain at current levels.<br />

World demand for butterfat is probably the biggest factor. In the U.S. volumes have been reduced at<br />

higher butter prices. Year-to-date sale volumes are approximately 80% of last year’s. Figure 6 describes<br />

domestic butter sales volume. In the June, 14, 2011 <strong>Dairy</strong> Product Prices report by USDA-NASS butter<br />

hit $2.14 per pound and volumes dip below the five year average. Lowest volumes occur when butter is<br />

above $2 per pound, which is well above (37%) the weekly five year average price.<br />

Despite high prices, and softening volumes, butter prices are expected to remain above $1.90 per pound<br />

for the remainder of the year. Strength in global demand will continue to support prices both here and<br />

abroad. Exports year-to-date are double what they were in 2010. Low inventory levels also should<br />

support price levels. Prices are high enough manufacturers are unlikely to want to hold more product than<br />

is necessary to meet needs. Finally, domestic demand is also picking up as shown in Figure 5, surpassing<br />

margarine, and feeding off emerging food trends that encourage eating natural food.<br />

Conclusions<br />

The interconnection of cold storage, trade, production and price make it difficult to describe finite<br />

relationships connecting each. In reality it’s the constant moving parts of each that describe the butter<br />

complex as a whole. Peeking into some of the relationships, even if they are generalizations does provide<br />

some understanding to price volatility. Transparency, however, is still something that eludes many<br />

products in the dairy industry because of this interconnection of data, data availability and the timeliness<br />

of some data products.

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