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Download our PDF Guide to Email Marketing Success - Vertical ...

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At no point in this process do we ask for y<strong>our</strong> credit card or payment information - that’s<br />

because the account itself is free. All the steps described in this guide (aside from actually<br />

launching an email), can be performed without any payment. We’ll take a look at how<br />

pricing works at the end of this section. But know going in that there are no contracts <strong>to</strong><br />

sign and no minimums <strong>to</strong> buy.<br />

Now that the account has been installed, you should see that <strong>Vertical</strong>Response has added<br />

three news tabs <strong>to</strong> y<strong>our</strong> account: VR <strong>Email</strong>, VR Postcard, and VR Statistics. If you don’t<br />

see these three tabs, then make sure you’ve selected <strong>Vertical</strong>Response from the Force.<br />

com drop down menu in the upper right hand corner of y<strong>our</strong> Salesforce Account. Let’s<br />

quickly go over each of these sections.<br />

VR <strong>Email</strong><br />

Most of y<strong>our</strong> work will likely be done from within this tab, and it’s broken in<strong>to</strong> three sections:<br />

The Quickstart Menu<br />

Form here you can create a new email, build a new list, plus look over email drafts and<br />

manage all the lists you’ve already created.<br />

Recently Sent <strong>Email</strong>s<br />

This section displays the reporting data for the last five emails you’ve sent out. Data for<br />

older emails is s<strong>to</strong>red within the VR Statistics tab.<br />

Res<strong>our</strong>ces and Tools<br />

An approrpiately named section, as it includes links <strong>to</strong> a number of useful res<strong>our</strong>ces and<br />

<strong>to</strong>ols:<br />

9

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