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Download our PDF Guide to Email Marketing Success - Vertical ...

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<strong>our</strong> system will open that template up in the canvas so you can edit y<strong>our</strong><br />

message.<br />

We recommend the Canvas for most users. You can find these different options under<br />

the New <strong>Email</strong> link found within the Quickstart section of y<strong>our</strong> VR <strong>Email</strong> tab.<br />

6. Build Y<strong>our</strong> <strong>Email</strong> – Several sections of this guide provide detailed instructions on<br />

how <strong>to</strong> use the various email creation options. If you need specific help, you should<br />

check those sections (page 22 for the Wizard, page 28 for the Canvas).<br />

7. Launch Y<strong>our</strong> <strong>Email</strong> – After you’ve designed y<strong>our</strong> email, it’s time <strong>to</strong> send it out.<br />

Launching an email through <strong>Vertical</strong>Response is a quick and painless five-step<br />

process:<br />

✓✓<br />

Preview: This tab – as you might expect – provides a preview of y<strong>our</strong> email<br />

message.<br />

✓✓<br />

Send Test: From here you can send tests of y<strong>our</strong> email <strong>to</strong> y<strong>our</strong> own email<br />

address and <strong>to</strong> a list of other people who may want <strong>to</strong> look over y<strong>our</strong> message<br />

before you launch it <strong>to</strong> y<strong>our</strong> list.<br />

✓✓<br />

Select Lists: You can select one or more lists as the audience for y<strong>our</strong><br />

message. If you select more than one list, then we’ll au<strong>to</strong>matically de-duplicate<br />

email addresses that may exist between those lists so every recipient receives<br />

only one copy of y<strong>our</strong> email.<br />

✓✓<br />

Schedule: You can choose for the email <strong>to</strong> be sent as soon as possible or<br />

schedule it for a date/time in the future. Just choose y<strong>our</strong> scheduling option and<br />

proceed <strong>to</strong> the next tab.<br />

6

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