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Download our PDF Guide to Email Marketing Success - Vertical ...

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go out the door. This helps us put a full s<strong>to</strong>p <strong>to</strong> spam, fraudulent messages, and<br />

other emails that violate <strong>our</strong> Terms of Service, which in turn helps us ensure that the<br />

email campaigns for all <strong>our</strong> users get delivered at a high rate.<br />

Because of this policy of looking over every email, we have approval windows that<br />

fall between the h<strong>our</strong>s of 7 AM <strong>to</strong> 7 PM PST (7, 9, 11, 1, 3, 5, 7), seven days a week.<br />

Each noted approval time represents the guaranteed time an email will be approved.<br />

If you launch an email at 1:30 PM, the next approval time is at 3:00, which means<br />

the email will be approved between 1:30 and no later than 3:00 (as that is the<br />

guaranteed time).<br />

Even if you schedule an email two months in advance and launch it, it will still be<br />

approved by the next guaranteed time on that same day. The email will then sit in<br />

y<strong>our</strong> account – with a status of pending launch – until y<strong>our</strong> scheduled date and time<br />

arrive.<br />

7. Launch – This page is naturally the final step of the Launch process. From here<br />

the system will ensure you’ve followed all the necessary steps that came before,<br />

allow you <strong>to</strong> set y<strong>our</strong> reply-<strong>to</strong> address (this is the address that receives any replies <strong>to</strong><br />

y<strong>our</strong> message), tell you if any duplicates have been removed from y<strong>our</strong> list, prompt<br />

you <strong>to</strong> buy email credits if needed, and present you with a big tempting Launch<br />

but<strong>to</strong>n <strong>to</strong> press.<br />

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