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But one of the great things about sending an email through VerticalResponse is that you
can personalize your message using any data in your list. So if you pull over First Name,
you’ll be able to insert each recipient’s first name into the message. You can use the
standard fields we provide or use the blank fields towards the bottom of the page to create
any field that we do not provide by default - just use the drop down menus to choose the
Lead and Contact fields you want to pull over and then use the blank fields to name them
in your list.
Click next when you’re finished. Note that we’ll go over exactly how you can personalize
your email message later on in this guide.
Step 3: Summary of Your Query
This preview will display up to 200 Leads & 200 Contacts from your search results, so you
can ensure your data looks right. Note that the 200 Lead / Contact limit is only part of the
preview - there are no limits on the number of records you can have in your list.
Step 4: Create Your List
On this step, you are presented with three choices:
1. Create List - Choosing this will simply create a list based on your search results.
2. Save Query - This will just save your search parameters for future use so you don’t
have to enter them again.
3. Create List & Save Query - This will both create your list and save your query.
So, depending on which of these you choose, you’ll either just name your list, name your
saved query, or name both your saved query and list. Let’s look at the third option, which
allows for both:
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