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Obligations of a public company<br />

Securities acquired by a nonaffiliate in a<br />

private transaction are also considered<br />

restricted securities for a period of up to<br />

one year.<br />

Rule 144 under the Securities Act is a<br />

common exemption used by affiliates to<br />

resell their company securities, with the<br />

following requirements:<br />

• Holding period—The affiliate must<br />

hold the shares for at least six months<br />

before resale. One exception is for<br />

shares obtained pursuant to a written<br />

compensatory plan or contract. In that<br />

case, Rule 701 under the Securities<br />

Act allows resale under Rule 144<br />

without any holding period. This resale<br />

must occur at least 90 days after the<br />

effective date of the IPO.<br />

• Volume limitation—In any three-month<br />

period, sales by the affiliate may<br />

not exceed the greater of 1% of the<br />

company’s total outstanding shares or<br />

the average weekly reported volume<br />

in the securities on the exchange during<br />

the four weeks preceding the sale.<br />

• Current public information—The<br />

company must have filed all required<br />

reports with the SEC on time.<br />

• Manner of sale—The sale must be<br />

made through a broker-dealer or in<br />

certain other specified transactions<br />

through a stock exchange.<br />

In some cases when using Rule 144,<br />

an affiliate must file Form 144 with the<br />

SEC and the stock exchange on which the<br />

securities trade.<br />

6.4 Ongoing compliance obligations<br />

NYSE Governance Services<br />

The IPO is not the end of the story with<br />

respect to ethics and compliance—in<br />

fact, it is only the beginning. Once listed,<br />

a company will experience far greater<br />

public scrutiny and will have a range of<br />

continuing obligations with which to<br />

comply. Any weakness in its systems<br />

or failure to comply with regulations<br />

could cause public embarrassment to<br />

management, reputational damage and<br />

potential fines for the company and<br />

individuals involved in the failure.<br />

During the last two decades, the<br />

role that directors play with respect<br />

to oversight of a company’s ethics and<br />

compliance program has expanded. The<br />

expansion of director responsibility<br />

has arisen from several key events,<br />

including the enactment of the FSG. The<br />

implementation of the FSG, however, was<br />

only the start of the rapid development of<br />

director oversight responsibility of<br />

ethics and compliance programs. The<br />

decisions in In re Caremark International<br />

Inc. Derivative Litigation 1 and Stone v.<br />

Ritter, 2 two rounds of amendments to<br />

the FSG, the widespread acceptance and<br />

application of Department of Justice<br />

(DOJ) guidance for the prosecution of<br />

organizations and expanded application of<br />

the responsible corporate officer doctrine<br />

all provide that directors must now<br />

exercise greater oversight and control of<br />

compliance than ever before.<br />

Despite these fundamental changes,<br />

organizations often fail to adequately<br />

support directors with the vital resources<br />

and expertise they need to exercise<br />

effective, ongoing oversight of an ethics<br />

and compliance program. Even if an<br />

organization has robust ethics and<br />

compliance practices below the director<br />

level, failure to retain directors who are<br />

knowledgeable about the content of the<br />

program, and who exercise reasonable<br />

oversight of the implementation and<br />

effectiveness of the program, will render<br />

the program “ineffective” in the eyes<br />

of regulators, prosecutors and federal<br />

judges.<br />

Boards should periodically receive<br />

information about:<br />

• the structure and resourcing of the<br />

compliance program and whether<br />

the compliance officer has sufficient<br />

authority to implement the program;<br />

• the structure of the company’s<br />

reporting system and the company’s<br />

policies regarding responding to<br />

suspected misconduct;<br />

• the types of compliance training that<br />

employees and others are required to<br />

complete and any modifications to<br />

those training requirements;<br />

• the company’s risk assessment<br />

process and results and the methods<br />

developed by the company to<br />

prioritize and address the risks<br />

identified therein;<br />

1<br />

698 A 2d 959 (Del. Ch. 1996).<br />

2<br />

911 A.2d 362 (Del. 2006).<br />

• the way in which the company audits<br />

for implementation of the compliance<br />

program and for substantive violations,<br />

especially in high-risk areas; and<br />

• employees’ perception of the company’s<br />

culture of compliance, including fear<br />

of retaliation for reporting suspected<br />

misconduct, and whether employees<br />

believe that management is committed<br />

to compliance.<br />

Just as vital is providing adequate<br />

resources and authority to the person or<br />

persons responsible for the day-to-day<br />

operations of the program. While the FSG<br />

and general best practices do not dictate<br />

a particular structure or level of authority<br />

for the person or persons responsible<br />

for compliance, at a minimum such<br />

individuals must have access to the board<br />

of directors and be of sufficient rank to<br />

effectively carry out their duties.<br />

An organization’s code of conduct is<br />

the cornerstone of any successful program.<br />

But the code, along with any stand-alone<br />

compliance policies, is a living document<br />

that must be regularly reviewed and<br />

periodically updated. The code must speak<br />

to the culture of the organization and be<br />

accessible to all employees in their native<br />

language and at their appropriate reading<br />

level.<br />

The FSG state that an effective<br />

compliance and ethics program should<br />

take reasonable steps to periodically<br />

communicate its standards, procedures<br />

and other guidelines by utilizing<br />

thorough training programs and other<br />

communication tools. Efficient, yet<br />

comprehensive, training is essential for<br />

any ethics and compliance program and is<br />

the most effective way for organizations<br />

to ensure their employees understand<br />

the standards to which they are held.<br />

Training must be periodically evaluated<br />

and reviewed to ensure the content and<br />

presentation is accurate and produces<br />

results. Organizations must establish<br />

comprehensive, risk-based training<br />

plans that take into account changing<br />

demographics and operational and<br />

legal factors. It is equally essential that<br />

organizations regularly communicate<br />

a message of ethics and compliance to<br />

employees at all levels of the organization.<br />

Employees take their cues on culture<br />

and compliance from their managers, so<br />

NYSE IPO Guide<br />

71

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