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2012 Global Market report - NAI Global

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Guadalajara, Jalisco, Mexico<br />

Guanajuato, Mexico<br />

Contact<br />

<strong>NAI</strong> Mexico<br />

+1 619 690 3029<br />

Country Data<br />

Area (Sq Mi)<br />

GDP Growth<br />

GDP 2011 (US$ B)<br />

GDP/Capita (US$)<br />

Inflation Rate<br />

Unemployment Rate<br />

Interest Rate<br />

Population (Millions)<br />

758,449<br />

3.9%<br />

$1,041.09<br />

$9,489.19<br />

3.2%<br />

4.5%<br />

4.5%<br />

109.713<br />

Guadalajara, Jalisco, is the second largest city in Mexico<br />

with more than 4.5 million inhabitants. It has a thriving<br />

economic and real estate development climate. As a colonial<br />

city, Guadalajara has managed to modernize without<br />

seriously altering its centuries-old city plan or endangering<br />

its reputation in Mexico for a good quality of life. Guadalajara<br />

is known as the “Silicon Valley of Mexico,” hosting<br />

multinational firms such as IBM, HP, Foxxcon, Flextronics,<br />

SCI-Sanmina and Freescale Semiconductor.<br />

Guadalajara is a destination for electronics, manufacturing,<br />

Mexican national firms and third party logistics. New sectors<br />

include call centers and fulfillment operations. Several regional<br />

and international developers have made large investments<br />

during the last five years. These include AMB, Prologis, CPA and<br />

German funds. Aggressive promotion has nearly doubled the<br />

city’s industrial base during the past four years. Class A industrial<br />

facilities reflect 95% occupancy and inventories are being<br />

reduced by demand from manufacturing, engineering centers,<br />

call centers and back office operations. During <strong>2012</strong>, three<br />

major CEM’s will expand operations; Sanmina, Flextronics and<br />

Jabil. Gamesa will construct its regional distribution center.<br />

Several call centers expanded during 2011 and three more are<br />

planned for <strong>2012</strong>. Additional construction is planned for areas<br />

outside the city center, as infill sites are being rezoned for<br />

commercial uses. Industrial lease rates remained stable in 2011.<br />

During <strong>2012</strong>, as back-office, call centers and distribution<br />

operations absorb remaining inventory, lease rates may increase.<br />

The city experienced an increase of nearly 500% Class A office<br />

inventory between 2009 and 2011. Even with heavy demand,<br />

this resulted in excess vacancies during 2011 and slightly<br />

declining rates. Two additional projects are scheduled to begin<br />

construction during <strong>2012</strong>, totaling nearly 400,000 SF. Financial<br />

services are driving the demand. Banco del Bajío and Seguros<br />

MTY/NYL will secure additional space during <strong>2012</strong>.<br />

There are seven major retail centers in Guadalajara, with the<br />

most recent opening in October 2011. Decreased vacancies<br />

in the retail sector in Guadalajara will continue during <strong>2012</strong>.<br />

Convenience stores such as Oxxo, 7 Eleven and Waldo’s are<br />

seeking both in-line and pad sites. Retail space rates and land<br />

values remained flat in most commercial submarkets during<br />

2011. Strip center construction will return during <strong>2012</strong>.<br />

Guadalajara is a regional distribution center with airlift, rail<br />

and highway access for the entire country, making it a great<br />

place for companies to locate. It also provides the best<br />

climate in Mexico for advanced education in all sectors.<br />

Contact<br />

<strong>NAI</strong> Mexico<br />

+1 619 690 3029<br />

Country Data<br />

Area (Sq Mi)<br />

GDP Growth<br />

GDP 2011 (US$ B)<br />

GDP/Capita (US$)<br />

Inflation Rate<br />

Unemployment Rate<br />

Interest Rate<br />

Population (Millions)<br />

758,449<br />

3.9%<br />

$1,041.09<br />

$9,489.19<br />

3.2%<br />

4.5%<br />

4.5%<br />

109.713<br />

Guanajuato, with a population of 5.5 million people, is<br />

located in Central Mexico in the area known as El Bajio.<br />

Guanajuato is the crossroad for two diverse industrial<br />

corridors; the Pan-American Highway (45) and NAFTA<br />

Highway (57) which link South America, Mexico and North<br />

America. Guanajuato is establishing the next Inland Port and<br />

FTZ to showcase the multimodal capabilities and advantages<br />

of this emerging state.<br />

Guanajuato is home to six industrial parks. The industrial<br />

market is comprised of approximately 8.5 million SF of<br />

construction. Guanajuato’s main industries include metal<br />

fabrication, chemicals, machinery, appliances and beverages.<br />

Major corporations located in Guanajuato include GM,<br />

American Axle, Colgate Palmolive, Faurecia, Getrag, Flexi,<br />

VW and the new Mazda and Honda plants. Guanajuato<br />

Inland Port is a world class project offering integrated logistics,<br />

manufacturing and foreign trade benefits. The Inland Port<br />

comprises a Strategic FTZ, federal customs facilities and<br />

rail facility, and is located adjacent to the international<br />

airport. Industrial vacancies rose during 2011 to 10% as a<br />

result of new construction designed to target new foreign<br />

manufacturers in the automotive and electronics sectors.<br />

Countering the trend, between 2009 and 2011 industrial<br />

lease rates increased 5% to 10%. At the end of 2011,<br />

200,000 SF of industrial facilities were under construction<br />

in Castro Del Rio Industrial Park, and 220,000 SF in Leon,<br />

STIVA Industrial Park. Lease rates and land values are<br />

projected to continue to rise during <strong>2012</strong>.<br />

Guanajuato’s office market is comprised of low rise, garden<br />

office type projects hosting regional Mexican firms and<br />

global service providers. Lease rates are stable and not<br />

projected to rise in <strong>2012</strong>. Only minor construction is<br />

projected for the office sector during <strong>2012</strong>.<br />

The retail sector is comprised of large mixed-use shopping<br />

centers located in middle and low income areas. Plaza El<br />

Suez in Celaya is the premier power center in the region<br />

hosting a Walmart and Cinepolis. Retail lease rates and land<br />

values are expected to remain stable through <strong>2012</strong>.<br />

Guanajuato’s strategic location in Central Mexico and its<br />

unique logistics crossroads with multimodal rail and highway<br />

intersections not found in other states, make this an attractive<br />

market for investors. Guanajuato also has one of the most<br />

aggressive state governments offering creative investment<br />

incentives for investors.<br />

Guadalajara At A Glance<br />

RENT/SF/YR<br />

doWntoWn offIce<br />

New Construction (AAA)<br />

Class A (Prime)<br />

Class B (Secondary)<br />

suburban offIce<br />

New Construction (AAA)<br />

Class A (Prime)<br />

Class B (Secondary)<br />

IndustrIal<br />

Bulk Warehouse<br />

Manufacturing<br />

High Tech/R&D<br />

retaIl<br />

Downtown<br />

Neighborhood Service Centers<br />

Community Power Center<br />

Regional Malls<br />

Solus Food Stores<br />

deVeloPment land low/acre High/acre<br />

Office in CBD<br />

Land in Office Parks<br />

Land in Industrial Parks<br />

Office/Industrial Land - Non-park<br />

Retail/Commercial Land<br />

Residential<br />

low High effective avg. Vacancy<br />

N/A N/A N/A N/A<br />

$ 10.37 $ 15.55 N/A 20.00%<br />

$ 8.29 $ 10.37 N/A 25.00%<br />

$ 23.50 $ 28.50 N/A N/A<br />

$ 19.50 $ 22.00 N/A 20.00%<br />

N/A N/A N/A N/A<br />

$ 4.15 $ 5.18 N/A 9.00%<br />

$ 5.18 $ 6.82 N/A 8.00%<br />

$ 11.15 $ 16.72 N/A 2.00%<br />

$ 15.00 $ 20.00 N/A 7.00%<br />

$ 15.00 $ 20.00 N/A 8.00%<br />

$ 15.00 $ 20.00 N/A 2.00%<br />

$ 25.00 $ 55.00 N/A 15.00%<br />

N/A N/A N/A N/A<br />

$ 700.00 $ 1,500.00<br />

$ 250.00 $ 500.00<br />

$ 80.00 $ 150.00<br />

$ 100.00 $ 300.00<br />

$ 350.00 $ 800.00<br />

$ 250.00 $ 750.00<br />

Guanajuato At A Glance<br />

RENT/SF/YR<br />

low High effective avg. Vacancy<br />

doWntoWn offIce<br />

New Construction (AAA)<br />

Class A (Prime)<br />

$<br />

$<br />

4.28<br />

4.28<br />

$ 17.15<br />

$ 17.15<br />

$ 10.71<br />

$ 10.71<br />

10.00%<br />

5.00%<br />

Class B (Secondary)<br />

suburban offIce<br />

$ 2.57 $ 8.57 $ 5.57 3.00%<br />

New Construction (AAA)<br />

Class A (Prime)<br />

$<br />

$<br />

4.28<br />

4.28<br />

$ 17.15<br />

$ 17.15<br />

$ 10.71<br />

$ 10.71<br />

5.00%<br />

5.00%<br />

Class B (Secondary)<br />

IndustrIal<br />

Bulk Warehouse<br />

Manufacturing<br />

High Tech/R&D<br />

retaIl<br />

$<br />

$<br />

$<br />

$<br />

2.57<br />

2.57<br />

5.14<br />

5.57<br />

$<br />

$<br />

$<br />

$<br />

8.57<br />

3.43<br />

6.00<br />

6.86<br />

$<br />

$<br />

$<br />

$<br />

5.57<br />

3.00<br />

5.57<br />

6.21<br />

3.00%<br />

13.00%<br />

11.00%<br />

1.00%<br />

Downtown<br />

Neighborhood Service Centers<br />

Community Power Center<br />

Regional Malls<br />

Solus Food Stores<br />

deVeloPment land<br />

$ 16.20<br />

$ 15.90<br />

$ 18.60<br />

$ 18.60<br />

N/A<br />

low/m 2 $ 29.10<br />

$ 27.50<br />

$ 39.10<br />

$ 39.10<br />

N/A<br />

High/m 2 $ 22.65<br />

$ 21.70<br />

$ 29.20<br />

$ 29.20<br />

N/A<br />

low/acre<br />

9.00%<br />

8.00%<br />

13.00%<br />

13.00%<br />

N/A<br />

High/acre<br />

Office in CBD<br />

Land in Office Parks<br />

Land in Industrial Parks<br />

Office/Industrial Land - Non-park<br />

Retail/Commercial Land<br />

Residential<br />

$ 30.00 $ 50.00 $ 121,405.88 $ 202,343.13<br />

$ 32.00 $ 45.00 $ 129,499.61 $ 182,108.82<br />

$ 32.00 $ 45.00 $ 129,499.61 $ 182,108.82<br />

$ 30.00 $ 50.00 $ 121,405.88 $ 202,343.13<br />

$ 120.00 $ 380.00 $ 485,623.52 $1,537,807.81<br />

$ 150.00 $ 60.00 $ 607,029.40 $ 242,811.76<br />

<strong>2012</strong> <strong>Global</strong> <strong>Market</strong> Report n www.naiglobal.com 72

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