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2012 Global Market report - NAI Global

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Kansas City, Missouri<br />

St. Louis, Missouri<br />

Contact<br />

<strong>NAI</strong> Capital Realty<br />

Kansas City<br />

+1 913 469 4600<br />

Metropolitan Area<br />

Economic Overview<br />

2011<br />

Population<br />

2016 Estimated<br />

Population<br />

Employment<br />

Population<br />

Household<br />

Average Income<br />

Median<br />

Household Income<br />

2,044,888<br />

2,081,972<br />

1,108,660<br />

$74,054<br />

$58,283<br />

Kansas City straddles the Missouri/Kansas border. The<br />

region continues to show positive signs of recovery over the<br />

last year. Private education, engineering, financial services,<br />

healthcare and auto sectors provided recent gains and the<br />

services sector should lead future employment gains.<br />

According to a recent <strong>report</strong>, Missouri and Kansas are top<br />

10 pro-business states which will improve job growth.<br />

The industrial sector has been positively impacted with an<br />

increased demand by auto manufacturing suppliers<br />

supporting both the General Motors Fairfax plant in the<br />

Wyandotte County submarket and the Ford Claycomo facility<br />

in the Clay/Platte County submarket. In aggregate, over<br />

1,000,000 SF of space has been leased over the last 18<br />

months to this industry segment. This trend should continue<br />

in the coming year with Ford’s new labor agreement which<br />

includes a commitment by Ford to invest $1.1 billion and<br />

create 1,600 new jobs in the Kansas City area.<br />

The office market worsened in 2011 as vacancy increased<br />

to 19.1% from 18.6%. Class A improved to 15.5% from<br />

16.7% and Class B increased from 19.8% to 21.1%. Flight<br />

to quality continued with pricing pressure in all classes.<br />

Larger submarkets improved in Class A vacancy. Both<br />

Midtown/Plaza and South Kansas City fell over 4%. Incentives<br />

from states and municipalities drove shifts from Missouri to<br />

Kansas, and to a lesser extent, vice versa. The incentive<br />

practice is controversial as typically metro employment is<br />

not increased. Johnson County, Kansas attracted many<br />

deals with South Kansas City, Missouri, a distant second.<br />

We expect continued drops in Class A vacancies in dynamic<br />

submarkets with rents increasing incrementally by year end.<br />

Absent of improved employment, metrowide Class B<br />

vacancy rates will face pressure throughout <strong>2012</strong>.<br />

The retail market has improved, somewhat buoyed by<br />

continued repositioning of several centers and the arrival<br />

of new retailers. The Legends Center near the Kansas<br />

Speedway converted to an outlet format. New retailers to<br />

the area include Trader Joe’s (two locations), Nordstrom<br />

Rack and Buy Buy Baby. Both Legoland Discovery and<br />

Merlin Entertainment Aquarium have committed to Crown<br />

Center in the CBD.<br />

Contact<br />

<strong>NAI</strong> DESCO<br />

+1 314 994 4444<br />

Metropolitan Area<br />

Economic Overview<br />

2011<br />

Population<br />

2016 Estimated<br />

Population<br />

Employment<br />

Population<br />

Household<br />

Average Income<br />

Median<br />

Household Income<br />

2,842,793<br />

2,868,012<br />

1,494,129<br />

$64,336<br />

$52,709<br />

Through 2011, the St. Louis metro area employment has<br />

expanded an average of 0.1% per month, mirroring and slightly<br />

outperforming the national trend. Key industries that have<br />

experienced stronger than average growth in 2011 include<br />

transportation/distribution, health/education, manufacturing<br />

and other services such as retail trade and administration. In<br />

the second half of 2011 the Missouri coincident economic<br />

activity index has begun to increase appreciably, pointing<br />

towards the potential for improved growth in <strong>2012</strong>.<br />

After dropping below 8% at year end 2010, industrial vacancy<br />

rates climbed to 8.8% during 2011. Less than 40,000 SF of<br />

new space was delivered in 2011, a historic low, however<br />

absorption stands at negative (912,892) SF for the year. This<br />

has placed further downward pressure on asking rates which<br />

have dropped by nearly 4%. Significant transactions in 2011<br />

include Walgreens (500,000 SF), Cenevo Inc. (220,000 SF),<br />

Waters of America (145,000 SF) and American Tire Distributors<br />

(123,000 SF). A 139,000 SF building with 0% space<br />

pre-leased is the only new project currently in development.<br />

Office vacancy rates rose 1% in 2011 and rental rates are<br />

still declining slightly; tenants continue to obtain lease<br />

concessions. The high end Class A market is the brightest spot<br />

in St. Louis’ office market, with positive growth seen in the<br />

delivery of the National Records & Archives building (474,690<br />

SF), which is 100% leased, and the 100% pre-leased BJC<br />

Healthcare HQ (300,000 SF) currently under construction.<br />

Other significant transactions include Peabody Energy<br />

(215,362 SF), Amdocs (117,000 SF) and Emerson Electric<br />

(72,000 SF).<br />

In the retail sector both vacancy and asking rates have<br />

stabilized over the past year. Mid-box stores have stepped up<br />

their market activity. Discount retailers in particular are<br />

expanding, including Big Lots, Aldi, Weekends Only Furniture<br />

and Dollar stores. Walmart and Sam’s Club are planning<br />

multiple new stores in the St. Louis metro. Kohls and Menards<br />

are opening new locations in outstate Missouri. Nordstrom<br />

opened its second St. Louis location, with a second Nordstrom<br />

Rack to open in <strong>2012</strong>. Two significant outlet malls are<br />

proposed for the west St. Louis submarket, continuing the<br />

trend of discount retail expansion.<br />

Total Population<br />

Median Age<br />

36<br />

Total Population<br />

Median Age<br />

37<br />

Kansas City At A Glance<br />

(Rent/SF/YR) low High effective avg. Vacancy<br />

doWntoWn offIce<br />

Premium (AAA)<br />

Class A (Prime)<br />

Class B (Secondary)<br />

suburban offIce<br />

New Construction (AAA)<br />

Class A (Prime)<br />

Class B (Secondary)<br />

IndustrIal<br />

$<br />

$<br />

$<br />

$<br />

$<br />

N/A<br />

18.25<br />

14.00<br />

29.50<br />

18.75<br />

14.50<br />

$<br />

$<br />

$<br />

$<br />

$<br />

N/A<br />

23.50<br />

21.00<br />

29.50<br />

32.00<br />

27.00<br />

N/A<br />

$ 18.30<br />

$ 15.87<br />

$ 29.50<br />

$ 21.80<br />

$ 17.16<br />

N/A<br />

15.40%<br />

25.60%<br />

100.00%<br />

15.20%<br />

18.50%<br />

Bulk Warehouse<br />

Manufacturing<br />

High Tech/R&D<br />

retaIl<br />

$<br />

$<br />

$<br />

3.25<br />

2.75<br />

4.00<br />

$<br />

$<br />

$<br />

5.85<br />

6.05<br />

16.50<br />

$<br />

$<br />

$<br />

3.85<br />

3.35<br />

7.52<br />

6.50%<br />

8.30%<br />

13.80%<br />

Downtown<br />

Neighborhood Service Centers<br />

Community Power Center<br />

Regional Malls<br />

$<br />

$<br />

$<br />

$<br />

10.00<br />

8.75<br />

14.00<br />

13.00<br />

$<br />

$<br />

$<br />

$<br />

24.25<br />

26.00<br />

23.65<br />

35.00<br />

$ 13.59<br />

$ 12.32<br />

$ 17.35<br />

$ 25.75<br />

5.80%<br />

14.30%<br />

6.80%<br />

6.60%<br />

deVeloPment land Low/Acre High/Acre<br />

Office in CBD<br />

$ 1,829,520.00 $ 3,789,720.00<br />

Land in Office Parks<br />

$ 163,350.00 $ 588,060.00<br />

Land in Industrial Parks<br />

Office/Industrial Land - Non-park<br />

$<br />

$<br />

40,000.00<br />

30,000.00<br />

$<br />

$<br />

175,000.00<br />

200,000.00<br />

Retail/Commercial Land<br />

Residential<br />

$ 40,000.00<br />

N/A<br />

$ 1,089,000.00<br />

N/A<br />

St. Louis At A Glance<br />

(Rent/SF/YR) low High effective avg. Vacancy<br />

doWntoWn offIce<br />

New Construction (AAA)<br />

Class A (Prime)<br />

Class B (Secondary)<br />

suburban offIce<br />

New Construction (AAA)<br />

Class A (Prime)<br />

Class B (Secondary)<br />

IndustrIal<br />

Bulk Warehouse<br />

Manufacturing<br />

High Tech/R&D<br />

retaIl<br />

Downtown<br />

Neighborhood Service Centers<br />

Community Power Center<br />

Regional Malls<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

N/A<br />

16.00<br />

11.00<br />

30.00<br />

20.00<br />

15.50<br />

2.75<br />

2.00<br />

7.25<br />

7.00<br />

8.00<br />

8.00<br />

12.75<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

N/A<br />

23.00<br />

16.00<br />

35.00<br />

30.00<br />

20.00<br />

5.50<br />

5.95<br />

12.00<br />

20.50<br />

22.00<br />

20.00<br />

39.00<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

$<br />

N/A<br />

19.25<br />

14.60<br />

31.00<br />

23.25<br />

17.50<br />

3.80<br />

2.75<br />

9.00<br />

11.20<br />

12.60<br />

13.40<br />

15.95<br />

N/A<br />

12.10%<br />

17.50%<br />

4.20%<br />

10.50%<br />

11.70%<br />

8.80%<br />

31.00%<br />

33.00%<br />

4.20%<br />

10.70%<br />

8.90%<br />

8.80%<br />

deVeloPment land Low/Acre High/Acre<br />

Office in CBD<br />

Land in Office Parks<br />

Land in Industrial Parks<br />

Office/Industrial Land - Non-park<br />

$<br />

$<br />

$<br />

N/A<br />

174,240.00<br />

87,120.00<br />

45,000.00<br />

$<br />

$<br />

$<br />

N/A<br />

392,040.00<br />

324,522.00<br />

304,920.00<br />

Retail/Commercial Land<br />

$ 174,240.00 $ 2,215,000.00<br />

Residential<br />

$ 21,780.00 $ 522,720.00<br />

<strong>2012</strong> <strong>Global</strong> <strong>Market</strong> Report n www.naiglobal.com 109

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