CLEAdvantage Now Includes - The Chicago Bar Association

Update on State and Local Tax 

Credits and Incentives: Illinois 

and Regional Developments 

Tuesday, October 16, 2012 

12:00-2:10 p.m. (2 IL MCLE Credit) 

Experience Level: Basic 

Presented by CBA State and Local Tax Committee 

Other Learning Options: 

DVD Rental • Written Materials 

CBA Webcast • West LegalEdcenter Webcast 

This seminar will focus on legislative changes to tax credit and 

incentive laws as well as proposed changes to tax increment 

financing in Illinois. 

ILLINOIS UPDATES 

Kevin A. Spiegel, Law Office of Kevin A. Spiegel; Chair, CBA 

State & Local Tax Committtee 

REGIONAL UPDATES 

Bradley Migdal, Managing Director, Newmark Grubb Knight 

Frank Global Corporate Services 

PROPOSED CHANGES TO TAX INCREMENT FINANCING 

IN ILLINOIS 

Thomas R. Henderson, Executive Director, Illinois Tax 

Increment Association 

MODERATOR: 

Catherine Battin, Partner, McDermott Will & Emery; Vice- 

Chair, CBA State & Local Tax Committee 

THE CHICAGO BAR 

ASSOCIATION 

OCTOBER 2012 

Continuing Legal Education & Events Catalog 

CLEAdvantage Plan: 

Looking for an easy, convenient way to pay for Continuing Legal Education? 

The CBA CLEAdvantage...all the CBA CLE you can attend for $150*! Learn 

more on page 6 of this catalog or visit www.chicagobar.org/cle. 

Watch a CLE Seminar in the Webcast Center at www.chicagobar.org! 

View live and on demand archived CLE seminars as well as 

complimentary practice pointers. 

Intersection of Ethics and 

Technology 


12:00-1:30 p.m. (1.5 IL Professional Responsibility 

Credit, subject to approval) 


Presented by CBA Law Practice & Technology Division 




The ABA Ethics 20/20 Commission has suggested updates 

to the ABA Model Rules on Professional Conduct after an 

extensive review process that included hearings and comment 

periods for each draft proposal. The Commission was tasked 

with a thorough review of the Rules in the context of advances 

in technology and global legal practice developments. Come 

hear from our panel about the changes to the rules, the intent 

of the modifications, and real-world examples of how the rules 

changes will impact lawyers’ use of technology. 

SPEAKERS: 

Catherine Sanders Reach, Director, CBA Law Practice 

Management & Technology Division 

Ellyn Rosen, Senior Counsel, American Bar Association 

Center for Professional Responsibility; Co-counsel to the ABA 

Standing Committee on Professional Discipline

The Sixth Annual Executive 

Compensation Institute 


8:30 a.m. - 4:30 p.m. (4.5 IL MCLE Credit, 1 IL 

Professional Responsibility Credit, subject to approval) 

Experience Level: Intermediate 

Presented by CBA Employee Benefits Committee in 

conjunction with The John Marshall Law School Center for 

Tax Law and Employee Benefits 




This program will be beneficial to attorneys or other professionals 

who specialize in executive compensation, employee benefits, 

income tax, labor/employment, securities or corporate law. 

9:00-9:55 a.m. 

WHERE ARE WE NOW AND WHERE ARE WE HEADING? 

(409A, 162(m), Dodd-Frank and Say-On-Pay) 

Pamela Baker, Partner, SNR Denton 

10:00-10:55 a.m. 

INTERNATIONAL ISSUES IN EXECUTIVE COMPENSATION 

Joni Andrioff, Shareholder, Littler Mendelson P.C. 

10:55-11:05 a.m. 

BREAK 

11:05 a.m.-12:00 p.m. 

EXECUTIVE COMPENSATION FOR SMALLER EMPLOYERS 

(Options and Issues) 

Andy Wang, Partner, Wang Kobayashi Austin, LLC 

12:10-1:00 p.m. 

KEYNOTE SPEAKER TO BE ANNOUNCED/LUNCH 

1:00-2:00 p.m. 

DRAFTING AGREEMENTS: WHO IS YOUR CLIENT? 

(1 IL PR Credit, subject to approval) 

Michael S. Melbinger, Partner, Winston & Strawn LLP 

2:00-2:10 p.m. 

BREAK 

2:10-3:05 p.m. 

NEGOTIATING EXECUTIVE COMPENSATION AGREEMENTS 

Michael G. Falk, Partner, Winston & Strawn LLP 

Francine Bailey, Associate, The Bellows Law Group, P.C. 

3:05-4:00 p.m. 

ADMINISTERING AND ACCOUNTING FOR YOUR 

AGREEMENT’S PROMISES 

Rick Zatz, Founder and Principal, Stock Plan Solutions/Green 

Zapato LLC 

MODERATOR: 

Frank J. Del Barto, Masuda Funai Eifert & Mitchell, Ltd..; 

Chair, CBA Employee Benefits Committee 

The Intellectual Aspects of 

Jury Selection in Intellectual 

Property Cases 

Wednesday, October 3, 2012 

3:00-6:00 p.m. (2.75 IL MCLE Credit) 


Presented by CBA Intellectual Property Law Committee 




Learn about the growing impact of technology on the voir 

dire process during an intellectual property trial. After a brief 

introduction to the voir dire process and how intellectual 

property cases can affect this process, our panel will address 

how attorneys and jury consultants have used technology 

during voir dire to their advantage including the use of juror 

demographics, the strategy behind challenges and how to 

identify a favorable jury foreman. The use of mock trials and 

mock juries will also be discussed. 

TOPICS TO BE COVERED: 

• The Voir Dire Process 

• Use of Technology During Jury Selection 

• Effective Use of Challenges to Prospective Jurors 

• How to Identify a Favorable Jury Foreman 

• Juror Demographics and Metrics 

• Effective Use of Mock Trials 

PANELISTS: 

John Gilleland, Senior Jury Consultant, TrialGraphix 

Laurie R. Kuslansky, Expert Jury Consultant, A2L Consulting 

Theresa Zagnoli, CEO, Zagnoli McEvoy Foley LLC 

MODERATORS: 

Ashly Iacullo Boesche, Pattishall McAuliffe Newbury Hilliard 

& Geraldson LLP; Chair, CBA Intellectual Property Law 

Committee 

Shane Delsman, Fitch Even Tabin & Flannery; Vice-Chair, 

CBA Intellectual Property Law Committee

Start Up Boot Camp 

Thursday, October 4, 2012 

8:45 a.m. - 5:00 p.m. (1.75 IL MCLE Credit, 4.25 IL 

Professional Responsibility Credit, subject to approval) 

Experience Level: Basic, New Development 





Whether you are going solo, opening a small firm, or just need a 

refresher, this day long event will provide essential information 

on getting a successful law practice up and running. Our 

expert panelists include some of the most experienced practice 

management advisors in the country. They will provide practical 

and proven guidance to lawyers in various settings to create 

effective, ethical and efficient solo and small firm practices. 

Topics include: 

• Becoming a Law Practice Entrepreneur - Dealing with 

today’s challenging business environment, resources for 

starting a law practice, life as the business owner versus 

as an employee, business entity selection, and more. 

• Budgeting and Financing - Creating a budget, office 

options, insurance, staffing, legal research, bar dues, 

marketing/advertising costs, hardware/software, Internet & 

telephony, office equipment, and more. 

• Building a Client Base - Marketing a practice area, 

building a referral network, relationship building, 

advertising rules, and more. 

• Using the Web/Social Media for Practice Development 

- Creating a valuable website, the role of social media, 

and online directories. 

• Money Talks - Setting fees, engagement letters, taking 

credit cards, trust accounting, collections, record keeping 

and taxes. 

• All About Clients - Client communication tips, 

establishing client expectations, dealing with “bad” clients, 

conflict checks and building client satisfaction. 

• Managing the Matter - File management and retention, 

the “paperless” office, workflows/checklists/procedures, 

and project management. 

• Risk Management - Insurance, business continuity 

planning, avoiding grievance and malpractice complaints. 

• The Life of the Lawyer - Establishing work/life balance, 

handling stress, and time management. 

PLUS a networking lunch with the speakers, sponsored by 

CBA Administrators. 

CBA ADMINISTRATORS, INC. 

SPEAKERS: 

Jim Calloway, J.D., Director, Management Assistance 

Program at the Oklahoma Bar Association 

Natalie Kelly, Director, Law Practice Management Program, 

State Bar of Georgia 



Reid Trautz, J.D., Director, Practice and Professionalism 

Center, American Immigration Lawyers Association 

In this economy you have to give yourself the best chance 

for success. Invest in yourself. Invest a day to learn the best 

practices for your law practice. Invest in your future. 

Whether you are just starting out or looking to inject new ideas 

and energy into your existing firm, this is an event you won’t 

want to miss. 

Pro Bono Week - October 22-26, 2012 

The CBA and CBF will sponsor Chicago’s 8th Annual Pro 

Bono Week from October 22-26, 2012, to honor lawyers’ 

pro bono efforts and to educate the public and the legal 

community about how these lawyers are improving the 

lives of the less fortunate. 

Visit www.chicagobar.org/probonoweek to learn more. 

West LegalEdcenter 

LOG ON. 

LOOK UP. 

LEARN. 

Quality legal training and CLE – online, anytime 

westlegaledcenter.com 

1.800.241.0214 

© 2009 Thomson Reuters 8-09 

Thomson Reuters and the Kinesis logo are trademarks of Thomson Reuters.

Running for Public Office: 

How to Get on the Ballot & 

Win 




Presented by CBA Election Law Committee 




TOPICS AND SPEAKERS: 

GETTING ON THE BALLOT: RUNNING A COST- 

EFFECTIVE CAMPAIGN 

Michael C. Dorf, Adducci Dorf Lehner Mitchell & 

Blankenship P.C. 

REMOVING YOUR OPPONENT FROM THE BALLOT: 

OBJECTIONS TO NOMINATION PAPERS 

Thomas A. Jaconetty, Law Offices of Thomas A. Jaconetty 

STAYING ON THE BALLOT: DEFENDING AGAINST 

OBJECTIONS 

Michael J. Kasper, Fletcher, Topol, O’Brien & Kasper, P.C. 

NAVIGATING THE CANDIDATE PETITION PROCESS 

James M. Scanlon, James M. Scanlon & Associates P.C. and 

Counsel to Chicago Board of Election Commissioners 

Noah T. Praetz, Deputy Director of Elections, Cook County 

Clerk’s Office 

ETHICAL CONSIDERATIONS AND CAMPAIGN FINANCE 

COMPLIANCE 

James P. Nally, Law offices of James P. Nally 

MODERATOR: 

Hon. Raymond L. Jagielski, 5th Municipal District, Circuit 

Court of Cook County 

Evidence & Objections: 

Laying Foundations for Introducing, 

Raising and Rebutting Evidence 



Experience Level: Basic to Intermediate 

Presented by CBA Continuing Legal Education Committee 




Objection! Leading...beyond the scope of direct...improper 

foundation. Evidentiary objections can be the bane of the 

trial lawyer’s existence. One of the greatest fears for the less 

experienced practitioner is the prospect of not knowing the 

proper steps to admit a crucial piece of evidence. Attend this 

seminar and lay your fears to rest. 

Experienced trial lawyers will advise you how to avoid potential 

pitfalls. You will also learn when to ask for a side bar and how to 

present your case smoothly and persuasively without irritating 

the judge and jury. 

ANTICIPATING OBJECTIONS DURING THE DISCOVERY 

PHASE AND MOTIONS IN LIMINE 

• Successful Strategy in Drafting Motions in Limine - When 

Not to “Flag” Issues 

• How Many Motions is Too Many 

• Effective Psychological Techniques 

• When to “Give” and When to “Dig In” 

Michael E. Holden, Romanucci & Blandin 

PRACTICAL APPLICATIONS OF LAYING FOUNDATIONS 

A demonstration of how to lay foundations for common and notso-common 

forms of evidence, including medical records and 

bills, photographs, accident diagrams, reconstruction testimony, 

and self authenticating documents. 

Richard B. Foster, Donohue Brown Mathewson & Smyth LLC 

TRIAL OBJECTIONS AND EFFECTIVELY RESPONDING 

TO OBJECTIONS 

• Standard Objections Frequently Raised at Trial 

• Effective Presentations of Objections 

• When Not to Object 

John L. Nisivaco, Boudreau & Nisivaco, LLC (Moderator) 

THE BUSINESS RECORDS EXCEPTION TO THE HEARSAY 

RULE 

Hon. Thomas R. Mulroy, Chancery Division, Circuit Court of 

Cook County 

PRESERVING THE RECORD FOR APPEAL 

• Voir Dire Examination of Witnesses 

• Offers of Proof 

• Avoiding Reversible Errors 

David A. Novoselsky, Novoselsky Law Offices

CBA College of Trial Advocacy Presents: 

COURTROOM CROSS SKILLS: 

Summary Suspension Volunteer Training 




Presented by CBA College of Trial Advocacy 


Written Materials 

THE TRAINING: LEGAL KNOWLEDGE PLUS SKILLS 

TRAINING 

Get three-hours of intensive DUI Summary Suspension 

information and skills training by expert faculty, including live 

demonstrations of cross-examination. The undisputed masters 

of Cook County’s courtrooms will provide an overview of crossexamination 

followed by a mock trial skills workshop. 

During the mock skills training, faculty will demonstrate cross 

skills and allow you to practice these skills while critiquing your 

performance. Then after a short dinner break, you will sharpen 

your new cross skills through hands-on small-group crossexamination 

workshops before sitting Circuit Court of Cook 

County judges. In the small group cross-examination workshop, 

you will be on-your-feet crossing Chicago Police officers in a 

mock trial setting. Judges will rule on your performance and 

offer suggestions for improvement. 

PRO BONO CASE ASSIGNMENT 

After the training, the CBA College of Trial Advocacy will assign 

interested course attendees to pro bono cases. Volunteers 

will represent a person without legal representation who has 

petitioned the Court for the recission of the statutory summary 

suspension of their driver’s license in Cook County. 

You will have continuous opportunities to receive pro bono 

appointments, which you decide to take when convenient 

with your schedule. Malpractice coverage will be provided for 

lawyers whose current coverage will not protect them for this 

pro bono work. See details on the pro bono assignment at www. 

chicagobar.org/cle, under the course registration information. 

THE FACULTY 

Charles S. Beach, Charles S. Beach and Associates 

George Livas, Law Offices of George Livas 

William J. Luby, Law Offices of William J. Luby 

Sarah Toney, The Toney Law Firm, LLC 

Jesus Perez, Jesus Perez and Associates 

SCHEDULE: 

3:00-3:30 p.m. Overview of the Program 

3:30-4:20 p.m. Primer on DUI Summary Suspension Law and 

Cross-Examination Technique 

4:30-6:00p.m. Demonstration of Mock Summary Suspension 

Hearing Cross-Examinations 

6:00-6:30 p.m. Dinner Break 

6:30-8:00 p.m. Hands-on Mock Trials with Circuit Court Judges 

and Police Officers 

Overview of Damages in 

Commercial Litigation 




Presented by CBA Commercial Litigation Committee 




The seminar will be a general discussion of the various types of 

damages encountered in commercial litigation. The goal of the 

seminar is to give practitioners an overview of the four general 

categories of damages. 

TOPICS INCLUDE: 

• Contractual damages 

• Non-contractual damages 

• Statutory damages 

• Attorneys’ fees 

SPEAKERS: 

Hon. Michael R. Panter, Circuit Court of Cook County 

Hon. Bill Taylor, Circuit Court of Cook County 

David C. Brezina, Ladas & Parry LLP 

Richard J. Nogal, Goldstine, Skrodzki, Russian, Nemec and 

Hoff, Ltd. 

MODERATOR: 

Joseph L. Kish, Synergy Law Group, LLC.; Vice-Chair, CBA 

Commercial Litigation Committee 

Just the Beginning Foundation’s Reaching Back 

Lifting Up Conference - September 21 and 22 

As part of the “Reaching Back, Lifting Up” 2012 

Conference, Just The Beginning Foundation is pleased to 

offer professional development opportunities for attorneys 

on both Friday, September 21, and Saturday, September 

22, 2012. In partnership with the CBA, CLE credit will be 

offered to participants. CLE sessions include “Mentoring: 

What Really Works,” “Building a Book: Moving Lawyers of 

Color Along the Pipline,” “Crisis in the Pipeline: Challenges 

for Law Schools,” and more. For more information and a 

registration link, visit www.chicagobar.org (under Events).

Lighting the Corners: Security 

Best Practices 

Tuesday, November 20, 2012 







Mandiant, an information security company, said it estimates 

that 80 major U.S. law firms were hacked last year. Computer 

security is not only an ethical responsibility, it is a legislative 

requirement for some law firms. Come learn best practices 

for maintaining secure defenses to assure file confidentiality, 

avoiding downtime from malware or virus attack, and mitigating 

risk from data breach. 

We will discuss options for protecting everything from desktops 

to mobile devices including password management, encryption, 

intrusion detection, and creating policies to help protect client 

and firm information. Resources for keeping up with emerging 

threats will also be included. 

SPEAKERS: 



Kevin A Thompson, Davis McGrath LLC. 

BYOD (Bring Your Own 

Device): iPAD 

Monday, November 19, 2012 

9:00 a.m. - 12:00 p.m. (No MCLE Credit) 

Experience Level: Basic to Intermediate 


The iPad is quickly becoming a “must-have” for every lawyer. 

It’s more than a Smartphone but not quite a laptop...it’s more 

like an “electronic legal pad.” Lawyers are finding the iPad to 

be the perfect tool for reading books, annotating documents, 

taking notes, catching-up on news, surfing the Web, giving 

presentations, and a myriad of other tasks. Whether you’ve 

had an iPad for one week or one year, you’ll learn something 

new in this half day seminar. Bring your iPad for a hands-on 

environment as our expert and panelists walk you through the 

apps you need and how to use them. You’ll learn how the iPad 

can become an essential part of your daily workflow. 

Speaker: 

Brett Burney, J.D., Burney Consultants LLC 

How To... 

New! The “How To…” series features hands-on, live demonstrations 

of hardware and software to help you get the best return on 

investment from the technology – whether time, money, or both. In 

just one hour, you will learn how to use common technologies to 

be more productive, efficient, and tech savvy! 

Demos will be held in-person at the CBA or join us virtually from 

your desktop. Live classroom seating is limited, so don’t delay – 

sign up today. Past How To’s will be archived at www.chicagobar. 

org/lpmt or at www.chicagobar.org under “Webcasts.” 

Complimentary for CBA members. $50 Nonmember. Register 

online at www.chicagobar.org/cle. No MCLE Credit. 

Speaker: 

Catherine Sanders Reach, Director, Law Practice Management 

& Technology Division, The Chicago Bar Association 

How to… Get the Most Out of LinkedIn 

Tuesday, October 2, 2012 • 1:45-2:45 p.m. 

LinkedIn is a powerful social netowrking tool for providing 

information about your skills, work history, and contact 

information to a large network of people. You can even make 

your profile available to Google’s search engine to get high 

visibility if someone searches for your name. Connect with 

friends, colleagues, current and potential clients, and partners to 

build a virtual network of contacts. We will start with the creation 

of your profile, then show you how to build your network, join 

groups, use search for content and contacts and more. 

How to… Manage Complex Tasks in Basecamp 


Legal project management is being adopted by law firms across 

the country. No matter what size firm, or what type of practice, 

the basics of project management help frame and focus legal 

work. Basecamp is an online project management tool used 

by companies big and small. Come learn how Basecamp can 

be harnessed to manage tasks and people, share documents, 

communicate, meet deadlines and help apply project 

management principles to legal work. 

How to… Use MS Outlook Add-Ons 


There are myriad add-ons for Microsoft Outlook to extend or 

enhance its functionality. Come see some of the best in action, 

learn how to manage add-ins, and supercharge Outlook for the 

law office. We will cover sophisticated add-ons for storing email 

attachments automatically to simple ones that warn you about 

missing attachments to productivity boosters that automate 

email filing. Many of these add-ons are free. Demos will be 

done in MS Outlook 2010, although many add-ons work with 

prior versions of MS Outlook.




Presented by YLS Corporate Practice Committee 




Young Lawyers Section 

Continuing Legal Education • Events • Volunteer Activities 

For more on the YLS, visit www.chicagobar.org/yls or www.facebook/cbayls. 

Corporate Practice Special 

Issues: Representation of 

Foreign/Inbound Clients 

Foreign companies wishing to establish a presence in the 

United States face many of the same issues as any other 

domestic, start-up companies. However, by their very nature, 

foreign organizations face unique, special issues that must be 

addressed in establishing their operations in the United States. 

The forces driving the decision to establish a U.S. presence are 

different and the manner of entry into the U.S. market varies as 

a function of those forces. Decisions which are made, both legal 

and operational, are crucial to the successful establishment, 

growth and operation of a new entity, especially relative to the 

establishment of a manufacturing facility and/or a nationwide 

sales/distribution organization. Select issues facing newly 

organized U.S. subsidiaries of foreign based companies will be 

the focus of the presentation. 

ESTABLISHMENT OF THE U.S. BASED SUBSIDIARY 

AND SELECTION OF THE MANNER BY WHICH TO BEST 

ENTER THE U.S. MARKET 

• Establishing New (“Greenfield”) Operations 

• Joint Venture 

• Acquisition 

• Strategic Alliance 

• Other 

IMMIGRATION ISSUES 

• Immigration Climate 

• Visa Classifications and Requirements 

• Interrelated Corporate Issues Relative to Ownership 

Requirements/Appropriate Visa Status 

CULTURAL ISSUES IN THE ACQUISITION AND 

OPERATION OF A U.S. SUBSIDIARY 

INTERNATIONAL INVESTMENT SURVEY ACT 

PROTECTING THE PARENT COMPANY FROM LIABILITY 

(Contract, PL and Insurance Issues) 

DISTRIBUTION ISSUES 

SPEAKERS: 

Bryan Y. Funai, Masuda Funai, Eifert & Mitchell, Ltd. 

Joseph S. Parisi, Masuda Funai, Eifert & Mitchell, Ltd. 

Gary D. Santella, Masuda Funai, Eifert & Mitchell, Ltd. 

Jennifer R. Watson, Masuda Funai, Eifert & Mitchell, Ltd. 

MODERATORS: 

Nick Holland, Esq., Chair, YLS Corporate Practice Committee 

Brad Perkins, Exelon Corporation; Co-Chair and Legislative 

Liaison, YLS Corporate Practice Committee 

John Tufano, Jr., Belongia Shapiro LLP; Vice-Chair, YLS 

Corporate Practice Committee 

Mastering Section 2-615 

Motions to Dismiss 




Presented by YLS Executive Council 




How do you advise a client when they call stating, “I’ve been 

served with a complaint?” Should you file an Answer or 

Counterclaim? Is a motion to dismiss under 2-615 or 2-619 

more appropriate? This seminar will outline the strategies 

behind and pleading requirements for these motions. 

PANELISTS: 

Hon. Kathy M. Flanagan, Law Division, Motions Section, 

Circuit Court of Cook County 

Larry R. Eaton, Cozen O’Conner 

Robert E. O’Malley, Segal McCambridge Singer & 

Mahoney, Ltd. 

MODERATOR: 

Natacha D. McClain, Segal McCambridge Singer & Mahoney, 

Ltd.; YLS Chair

Chicago Residential Landlord 

& Tenant Ordinance: 

An Overview for Representation 

of Landlords, Tenants and Condo 

Associations 




Presented by YLS Real Estate Law Committee 




TOPICS AND SPEAKERS INCLUDE: 

RLTO OVERVIEW 

• RLTO Provisions 

• Applicability of RLTO 

• Intent of RLTO 

• Remedies for violation of RLTO 

Speaker to be announced at www.chicagobar.org/cle. 

LANDLORDS AND THE RLTO 

• Requirements for Landlords 

• Security deposit issues 

• Segregation of security deposit funds 

• Return of security deposits 

• Requirements for lease agreements 

• Access issues 

• Types of actions filed by tenants 

• Tips for practitioners to help clients avoid RLTO violations 

Richard Magnone, Reda Ciprian Magnone, LLC 

TENANTS AND THE RLTO 

• Protections for tenants 

• Types of actions filed by landlords 

• Tips for practitioners - how to spot RLTO violations 


CONDO ASSOCIATION LANDLORDS AND THE RLTO 

• Recent trends with rentals by condominium associations 

• Association leasing procedures 

• How to ensure compliance 

• Creation of rules and regulations to govern tenant conduct 


MODERATORS: 

Nora Doherty, Steven B. Pearlman & Associates 

Kelly ElMore, Kovitz Shifrin Nesbit 

Kalisa Gary, Dubin Law Group 

Peter Tsantilis, The Law Offices of Liston & Tsantilis 

Chairs, YLS Real Estate Law Committee 

Gokul Sripada, Esq., Vice-Chair, YLS Real Estate Law 

Committee 

Developing Your Professional 

Web and Social Media 

Presence: An Easy How-To 

Guide 

Friday, October 26, 2012 

12:00-1:30 p.m. (No MCLE Credit) 

Experience Level: Basic, New Development 

Presented by YLS Social Media & Web Development 

Committee 




Are you someone who has a static website that isn’t bringing 

in new leads for your practice? Are you unsure of how to apply 

social media to market your practice? If you answered yes to 

these questions, then join Content Strategist Nicole Crimaldi as 

she introduces you to the Inbound Marketing model and gives 

real examples of how attorneys can apply the model to their 

practice and to their business development tactics. 

Nicole will also touch on Search Engine Optimization, Lead 

Nurturing and Personal Branding Online to apply to your law 

firm website, LinkedIn and/or Avvo profiles, Facebook page, 

and/or Twitter handle. 

TOPICS INCLUDE: 

• Introduction to the Inbound Marketing Model 

• Website Best Practices 

• What is Search Engine Optimization (includes attorneyfocused 

case study) 

• Creating an Offer on your Website to capture leads 

• Why You Should Blog 

• Social Media for Business and Branding 

SPEAKER: 

Nicole Crimaldi, Strategic Content Director, MCG Media, Inc. 

MODERATORS: 

Erin Wright Lothson, DLA Piper LLP (US) 

Kathryn Siegel, Littler Mendelson, PC 

Chairs, YLS Social Media & Web Development Committee

The Chicago Bar Association 

Young Lawyers Section’s 

19th Annual Pro Bono 

& Community Service Fair 

The Chicago Bar Foundation • Kirkland & Ellis LLP 

Join Chicago’s pro bono stars on October 23 and 

learn how you can make a difference in the lives of 

others! According to the Illinois Legal Needs Study, 

approximately 80% of all civil legal needs of the poor 

in Illinois go unmet. This is your night to find out how 

you can help! 

In its 19th year, the CBA Young Lawyers Section Pro 

Bono and Community Service Fair allows attorneys to 

make meaningful connections with legal and nonlegal 

public service agencies. Many organizations 

require volunteers to make just a small time 

commitment – perhaps just an hour or two a month or 

one Saturday afternoon – so you can find an opportunity 

that fits your schedule. Best of all, the event is a fun, 

casual opportunity to network with other attorneys, 

enjoy a snack, and meet new friends! 

A list of organizations that will be in attendance will be 

available at www.chicagobar.org/probonoweek. 

Date: Tuesday, October 23, 2012 

Time: 5:00-7:00 p.m. 

Location: Kirkland & Ellis LLP 

300 N. LaSalle St., Chicago 

Cost: Free! Non-CBA Members Welcome! 

RSVP: Register online at www.chicagobar.org 

(under CLE). Questions? Email 

yls@chicagobar.org. 

The Chicago Bar Association & The Chicago Bar Foundation’s 

2012 Pro Bono Week: Oct. 22-26 

www.chicagobar.org/probonoweek 

YLS NEWS & EVENTS 

Voter Registration Drive - September 12 

With the presidential election just months away, the YLS is 

teaming up with The League of Women Voters of Chicago 

for a Voter Registration Drive on September 12, 2012. As 

an American, registering to vote allows you to participate 

in the electoral process and gives you the power to make 

a difference in deciding who will serve in elected office. 

Help strengthen our democracy, register to vote! The 

registration drive will take place at CBA Headquarters, 

located at 321 S. Plymouth Ct., from 10:00 a.m.-2:00 

p.m. CBA members as well as members of the public are 

welcome. In order to register you must be a U.S. citizen, 

18 years or older, and a resident of your precinct at least 

30 days prior to Election Day. Two forms of identification 

must also be presented to register. 

Race Judicata - September 13 

Join the Young Lawyers Section in the 19th Annual Race 

Judicata 2012 on Thursday, September 13, at 6:30 p.m. 

Race Judicata is a 5K Run/Walk benefiting Chicago 

Volunteer Legal Services Foundation. 

To join the CBA/YLS group, register at http://www.cvls.org/ 

judicata-registration and select “Chicago Bar Association- 

YLS” under the team drop down menu. The registration 

fee is $33 through September 7, 2012. September 

8th through race day, the cost is $38. There is a $3 off 

discount for CARA members. Whether you join our team 

or are participating with your firm, please feel free to stop 

by our tent afterward. All are welcome. 

YLS Meet the Committees Night - September 20 

Come out and meet the Young Lawyer Section’s practice 

and specialty committees - everything from Bankruptcy 

to Estate Planning to Women in the Law - on Thursday, 

September 20, 2012, from 5:00-7:00 p.m., at the CBA. 

Meet and mingle with YLS leaders, enjoy complimentary 

appetizers and cocktails, and sign up for committees. 

RSVP to yls@chicagobar.org. Nonmembers and law 

students welcome. 

Join the New Civil Rights Committee 

CBA Young Lawyers Section and law student members 

are invited to join its newest substantive law committee, 

Civil Rights. The Committee will focus on exploring a 

multitude of views on a wide variety of legal issues that 

are currently at the forefront of civil rights jurisprudence. 

The Committee will invite speakers to its monthly meetings 

to provide insight and practical guidance on pertinent 

legal issues related to civil rights litigation and mediation. 

Committee members will meet monthly on the third 

Wednesday of the month at the CBA from 12:15-1:15 p.m. 

To join the committee and receive notification of speaker 

and topic meeting information, visit www.chicagobar.org, 

under “Committees.” 

Learn more about the YLS at www.chicagobar.org/yls or 

www.facebook.com/cbayls.

Meet all your MCLE requirements for only $150*! 

The Chicago Bar Association Member Discount Continuing Legal Education Plan: 

CLEAdvantage 

Looking for an easy, convenient way to pay for Continuing Legal Education? 

CLEAdvantage...all the CBA CLE you can attend for $150*! 

CBA CLEAdvantage Plan June 2012-May 2013 Order Form 

1 Yes! I am a CBA member and want to maximize my CLE dollar today! 

Sign me up for the $150 CLEAdvantage Program - June 2012 to May 2013. 

1 I agree to abide by the terms and conditions of the CLEAdvantage Program. 

HOW TO ORDER: 

Mail form to: CBA Ticketing, 321 S. Plymouth Ct., Chicago, IL 60604 Online at www.chicagobar.org 

Fax form to: 312-554-2054 Phone with credit card at 312-554-2056 

Name ARDC # 

Address/City/State/Zip 

CBA Member No. Phone Email 

PAYMENT OPTIONS: 

1Check 1VISA 1MasterCard 1American Express 1Discover 

Card # Exp. Date 

Signature 

Now Includes: 

Law Practice 

Management Seminars! 

Live and archived 

Webcasts! 

CBA membership is now more valuable than ever! With the CLEAdvantage, CBA members can attend most afternoon CBA/YLS Continuing 

Legal Education programs during the period of June 1, 2012 to May 31, 2013 for only $150*. And, CLEAdvantage participants can check out 

CLE DVDs from the CBA Legal Bookstore and view live and archived seminar webcasts at www.chicagobar.org – at no extra charge. 

*CLEAdvantage Program Terms and Conditions: 

• To participate in the plan, you must be a dues paying CBA member and remain a CBA member through May 31, 2013. Dues are never prorated or refunded with the 

CLEAdvantage plan. The plan is not available with a reduced dues hardship membership. The CLEAdvantage plan fee is never prorated. Your CLEAdvantage membership is 

non-transferable and non-refundable. 

• CLE materials are available for download at www.chicagobar.org prior to the live program start time. Photocopied materials are available for purchase if preordered, see 

registration materials for details. 

• An additional payment may apply to some programs, as noted in the seminar registration information. Some programs may exclude use of the plan. 

• In-person Registration and Cancellation Policy: You must register in advance for in-person programs. If you register at-the-door a $10 on-site registration fee will apply. When 

registering for an MCLE event, please identify yourself as an CLEAdvantage member. Advance registration closes 3 hours prior to the program start time. A $15 fee will apply 

to all registrants who do not cancel in writing 24-hours prior to a live in-person seminar. Cancellation notices should be emailed to seminars@chicagobar.org or faxed 

to (312) 554-2054. 

• Webcast Registration and Cancellation Policy: You must register 15 minutes prior to the seminar start time. If you are not able to view the live Webcast, your registration will 

be transferred to the archived Webcast (generally available within one week of the live event). 

• Check out CLE DVDs from the CBA Legal Bookstore for no extra charge (72-hour rental period). Only 2 DVDs may be rented at one time. 

• Current CLEAdvantage plan members will be billed for the new plan year during the Spring membership dues billing period - price and terms are subject to change. 

• An additional fee will be assessed for processing out-of-state MCLE requests. Please call (312) 554-2050 for more information. 

• Not applicable towards CBA Webcast programs at the West LegalEdcenter. 

• No confirmation of plan enrollment will be sent. Please keep a copy of this form for terms and conditions. 

• See www.mcleboard.org for Illinois MCLE requirements. Visit www.chicagobar.org to access the CBA’s free MCLE Credit Tracker (under CLE) and full terms and conditions of 

the CLEAdvantage Plan. 

How did you hear about the CLEAdvantage plan? 1Email 1CBA Website 1Postcard/Mailer 1Law Bulletin Advertisemet 

1CBA Record 1Colleague /Friend 1Other

IN-PERSON CBA OCTOBER 2012 PROGRAMS: 

Program Title Date Cost (Add $10 at door) - Please Circle 

Member Nonmember Govt. Member 

0 Executive Compensation Institute Full Day (C09)** 10/02/12 $200 $350 $150 

$25 CLE Advantage Fee 

0 Executive Compensation Institute AM Only (C09)** 10/02/12 $100 $175 $75 

0 Executive Compensation Institute PM Only (C09)** 10/02/12 $100 $175 $75 

0 Intellectual Aspects of Jury Selection in IP Cases (C10) 10/03/12 $80 $160 $60 

0 Start Up Boot Camp (C11)** 10/04/12 $150 $275 $125 


1 Running for Public Office (C12) 10/11/12 $80 $160 $60 

1 State and Local Tax Credits and Incentives (C13) 10/16/12 $50 $100 $40 

1 Evidence & Objections (C14) 10/17/12 $80 $160 $60 

1 Courtroom Cross Skills (C15)** 10/18/12 $120 $240 $90 

Pro Bono Case Volunteers and CLE Advantage $30 

1 Intersection of Ethics and Technology (C16) 10/23/12 $30 $60 $25 

1 Overview of Damages in Commercial Litigation (C17) 10/30/12 $80 $160 $60 

0 BYOD: Bring Your Own iPad (C18)** 11/19/12 $25 $50 $25 


0 Lighting the Corners: Security Best Practices (C19) 11/20/12 $30 $60 $25 

Young Lawyers Section: 

Chicago Bar Association In-Person Registration 

1 Check here if the address below is a new address. 

Name Firm 

Address/City/State/Zip 

CBA Member No. Phone Email 

IL ARDC NO. (for MCLE purposes) 

In-person seminars are held at the CBA Building, 321 S. Plymouth Ct., Chicago, IL 60604, unless otherwise 

indicated in the program description. 

Most seminars are Webcast live (as well as archived) at www.chicagobar.org and the West LegalEdcenter. 

Visit www.chicagobar.org for more information and to register for Webcast programs. 

Bring your ARDC card or number to live seminars to receive Illinois MCLE 

credit. Please arrive on time, so seminar can begin and end on time. 

HOW TO REGISTER FOR IN-PERSON SEMINARS: 

Mail form to: CBA Ticketing, 321 S. Plymouth Ct., Chicago, IL 60604 Online at www.chicagobar.org 

Fax form to: 312-554-2054 Phone with credit card at 312-554-2056 

HOW TO REGISTER FOR CBA SEMINAR WEBCASTS: Online at www.chicagobar.org. 

0 Corporate Practice: Representation of Foreign Clients (Y02) 10/10/12 $60 $120 $45 

0 Mastering Section 2-615 Motions to Dismiss (Y03) 10/17/12 $30 $60 $25 

0 Chicago Residential Landlord & Tenant Ordinance (Y04) 10/23/12 $60 $120 $45 

0 Developing Your Professional Web and Social Media (Y05) 10/26/12 $20 $40 $15 

1 Yes, I want to order hardcopies of the seminar materials. $25 per seminar. 

PAYMENT OPTIONS: 

1Check 1CBA Account 1CLEAdvantage Member 

1VISA 1MasterCard 1American Express 1Discover 

PLEASE NOTE: CLE materials are available at 

www.chicagobar.org (click on CLE, Seminar 

Card # Exp. Date 

Materials). You must be registered for the 

seminar to access the materials. You may pre- 

Cardholder Signature 

order a hardcopy of the materials for a $25 fee 

per seminar. Hardcopy materials are not part of 

Print Name as Appears on Card 

the CLEAdvantange Plan. 

INFORMATION/CANCELLATION POLICY FOR IN-PERSON SEMINARS: 

No confirmation will be sent. All cancellations must be received in writing 24-hours prior to the seminar to receive a refund (fax 312-554-2054 or email seminars@chicagobar.org). 

CLEAdvantage MEMBERS WHO DO NOT CANCEL OR ATTEND A REGISTERED SEMINAR WILL BE BILLED $15. Accessible services are available for persons with disabilities, 

please call 312-554-2056 or TDD 312-554-2055 promptly to allow time to provide the necessary accommodations. CBA Law Student Members may purchase onsite seminars at a 50% 

discount (subject to availability). The CBA is an Accredited MCLE Provider in Illinois. For MCLE details, visit www.chicagobar.org. 

*Indicates no unemployment waivers, student rates, or coupons valid. **Also, CLEAdvantage Plan not valid.

The Chicago Bar Association 

321 S. Plymouth Ct. 

Chicago IL 60604-3997 

www.chicagobar.org 

CBA 

CLE 

THE CHICAGO BAR ASSOCIATION 

OCTOBER 2012 Continuing Legal Education & Events 

Continuing Legal Education At-A-Glance 

OCTOBER 2012 

In-Person 

NON-PROFIT ORG. 

U.S. POSTAGE 

PAID 

THE CHICAGO BAR 

ASSOCIATION 

PERMIT #4522 

Webcast 

DVD Rental 

6th Annual Executive Compensation Institute October 2 x x x x 

Intellectual Aspects of Jury Selection in IP Cases October 3 x x x x 

Start Up Boot Camp October 4 x x x x 

Corporate Practice: Representation of Foreign Clients October 10 x x x x 

Running for Public Office October 11 x x x x 

State and Local Tax Credits and Incentives October 16 x x x x 

Mastering Section 2-615 Motions to Dismiss October 17 x x x x 

Evidence & Objections October 17 x x x x 

Courtroom Cross Skills: Summary Suspension Project October 18 x x 

Intersection of Ethics and Technology October 23 x x x x 

Chicago Residential Landlord & Tenant Ordinance October 23 x x x x 

Developing Your Professional Web and Social Media October 26 x x x x 

Overview of Damages in Commercial Litigation October 30 x x x x 

In-Person: Program will be held at 321 S. Plymouth Ct., Chicago, IL (*unless otherwise noted in program description) 

WebCast: Available on the Internet via a live simulcast as well as archived for later viewing. Visit www.chicagobar.org for details. 

Rental: Available for DVD rental after program date, call CBA Legal Bookstore at 312-554-2130 for availability. 

Materials: Written handouts available for purchase after program date, call CBA Legal Bookstore at 312-554-2130 for availability. 

Materials

CLEAdvantage Now Includes - The Chicago Bar Association

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