MOS December 1999 Meeting Notes - Kern County Superintendent ...

ADVERTISING DRAFT CONTRACT
Barry indicated that Frank Fekete was working to develop the contractual language and that a
draft would be available at the January meeting for the Standing Committee to review.
MARKETING/ADVERTISING SPONSORSHIPS TO COE AND/OR DISTRICTS AT A
DISCOUNTED RATE
Barry presented the area for discussion by the group. After considerable discussion the group
agreed as follows:
1. Public agency advertising will not be accepted at this time, with the exceptions noted
below. This may be reviewed further at a later time after the initial implementation of the
project.
2. County Offices/Superintendents will have a brokerage page where services can be
displayed. There will not be any cost for displaying on this page.
3. CDE will be treated in the same manner as a COE with a page for listing their services.
4. There will also be links at several levels to the CDE Gold Mine site.
PRESENTATIONS
Owen discussed the presentations planned for the coming months. Vicki asked who was
interested in participating in the presentation at the California PTA/CCBE/ CCSESA March
Conference. Owen indicated that he, Erin and Larry would be at the conference and willing to
participate. In addition, Ken Shelton offered to be part of the presentation. Dick Nagle
requested that the representatives from Kern County make a presentation at the January
PASSCO meeting.
PROTOCOLS
Joni indicated that her region had questioned how the protocol issue would work within the
Menu of Services project. She noted that she had prepared some draft language for consideration
by the Menu of Services Standing Committee. Joni reported that she would send out draft
language for consideration at the January MOS meeting.
MARKETING PLAN
Barry reviewed a tentative draft of the marketing plan. The plan included a tentative prospecting
list. Sally suggested the inclusion of hotels and other establishments that host the conferences
held within the education community. Glen noted that a request for County Superintendents to
identify additional prospective sponsors was included within the December Newsletter. It was
agreed that we would also send out a letter to each County Superintendent asking for their
support in identifying prospective advertising sponsors, such as vendors that did more than
$250,000 annually with county offices.
EMERGING ISSUES FORMAT
Owen discussed the format for the password-protected discussion area for County
Superintendents. The group requested that Joe and Glen review the format with respect to any