THE ECHO - Ferrostaal
THE ECHO - Ferrostaal
THE ECHO - Ferrostaal
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02<br />
“The MAN Group has a fantastic range of products. However,<br />
customers in many countries simply have no access to them. We<br />
want to work systematically to make this access possible”. This is<br />
how Dr. Matthias Mitscherlich, CEO of MAN <strong>Ferrostaal</strong>, describes<br />
the company’s most important strategic development goal. This<br />
will necessitate tapping into the potential synergies within the<br />
MAN Group. These include valuable industrial products and a<br />
presence in many different countries on the one hand, and solid<br />
options for financing on the other. MAN <strong>Ferrostaal</strong> will strive to<br />
systematically consolidate these strengths in the future.<br />
“We will exploit our international sales and service network to<br />
open up new market potential in collaboration with other affiliated<br />
companies in the MAN Group,” says Mitscherlich. “We will do so in<br />
particular in countries where we have forged strong connections<br />
going back many years.” This is particularly true of Latin America,<br />
the Near and Middle East and South-East Asia.<br />
01. Commercial vehicles: MAN <strong>Ferrostaal</strong> looks after sales and service in<br />
selected countries in Latin America and South-East Asia.<br />
02. Diesel engines: MAN <strong>Ferrostaal</strong> and MAN Diesel are entering into a joint<br />
venture for the construction of diesel power plants.<br />
<strong>THE</strong> <strong>ECHO</strong> 1/2006 7<br />
>>>Strong starting position. MAN <strong>Ferrostaal</strong> has already been<br />
working in collaboration with sister companies within the Group<br />
for many years. For example, it acts as an agent for MAN TURBO in<br />
20 European and Latin American countries. In addition, it regularly<br />
uses turbines and compressors manufactured by its sister company<br />
from Oberhausen in its large industrial plants. MAN <strong>Ferrostaal</strong><br />
represents MAN Diesel in countries including Chile, Mexico,<br />
Venezuela, Peru, Columbia and Ecuador. While the company has<br />
occasionally sold MAN commercial vehicles, its closer collaboration<br />
with MAN Nutzfahrzeuge is a relatively new venture. Only in the<br />
past two years has MAN <strong>Ferrostaal</strong> entered into the Mexican bus<br />
market, in collaboration with MAN Nutzfahrzeuge.<br />
“Our priority is to bundle, systemise and enhance our shared<br />
activities within the Group” says Mitscherlich. “We want to<br />
expand the business we do with products from other MAN<br />
companies from its current value of 300 million euros to more<br />
than 1 billion euros per year by 2010.” This will be achieved<br />
through the new sales and service platform that is being established<br />
by Dr. Klaus Lesker, who has been a Member of the MAN<br />
<strong>Ferrostaal</strong> Executive Board since May 2006.