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our new brochure - Unicef UK

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A simple way<br />

to save a child’s life<br />

Make a life-saving promise. Remember UNICEF in y<strong>our</strong> Will.


Dear Supporter<br />

I really want to thank you for expressing an interest in leaving a legacy to<br />

UNICEF. It is wonderful to know that there are people like you out there,<br />

who share my passion for their work.<br />

©UNICEF <strong>UK</strong>/Tom Craig<br />

‘<br />

I have had the rare<br />

privilege of meeting<br />

a number of the<br />

children UNICEF<br />

works with... some<br />

are living in<br />

appalling poverty...<br />

it is such a relief to<br />

know that UNICEF<br />

is there for them...<br />

’<br />

I know that the decision to leave a legacy is a big one. But I have worked<br />

with UNICEF for many years now and I can assure you that they will use it in<br />

the best possible way, making every penny you give go as far as possible.<br />

As well as supporting immediate, life-saving work on the ground, y<strong>our</strong> legacy<br />

will help UNICEF continue to work with governments at the highest level –<br />

ensuring that as many children as possible can benefit.<br />

As a UNICEF Goodwill Ambassador, I have had the rare privilege of meeting<br />

a number of the children UNICEF works with. Some are living in appalling<br />

poverty. Others I met are bravely struggling to survive in situations of<br />

conflict. It is such a relief to know that UNICEF is there for them, protecting<br />

the basic rights every child is entitled to.<br />

The legacies left by supporters like you will enable UNICEF to be there for<br />

future generations – continuing to save the lives and stand up for the rights<br />

of children for many years to come.<br />

So thank you once again. I hope this booklet provides the information and<br />

motivation you need to leave a legacy to the world’s most precious citizens.<br />

Y<strong>our</strong>s sincerely<br />

Sir Roger Moore KBE<br />

UNICEF Goodwill Ambassador<br />

The world’s greatest promise is a


The gifts you give to UNICEF during y<strong>our</strong> lifetime are invaluable.<br />

They can, quite simply, mean the difference between life and death<br />

to children living in poverty and conflict today. But who will be there<br />

for the children of the future?<br />

You could leave a life-saving legacy<br />

There is a simple way you can ensure that UNICEF is still there for<br />

the children who need us most. By leaving a gift to UNICEF in y<strong>our</strong><br />

Will, you can reach out and help save lives for years to come.<br />

Whatever the size of y<strong>our</strong> legacy gift, in <strong>our</strong> hands it will go a<br />

long way. As well as working on the ground, directly with children<br />

trapped in conflict and poverty, we engage closely with the<br />

governments of over 190 countries – to secure the basic rights<br />

of children and really change their lives in the long term.<br />

Y<strong>our</strong> legacy will help us protect every child’s rights to the simple<br />

things they need to survive and thrive, like food, clean water,<br />

education and health care.<br />

These basic rights were promised to all children – no matter who<br />

they are and where they are from – in the UN Convention on the<br />

Rights of the Child in 1989. The Convention states that no child<br />

should be denied these rights, but tragically many still are. Y<strong>our</strong><br />

legacy could help us change this and build a better future for<br />

every child.<br />

This booklet explains more about why y<strong>our</strong> legacy is so important,<br />

how it could be used and how to go about including UNICEF in<br />

y<strong>our</strong> Will. If you have any further questions, please feel welcome<br />

to contact <strong>our</strong> dedicated Legacy Manager, Jane Hallahan, on<br />

020 7375 6032 for a chat.<br />

better future for every child. Help us make it happen.


UNICEF started with a simple mission<br />

UNICEF was formed in 1946 to help children left in<br />

extreme poverty after the Second World War. It was,<br />

and still is, the world’s leading organisation working<br />

for children and their rights.<br />

Through long-term humanitarian projects and work in<br />

response to conflicts and natural disasters, UNICEF<br />

has built up a reputation as an organisation that can<br />

and does make a difference – and has helped save<br />

the lives of millions of children.<br />

As part of the United Nations, we are in a unique<br />

position to have a real impact. We can secure the<br />

support of governments of member nations, to<br />

ensure that <strong>our</strong> programmes are effective and their<br />

impact is long lasting.<br />

However, we receive no money from the United<br />

Nations’ budget and rely on voluntary donations,<br />

including the legacies of <strong>our</strong> supporters, to continue<br />

<strong>our</strong> work.<br />

‘<br />

UNICEF has been working in Iraq for over<br />

30 years. We are the only agency to have<br />

stayed there continuously throughout all the<br />

difficulties. Sadly, many children have lost their<br />

lives as a result of the crisis. However, many<br />

thousands more have been saved thanks to <strong>our</strong><br />

long-term immunisation programmes.<br />

We can’t give up, the children need us.<br />

’<br />

Roger Wright, UNICEF Country Representative – IRAQ<br />

Leaving a legacy can save and


transform the lives of children.


Leaving a legacy can save and


The water pump<br />

that has changed the lives of millions<br />

Every child has the right to be healthy. Access to clean,<br />

safe water is crucial to this. It’s an essential that can<br />

literally make the difference between life and death.<br />

However, this simple right to health is often challenged.<br />

In the 1960s and ‘70s, India was struck by a series of<br />

severe droughts. With no safe water supply, disease<br />

became a real threat and millions of children’s lives<br />

were at risk.<br />

UNICEF flew in pneumatic drilling rigs, to bore through<br />

rock and access underground water tables. However, the<br />

hand pumps available locally were copies of those used<br />

in the West and were only suitable for very limited use –<br />

and 75% of them were no longer functioning.<br />

A more durable pump, which was also affordable and<br />

simple to construct, was urgently needed. In<br />

collaboration with a local mechanic, a special pump was<br />

developed, which was suitable for heavier use. With the<br />

intervention of UNICEF, it was then mass-produced and<br />

distributed around the country.<br />

This simple hand pump didn’t just help poor<br />

communities in India. Because of UNICEF’s influence at<br />

government level, more than 1 million of these pumps<br />

had been installed in Africa, Asia and Latin America by<br />

the 1990s – upholding the right of unprecedented<br />

numbers of children to a safe, reliable supply of water<br />

for drinking, cooking, sanitation and hygiene.<br />

Y<strong>our</strong> legacy can help UNICEF find simple<br />

solutions like the Indian water pump, so<br />

children grow up safe and healthy.<br />

transform the lives of children.


A childhood vaccination<br />

is bringing hope for the future in Iraq<br />

In conflict situations, a child’s fundamental right to<br />

health is often seriously compromised – putting<br />

young lives at real risk. When communities are<br />

struggling to survive, children may not get the<br />

life-saving vaccinations they need.<br />

This is what happened to countless youngsters<br />

during the Iraq War. Without vaccinations, 1 million<br />

children were left exposed to disease. A measles<br />

epidemic was a real concern, especially among<br />

children living in displaced refugee communities.<br />

In early 2007, UNICEF supported a government drive<br />

to provide life-saving MMR (measles, mumps and<br />

rubella) vaccinations to nearly 4 million children<br />

between the ages of one and five. By contracting<br />

2,000 vehicles to transport a team of vaccinators,<br />

UNICEF ensured that all Iraqi children could benefit,<br />

even those in hard-to-access areas. UNICEF also<br />

provided special boxes for safe<br />

disposal of syringes, to reduce<br />

the risk of infection.<br />

Y<strong>our</strong> legacy will enable us<br />

to continue to support<br />

projects like this, and help<br />

secure a child’s right to<br />

grow up safe and healthy.<br />

Y<strong>our</strong> legacy could give countless


children the chance to be healthy.


It’s simple. Y<strong>our</strong> legacy


A simple vision for a better future<br />

‘<br />

We now know a lot more<br />

about HIV/AIDS and<br />

how to deal with it. One<br />

of the biggest problems<br />

however, is the lack of<br />

services for families left<br />

vulnerable by its effects.One<br />

of the most important things<br />

is to get governments to<br />

provide state pensions for<br />

the many grandparents who<br />

are having to bring up their<br />

orphaned grandchildren.<br />

’<br />

Doug Webb, Senior Project Officer,<br />

HIV/AIDS – Eastern & Southern Africa<br />

After more than 60 years, UNICEF remains just as<br />

committed to protecting and improving the lives of<br />

the world’s most vulnerable children.<br />

UNICEF’s vision is a world where children are free of<br />

poverty, where they are not abused or exploited,<br />

where they can get an education, where they are<br />

healthy and well n<strong>our</strong>ished... a world where children<br />

can be children.<br />

We also want to be there for the children of<br />

tomorrow. With the generous help and<br />

commitment of <strong>our</strong> supporters, children can<br />

have hope for a brighter future and a chance<br />

to realise their dreams.<br />

can help UNICEF be there for the children of the future.


Legacies can give children hope for the future<br />

‘<br />

Prevention is the key.<br />

Micronutrient deficiencies<br />

are a significant cause of<br />

poor health. UNICEF has<br />

ensured that all wheat fl<strong>our</strong><br />

in Iraq is now fortified to<br />

prevent deficiencies in<br />

vitamin A, iodine, and iron.<br />

Permanent solutions like<br />

these help save millions<br />

of children’s lives, now<br />

and in the future.<br />

’<br />

Roger Wright, UNICEF Country<br />

Representative – IRAQ<br />

With everyday crises to tackle, it is difficult and often<br />

impractical to reserve funding for future events – even<br />

though conflict is spreading all the time and threats like<br />

climate change are a real concern.<br />

As well as responding to immediate need, we need to<br />

remember the bigger picture: <strong>our</strong> commitment to uphold<br />

the rights of every child. We are committed to being there<br />

whenever children’s rights are threatened. And we hope<br />

you will support <strong>our</strong> unwavering commitment, by<br />

considering leaving us a legacy today.<br />

Legacy gifts give us the financial res<strong>our</strong>ces needed to<br />

protect children’s rights and respond to issues that<br />

threaten their lives. Whether they be emergencies<br />

like wars or natural disasters, or simply the need for<br />

long-term immunisation programmes that give children<br />

the chance to grow up free of disease.<br />

A simple act of caring<br />

Long-time supporters Frank and Pat Thorn both pledged<br />

gifts to UNICEF in their Wills.<br />

As Frank explained, “A great deal of joy is being spread<br />

through the work that is carried out by UNICEF in the<br />

field and it is very reassuring to feel that because of my<br />

intense interest in the work of UNICEF with children<br />

worldwide, that even after I have passed away, some of<br />

my interest will be preserved by a donation towards<br />

their work.”<br />

Sadly, Frank passed away a few years ago. But, through<br />

the simple act of leaving a legacy, his care for children<br />

has lived on.<br />

It’s simple. Y<strong>our</strong> legacy


could help UNICEF protect children’s rights.


How to leave a gift to UNICEF in y<strong>our</strong> Will<br />

‘<br />

As I wanted my support<br />

for UNICEF to<br />

continue after my death,<br />

I contacted the Legacy<br />

Department for advice.<br />

I was given full – but<br />

simple – instructions<br />

about a codicil to my<br />

Will. My solicitor did<br />

the rest. No problem.<br />

’<br />

Ann Farrant,<br />

UNICEF supporter, Norwich<br />

You do not have to be wealthy to leave a legacy – and<br />

UNICEF understands that you will want to make<br />

provision for y<strong>our</strong> friends and family first. But please be<br />

assured that a gift of any size will be appreciated and<br />

will make a difference to many children around the world.<br />

There are a number of different ways to remember us,<br />

depending on y<strong>our</strong> circumstances:<br />

A residuary gift allows you to leave UNICEF a share of<br />

y<strong>our</strong> estate, once y<strong>our</strong> family and friends have been taken<br />

care of 85% of <strong>our</strong> legacy income comes from gifts<br />

made in this way.<br />

A pecuniary gift allows you to leave a specific amount<br />

of money to UNICEF.<br />

A reversionary gift allows you to leave y<strong>our</strong> estate to<br />

y<strong>our</strong> dependants while they are living, but after they<br />

pass away it will revert to UNICEF.<br />

If you would like to include UNICEF in y<strong>our</strong> Will,<br />

it would really help us if you could let us know by<br />

completing the form opposite. To write or amend y<strong>our</strong><br />

Will, you need to see y<strong>our</strong> solicitor. But if you have any<br />

queries, <strong>our</strong> dedicated Legacy Manager, Jane Hallahan,<br />

would be delighted to hear from you.<br />

020 7375 6032<br />

www.unicef.org.uk/legacy<br />

It’s a simple promise – to give children a future.


I promise to help<br />

build a brighter future<br />

for children<br />

I want to support UNICEF in bringing hope to the<br />

world’s children.<br />

I have included a gift to UNICEF in my Will<br />

I intend to leave a gift to UNICEF in my Will<br />

Name<br />

Address<br />

Postcode<br />

Telephone<br />

Date<br />

Email is a cost-effective way of communicating with supporters.<br />

If you are happy to receive emails from us, about emergencies<br />

for example, please complete the following:<br />

Email<br />

Please return this to:<br />

Legacy Department, UNICEF <strong>UK</strong>, Freepost CL885,<br />

Billericay CM12 0BR.<br />

UNICEF may contact you in future about <strong>our</strong> work and how you can<br />

support us. If you prefer not to be contacted, please tick this box .<br />

Please note that this pledge is not legally binding and does<br />

not commit you to leaving a legacy to UNICEF. It is simply a<br />

statement of y<strong>our</strong> intent at this time and any information<br />

you provide is confidential.<br />

Thank you.


CREDITS<br />

©UNICEF/ALBA000260/Giacomo Pirozzi ©UNICEF/HQ06-0508/Indrias Getachew ©UNICEF/<strong>UK</strong>RA00933/Giacomo Pirozzi ©UNICEF/HQ96-0819/Roger LeMoyne<br />

©UNICEF/HQ50-0009/Photographer Unknown ©UNICEF/HQ06-0409/Giacomo Pirozzi ©UNICEF/HQ06-2417/Susan Markisz ©UNICEF/HQ06-1453/Ninfa Bito<br />

©UNICEF/<strong>UK</strong>RA00964/Giacomo Pirozzi ©UNICEF Niger/Giacomo Pirozzi ©UNICEF/HQ05-0321/Josh Estey ©UNICEF/HQ05-0676/Boris Heger ©UNICEF/HQ49-<br />

0004/Photographer Unknown ©UNICEF/HQ56-0005/Photographer Unknown ©UNICEF/HQ50-0036/Photographer Unknown ©UNICEF/HQ99-0958/Jim Holmes<br />

©UNICEF/HQ06-1914/Tom Pietrasik ©UNICEF/HQ05-0491/Ami Vitale ©UNICEF/HQ03-0002/Shehzad Noorani ©UNICEF/HQ06-0408/Giacomo Pirozzi ©UNICEF/HQ06-<br />

1474/Giacomo Pirozzi ©UNICEF/HQ99-0943/Jim Holmes ©UNICEF/HQ98-1166/Shehzad Noorani ©UNICEF Niger/Giacomo Pirozzi ©UNICEF/<strong>UK</strong>RA00904/Giacomo Pirozzi<br />

©UNICEF/HQ06-2168/Georgina Cranston ©UNICEF/HQ03-0508/Shehzad Noorani ©UNICEF/<strong>UK</strong>RA00944/Giacomo Pirozzi ©UNICEF/HQ06-1355/Claudio Versiani<br />

UNICEF House, 30a Great Sutton Street, London EC1V 0DU. Tel: 020 7490 2388 Fax: 020 7250 1733 E-mail: legacies@unicef.org.uk<br />

Registered Charity No. 1072612 www.unicef.org.uk/legacy

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