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Market Readiness Analysis

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II- GENERAL<br />

DEVELOPMENT<br />

OPINION ON SUSTAINABLE<br />

17- Below are few statements regarding the sustainable Lighting Products. Please indicate to what extent you agree or disagree with each of the<br />

following statement, using a 6-point-scale where 1 means ―I strongly disagree‖ and 6 means ―I strongly agree‖.<br />

For each statement, please circle one number corresponding to your opinion.<br />

My company is actively involved in the distribution of<br />

sustainable products<br />

I strongly<br />

disagree<br />

I disagree<br />

I slightly<br />

disagree<br />

I slightly<br />

agree<br />

I agree<br />

I strongly<br />

agree<br />

1 2 3 4 5 6<br />

There is a strong demand for sustainable products 1 2 3 4 5 6<br />

My company communicates about its sustainable products 1 2 3 4 5 6<br />

Eco-Labelling helps in the promotion of products in the<br />

Lebanese market<br />

Sustainable products are generally less efficient than normal<br />

products<br />

In my company, social and environmental aspects are<br />

secondary<br />

In the market there are not enough reliable suppliers capable<br />

of providing sustainable service products<br />

1 2 3 4 5 6<br />

1 2 3 4 5 6<br />

1 2 3 4 5 6<br />

1 2 3 4 5 6<br />

98

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