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By now, the Evernham story is<br />
the stuff of NASCAR legend: After<br />
a career racing modifieds, he moved<br />
to North Carolina to pursue a<br />
career building racecars. Eventually,<br />
he formed a partnership as a<br />
crew chief with a young racer<br />
named Jeff Gordon, a pairing that<br />
resulted in an astonishing 47<br />
Winston Cup wins.<br />
In 1999, Dodge sought to return<br />
to Cup racing after two decades out,<br />
and turned to Evernham to lead the<br />
way. He has. With more than 230<br />
employees and four buildings totaling<br />
more than 175,000 square feet,<br />
he enjoys the backing of nearly<br />
60,000 Dodge Dealers and another<br />
60,000 <strong>UAW</strong> members.<br />
His leadership transcends the<br />
sport, as Evernham is often asked<br />
to speak to Fortune 500 executives<br />
as well as notable organizations<br />
such as NASA. But the sport<br />
is where his heart is. Especially<br />
during this inaugural season for<br />
the Chargers, which for Evernham<br />
are cars that embody the legacy<br />
of Dodge power and precision engineering.<br />
“You can go right up<br />
to it and say, ‘This is a classic<br />
Dodge car,’” he explains. “That’s<br />
Kasey Kahne’s pit crew is<br />
critical to his success.<br />
DODGE DESIGN<br />
UPDATES A LEGEND<br />
ON AND OFF THE TRACK, NEW<br />
DODGE CHARGERS ARE MUSCLING IN<br />
The fastback Dodge Charger of the late 1960s<br />
was a car like no other. It remains a pop<br />
culture icon with a following convinced it<br />
was the greatest muscle car of all time.<br />
Now <strong>Chrysler</strong> is relaunching the legend in<br />
a decidedly different package. The 2006<br />
Charger will be a four-door family car with<br />
attitude and the option of a powerful<br />
Hemi V-8 engine.<br />
But the new generation of Chargers won’t<br />
all be on the street. This season the Charger has replaced the Intrepid as<br />
Dodge Motorsport’s NASCAR Nextel Cup series entry, reviving a rich heritage.<br />
The first Dodge NASCAR win came in a Charger during the 1966 season, with<br />
the last in 1977. A Dodge Charger Daytona made history at Talladega in 1970,<br />
when Buddy Baker became the first driver to be clocked at more than 200 mph<br />
for a lap on a closed course.<br />
Of course, the car that set all those records was rare off the track. On the<br />
track, Dodge introduced the Charger 500 in 1969 with improved aerodynamics.<br />
Then, midway through 1969, Mopar created perhaps the most outrageous<br />
stock car ever. Using research conducted at the George C. Marshall Space<br />
Flight Center, engineers added a giant wing hovering over the rear deck. They<br />
christened it the Dodge Charger Daytona. With a 426 Hemi under the hood,<br />
it became the dominant car of the 1969 and 1970 NASCAR seasons.<br />
The Design Difference<br />
But for Mark Hall, senior design manager for the 2006 Dodge Charger, that<br />
distinctive history didn’t <strong>com</strong>e into play — his team wanted to create a car<br />
that could build its own legacy.<br />
Over more than a year, designers tinkered with their original concept of a<br />
muscle car–inspired sedan. “We altered the design of the front end so if it<br />
caught up behind you, you’d want to get out of the way,” Hall says.<br />
With the new Charger, the team wanted the flavor of a coupe with a four-door<br />
package. “When you look at the vehicle,<br />
it’s all about performance,” Hall<br />
says, noting that it has plenty of room.<br />
“A person can feel pretty responsible<br />
buying a vehicle like this,” he<br />
adds. “You can drive to work owning<br />
a car that has the flavor of a muscle<br />
car of yesteryear, but you can carry<br />
your family on weekends.”<br />
— Jim Morrison<br />
To learn more about the 2006 Charger,<br />
check out www.dodge.<strong>com</strong>.<br />
what Charger is.” ■ TOMORROW SPECIAL RACING <strong>2005</strong> 19