the April 2009 Issue in PDF Format - Trade Show Executive
the April 2009 Issue in PDF Format - Trade Show Executive
the April 2009 Issue in PDF Format - Trade Show Executive
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s Research Roundup Sponsored by SMG<br />
Budget Considerations<br />
$132.23<br />
The Average Daily Rate<br />
(ADR) for a hotel room<br />
<strong>in</strong> <strong>the</strong> top 25 markets is<br />
$132.23. Nationwide,<br />
it is $102.33.<br />
Source: STR Global, <strong>2009</strong><br />
Budgets for exhibit<strong>in</strong>g<br />
will decrease 17%<br />
from an average $459,100 <strong>in</strong> 2008 to<br />
$381,000 <strong>in</strong> <strong>2009</strong>.<br />
Source: <strong>Trade</strong> <strong>Show</strong> Exhibitors Association (TSEA)/Exhibit Surveys, Inc., <strong>2009</strong><br />
Exhibit Promotion<br />
& Sales - 8%<br />
Exhibit Staff &<br />
Tra<strong>in</strong><strong>in</strong>g - 9%<br />
Exhibit Freight<br />
Shipp<strong>in</strong>g - 11%<br />
O<strong>the</strong>r Related<br />
Items - 9%<br />
Exhibit Space - 36%<br />
Exhibit space accounts for<br />
36% of <strong>the</strong> trade show<br />
budget and show services for<br />
17%.<br />
Source: <strong>Trade</strong> <strong>Show</strong> Exhibitors Association<br />
(TSEA)/Exhibit Surveys, Inc., <strong>2009</strong><br />
Exhibit Design &<br />
Production - 10%<br />
<strong>Show</strong> Services - 17%<br />
Nearly four <strong>in</strong> ten (39%) of respondents from <strong>the</strong><br />
Exhibit Management Survey by <strong>the</strong> <strong>Trade</strong> <strong>Show</strong><br />
Exhibitors Association work for organizations that<br />
purchased a new exhibit with<strong>in</strong> <strong>the</strong> last 12 months.<br />
Their average budget for all types of booths was<br />
$59,400.<br />
Source: <strong>Trade</strong> <strong>Show</strong> Exhibitors Association (TSEA)/Exhibit Surveys, Inc., <strong>2009</strong><br />
Cont<strong>in</strong>ued on page 48<br />
www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> <strong>April</strong> <strong>2009</strong> 47
Change language