the April 2009 Issue in PDF Format - Trade Show Executive
the April 2009 Issue in PDF Format - Trade Show Executive
the April 2009 Issue in PDF Format - Trade Show Executive
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Research<br />
Roundup<br />
By Nicole Burnes, assistant editor<br />
<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s Research Roundup <strong>in</strong>cludes valuable data from prom<strong>in</strong>ent <strong>in</strong>dustry associations and organizations that<br />
you can use <strong>in</strong> presentations, strategic plann<strong>in</strong>g, reports to management and sales efforts to exhibitors. These factoids<br />
range from <strong>the</strong> power of expositions to growth trends.<br />
Accurate statistics are particularly valuable <strong>in</strong> a rapidly chang<strong>in</strong>g bus<strong>in</strong>ess<br />
environment. This easy-to-use and <strong>in</strong>sightful collection of pert<strong>in</strong>ent <strong>in</strong>formation will<br />
prove to be a valuable resource <strong>in</strong> day-to-day decision-mak<strong>in</strong>g and <strong>the</strong><br />
development of longer-term strategies.<br />
Cont<strong>in</strong>ued on page 45<br />
Sponsored by<br />
www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> <strong>April</strong> <strong>2009</strong> 43
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