28.09.2014 Views

Section I - Trade Show Executive

Section I - Trade Show Executive

Section I - Trade Show Executive

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

News, Views and Tools for <strong>Trade</strong> <strong>Show</strong> and Event <strong>Executive</strong>s September 2012<br />

Nine Innovators Win<br />

Big in TSE's Readers'<br />

Choice Awards<br />

PAGE 42<br />

TSE Dashboard<br />

Reveals Growth in<br />

Net SF Stalled in July<br />

PAGE 28<br />

Most Metrics Flat<br />

for Medical <strong>Show</strong>s<br />

in First Half of 2012<br />

PAGE 11<br />

Tony<br />

Calanca<br />

1,152 SHOWS AND COUNTING<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com


YOUR BEST EVENTS<br />

HAPPEN HERE<br />

MAKE IT HAPPEN IN BOSTON<br />

No other destination offers Boston’s unique appeal and capabilities.<br />

Two convention centers. The industry’s best technology facility-wide.<br />

World-class food, hotel and transportation services. Whatever kind<br />

of event you’re planning, we have what it takes to make it your best.<br />

Arrange a site visit today. Call 877.393.3393 or visit www.AdvantageBOSTON.com<br />

BOSTON. MAKING CONVENTION HISTORY.


TOP<br />

MANA<br />

<br />

TOP<br />

Chic<br />

cago<br />

(48.0)<br />

0)%<br />

(2.2)%<br />

44.0%<br />

(2.8<br />

SPONSORED BY<br />

Table of Contents<br />

SEPTEMBER 2012 // VOLUME 13 NUMBER 9<br />

Special<br />

Insert<br />

TSE’s Semi-Annual<br />

Medical <strong>Show</strong> Report<br />

Medical shows came out of the gate<br />

in 2012 in low gear with flat numbers<br />

for both exhibit space and exhibiting<br />

companies. PAGE 11 <br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

SEMI-ANNUAL MEDICAL SHOW REPORT<br />

January - June 2012 <strong>Show</strong> Site<br />

SHOW INFORMATION 2012/<br />

AACN National Teaching<br />

Institute & Critical Care<br />

Exposition (NTI)<br />

American Association<br />

of Critical-Care Nurses<br />

www.aacn.org/nti<br />

A GEMENTS*<br />

AAMI Conference & Expo Charlo te, NC 26,700 4.4% 187<br />

AAMI - Association for the San 25,100 178<br />

Advancement of Medical Antonio, TX<br />

Instrumentation<br />

www.aami.org<br />

AAPA - American Academy Toronto 18,900 (51.5)% 130 (48.0) (51.2)<br />

of Physician Assistants Las Vegas 39,000 250<br />

Annual Conference<br />

American Academy<br />

of Physician Assistants<br />

www.aapa.org<br />

ACC Annual Scientific Chicago 161,850<br />

est. (1.0)% 318 est. (2.2) (2.0)<br />

Session & Expo (ACC.12) New Orleans 163,540 325<br />

American Co lege<br />

of Cardiology<br />

www.expo.acc.org<br />

American Academy of New Orleans 57,300 25.7% 216<br />

Neurology Annual Meeting Honolulu 45,600 150<br />

American Academy<br />

of Neurology<br />

www.aan.com<br />

American Academy of San Francisco 220,200 (14.2)% 518<br />

(2.8) (10.6)<br />

Orthopaedic Surgeons San Diego 256,760 533<br />

Annual Meeting<br />

American Academy of<br />

Orthopaedic Surgeons<br />

www.aaos.org<br />

Continued on page 6<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | Medical <strong>Show</strong> Report 5<br />

– A SPECIAL REPORT BY –<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Medical<br />

<strong>Show</strong><br />

Report<br />

3RD SEMI-ANNUAL EDITION<br />

Event Recap<br />

15<br />

SISO <strong>Executive</strong><br />

Conference<br />

The largest SISO <strong>Executive</strong> Conference in<br />

four years drew show organizers to Chicago<br />

to look at the current best practices in<br />

content management and social media.<br />

16<br />

ASAE Annual<br />

Meeting & Expo<br />

ASAE had more than 6,000 attendees<br />

at its Annual Meeting & Exposition in Dallas.<br />

A study released at the event boiled down the<br />

contributions conferences and trade shows<br />

make to association revenues.<br />

<br />

COVER STORY<br />

36<br />

Power<br />

Lunch<br />

with Tony Calanca<br />

Advanstar <strong>Executive</strong> Vice<br />

President Tony Calanca has<br />

been a fixture in the trade show<br />

industry for three decades and is<br />

still on the front lines. He carved<br />

out some time with TSE’s Bob<br />

Dallmeyer and talk more about<br />

the future than the good old days.<br />

Features<br />

42<br />

TSE's Innovation<br />

Awards 2012<br />

The honorees for the TSE Annual Readers’<br />

Choice Innovation Awards, as voted for by TSE<br />

readers, are revealed. Big names in the industry,<br />

as well as small businesses, win big time.<br />

50<br />

Hotel Convention<br />

Center Complexes<br />

Construction of hotels that include convention<br />

space has slowed down but these allin-one<br />

facilities still offer important options<br />

for show organizers and meeting planners.<br />

TSE looks at the current inventory of facilities<br />

connected to major convention centers.<br />

Copyright © 2012 by <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> (ISSN Number 2151-7568)<br />

September 2012 Issue, Volume 13, Number 9. <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> is published monthly by<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Inc., 1945 Avenida del Oro, Suite 122, Oceanside, CA 92056-5828.<br />

®<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> is a registered trademark of <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Inc. All rights reserved.<br />

Contents may not be reproduced, stored in a retrieval system or transmitted in any form or by any<br />

means without the written permission of the publisher.<br />

POSTMASTER: Send changes of address to Richard Magaña, Circulation Manager, <strong>Trade</strong><br />

<strong>Show</strong> <strong>Executive</strong> magazine, P.O. Box 16435, North Hollywood, CA 91615. Periodicals postage paid<br />

at Oceanside, CA and additional mailing offi ces. Copying done for other than personal or internal<br />

reference without the express permission of <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> is prohibited. Address requests<br />

for special permission to the Publisher. Reprints and back issues available upon request. Printed<br />

in the United States. Bulk Business Mail paid at Oceanside, CA.<br />

CHANGE OF ADDRESS / NEW SUBSCRIPTIONS: Send to Richard Magaña,<br />

Circulation Manager, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> magazine, P.O. Box 16435, North Hollywood, CA<br />

91615. Phone: 818-286-3152 • Toll-Free Fax: 877-483-8912. Please visit us at tsx.magserv.com<br />

and complete the online form for a free subscription.<br />

SUBSCRIPTION RATES: Subscriptions are free to qualifi ed show management executives<br />

who fi t the criteria and sign a qualifi cation card annually. All others may purchase an annual<br />

subscription for $119 ($129 in Canada and Mexico; $149 overseas). Single copies: $14.95 per<br />

issue, plus $5 for shipping and handling; TSE’s directory of Who’s Who Among Independent<br />

<strong>Show</strong> Organizers is $159; TSE’s directory of the World’s Top Convention Centers is $159;<br />

TSE’s directory of the Gold 100 <strong>Trade</strong> <strong>Show</strong>s is $179.<br />

follow us on<br />

twitter.com/<strong>Trade</strong><strong>Show</strong>Exec<br />

4 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

EDITORIAL AND PUBLISHING HEADQUARTERS<br />

1945 Avenida del Oro, Suite 122, Oceanside, CA 92056<br />

Telephone: (760) 630-9105 • Fax: (877) 483-8912<br />

EDITORIAL AND RESEARCH<br />

Publisher & Editor Darlene Gudea<br />

(760) 630-9111 • dgudea@tradeshowexecutive.com<br />

Editor-at-Large Carol Andrews<br />

(562) 505-7903 • carolandrews@tradeshowexecutive.com<br />

Manager of Directories Carri Jensen<br />

(541) 286-4014 • cjensen@tradeshowexecutive.com<br />

Senior Editor Hil Anderson<br />

(760) 630-9107 • handerson@tradeshowexecutive.com<br />

Senior Editor Renee Di Iulio<br />

(310) 939-0197 • reneediiulio@tradeshowexecutive.com<br />

News Editor Sandi Cain<br />

(949) 497-2680 • scain@tradeshowexecutive.com<br />

Chief Economist Frank Chow<br />

(760) 630-9111 • fchow@tradeshowexecutive.com<br />

Columnist Bob Dallmeyer<br />

(323) 934-8300 • bdallmeyer@tradeshowexecutive.com<br />

Contributing Editor Danica Tormohlen<br />

(816) 803-8103 • danicat@tradeshowexecutive.com<br />

12<br />

Departments<br />

6 Month in Review<br />

Catch up on the most significant news<br />

and developments from the past month.<br />

• CEIR finds exhibitors devote<br />

larger slice of budget to space<br />

• UK changes exhibit VAT rules<br />

• Outdoor Retailer weighs in on land policy<br />

• Chocolate trade, public shows to debut<br />

• Schneider acquires Meetings Quest<br />

• Boston takes step toward BCEC expansion<br />

• LACC recommends changes<br />

12 Looking Ahead<br />

Here is a preview of how the major<br />

shows in November are shaping up.<br />

18 International News<br />

Major developments taking place<br />

in the Asian exhibition industry.<br />

28<br />

28 TSE’s Dashboard of Monthly<br />

<strong>Trade</strong> <strong>Show</strong> Metrics for July<br />

Attendance and exhibitor metrics improved<br />

slightly, but there was a slight decline in<br />

exhibit space growth.<br />

78 The Zoom Calendar<br />

Facts, figures and contact info for the<br />

most-important trade shows scheduled for<br />

November, all classified by industry sector.<br />

EVENTS<br />

Vice President of Events Diane Bjorklund<br />

(630) 312-8915 • dbjorklund@tradeshowexecutive.com<br />

Assistant Event Manager Jennifer Woertz<br />

(858) 735-9079 • jwoertz@tradeshowexecutive.com<br />

SALES AND MARKETING<br />

Vice President/Associate Publisher Irene Sperling<br />

(818) 990-1080 • isperling@tradeshowexecutive.com<br />

Advertising Manager Linda Braue<br />

(424) 731-7523 • lbraue@tradeshowexecutive.com<br />

Business Development Director – Latin America<br />

Rafael Hernández • +52 (55) 2455-3545 ext. 110<br />

rhernandez@tradeshowexecutive.com<br />

Business Development Director – Asia Quentin Chan<br />

(852) 23661106 • qchan@tradeshowexecutive.com<br />

DESIGN AND PRODUCTION<br />

Creative Director Kathleen Maloney<br />

(760) 630-9106 • kmaloney@tradeshowexecutive.com<br />

Graphic Designer Michelle Restrepo<br />

(760) 630-9105 • mrestrepo@tradeshowexecutive.com<br />

TSE MEDIA GROUP BOARD OF DIRECTORS<br />

Chairman of the Board Richard A. Simon<br />

Vice Chairman Mark Feldman<br />

President Darlene Gudea<br />

Vice President Joan Feldman<br />

MEDIA PARTNERS:<br />

MEMBER OF:<br />

23 Trending & Spending<br />

The U.S. economy is still limping along,<br />

but will show organizers and other businesses<br />

soon feel a new pinch from a looming array<br />

of new federal regulations?<br />

86 People in the News<br />

• O’Loughlin • Monteferrante<br />

• Zapata<br />

86 Index to Advertisers<br />

TRADE SHOW EXECUTIVE, WINNER OF:<br />

• GRAND AWARD,<br />

Best Writing<br />

• GRAND AWARD,<br />

Best Writing<br />

• Best News<br />

Writing<br />

• GRAND AWARD,<br />

Best Design<br />

• Best How-To<br />

Writing<br />

• Best Overall<br />

Issue<br />

• Best Feature<br />

Writing<br />

and Illustration<br />

• Best Column<br />

• Best Interviews<br />

and Personal<br />

• Best How-To<br />

Writing<br />

• Best How-To<br />

Writing<br />

• Best Feature<br />

Series Writing<br />

Profiles<br />

• Most Improved<br />

Magazine<br />

• Best Design<br />

• Best Cover<br />

• Best Redesign<br />

• Most Improved<br />

Magazine<br />

• Best How-To<br />

Writing<br />

• Best Cover


MONTH IN REVIEW<br />

CEIR: Exhibitors Spend<br />

Higher Percentage on Space<br />

BY HIL ANDERSON, senior editor<br />

Dallas, TX – The total amount of money<br />

exhibitors spend on trade shows has been<br />

relatively flat since 2007 although a higher<br />

percentage of each exhibitor dollar now<br />

goes to pay for exhibit space, the Center<br />

for Exhibition Industry Research (CEIR)<br />

said in a new report. CEIR updated its<br />

2007 study, How the Exhibit Dollar is Spent,<br />

and determined that 36% of each dollar<br />

spent on exhibiting goes to booth space<br />

compared to 31% in 2007.<br />

An estimated $24.5 billion is currently<br />

being spent annually in the U.S. alone on<br />

exhibiting this year, up from $24.1 billion<br />

in 2007. CEIR said spending moved up<br />

despite the worldwide recession, likely<br />

because 99% of the exhibitors taking<br />

part in the study considered trade shows<br />

to have benefits that are not provided<br />

by other marketing channels.<br />

Exhibiting provides valuable face-toface<br />

contact with potential customers, and<br />

many companies devote the largest share<br />

of their marketing dollars to trade shows.<br />

Other categories included:<br />

• <strong>Show</strong> services, 17% compared<br />

to 20.3% in 2007<br />

• Exhibit Design, including graphics,<br />

11% compared to 11.2%<br />

• Shipping, 10% compared to 10.8%<br />

• Promotion, including pre-show and<br />

post-show, 6% compared to 7.5%<br />

The 2012 report also introduced a separate<br />

category for lead management and<br />

measurement, which was not part of the<br />

2007 survey. In 2012, lead management<br />

accounted for 4% of spending.<br />

The report, which is available at<br />

no charge to CEIR members and $24 to<br />

nonmembers, can be downloaded from<br />

the CEIR website and will provide show<br />

organizers with guidance on what their<br />

customers are spending their money on.<br />

“The data in this report is a resource for<br />

exhibiting companies to plan and budget<br />

the cost of their participation in events,”<br />

said Doug Ducate, president and CEO<br />

of CEIR. “It also provides a guide for<br />

organizers and service providers on the<br />

many different cost centers that comprise<br />

the overall cost of exhibiting.”<br />

The survey was based on a study conducted<br />

by CEIR this Summer. A sampling<br />

of 233 exhibitors from The International<br />

Center for Exhibitor and Event Marketing<br />

as well as Exhibtrac’s Top 250 exhibitions<br />

was included in the data. The direct-spend<br />

figures were updated using CEIR’s Predict<br />

Model. Data provided by the Exhibit Designers<br />

and Producers Association also<br />

provided source material for the report.<br />

Reach Doug Ducate at (972) 687-9242<br />

or dducate@ceir.org<br />

Britain Changes VAT Rules for UK Exhibition Booths<br />

London, UK – Great Britain has revised<br />

its value added tax (VAT) rules for trade<br />

show booths to bring them in line with<br />

the rest of Europe.<br />

The key change is the reclassification<br />

of booths as “exhibition services,” which<br />

will allow British show organizers to<br />

“reverse charge” exhibitors from European<br />

Union nations outside the United<br />

Kingdom rather than add the UK’s VAT<br />

to their customers’ invoices.<br />

The Association of Event Organizers<br />

(AEO), which had led the lobbying effort<br />

for the changes, called it a positive move for<br />

show organizers. “I am delighted with this<br />

fantastic news, which represents a big win<br />

for our industry,” said CEO Karim Halwagi.<br />

The European Union and tax collectors<br />

from Her Majesty’s Revenue and Customs<br />

(HMRC) had previously classified<br />

and taxed an exhibition booth as “land”<br />

since it was basically on a fixed spot and<br />

was not considered a completed structure.<br />

The new definition gives greater<br />

weight to the services provided to the<br />

booth, such as utilities, equipment rentals<br />

and even the construction of the booth.<br />

Most business-to-business services<br />

provided in the UK are not subject to<br />

the British VAT, although services provided<br />

to “land” are subject to the British<br />

VAT. By eliminating the land classification<br />

from trade show booths, show<br />

organizers in the United Kingdom can<br />

now leave it to non-British EU exhibitors<br />

to pay the VAT levied by their respective<br />

home nations, a practice known<br />

as reverse charging.<br />

“UK exhibition organizers will<br />

continue to charge the UK VAT to UK<br />

exhibitors,” Paula Ripoll, AEO marketing<br />

communications manager, told <strong>Trade</strong><br />

<strong>Show</strong> <strong>Executive</strong>. “If exhibitors from the<br />

rest of Europe provide a VAT number,<br />

they won’t be charged any VAT, but there<br />

needs to be a note on the invoice highlighting<br />

that it is a reverse charge.”<br />

Reach Karim Halwagi at +44 (0)1442<br />

285810 or karim@aeo.org.uk; Paula Ripoll at<br />

+44 1442 (0) 285810 or paula@aeo.org.uk<br />

6 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Few convention<br />

centers compare to<br />

McCormick Place.<br />

Come to think<br />

of it, none do.<br />

Let’s start with permanent game-changing reforms that mean real cost-savings<br />

for our customers. Add the most exhibit space in the Western Hemisphere,<br />

cutting edge technology, state-of-the-art meeting rooms and flexibility. Chicago<br />

is now the most customer-friendly convention and tradeshow destination in the<br />

country. CHICAGO. Second to none. TM<br />

ChooseChicago.com


MONTH IN REVIEW<br />

Outdoor Retailer Flexes<br />

Its Political Muscle<br />

BY DANICA TORMOHLEN, contributing editor<br />

Salt Lake City, UT – With a potential move<br />

out of Salt Lake City already on the table,<br />

the Outdoor Industry Association (OIA)<br />

Board of Directors met with Utah Gov.<br />

Gary Herbert on August 1 and threatened<br />

to pull the Outdoor Retailer Summer<br />

and Winter Markets if the state doesn’t<br />

change its position on its public lands<br />

policy. At issue is the governor’s lawsuit<br />

challenging the federal government over<br />

jurisdiction of the federal public lands<br />

and some road claims within national<br />

parks, monuments and wilderness areas.<br />

The association opposes Utah's effort<br />

to open thousands of dirt paths across<br />

public lands to motor vehicles.<br />

“We are encouraged that Gov. Herbert<br />

committed to engage with the outdoor<br />

industry to create a shared vision of how<br />

the State of Utah can pursue public land<br />

policies that support the outdoor industry<br />

and the National Outdoor Recreation<br />

System upon which the health of Utah’s<br />

economy and our industry depend,”<br />

according to a statement issued by the<br />

OIA board. “We expect that the governor’s<br />

administration will pursue this<br />

collaboration with the outdoor industry<br />

within the next 30 days, and that the<br />

governor’s administration will provide<br />

specific recommendations by Outdoor<br />

Retailer Winter Market 2013.”<br />

The meeting between the OIA Board<br />

and Gov. Herbert was held on the eve of<br />

the 2012 Outdoor Retailer Summer Market,<br />

which was held August 1-5 at the Salt<br />

Palace Convention Center. The Outdoor<br />

Retailer Summer Market, ranked #32 on<br />

TSE’s Gold 100 in 2011, attracted 21,465<br />

professional attendees and 1,033 exhibiting<br />

companies, covering 439,944 nsf in<br />

2010. The Outdoor Retailer Winter Market,<br />

ranked #46 on TSE’s Gold 100 in 2011,<br />

attracted 20,721 professional attendees<br />

and 453 exhibiting companies, covering<br />

343,072 nsf in 2010. The two events<br />

are estimated to generate $40 million<br />

in revenue to the Utah economy.<br />

Outdoor Retailer (OR), owned by Nielsen<br />

Expositions and endorsed and sponsored<br />

by OIA, has been held in Salt Lake City<br />

since 1996. Its contract with Salt Palace<br />

Convention Center is set to expire after<br />

the 2014 Summer Market. Earlier this<br />

year, Outdoor Retailer and OIA announced<br />

plans to launch the “Collective Voice”<br />

project in order to poll the industry and<br />

facilitate discussion on the best location<br />

for future trade shows as the markets have<br />

outgrown the facilities in Salt Lake City.<br />

The other cities being reviewed as possible<br />

replacements include Denver, Las Vegas,<br />

Anaheim, CA, and Orlando, FL.<br />

“We’ve done surveys of the OR audience<br />

for years and have even posted the<br />

results on our web site for the whole<br />

industry to see,” said Kenji Haroutunian,<br />

vice president for Nielsen Expositions<br />

and OR show director. “Though the surveys<br />

are extremely helpful, the Collective<br />

Voice project adds an important new<br />

element to the process by giving every<br />

industry stakeholder a voice. This way,<br />

a dialog can develop amongst industry<br />

leaders and a thoughtful, inclusive and<br />

open process can drive the resulting<br />

decisions that will determine the future<br />

success of the OR shows.”<br />

That decision may now be impacted<br />

by Gov. Herbert’s response. “Regarding<br />

the future of Outdoor Retailer, OIA, in<br />

partnership with owners Nielsen Expositions,<br />

is continuing productive conversations<br />

about the logistical needs of the<br />

trade show and greatly appreciates efforts<br />

to meet our challenges,” according to<br />

the statement. “While not the deciding<br />

factor in a location decision, the political<br />

climate in a host state is one of many<br />

elements that will be considered. We<br />

remain open to finding solutions with<br />

Utah’s leadership that improve collaboration<br />

and ensure the continued growth<br />

and success of the state’s expanding<br />

outdoor recreation business community.”<br />

In late August, three of the governor's<br />

top aides met with OIA at its headquarters<br />

in Boulder, CO, to discuss the<br />

“timing and process for the governor to<br />

deliver his vision for outdoor recreation<br />

in Utah,” said Avery Stonich, communications<br />

manager, OIA. “His staff is<br />

planning to share this vision by Outdoor<br />

Retailer Winter Market in January.”<br />

Reach Avery at (303) 638-1586 or astonich@<br />

outdoorindustry.org, Kenji at (949) 226-5794<br />

or kenji.haroutunian@nielsen.com<br />

got news?<br />

As you near the fi nal stages of an acquisition,<br />

As you<br />

change in management, expansion, launch or<br />

other important news, let us know in advance<br />

that news is about to break.<br />

CONTACT:<br />

Darlene Gudea, PUBLISHER & EDITOR<br />

(760) 630-9111<br />

dgudea@tradeshowexecutive.com<br />

Hil Anderson, SENIOR EDITOR<br />

(760) 630-9107<br />

handerson@tradeshowexecutive.com<br />

8 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Chocoholics to<br />

Converge on Chicago<br />

BY SANDI CAIN, news editor<br />

Miami, FL – Mario Pi hopes to create a buzz with the debut<br />

of the co-located National Chocolate <strong>Show</strong> and Fine Chocolate<br />

<strong>Show</strong> this November in Chicago. But he hopes that will come<br />

from more than just the candy. Pi, President of Miami-based<br />

Unlimited Sales Group, which owns the shows, sees the<br />

combination trade and consumer events as perfect fit<br />

with the growing foodie culture sweeping the nation.<br />

Despite health concerns that created a bit of a meltdown<br />

for mainstream candies, Pi said the fine chocolate segment<br />

is booming. “To some degree, it’s growing as fine food shows<br />

grow,” he said. Pi noted that the healthier dark chocolate,<br />

organic and sugar-free sectors are growing, along with<br />

a variety of chocolate pairing events.<br />

“The power of chocolate is beyond comprehension,” he said.<br />

In Pi’s case, he developed a taste for the sector as a consultant<br />

for Latin American companies seeking to import their products<br />

to the U.S., including an Ecuadorian cocoa bean farmer<br />

who wanted to reach producers of artisanal chocolate. Pi,<br />

who once staged home and import/export shows, figured<br />

trade shows were the logical place to start.<br />

He saw possibilities in the format of a large co-located<br />

chocolate trade and consumer show in France and figured<br />

a chocolate pairing of trade and consumer shows might work<br />

in the U.S. In November, he’ll see if he’s right.<br />

Slated for the Navy Pier in Chicago, the trade-oriented National<br />

Chocolate <strong>Show</strong> is expected to draw about 100 exhibitors<br />

in 40,000 gross sf of exhibit space and bring in between 3,000<br />

to 5,000 attendees.<br />

The consumer-oriented Fine Chocolate <strong>Show</strong> will feature 125<br />

exhibitors in 30,000 gross sf of exhibit space and draw between<br />

17,000 to 20,000 people for a taste of products from a vat-full of<br />

local companies such as Fannie May Fine Chocolates, Blommer<br />

Chocolate Company and World’s Finest Chocolates. “Chicago is<br />

the chocolate capital … and a great convention city,” he said.<br />

The chocolate show pairing offers perks like crossover<br />

privileges to every exhibitor and attendee except consumer<br />

attendees. “It’s a built-in audience (providing) more bang<br />

for the buck,” he said. Consumer attendees will get a limited<br />

number of coupons for chocolate sampling intended to<br />

generate sales, not just a buzz.<br />

The dual show concept does create extra challenges, but Pi<br />

doesn’t expect any meltdown. Consumer show tickets will<br />

be sold on a separate floor from the trade show. Unlimited<br />

Sales will handle registration for the trade side; Navy Pier<br />

will handle the consumer side. Source One of Chicago is<br />

the service contractor for both shows.<br />

Reach Mario Pi at (786) 558-5234 or mrp2001@bellsouth.net<br />

Schneider Acquires<br />

Meetings Quest and<br />

its Planner Events<br />

BY HIL ANDERSON, senior editor<br />

Los Angeles, CA – Meetings Quest, the organizers of an annual<br />

series of one-day expositions for event and meeting planners<br />

produced by J.T. Dunn Enterprises, has been acquired by<br />

Schneider Publishing Company. Beginning in 2013, Meetings<br />

Quest will join Schneider Publishing’s suite of media that<br />

serves the meeting industry including Association News, Sports-<br />

Travel and the TEAMS Conference & Expo. Meanwhile, Barbara<br />

Cox-Dunn will remain in charge of the Meetings Quest events<br />

for the Fall season.<br />

Meetings Quest will be staging four events this year beginning<br />

September 19 in Raleigh, NC. Other events will take<br />

place in Atlanta, Minneapolis and Washington, DC.<br />

“We are excited to be adding a live-show component that<br />

will be marketed alongside Association News magazine,” said<br />

Timothy Schneider, president and CEO of Schneider Publishing.<br />

“Meetings Quest is a brand with a long and proud history<br />

and we are looking forward to introducing several enhancements<br />

to this series of shows.”<br />

Schneider did not reveal the terms of the transaction or<br />

the details of the enhancement plan.<br />

Reach Tim Schneider at (310) 577-3700 or tim.schneider@<br />

schneiderpublishing,com; Barbara Cox-Dunn at (301) 249-4600<br />

or coxy@jtdunn.com<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 9


MONTH IN REVIEW<br />

Los Angeles Recommends Changes at Convention Center<br />

Los Angeles, CA – Management of the<br />

Los Angeles Convention Center (LACC)<br />

may be shifted to a private operator<br />

as part of a larger effort to increase<br />

the convention and trade show<br />

business at the downtown facility.<br />

City Administrative Officer Miguel<br />

Santana issued a formal recommendation<br />

to the city council this month urging<br />

them to hire a private management firm<br />

and make changes to the center’s booking<br />

policies. The goal is to increase the flow of<br />

citywide events at the convention center,<br />

which Santana concluded was currently<br />

weighed too heavily with consumer<br />

shows and other day-tripper events.<br />

“According to the data collected,<br />

in 2010-2011, only 11% (or 145,368)<br />

of LACC's total attendees were from<br />

citywide conventions, in comparison to<br />

competing facilities whose total attendees<br />

from citywide conventions were closer<br />

to 60%,” Santana said in his report to the<br />

council. “There appears to be an opportunity<br />

to significantly increase the number<br />

of convention attendees at the LACC with<br />

various operational and policy changes.”<br />

The proposed policy changes involve<br />

shortening booking windows and potentially<br />

reducing the amount of time<br />

the Los Angeles Auto <strong>Show</strong> has exclusive<br />

access to the center to improve the odds<br />

of signing up new events for November.<br />

Santana said the changes would both<br />

reduce the city’s operating costs for the<br />

LACC and increase hotel tax revenues<br />

to the city treasury. Consumer shows,<br />

he said, contributed to the LACC’s revenues<br />

but provided minimal benefit to<br />

the General Fund.<br />

Santana’s proposed timetable would<br />

include issuing a request for proposals<br />

from management companies in September<br />

and finalizing a selection in<br />

January. A major goal would be to get<br />

a new management firm in place before<br />

the planned razing of the center’s West<br />

Hall and construction of new exhibit<br />

space to accommodate the planned<br />

construction of Farmer’s Field, a new<br />

NFL football stadium, next door.<br />

The Los Angeles Times said AEG had<br />

expressed an interest in managing<br />

the convention center. AEG would<br />

run Farmer’s Field and already operates<br />

the nearby Staples Center and L.A. Live<br />

complex. The company manages more<br />

than 100 arenas and similar venues<br />

world wide but is not a major player<br />

in the U.S. convention center sector.<br />

SMG, which is a major player in<br />

convention center management, would<br />

also be a likely candidate to run the<br />

LACC. “We have been tracking the<br />

L.A. Convention Center for some time,”<br />

said Gregg Caren, senior vice president<br />

Strategic Business Development, for<br />

SMG. “We understand that the city,<br />

CVB and hoteliers are seeking higher<br />

levels of occupancy and service, and are<br />

anxious to participate in the process.”<br />

Reach Miguel Santana at (213) 473-7534 or<br />

miguel.santana@lacity.org; Gregg Caren at<br />

(610) 729-7922 or gcaren@smgworld.com<br />

Boston Takes Major Step in First Phase of Expansion<br />

BY SANDI CAIN, News Editor<br />

Boston, MA -The Massachusetts Convention<br />

Center Authority (MCAA) took a<br />

major step toward the first phase of its $2<br />

billion expansion with a plan to acquire<br />

a large tract of land behind the Boston<br />

Convention & Exhibition Center for new<br />

convention-oriented hotels. The 5.6-acre<br />

parcel had long been slated for residential<br />

development by a trio of owners who<br />

were unable to fulfill that goal.<br />

Most recently, property owner Intercontinental<br />

Real Estate Corp. was reportedly<br />

in negotiations to sell the parcel to<br />

Houston-based Hanover Co., which is<br />

building a 21-story tower at Pier 4 in<br />

the same vicinity. MCAA proposes to<br />

acquire that land for roughly $33 million.<br />

The move for the parcel on D St. comes<br />

on the heels of state legislation that repealed<br />

a ban on building south of Summer<br />

St. The new legislative mandate allows up<br />

to seven hotels with a total of 3,000 rooms<br />

in the area. MCAA could use eminent<br />

domain to acquire the property, according<br />

to other published reports.<br />

MCAA executive director James<br />

Rooney declined to comment on the<br />

eminent domain option. But MCAA<br />

lobbied heavily for removal of the ban<br />

on development in order to create more<br />

hotel rooms in proximity to the convention<br />

center — a key factor in attracting<br />

more business.<br />

“We’d love to see a new 1,000-room<br />

headquarters hotel and two mid-priced<br />

hotels with 500 rooms within the next<br />

three to five years,” Rooney said. He said<br />

there are numerous potential parcels in<br />

the area and called the process “part of<br />

our expansion plans.”<br />

The Boston Convention & Exhibition<br />

Center says it needs more area hotels to<br />

support the center’s expansion aimed at<br />

attracting more and larger trade shows —<br />

a key part of MCAA’s mission. This year is<br />

expected to be the center’s best since 2007<br />

in the number of conventions booked.<br />

Those conventions are expected to generate<br />

more than 600,000 room nights in 2012.<br />

“The banner year shows that the convention<br />

center is coming in to its own after<br />

seven years,” Rooney said. Having more<br />

hotel rooms for attendees would only add<br />

to the center’s attractiveness, he said.<br />

Reach James Rooney at (617) 954-2470 or<br />

JRooney@massconvention.org<br />

10 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


LOOKING AHEAD<br />

What Major <strong>Trade</strong> <strong>Show</strong>s are on Tap for November?<br />

International Pool/Spa/Patio Expo<br />

NOVEMBER 6-8<br />

Ernest N. Morial Convention Center, New Orleans, LA<br />

The International Pool/Spa/Patio Expo<br />

opens its exhibit hall for only two days,<br />

but the educational portion of the conference<br />

stretches November 3-8, giving<br />

attendees five full days to take it all in<br />

and still block out some time to enjoy<br />

the sights and sounds of New Orleans.<br />

The 90-minute length of most seminars<br />

is designed to satisfy the educational<br />

needs of attendees, including professional<br />

continuing education units, and still<br />

leave some time to visit the exhibit hall.<br />

“The expo’s educational program<br />

accommodates all levels from novice<br />

through expert,” said show director<br />

Lindsay Roberts. “The seminars focus<br />

on helping to improve production,<br />

performance and the bottom line.”<br />

Hanley Wood assigned more than<br />

117,500 nsf of exhibit space, or about<br />

82% of its total, at its Spring space drawing<br />

and was nearly sold out by late Summer.Roberts<br />

confirmed that the three<br />

largest vendors in the sector had agreed<br />

to exhibit. One of the “Big 3” exhibitors,<br />

Master Spas, promised to have Olympic<br />

swimming champion Michael Phelps at<br />

its booth to talk pools with attendees.<br />

Reach Lindsay Roberts at (972) 536-<br />

6352 or lroberts@hanleywood.com<br />

FABTECH 2012<br />

NOVEMBER 12-14<br />

Las Vegas Convention Center, Las Vegas, NV<br />

36 on the TSE Gold 100<br />

Manufacturing has been on the rebound<br />

and is fueling both optimism and booth<br />

sales at FABTECH 2012. The five industry<br />

associations behind FABTECH are<br />

expecting 25,000 attendees for the midmonth<br />

event, which showcases the latest<br />

machinery for high-end metal fabrication<br />

and finishing.<br />

“The slow but steady economic recovery<br />

makes attending FABTECH more<br />

important than ever for manufacturers<br />

who wish to stay ahead of the competition<br />

and discover the latest technologies<br />

from around the world,” said Mark<br />

Hoper, co-manager of the show.<br />

FABTECH also encourages attendees<br />

to look at the Las Vegas show as a major<br />

networking opportunity where they<br />

can meet potential customers, suppliers<br />

and partners from the four corners<br />

of the globe. “The connections made<br />

and knowledge shared at FABTECH will<br />

help fuel the engine behind the current<br />

economic recovery — the manufacturing<br />

sector,” Hoper said. To encourage faceto-face<br />

interaction among attendees and<br />

vendors with similar interests, the show<br />

floor’s 400,000 nsf will be laid out in five<br />

separate pavilions dedicated to different<br />

areas of metalworking.<br />

The new products being unveiled<br />

at FABTECH by its approximately 1,100<br />

exhibitors were available on the show’s<br />

website www.fabtechexpo.com in the<br />

months prior to opening day. A detailed<br />

search function allowed attendees<br />

to find items of interest and add them<br />

to their individual show planners.<br />

Reach Mark Hoper at (815) 399-8775<br />

or mhoper@sme.org<br />

Continued on page 14<br />

FABTECH 2012<br />

Intl. Pool/Spa/Patio Expo<br />

12 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


LOOKING AHEAD<br />

Continued from page 12<br />

Print World 2012<br />

NOVEMBER 17-19<br />

Direct Energy Centre, Toronto, ON<br />

Organizers expect to again draw 8,000<br />

attendees from the printing industry<br />

and more than 200 exhibitors who will<br />

occupy about 125,000 nsf at Direct<br />

Energy Centre in Toronto.<br />

The biennial Print World is billed as the<br />

third-largest printing exhibition in North<br />

America and credits a revamped marketing<br />

program launched for the 2010 show<br />

with maintaining firm metrics despite<br />

the recession.<br />

This year, the show organizers at North<br />

Island Graphics Media have expanded<br />

the scope of the show with four new<br />

vertical “world” exhibit areas. Sign World,<br />

for example, focuses on large printing<br />

jobs, such as signs and banners. The other<br />

world areas cater to publishers, direct<br />

mailers and label printers. “For exhibitors,<br />

this adds tremendous value to their<br />

participation at Print World, without costing<br />

a penny more,” said show manager<br />

Sandy Donald. “We have the databases,<br />

list partners, and digital and marketing<br />

wherewithal to create targeted campaigns<br />

that are the most relevant to each sector.”<br />

The pavilion concept fits in with the<br />

high level of specialization at Print World.<br />

The attractions include a special China<br />

pavilion and the popular Case Study<br />

Theater, which debuted in 2010 and<br />

will feature presentations from printing<br />

executives on how their companies<br />

handled various challenging jobs.<br />

Reach Sandy Donald at (905) 625-7070,<br />

x230, or s.donald@northisland.ca<br />

RSNA Scientific Assembly<br />

and Annual Meeting<br />

NOVEMBER 25 - 30<br />

McCormick Place, Chicago, IL<br />

30 on the TSE Gold 100<br />

The Radiological Society of North America<br />

(RSNA) is holding the 98th annual<br />

edition of the largest medical meeting<br />

in the U.S. in terms of exhibit space. Tom<br />

Shimala, director, technical exhibits, said<br />

floor space at McCormick Place would<br />

likely reach 435,150 nsf, off just slightly<br />

compared to 2011. The dip can be attributed<br />

to a corresponding and equally modest<br />

decline in the number of exhibitors.<br />

Advance registration for professional<br />

attendees was nearly 10,000 in August,<br />

or 3% below the same time last year, just<br />

as news headlines proliferated about<br />

Congress scrutinizing conference travel<br />

costs for the Veterans Administration.<br />

Exhibitors will have an additional opportunity<br />

to reach their potential customers<br />

through a presentation theater that is new<br />

this year. The Exhibitor Product Theater<br />

will be set up in a high-traffic area of South<br />

RSNA<br />

Hall and gives companies the opportunity<br />

to tout their new products or present<br />

research papers in a location away from<br />

their booths. The 2,000 square-foot theater<br />

seats 125 and is equipped with the necessary<br />

audio-visual equipment plus two<br />

lead-retrieval units. <strong>Show</strong> organizers will<br />

promote the presentations at the Annual<br />

Meeting and stream them live on the virtual<br />

meeting site. The presentations are 45 minutes<br />

each and the time slots are also limited,<br />

which adds value to the $9,500 price tag.<br />

The educational component includes<br />

new research on mammograms, brain<br />

imaging and sports concussions that<br />

appeal to the mainstream and medical<br />

media. A mock medical malpractice<br />

trial will also be staged for radiologists<br />

concerned about the potential radiation<br />

overdosing of patients.<br />

Reach Tom Shimala at (630) 368-3760<br />

or tshimala@rsna.org<br />

PRI <strong>Trade</strong> <strong>Show</strong><br />

NOVEMBER 29-DECEMBER 1<br />

Orange County Convention Center, Orlando, FL<br />

56 on the TSE Gold 100<br />

Many new and some familiar faces were<br />

among the 130 new exhibitors signed up<br />

for the Performance Racing Industry (PRI)<br />

<strong>Trade</strong> <strong>Show</strong> in Orlando. Among the new<br />

exhibitors will be companies involved in<br />

computer systems that are used to test the<br />

designs of new racing cars in cyberspace.<br />

This sector of exhibitors has grown large<br />

enough and important enough to rate a<br />

new High Performance Computing & Testing<br />

Technologies zone on the show floor.<br />

There is also new ownership: The PRI<br />

operation was sold earlier this year to<br />

the Specialty Equipment Manufacturers<br />

Association (SEMA), which is keeping<br />

the PRI team led by John Kilroy at the<br />

helm of the annual event for the “hardcore”<br />

racing industry.<br />

The PRI <strong>Trade</strong> <strong>Show</strong> has become an<br />

off-season highlight for the large number<br />

of small businesses involved in delivering<br />

parts, technology and new ideas to the<br />

increasingly high-tech sport. Of the 2,900<br />

companies exhibiting in 2012, some are<br />

first-time exhibitors and others are companies<br />

that had dropped out prior to 2011.<br />

Reach John Kilroy at (949) 499-5413<br />

or johnk@performanceracing.com<br />

14 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


EVENT RECAP<br />

2012 SISO <strong>Executive</strong> Conference Focuses<br />

on Marketing and Process Improvements<br />

BY DANICA TORMOHLEN, contributing editor<br />

Chicago, IL – <strong>Trade</strong> show organizers<br />

and suppliers gathered for the Society of<br />

Independent <strong>Show</strong> Organizers (SISO) <strong>Executive</strong><br />

Conference, held August 13-15, at the<br />

Renaissance Chicago Downtown Hotel.<br />

The 2012 event attracted 98 trade show<br />

executive attendees, compared with 94 at<br />

last year’s conference in Philadelphia. The<br />

three-day event featured a variety of educational<br />

sessions that focused on the event's<br />

theme, Building Essentials for the Future.<br />

For each piece of<br />

content, we try to come<br />

up with 10 ways to use it.<br />

For example, a podcast<br />

featuring a speaker at<br />

our event can be turned<br />

into a blog entry that can<br />

be pushed out through<br />

several social media<br />

channels, published in our<br />

print publication and in<br />

e-newsletters, etc.<br />

Joe Pulizzi, FOUNDER OF<br />

CONTENT MARKETING INSTITUTE<br />

“This event was the largest in four years<br />

since we changed the conference format<br />

to attract executive-level attendees,” said<br />

Lew Shomer, executive director, SISO.<br />

“Total attendance, including suppliers<br />

and press, was about 150.”<br />

Session Highlights<br />

At the opening keynote, Joe Pulizzi, founder,<br />

Content Marketing Institute & Content<br />

Marketing World, discussed the content<br />

Rave Reviews in Second City. Ninety-eight trade show executives and 52 industry suppliers<br />

gathered for education and networking at the SISO <strong>Executive</strong> Conference. Topics covered include:<br />

the content marketing revolution, how to build a community and business process improvement.<br />

marketing revolution. “Marketers are publishers<br />

today,” said Pulizzi. “In recent years,<br />

the barriers to entry — content acceptance,<br />

talent and technology — have lowered.<br />

You don’t have to be the Wall Street<br />

Journal to have your content accepted.”<br />

Indeed, 90% of marketers say they use<br />

content marketing to grow their businesses,<br />

and they are spending an average<br />

of 25% of their total marketing budgets<br />

on it, according to B2B Content Marketing:<br />

2012 Benchmarks, Budgets & Trends<br />

(A complete copy of the survey can<br />

be found at http://bit.ly/2012cmtrends).<br />

When it comes to content assets, Pulizzi<br />

employs the 10:1 rule. “For each piece of<br />

content, we try to come up with 10 ways<br />

to use it,” he said. “For example, a podcast<br />

featuring a speaker at our event can be<br />

turned into a blog entry that can be pushed<br />

out through several social media channels<br />

(ours and the speaker’s), published in our<br />

print publication and in e-newsletters, etc.”<br />

At the session, How to Build a Community<br />

and Manage its Content, Allen Bonde, chief<br />

marketing officer, The Pulse Network,<br />

discussed the importance of creating<br />

content that is shareable. The key: Figure<br />

out who are the top influencers in your<br />

industry, and make it easy for them to<br />

share your content. “Typically, about 90%<br />

of your community will simply watch and<br />

read, 9% are semi-frequent contributors<br />

and 1% are actively posting. Get that<br />

1% to support your community.”<br />

Cristopher Levy, managing partner,<br />

Encore Media Partners, presented Surfing<br />

the Digital Media Wave to More Attendance.<br />

“Online display ads offer huge opportunities<br />

for growing attendance, but purchasing<br />

online ads can be complex,” he said.<br />

His advice: Trust but verify. “You have<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 15


EVENT RECAP<br />

Continued from page 15<br />

to understand tracking protocols and<br />

know where your ad is appearing,” he<br />

said. “Be sure to put that in your contract.”<br />

He cited a recent Comscore study<br />

that found that only 69% of online display<br />

ads by 12 of the largest brand marketers<br />

are actually seen by a live human<br />

being. “Just because the ad is delivered,<br />

it doesn’t mean it’s being seen,” said Levy.<br />

At the session, Using Business Process Improvement<br />

to Enhance the Customer Experience,<br />

Lori Jenks, vice president, operations,<br />

Nielsen Expositions, told the audience how<br />

she used BPI to move from a paper floorplan<br />

to an automated online tool.<br />

For one show, Nielsen was able to<br />

reduce the amount of stakeholder time<br />

spent checking and rechecking the paper<br />

floor plan by more than 80% per show —<br />

from over 200 hours for the Winter show<br />

to 35 hours, and from 370 hours for<br />

the Summer show to 60 hours. Defining,<br />

measuring, analyzing, improving and<br />

controlling the problem took about six<br />

months, from June to December 2011.<br />

Nielsen has also completed BPI projects<br />

for hotel contracts, sponsorship fulfillment,<br />

exhibitor service manuals, on-site<br />

registration badge pick-up, floor plan management<br />

and booth package fulfillment.<br />

“The results have been dramatic,” she said.<br />

“For sponsorship fulfillment, we reduced<br />

cycle time by 30% and increased sponsorship<br />

profit margins by 10% on average<br />

across all Nielsen Expositions events.”<br />

Networking & More<br />

In addition to the educational sessions,<br />

the event featured plenty of opportunities<br />

for networking. The opening reception<br />

and dinner was held at Chicago Symphony<br />

Orchestra. The second night featured<br />

a reception and dinner aboard a cruise<br />

along the Chicago River, followed by<br />

an afterglow party at Harry Caray’s<br />

Legendary Steak House.<br />

To view photos from the event or<br />

download session presentations, go to<br />

www.siso.org. The 2013 SISO <strong>Executive</strong><br />

Conference will be held August 6-8 in<br />

Washington, DC. Next up, the SISO<br />

CEO Summit will be held April 8-11<br />

at The Sanctuary on Kiawah Island, SC.<br />

Reach Lew Shomer at (310) 450-8831, ext.<br />

106, or lshomer@shomex.com; Joe Pulizzi at<br />

(216) 941-5842 or joe@contentinstitute.com;<br />

Cristopher Levy at (310) 497-4656 or clevy@<br />

encoremediapartners.com; and Lori Jenks at<br />

(949) 226-5710 or Lori.Jenks@nielsen.com<br />

ASAE Records Double-Digit Growth in Attendance<br />

Dallas, TX – More than 6,000 association<br />

professionals and industry suppliers<br />

gathered at the 2012 ASAE Annual<br />

Meeting & Exposition, held August 11-14,<br />

at the Dallas Convention Center. Total<br />

attendance in 2012 was 6,010 — an 11%<br />

increase over last year when the event<br />

drew 5,368 industry professionals to<br />

St. Louis. The event featured more than<br />

120 education sessions and numerous<br />

networking events, and offered seven<br />

hours of time to visit the exhibits.<br />

“We had our largest attendance since<br />

Chicago (in 2007), and this illustrates<br />

the value of face-to-face meetings,” said<br />

ASAE President & CEO John Graham IV,<br />

CAE. “It was a fantastic meeting with the<br />

different learning sessions and speakers,<br />

and buzz from the meeting was extremely<br />

positive. I’m very proud of the association<br />

community because they not only took<br />

part in learning, but they also donated<br />

time and money that will make a lasting<br />

impact on the Dallas community.”<br />

Session Highlights<br />

At the Opening General Session,<br />

Democratic Strategist James Carville and<br />

Republican Strategist Karl Rove discussed<br />

the recently named Republican vice presidential<br />

candidate Paul Ryan as well as the<br />

major issues facing the country. Michelle<br />

Bernard, political analyst for MSNBC,<br />

moderated the lively debate. Immediately<br />

following the session, Carville and Rove<br />

took part in a brief Q&A that was exclusive<br />

to attendees who donated $500 or more to<br />

support APAC and the ASAE Foundation.<br />

Learning Lab sessions focused on a<br />

variety of topics, from “Make the Case for<br />

Better Pricing” and “The Strategic Impact<br />

of Digital Events on Meetings,” to “Creating<br />

a Customized Conference Experience”<br />

and “The Future of <strong>Trade</strong> <strong>Show</strong>s.”<br />

At the session, “Benchmarking and Assessment:<br />

Compensation, Operations and<br />

Governance,” ASAE released the results<br />

of the Operating Ratio Report. Among trade<br />

associations, the top non-dues revenue<br />

sources include: meeting/convention registration<br />

fees (10.4%); exhibit/trade show<br />

booth fees (9.7%); meeting sponsorship<br />

revenue (4.6%); and educational program<br />

fees (4.5%). Among individual membership<br />

organization, the top non-dues<br />

revenue sources include: meeting/convention<br />

registration fees (12.5%); educational<br />

program fees (7.5%); and exhibit/trade<br />

show booth fees (6.0%).<br />

In addition, the meeting featured some<br />

unique formats. For example, the “Wisdom<br />

While You Walk” session paired<br />

participants and sent them for a 45-<br />

minute stroll to discuss a topic or issue<br />

of their choice. During the “Project<br />

Runway: Are Your Leadership Practices<br />

Cutting-Edge, In, Classic or So Last Year?”<br />

session, leadership experts served as<br />

models and panelists to show examples of<br />

different management styles and the best<br />

situa-tions for them to be implemented.<br />

Giving Back<br />

ASAE attendees raised $61,442 for<br />

the North Texas Food Bank, as part of<br />

ASAE’s annual Community Connection<br />

project. The donation provided meals<br />

for 12,288 children. Money was raised<br />

through its Community Connection<br />

project, Dallas Double Take Tours, 5K<br />

Walk/Run and Fun, Dallas CVB, ASAE<br />

Foundation, companies and attendees.<br />

All money collected benefited the Food<br />

4 Kids backpack program.<br />

ASAE and American Forests will plant<br />

a tree for every person who participated<br />

in the meeting, which will be more than<br />

16 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


6,000 trees in the state of Texas. This effort,<br />

part of American Forests’ new Meeting<br />

ReLeaf program, offsets the carbon<br />

footprint of the meeting and augmented<br />

ASAE’s broader sustainability efforts.<br />

The ASAE Foundation raised more<br />

than $330,000 through gifts and different<br />

events, including the 1,889 Golf & Tennis<br />

Classic attendees at Cowboys Golf Club.<br />

Networking On & Off the Floor<br />

The exhibit hall featured 408 companies<br />

in 71,600 nsf of exhibit space. The ratio at<br />

the expo hall was 60% buyers (association<br />

staff) to 40% sellers (industry partners),<br />

according to ASAE. In addition, ASAE<br />

offered the Business Connection Lounge,<br />

located near the entrance to the expo hall.<br />

To use the lounge, attendees made an appointment<br />

at the online Registration Service<br />

Center or were escorted by exhibitors.<br />

The Online Communications and Engagement<br />

Lounge hosted several discussions<br />

and networking opportunities throughout<br />

the conference. Attendees could charge<br />

up their devices and discuss topics such<br />

as content, collaboration and mobile.<br />

The enhanced Innovation Lounge<br />

offered attendees a place to share stories,<br />

ask questions, discuss challenges, relax,<br />

play games, enjoy facilitated discussions<br />

and test their innovative ideas. The lounge<br />

featured a number of sessions, including<br />

“The Thinkubator,” “30-Minute Business<br />

Models” on Apple, Google, Kickstarter,<br />

Amazon, Facebook and LinkedIn; and “Do<br />

You Have a Winnovative Idea?” Sam Horn,<br />

author of POP! Create the Perfect Pitch, Title,<br />

and Tagline for Anything, led two interactive<br />

sessions on how to win buy-in from<br />

decision-makers in 60 seconds or less.<br />

During the Closing General Session,<br />

Dan Pink, best-selling author of Drive<br />

and A Whole New Mind, discussed his<br />

soon-to-be released book, tentatively<br />

titled, The Moving Business. “Most association<br />

executives don’t think they work in<br />

sales,” said Pink. “But everyone does.<br />

We spend the majority of our days<br />

trying to move others.”<br />

Joseph McGuire, CAE, president of the<br />

Association of Home Appliance Manufacturers,<br />

and Arlene Pietranton, Ph.D.,<br />

FASAE, CAE, chief executive officer of<br />

the American Speech-Language-Hearing<br />

Association, officially assumed leadership<br />

roles on the ASAE board. Beginning September<br />

1, McGuire will serve as chairman<br />

of the ASAE Board, and Pietranton will<br />

become chairman-elect and chairman<br />

of the ASAE Foundation Board.<br />

The 2013 ASAE Annual Meeting & Exposition<br />

will be held August 3-6 in Atlanta.<br />

Reach John Graham at (202) 626-2741<br />

or jgraham@asaecenter.org<br />

ASAE Photos by Chuck Fazio Photography<br />

Politically Correct. At the Opening General Session,<br />

Michelle Bernard, political analyst for MSNBC,<br />

moderated a lively debate between Democratic<br />

Strategist James Carville (top) and Republican<br />

Strategist Karl Rove (bottom).<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 17


INTERNATIONAL<br />

CHINA<br />

Reed Fuels Growth at<br />

Shanghai Retail <strong>Show</strong><br />

Shanghai – The long-running Chinese<br />

department store exhibition CDATF<br />

reported a growth spurt in its first edition<br />

since it announced a partnership agreement<br />

with a division of Reed Exhibitions.<br />

Reed Huabo Exhibitions, part of Reed<br />

Exhibitions China, joined CCAGM Exhibition<br />

(Beijing) Holdings for the 106th<br />

edition of CDATF and was credited with<br />

growing the show by nearly one-third<br />

over the previous year.<br />

The August 2-4 show hosted 22,608<br />

attendees and grew to 90,000 net square<br />

meters (968,752 net square feet) at the<br />

Shanghai New International Expo Center.<br />

The organizers said the exhibit space<br />

was about 30% larger than last year.<br />

“Reed was able to lend its expertise in<br />

sales and marketing to raise the profile of the<br />

event and attract a greater number of high<br />

quality participants,” said Preecha Chen,<br />

president of Reed Exhibitions Greater China.<br />

Reach Preecha at +86-10-5933 9000 or<br />

pchen@ @reedexpo.com.cn<br />

SINGAPORE<br />

SINGEX Event<br />

Management<br />

Building Momentum<br />

Singapore – One of the most active trade<br />

show management companies operating<br />

at Singapore’s Singex continues to be Singex<br />

itself. The Meetings, Incentives, Conferences<br />

and Exhibitions (MICE) management<br />

team at the convention center this Summer<br />

added a number of partnerships with<br />

international trade show organizers to their<br />

portfolio and their growing reputation<br />

as a one-stop partner in the Asia market.<br />

“Singex is committed to the development<br />

of specialized and emerging industry events<br />

as well as long‐term partnerships with organizers<br />

looking to enter or expand in Asia,”<br />

said Singex CEO Aloysius Arlando.<br />

Arlando announced that its Singex<br />

Exhibition Ventures Pte Ltd branch was<br />

partnering with the European organizers<br />

of Tank Storage Asia and ReHab Tech<br />

Asia, which serve completely different<br />

industry sectors but have had the busy<br />

Bilingual NFC Badges<br />

Come to China<br />

Shanghai – Mobile Asia Expo was the forum<br />

for the introduction of the trade show<br />

industry’s first bilingual near field communication<br />

(NFC) paper name badge.<br />

ITN International of the U.S. created<br />

the cutting-edge badges, which were<br />

issued to more than 15,000 attendees<br />

at the Shanghai exhibition in June.<br />

“This is a breakthrough for any show<br />

organizer or event planner that holds<br />

international events,” said Ivan Lazarev,<br />

president & CEO of ITN.<br />

ITN employed the UTF-8 international<br />

script-coding standard to produce a badge<br />

that accommodates both western letters<br />

and Asian characters. The NFC badge<br />

was encoded in both Chinese and English.<br />

The badge served to control attendee<br />

access to the conference and also contained<br />

the coding that allowed exhibitors<br />

to scan the badges of prospective customers<br />

using NFC-capable smart phones.<br />

Reach Ivan at (801) 676-7910 or<br />

ilazarev@itn-international.com<br />

southern Asia market in common.<br />

Both Tank Expo Asia and ReHab Tech<br />

Asia, which is co-organized by Italy’s<br />

Fiera Milano, were launched a few years<br />

ago. "With such strong support from<br />

Singapore's public agencies and trade<br />

associations, we believe that RehabTech<br />

Asia will allow for meaningful discussions<br />

among healthcare and medical<br />

professionals across various disciplines,”<br />

said Chandran Nair, general manager<br />

of Singex Exhibition Ventures.<br />

Reach Aloysius Arlando at +65 6403 2160 or<br />

aloysius.arlando@singaporeexpo.com.sg; Matt<br />

Benyon at +44 (0)20 88 43 88 00 or uk@<br />

easyfairs.com; Chandran Nair at +65 6403<br />

2160 or chandran@singaporeexpo.com.sg<br />

Messe Dusseldorf<br />

Partners Medical<br />

<strong>Show</strong> with Charity<br />

Singapore – Messe Dusseldorf Asia has<br />

made its Singapore trade show MEDICAL<br />

SOUTH KOREA<br />

More Hotels Top Priority<br />

for MICE Promoters<br />

Seoul – The new head of the Seoul Tourism<br />

Organization (STO) announced that<br />

the exhibition infrastructure in the South<br />

Korean capital was poised for an expansion<br />

that will accommodate a boom in<br />

international visitors.<br />

In July, Sung-Real Lee was named CEO<br />

and president of the organization and said<br />

one of his top priorities would be expanding<br />

the hotel inventory with an emphasis<br />

on international business travelers. “As the<br />

city is set to host a record number of 10<br />

million international visitors this year,<br />

it is essential for Seoul to continue expanding<br />

the number of hotel rooms,” he<br />

said in a speech to the Seoul MICE Forum.<br />

“The meetings industry is a key service<br />

industry that will lead the way in<br />

the knowledge-oriented economy of the<br />

future,” added Lee, who headed up the<br />

finance and project development divisions<br />

of Hyundai before joining the STO.<br />

Reach Sung-Real Lee at +82-2-3788-0821<br />

or mice@seoulwelcome.com<br />

FAIR AISA 2012 a benefactor of Metta<br />

Hospice Care, a non-profit that provides<br />

free hospice care to Singapore residents.<br />

Under the partnership announced this<br />

Summer, Messe Dusseldorf Asia will<br />

seek not only monetary contributions<br />

from show participants, but also accept<br />

donations of medical products from<br />

the show that will be put to good use<br />

by Metta Hospice Care.<br />

“We are confident that exhibitors<br />

and visitors will join us in this effort<br />

and are pleased to announce that Messe<br />

Düsseldorf Asia will donate $1 for every<br />

visitor to MEDICAL FAIR ASIA 2012,<br />

which is expected to attract a strong<br />

crowd of 10,000 trade visitors,” said<br />

Gernot Ringling, managing director<br />

of Messe Dusseldorf Asia.<br />

Each dollar raised at the September<br />

12-14 show at Suntec was matched by<br />

the Singapore government.<br />

Reach Gernot at (65) 6332 9624 or<br />

gernot@mda.com.sg<br />

18 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Discuss, Debate, Discover<br />

at <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s<br />

Gold 100 Awards & Summit<br />

Come celebrate the success of the 100 largest trade shows in<br />

the United States and join in the high-level dialogue, debate<br />

and networking which are the hallmarks of the event.<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s Gold 100 Awards & Summit will<br />

gather the sharpest minds in the industry for open and frank<br />

discussions about the burning issues plaguing our industry<br />

and the best new ideas for driving our business forward.<br />

Please join us in October to celebrate the people,<br />

the shows and the organizations that set the<br />

GOLD STANDARD for the trade show industry.<br />

October 3-5, 2012<br />

The Ritz-Carlton • Washington, DC<br />

Keynote<br />

Trending & Spending<br />

Power Lunch<br />

Burning Issues<br />

Scott McKain<br />

CEO, McKain<br />

Performance<br />

Group, Inc.<br />

Frank Chow<br />

Chief Economist,<br />

TSE Media Group<br />

Darlene Gudea<br />

President, TSE<br />

Media Group<br />

Chris Brown<br />

<strong>Executive</strong> VP,<br />

National Assn.<br />

of Broadcasters<br />

David Ingemie<br />

President,<br />

SnowSports<br />

Industries America<br />

Bob Dallmeyer<br />

TSE Columnist<br />

Gary Shapiro<br />

President &<br />

CEO, Consumer<br />

Electronics Assn.<br />

New Business Models<br />

And the Winner Is...<br />

Bill Carteaux<br />

President & CEO,<br />

SPI: The Plastics<br />

Industry <strong>Trade</strong> Assn.<br />

Gene Sanders<br />

Senior VP,<br />

SPI: The Plastics<br />

Industry <strong>Trade</strong> Assn.<br />

Nancy Walsh<br />

<strong>Executive</strong> VP,<br />

Reed Exhibitions<br />

Jochen Witt<br />

President & CEO<br />

JWC, Cologne,<br />

Germany<br />

Register at www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com/Gold Gala<br />

What if Your <strong>Show</strong> is Not Among the Gold 100?<br />

There is a limited number of registrations available to senior-level executives<br />

of other leading shows. Apply at www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com/Gold Gala


BROUGHT TO YOU BY <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

AND THESE SPONSORS<br />

TITLE SPONSOR<br />

PLATINUM/REGISTRATION SPONSOR<br />

GOLD SPONSORS<br />

SILVER SPONSORS<br />

BRONZE SPONSORS<br />

SUPPORTING ASSOCIATION SPONSORS


TRENDING & SPENDING<br />

SPONSORED BY<br />

Hundreds of Major Government<br />

Regulations are Winding<br />

Through the Pipeline,<br />

Weakening an Anemic Recovery<br />

BY DARLENE GUDEA, president<br />

Oceanside, CA – With the jobs market<br />

coming to a crawl and the U.S. economy<br />

barely able to hold on to its recovery status,<br />

critics are questioning whether escalating<br />

regulations the past three years are<br />

beginning to stifle the economy. Recent<br />

surveys reveal that most Americans think<br />

businesses and consumers are faced with<br />

too many regulations. Moreover, next<br />

year, new major regulations are expected<br />

to accelerate with more rules slated to<br />

implement Obamacare and the Dodd-<br />

Frank Law. For us trade show executives,<br />

the new regulations have the potential<br />

to radically increase the cost and complexity<br />

of our business, especially those<br />

caught unaware.<br />

“Historically, America meant the<br />

home of laissez-faire and the freedom<br />

to choose,” said Frank Chow, chief<br />

economist for <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Media Group. “Recently, we have been<br />

straying from this ideal and the perception<br />

is widespread.” A Gallup poll found<br />

that the most important problem facing<br />

small business owners is "complying with<br />

government regulations" and also that<br />

46% of the owners who are not hiring<br />

are worried about new regulations. In<br />

December 2011, the National Federation<br />

of Independent Business reported that<br />

small businesses say government regulations<br />

are the top problem facing their<br />

business. That issue received the greatest<br />

response, ahead of poor sales and taxes.<br />

So how many new regulations have<br />

there been? A new report from the Heritage<br />

Foundation, Red Tape Rising by James<br />

Gattuso and Diane Katz, shows that the<br />

current Administration has been on a<br />

rule-making tear. In President Obama’s<br />

first three years (2009-2011) 10,215 regulations<br />

were approved, including 106 new<br />

major regulations at a cost of more than<br />

$46 billion annually, and nearly $11 billion<br />

in one-time implementation costs.<br />

Chow noted that before any new rule<br />

can take effect, it must be published in<br />

the Federal Register, the official daily<br />

chronicle of regulatory changes. In 2009,<br />

the Federal Register was 68,598 pages<br />

long. In 2011, the number of pages hit<br />

82,415, a new record. This year’s edition<br />

as of July was almost 42,000 pages.<br />

For this year, the most recent Unified<br />

Agenda, a semi-annual compendium<br />

of planned regulatory actions reported<br />

by agencies, lists 2,576 more rules in the<br />

pipeline. Of these, 133 of the rulemakings<br />

are classified as major, an increase<br />

of more than 137% from a decade ago.<br />

The largest proportion — 505 rulemakings<br />

— will issue hundreds of rules<br />

under the massive Dodd-Frank statute.<br />

The Environmental Protection Agency<br />

is responsible for 174 others, while 133<br />

are from the Department of Health<br />

and Human Services, mostly for the<br />

regulatory requirements of Obamacare.<br />

“This only begins to show the pervasive<br />

impact of regulation on the economy,”<br />

said Chow. According to the Regulatory<br />

Studies Center at George Washington<br />

University, the number of federal regulatory<br />

officials grew 66% from 2000-2012,<br />

and their budgets grew 75% after adjusting<br />

for inflation. Over the same period,<br />

the U.S. population grew only 14% and<br />

the number of U.S. jobs grew a measly<br />

4%. The Small Business Administration<br />

(SBA) says complying with federal regulations<br />

alone costs $1.7 trillion annually.<br />

“That's about half of the federal budget<br />

and nearly 12% of GDP — think deeply<br />

about that for a moment,” urged Chow.<br />

Moreover, the SBA says that federal<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Trending & Spending<br />

Economic Forecast<br />

MONTH, QUARTER AND FULL YEAR<br />

Reforecasting revenue targets are a<br />

common exercise these days for senior<br />

executives as business conditions<br />

change rapidly, sometimes for the better,<br />

sometimes for the worse. Volatility<br />

in the economy, geo-political developments,<br />

competition, infl ation and many<br />

other factors can wreak havoc with<br />

assumptions made a month, quarter or<br />

a year ago. Unbiased, reliable data —<br />

whether positive or negative — is the<br />

foundation of solid business planning.<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine’s<br />

Trending & Spending Forecast aggregates<br />

information from numerous<br />

sources: government and business reports;<br />

interviews with industry experts<br />

and economists; and the TSE monthly<br />

poll of its 20-member Economic Forecasting<br />

Board. Here is their forecast<br />

for the month, Q3 and 2012 Full Year:<br />

November<br />

2012 FORECAST<br />

%<br />

2.3<br />

%<br />

2.1<br />

%<br />

2.6<br />

NET SF EXHIBITORS ATTENDEES<br />

4th Quarter<br />

2012 FORECAST<br />

%<br />

3.1<br />

%<br />

3.8<br />

%<br />

3.6<br />

NET SF EXHIBITORS ATTENDEES<br />

Full Year<br />

2012 FORECAST<br />

%<br />

3.7<br />

%<br />

3.5<br />

%<br />

4.2<br />

NET SF EXHIBITORS ATTENDEES<br />

$ REVENUE = 5.0 %<br />

© 2012, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760) 630-9105<br />

=<br />

=<br />

=<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 23


TRENDING & SPENDING<br />

SPONSORED BY<br />

Continued from page 23<br />

regulations cost on average $10,000 per<br />

employee. “And those are just federal<br />

regulations,” Chow pointed out. “State<br />

and local regulations often add dramatically<br />

to those costs.”<br />

Rulemaking related to the controversial<br />

Obamacare encompasses more than 150<br />

federal agencies and commissions, and<br />

borders on overkill, Chow said. The rules<br />

are changing faster than regulators can<br />

write them: administrators have granted<br />

over 2,000 waivers to the new health care<br />

regulations, while the required long-term<br />

care insurance plan has been declared<br />

unworkable. Every hour spent treating<br />

a patient creates at least 30 minutes of<br />

paperwork, and often a whole hour. “Next<br />

year, the number of mandated categories<br />

of illness and injury for which hospitals<br />

can claim reimbursement will rise from<br />

18,000 to 140,000,” Chow said. “There are<br />

nine codes relating to injuries caused by<br />

parrots, and three from burns caused by<br />

flaming water skis.” The law is estimated<br />

to result in at least $17.1 billion in regulations<br />

imposed on the private sector and<br />

$7.2 billion in compliance costs borne<br />

by the states.<br />

Gattuso and Katz write that this tide of<br />

regulation isn’t going to end any time soon<br />

thanks to the new regulations expected under<br />

the Dodd-Frank, Obamacare, and the<br />

EPA’s carbon emissions-cutting crusade.<br />

These regulations, they say, are a threat<br />

to America’s already weak economy. Only<br />

224 of Dodd-Frank’s 400 rules have been<br />

written, but already consume 7,365 pages.<br />

It will take job creators 24.2 million hours<br />

every year just to comply with the first half<br />

of Dodd-Frank regulations. By contrast,<br />

the establishment of America’s banking<br />

system in 1864 took 29 pages; the Federal<br />

Reserve Act of 1913 needed 32 pages; the<br />

Glass-Steagall Act filled 37 pages.<br />

Chow offered a sample of potential<br />

federal rule changes that may impact<br />

trade shows this year and into 2013:<br />

• Money market and municipal bond<br />

market overhaul and disclosures;<br />

• Tighter restrictions on proprietary<br />

trading and investments in hedge funds<br />

and private equity via the Volker Rule;<br />

• Foreign Account Tax Compliance Act’s<br />

(FATCA) implementation of new stringent<br />

IRS rules regarding Americans doing<br />

business overseas. Several high-profile<br />

Americans have relinquished their citizenship<br />

due to FATCA’s excessive regulations.<br />

• Reinterpretation of underlying immigration<br />

regulations used by business to<br />

transfer foreign nationals with specialized<br />

or technical knowledge into the U.S.;<br />

• More stringent energy conservation<br />

standards imposed by the Department<br />

of Energy. The mandatory standards<br />

will increase regulatory costs by an<br />

estimated $2.4 billion annually.<br />

New Laws Adding<br />

Complexity and High Costs<br />

In much the same way that high taxes<br />

undermine the economy, these escalating<br />

costs of regulation translate into fewer<br />

jobs, Chow pointed out. “Don’t get me<br />

wrong. Every free economy needs good<br />

regulations and enforcement to run efficiently<br />

and create a level playing field,”<br />

Chow said. “However, post-crisis laws<br />

and rules seem to be adding a staggering<br />

amount of complexity and costs that may<br />

threaten to bring the gears of the economy<br />

to a halt. The intent may be noble like<br />

trying to prevent another financial crisis,<br />

but we need regulations that are simpler,<br />

do not create an undue burden, and<br />

reflect technological advances in business<br />

operations. We desperately need to<br />

go in a better direction,” he said.<br />

“There has been recent recognition<br />

in Washington, DC that regulations<br />

need to be trimmed,” said Chow. “This<br />

may be just election year pandering, but<br />

anything helps,” he said. In April, the<br />

rare bipartisan Jumpstart Our Business<br />

Startups (JOBS) Act was signed by the<br />

President. It is aimed at helping small<br />

businesses and startups raise capital by<br />

loosening various Securities and Exchange<br />

Commission regulations. Since<br />

Sarbanes-Oxley passed, most start-ups<br />

have fled the U.S. to list on stock exchanges<br />

overseas. “Hopefully, the JOBS<br />

Act will reverse this trend,” said Chow.<br />

Moreover, the Obama administration<br />

had disclosed plans back in August 2011<br />

to cut or roll back hundreds of federal<br />

regulations that are projected to save<br />

businesses up to $10 billion over the next<br />

five years and boost job growth, including<br />

faster visas for foreign visitors!<br />

Continued on page 27<br />

Sector Performance<br />

BEST PERFORMING SECTORS<br />

• Apparel<br />

• Automotive<br />

• Security<br />

• Business Services<br />

MIXED PERFORMANCE<br />

• Communications<br />

• Manufacturing<br />

• Medical<br />

SECTORS UNDER PRESSURE<br />

• Government<br />

• Housing<br />

• Technology<br />

• Hospitality<br />

• Transportation<br />

• Retail<br />

• Food<br />

Economic Indicators<br />

• Construction<br />

• Home Furnishings<br />

Consumer Confidence dropped (4.8) percentage<br />

points to 60.6, the lowest level since November 2011,<br />

according to The Conference Board. Apprehension<br />

about job prospects drove confi dence down.<br />

Core Inflation, which omits volatile food and energy<br />

prices, was minimal, dropping (0.1) percentage<br />

points in July to 2.1%.<br />

Corporate Earnings for the S&P 500 companies<br />

were surprisingly robust in Q2. The country’s largest<br />

publicly traded companies reported their earnings<br />

rose 8.4% over 2011 levels.<br />

Employment increased by 163,000 from June<br />

to July on a seasonally adjusted basis after rising<br />

a revised 151,000 in June. It remained well below<br />

the 252,000 average from December to February.<br />

Gross Domestic Product grew at an annual rate of<br />

1.5% from April to June, down signifi cantly from 2%<br />

in Q1, according to the Commerce Department.<br />

Housing Starts for single-family homes, which<br />

account for more than 70% of new residential<br />

construction, dropped (6.5)% in July after rising four<br />

straight months to a two-year high of 760,000.<br />

Industrial Production increased 0.6% in July<br />

fueled by production of automotive products and<br />

durable consumer goods.<br />

Interest Rates (short term) remained near 0%<br />

in August, maintaining the ultra-low level set in<br />

December 2008.<br />

The Leading Economic Index, a weighted gauge<br />

of 10 economic indicators that helps predict the<br />

future direction of the economy, zigzagged back up<br />

0.4% in July, following a (0.4)% drop in June and<br />

a 0.4% increase in May that came after a (0.1)%<br />

decline in April.<br />

Manufacturing in the U.S. unexpectedly shrank<br />

(0.2) points in August to 49.6, the lowest level in<br />

three years, according to The Institute for Supply<br />

Management’s ISM Index. A reading below 50<br />

signals a contraction.<br />

Retail Sales grew 0.8%, the highest growth<br />

in fi ve months, reversing a decline that ran three<br />

straight months.<br />

The Unemployment rate ticked up one-tenth<br />

of a percentage point to 8.3% in August.<br />

24 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


TRENDING & SPENDING<br />

SPONSORED BY<br />

An Insider’s Perspective<br />

How is the economy impacting the<br />

exposition industry? This month, seven<br />

industry experts give you projections and<br />

early warning signs based on registration<br />

patterns, exhibit space commitments,<br />

long- and short-term bookings, and<br />

discussions with peers and customers.<br />

Together with the rest of TSE’s Exposition<br />

Forecasting Board, they have insider<br />

knowledge about the true performance<br />

of the majority of U.S. trade shows.<br />

And just like economists, they don’t<br />

always agree. Their diverse opinions,<br />

however, provide valuable insights<br />

to help you formulate your plans.<br />

Frank Chow,<br />

CHIEF ECONOMIST<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Media Group<br />

<strong>Trade</strong> <strong>Show</strong>s Will Feel the Sting<br />

of the Investment Slowdown<br />

“Because business investment has<br />

slowed dramatically in the Third<br />

Quarter, trade show executives<br />

may need to adjust their tactics in<br />

responding to a more cautious and<br />

uncertain business environment as<br />

we head towards the end of the year.”<br />

Reversing a Downward<br />

Trend will be Challenging<br />

“Growth in attendance and net sf<br />

will continue to be a challenge for<br />

show managers as the year winds to<br />

a close. Both indexes have been trending<br />

downward since April after reaching<br />

a high not seen in 12 months.”<br />

Darlene Gudea,<br />

PRESIDENT<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Media Group<br />

Nancy Walsh<br />

EXECUTIVE VP<br />

Reed Exhibitions<br />

James Rooney<br />

EXECUTIVE DIRECTOR<br />

Mass. Convention<br />

Center Authority<br />

Prepare for Increased Food Prices at<br />

Restaurants, Hotels and Convention Centers<br />

“Consumer sentiment and confidence is affected by their everyday experiences<br />

like filling the gas tank and food shopping. The second and third largest consumer<br />

expenses (after housing) are transportation and food, and these costs are rising. Gas<br />

prices have risen 13% since the beginning of July. The worst drought in 50 years in<br />

the U.S. will drive food prices up by a projected 4% over the next nine months (beef<br />

will be even higher). While this is going on, unemployment remains at about 8%.<br />

Consumers will stay worried and that will make consumer spending a less likely solution<br />

to our economic malaise and affect discretionary behavior such as travel and attendance at events.<br />

“Watch the weather in the Summer of 2013 to see if the increase in food prices is just a blip. If there's<br />

another drought, prices will increase further. Also watch for the effect this has on the price of food in<br />

restaurants, hotels and convention centers. Most are trying to hold the line and take smaller margins<br />

in the short term but they can’t do it for too long. Their supply costs (food and fuel) are going up.”<br />

Aaron Bludworth<br />

COO<br />

Fern Exposition<br />

Event Services<br />

2012 Will End Up as a Good Year for Exhibitions<br />

“Although growth has slowed in the last couple of quarters, it still exists and is stronger<br />

than I anticipated. I do believe we are now seeing a slight slowdown in growth<br />

due primarily to unanswered political questions: the election, the 'fiscal cliff,' and to<br />

a decreasing degree, the European economic situation. Republican policies are better<br />

for business, especially small businesses, and exhibitions will see a boost if Romney is<br />

elected, a larger boost if the Senate changes to a Republican majority, and a prolonged<br />

pause if not a decline if there is not a change in the White House or the Senate. Either<br />

way, until there is reason to believe that there are real solutions being considered to reduce<br />

the debt (and eventual tax burden) and unemployment drops to a number that can sustain a growing<br />

population, there is reason to be cautious. All considered, exhibitions have had a great year in 2012.”<br />

David Loechner<br />

PRESIDENT<br />

Nielsen Expositions<br />

26 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


SPONSORED BY<br />

Continued from page 24<br />

Skip Cox<br />

PRESIDENT & CEO<br />

Exhibit Surveys<br />

Shura Garnett<br />

REGIONAL VP<br />

Global Spectrum<br />

Joseph V.<br />

Popolo, Jr.<br />

CEO<br />

Freeman<br />

Steve Carey<br />

DEPUTY EXECUTIVE<br />

DIRECTOR<br />

National Truck<br />

Equipment Association<br />

Attendance Growth is<br />

Driving Net SF Increases<br />

“We continue to see shows<br />

at many of our venues with<br />

increased attendance which<br />

appears to be driving a slight<br />

increase in space needs as<br />

exhibitors look to expand.”<br />

Chris Brown<br />

EXECUTIVE VP<br />

National Association<br />

of Broadcasters<br />

Chris Meyer<br />

VP OF SALES<br />

Las Vegas Convention<br />

& Visitors Authority<br />

Red Tape Reduction Act<br />

Will Boost the Economy<br />

The House of Representatives passed<br />

the Red Tape Reduction and Small Business<br />

Job Creation Act (H.R. 4078) in late<br />

July, which will freeze “economically<br />

significant” regulations that harm the<br />

economy until unemployment falls to 6%<br />

or below. According to one estimate, that<br />

would save $22.1 billion and 2.6 million<br />

paperwork hours annually, said Chow.<br />

Two other major provisions include<br />

shortening the permitting process for<br />

new construction projects and providing<br />

oversight of the regulatory powers of federal<br />

agencies. One survey found that some<br />

350 energy projects were stalled because<br />

of red tape that, if expedited, could have<br />

generated nearly 2 million construction<br />

jobs plus $145 billion in economic activity.<br />

Many of the provisions enjoy bipartisan<br />

support. The bill now goes to the Senate.<br />

Let’s hope this newfound cooperation<br />

continues after the election. TSE<br />

Pat Fallon<br />

VP OF BUSINESS<br />

DEVELOPMENT<br />

CompuSystems, Inc.<br />

Eight Quarters of Strength<br />

“We continue to see steady, solid<br />

exhibition growth. This pattern<br />

has remained strong for eight<br />

quarters. Small exhibitors are<br />

coming back and large exhibitors<br />

are taking more space. I’m bullish<br />

about trade show growth as a result<br />

of the trends we are seeing.”<br />

Steve Moster<br />

PRESIDENT<br />

Global Experience<br />

Specialists (GES)<br />

T&S Forecasting Board<br />

on the Road Again<br />

Come celebrate the success of the 100<br />

largest trade shows in the United States and<br />

meet the members of the TSE Exposition<br />

Forecasting Board as they bring you upto-date<br />

forecasts and trends at <strong>Trade</strong> <strong>Show</strong><br />

<strong>Executive</strong>’s 5th Annual<br />

Gold 100 Awards &<br />

Summit, October 3-5,<br />

The Ritz-Carlton,<br />

Washington, DC.<br />

Gregg Caren<br />

SENIOR VP,<br />

STRATEGIC BUS.<br />

SMG<br />

<strong>Show</strong> Organizers in Growth Mode<br />

“After surveying major market venues including Moscone<br />

Center and McCormick Place, corporate events are definitely<br />

back in a strong way, and attendance records are being set<br />

at major medical and scientific events. <strong>Trade</strong> shows in more<br />

product-oriented sectors are setting floor space records.<br />

In sidebar conversations at SISO, key players were seeking<br />

new markets for existing shows. There was not as much talk<br />

about show launches, but organizers large and small appear<br />

to be in growth mode. This is good for all sectors.”<br />

Terence Donnelly<br />

VP OF SALES<br />

Experient<br />

Jack Chalden<br />

ASSOCIATE<br />

The Augusta Group<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 27


TSE DASHBOARD<br />

SPONSORED BY<br />

Exhibit Space Growth Stalls in July<br />

BY DARLENE GUDEA, president; CAROL ANDREWS, editor-at-large, and HIL ANDERSON, senior editor<br />

Oceanside, CA – The modest growth in<br />

exhibit space seen earlier in the Summer<br />

stalled out completely in July and even<br />

backtracked slightly.<br />

Exhibit space for the 22 shows included<br />

in the <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> (TSE) Monthly<br />

Dashboard of <strong>Trade</strong> <strong>Show</strong> Metrics dipped<br />

(0.3)% compared to the previous July<br />

even though there was a slight increase<br />

in the number of exhibitors and attendees<br />

of 2.3% and 2.1% respectively.<br />

A total of 22 shows held in July were<br />

surveyed for the Dashboard. The largest<br />

was the Atlanta International Gift & Home<br />

Furnishings Market, which saw its exhibit<br />

space step up a solid 5% to 284,396 net<br />

square feet (nsf).<br />

Four shows were excluded from the<br />

adjusted totals for the Dashboard metrics.<br />

Two events — The International AIDS Conference<br />

and World Congress on High-Speed<br />

Rail — were removed for adjusted totals<br />

because they are biennial. Firehouse Expo<br />

management did not report its attedance<br />

and the Destination Marketing Association<br />

International (DMAI) Annual Convention<br />

happily achieved exhibit space growth<br />

of more than 50% but was thus considered<br />

an outlier and excluded from the<br />

growth analysis.<br />

The adjusted totals for July worked out to<br />

1,753,063 nsf of exhibit space, 8,640 exhibitors<br />

and 230,405 attendees who made the<br />

mid-Summer journey to mercifully airconditioned<br />

convention centers from Philadelphia<br />

to Honolulu. The numbers boiled<br />

down to a per-show average of 97,392 nsf,<br />

480 exhibitors and 12,800 attendees.<br />

Six of the Dashboard shows had exhibit<br />

space of 100,000 nsf or more, and three<br />

were large enough to be on the TSE Gold<br />

100 rankings of largest U.S. trade shows.<br />

The Conference for the Advancement of<br />

Mathematics Teaching was on the TSE<br />

Fastest 50 list.<br />

Ten of the 22 Dashboard shows reported<br />

gains or no change in all three metrics and<br />

three were down in all three categories.<br />

Gift Race Horse<br />

The largest show of the month rode the<br />

continued strength of the U.S. retail sector<br />

and the beginning of the run-up to<br />

the holiday shopping season.<br />

The Atlanta International Gift & Home<br />

Furnishings Market – July grew 5.0% to<br />

284,396 nsf and exhibitors increased 4.6%<br />

to 1,743. Attendance, however, dipped a<br />

slight (0.8)% to 91,267, which was still well<br />

above the per-show average for the month.<br />

The Market is a mix of permanent exhibitors<br />

and visiting vendors who contract<br />

temporary space in the AmericasMart<br />

building. AMC, Inc. said it honored 29<br />

of its permanent tenants and 18 temporary<br />

exhibitors with its Visual Display Awards.<br />

It also increased sales in both its Made in<br />

the USA and Global Designs product areas.<br />

Growth Leaders<br />

Meanwhile, the DMAI Annual Convention<br />

in Seattle grew sharply this year with a<br />

record crowd of 1,310 and a 67.9% jump<br />

in exhibit space to 14,100 nsf.<br />

The spike in floor space consigned the<br />

event to outlier status for the purposes<br />

of the Dashboard adjusted totals, but the<br />

Continued on page 30<br />

Christmas in July. The Atlanta International Gift & Home Furnishings Market kept<br />

on giving with a 5% increase in exhibit space. The show was the biggest Dashboard<br />

event of the month.<br />

28 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Dashboard Snapshot – JULY TRADE SHOW METRICS<br />

SPONSORED BY<br />

10%<br />

MONTHLY OVERVIEW: NET SQUARE FEET<br />

10%<br />

CONSOLIDATED QUARTERLY OVERVIEW<br />

Attendees<br />

5%<br />

5%<br />

0%<br />

0%<br />

Exhibitors<br />

NSF<br />

(0.3)%<br />

(5)%<br />

(5)%<br />

(10)%<br />

(10)%<br />

(15)%<br />

(15)%<br />

(20)%<br />

(20)%<br />

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL<br />

2010 2011<br />

2012<br />

Q1<br />

2010<br />

Q2<br />

2010<br />

Q3<br />

2010<br />

Q4<br />

2010<br />

Q1<br />

2011<br />

Q2<br />

2011<br />

Q3<br />

2011<br />

Q4<br />

2011<br />

Q1<br />

2012<br />

Q2<br />

2012<br />

10%<br />

5%<br />

MONTHLY OVERVIEW: EXHIBITORS<br />

2.3%<br />

p Second Quarter. Upward momentum continued<br />

through the Second Quarter of 2012 despite a fairly fl at<br />

month in June. Attendance showed the most improvement<br />

with a 4.6% growth for Q2.<br />

0%<br />

10%<br />

CONSOLIDATED ANNUAL OVERVIEW<br />

(5)%<br />

(10)%<br />

(15)%<br />

5%<br />

0%<br />

(5)%<br />

Exhibitors<br />

NSF<br />

Attendees<br />

(20)%<br />

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL<br />

2010 2011<br />

2012<br />

(10)%<br />

10%<br />

MONTHLY OVERVIEW: ATTENDEES<br />

(15)%<br />

(20)%<br />

5%<br />

0%<br />

(5)%<br />

(10)%<br />

(15)%<br />

2.1%<br />

2010 2011<br />

p Onward and Upward. The year 2011 as a whole<br />

showed a more defi nite direction with all three metrics<br />

on the upswing. Although growth was modest at best,<br />

it was indeed growth at a time when the trend was<br />

expected to be slow.<br />

t Flat Floor. Exhibit space slipped into the red in July<br />

as the Summer swoon continued. The bright spot this<br />

year has been attendance, which grew more than 2%<br />

for the month as did the number of exhibitors.<br />

(20)%<br />

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL<br />

2010 2011<br />

2012<br />

© 2012, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760) 630-9105<br />

The largest show of the month rode the continued strength of the U.S.<br />

retail sector and the beginning of the run-up to the holiday shopping<br />

season. The Atlanta International Gift & Home Furnishings Market grew<br />

5.0% to 284,396 nsf and exhibitors increased 4.6% to 1,743.<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 29


TSE DASHBOARD<br />

SPONSORED BY<br />

Continued from page 28<br />

organizers were not complaining. The<br />

increases were credited to a new push<br />

for members and the sounding out of<br />

prospective attendees on the educational<br />

topics they wanted to see covered.<br />

“We looked in and out of our industry<br />

for experts offering fresh and innovative<br />

insights on today’s most impactful trends<br />

and issues,” said Michael Gehrisch,<br />

DMAI president & CEO. “Enabling prospective<br />

attendees and industry thought<br />

leaders to submit proposals for potential<br />

education sessions produced not only<br />

exceptionally relevant education, but<br />

also revealed critical trends impacting<br />

the destination marketing industry.”<br />

The topics deemed the most interesting<br />

to destination marketers included<br />

increasing the role they play in bringing<br />

groups to their towns, ROI measurement,<br />

and how to increase international travel.<br />

Also showing strength this year was<br />

HydroVision International, a PennWell Corporation<br />

event for the hydroelectric niche<br />

market. The exhibition and conference in<br />

Louisville experienced a (22.2)% drop in<br />

attendance compared to the 2011 event in<br />

Sacramento despite bringing in attendees<br />

from 40 nations. On the plus side, exhibit<br />

space was up 10.4% to 45,600 nsf and the<br />

exhibitor count grew 5.2% to 325.<br />

The 2013 show will return to moremountainous<br />

terrain in Denver, which is<br />

closer to the western U.S. states where hydroelectric<br />

power is more commonly used.<br />

Also on the upswing was the Associated<br />

Locksmiths of America (ALOA) Convention<br />

& Security Expo, which moved this year<br />

to Las Vegas and saw its attendance<br />

grow 25.6% to 2,750 and exhibit space<br />

increase 12.5% to 45,000 nsf.<br />

Reeling In the Crowds<br />

The American Sport Fishing Association<br />

(ASFA) reported solid gains at the International<br />

Convention of Allied Sportfishing<br />

<strong>Trade</strong>s (ICAST). Exhibit space increased<br />

5.6% to 134,100 nsf and the number of<br />

exhibitors increased 7.0% as the show<br />

returned to fishing hotbed Florida for<br />

the first time since 2009. Attendance<br />

bounced up 27.2% to 8,800.<br />

Location was only part of the overall<br />

performance, said ASFA President and<br />

CEO Mike Nussman. “It is very important<br />

to us that we create the show that the<br />

industry wants,” he said. “Based on their<br />

input, we expanded the business seminars,<br />

improved our attendee promotion,<br />

and also simplified the show hours.”<br />

Cosmoprof North America also had a<br />

beauty of a show in Las Vegas this Summer.<br />

The Gold 100 event grew 4.5% to<br />

198,271 nsf and saw the number of exhibitors<br />

increase 12.3% and attendance 9.0%.<br />

“Our goal is to advance the beauty industry<br />

as a whole, and it's wonderful to see<br />

that Cosmoprof North America is truly at<br />

the forefront of doing so," said Marketing<br />

Director Daniela Ciocan, marketing director<br />

at North American Beauty Events.<br />

Top Cities<br />

Atlanta took the top spot as the city with<br />

the most exhibit space in July. The Atlanta<br />

International Gift & Home Furnishings<br />

Market - July and its 284,396 nsf was all<br />

that was needed to boost Atlanta ahead of<br />

Orlando, which hosted three shows totaling<br />

264,600 nsf. Las Vegas was also in the<br />

money at No. 3 with Cosmoprof and the<br />

ALOA convention covering 243,271 nsf.<br />

Next Month<br />

Summer wound down with the Republican<br />

National Convention, which took place in<br />

Tampa with plenty of media attention, but<br />

not much in the way of exhibit space. VM-<br />

World in San Francisco was among the<br />

larger pure trade shows in August while<br />

associations, such as the American Legion<br />

and Islamic Society of North America,<br />

drew a fair number of exhibitors. TSE<br />

Glamorous Gathering. Cosmoprof North America offered proof that<br />

the beauty industry is alive and well. Attendance in Las Vegas was up<br />

9% and fl oor space neared 200,000 nsf.<br />

No Fish Tale. The ICAST sportfi shing show was the biggest in its history with a<br />

whopping 27.2% boost in attendance. The Florida venue helped as did changes<br />

to show hours and the expanded seminar program.<br />

30 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Dashboard – MONTHLY TRADE SHOW METRICS<br />

SPONSORED BY<br />

BY CAROL ANDREWS,<br />

editor-at-large<br />

TOP MGMTS*<br />

• AMC, Inc.<br />

• American Assn. for<br />

Clinical Chemistry<br />

• North American<br />

Beauty Events<br />

TOP CITIES*<br />

• Atlanta<br />

• Orlando<br />

• Las Vegas<br />

*Based on total nsf<br />

GROWTH LEADERS<br />

• DMAI<br />

• ALOA<br />

• HydroVision Intl.<br />

TOP INDUSTRY<br />

SECTORS*<br />

• Gift<br />

• Retail<br />

• Medical<br />

BENCHMARKS:<br />

AVERAGE GROWTH<br />

• NSF: (0.3)%<br />

• Exhibitors: 2.3%<br />

• Attendance: 2.1%<br />

July 2012 <strong>Show</strong> Site Net SF of Exhibits Exhibitors Total Attendance Qualitative Data<br />

SHOW INFORMATION 2012/2011 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011<br />

AACC Clinical Lab Expo Los Angeles 206,500 0.2% 696 0.9% 20,175 15.1% The 2012 show was the largest ever<br />

American Association Atlanta 206,000 690 17,532 in terms of net square feet of exhibit<br />

for Clinical Chemistry<br />

space and number of exhibiting comwww.aacc.org<br />

panies. It also had the most sponsorship<br />

revenue in AACC’s history.<br />

The show attracts more attendees<br />

from the Pacifi c Rim when it is held<br />

in California and some of the large<br />

exhibitors had new product launches,<br />

which enhanced show growth.<br />

ALOA Convention Las Vegas 45,000 12.5% 133 20.9% 2,750 25.6% There were 150 international.<br />

& Security Expo Nashville 40,000 110 2,190 attendees from more than 50<br />

Associated Locksmiths<br />

countries, including South Africa,<br />

of America, Inc<br />

Egypt and Japan. According to<br />

www.aloa.org show management, more than 85%<br />

of attendees have buying power, and<br />

91% of ALOA members prefer to<br />

make buying decisions at exhibitions.<br />

ASI <strong>Show</strong> Chicago Chicago 91,200 0.9% 709 3.7% 6,759 0.2% There were 150 new exhibitors<br />

The ASI <strong>Show</strong> Chicago 90,400 684 6,743 and nearly all of the industry’s top<br />

www.asishow.com<br />

40 suppliers participated. The show<br />

offered more than 50 free education<br />

sessions, and distributor participation<br />

in Education Day was up 7%.<br />

Atlanta Intl. Gift & Home Atlanta 284,396 5.0% 1,743 4.6% 91,267 (0.8)% The show enjoyed continuing growth<br />

Furnishings Market - July Atlanta 270,949 1,666 92,000 in its national and intl. buyer base,<br />

AMC, Inc.<br />

increasing attendance from the top<br />

www.americasmart.com<br />

100 U.S. retailers, an expanding<br />

product mix across all categories,<br />

the expansion of the MADE IN<br />

AMERICA and GLOBAL DESIGNS<br />

categories and a sold-out edition<br />

of ICON HONORS.<br />

CAMT Houston 42,000 (10.2)% 160 (14.4)% 6,000 (13.0)% Exhibitors displayed instructional<br />

Conf. for the Advancement Grapevine, TX 46,750 187 6,900 materials and teaching aids for<br />

of Mathematics Teaching<br />

mathematics instruction. The theme<br />

www.camtonline.org<br />

of the meeting was “Navigating a Sea<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s<br />

of Change” and there were more than<br />

800 educational sessions.<br />

32 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Dashboard – MONTHLY TRADE SHOW METRICS<br />

SPONSORED BY<br />

July 2012 <strong>Show</strong> Site Net SF of Exhibits Exhibitors Total Attendance Qualitative Data<br />

SHOW INFORMATION 2012/2011 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011<br />

Cosmoprof North America Las Vegas 198,271 4.5% 852 12.3% 27,250 est. 9.0% The 2012 show was the largest<br />

North American Beauty Events Las Vegas 189,680 759 25,000 to date as it celebrated its 10th<br />

www.cosmoprof<br />

edition. The show attracted new<br />

northamerica.com<br />

and innovative brands in addition<br />

to industry leaders. Through the<br />

International Buyer Program,<br />

sponsored by UNIPRO, the Italian<br />

Association of Cosmetic Industries,<br />

300 meetings were held between<br />

150 exhibiting companies and 88<br />

qualifi ed international buyers.<br />

Craft & Hobby Association Rosemont, IL 61,028 (21.6)% 172 (20.4)% 3,111 (22.7)% Despite the drop in attendance, the<br />

Summer Conference Rosemont, IL 77,824 216 4,023 show delivered substantial foot traffi c<br />

& <strong>Trade</strong> <strong>Show</strong><br />

and valuable product recognition.<br />

Craft & Hobby Association<br />

Daily events on the show fl oor kept<br />

www.craftandhobby.org<br />

exhibitors and attendees engaged.<br />

Attendees represented more than<br />

600 buying companies from 43<br />

states and 34 countries. 15% of<br />

attendees were intl., with the most<br />

representation coming from Canada,<br />

Brazil, Japan, Mexico and Norway.<br />

A panel of celebrity judges selected<br />

the “CHA Hot 20” from the show’s<br />

New Product <strong>Show</strong>case.<br />

Destination Marketing Seattle 14,100 67.9% 123 17.1% 1,310 16.7% 2012 was a record-breaking year for<br />

Assn. International New Orleans 8,400 105 1,123 this annual show. The event offered<br />

Annual Convention<br />

more than 40 educational sessions,<br />

www.destinationmarketing.org<br />

the most ever. Nearly 800 DMO<br />

professionals representing 14<br />

countries took part in peer networking,<br />

awards and interactive education.<br />

Firehouse Expo Baltimore 80,900 (3.9)% 352 (3.0)% N/A N/A Fire service has been slow to recover<br />

Cygnus Business Media Baltimore 84,200 363 14,003 from budget cuts, so attendance was<br />

www.FirehouseExpo.com<br />

down from 2011. (Actual attendance<br />

numbers were not available at press<br />

time.) New initiatives were introduced<br />

to recognize decision makers, and<br />

Experience Pass, an outdoor demo<br />

area that included a Ride and Drive<br />

demonstration, made its debut.<br />

Hawaii Lodging, Hospitality Honolulu 55,000 No change 307 1.7% 4,400 (7.7)% The show had fi ve new sponsors<br />

& Foodservice Expo Honolulu 55,000 302 4,768 and 42 new exhibitors. Focus group<br />

Douglas <strong>Trade</strong> <strong>Show</strong>s<br />

discussions indicated that attendees<br />

www.douglastradeshows.com<br />

were more enthusiastic and represented<br />

a higher level of purchasing<br />

authority than in the past.<br />

HydroVision Intl. 2012 Louisville, KY 45,600 10.4% 325 5.2% 2,614 (22.2)% The event included workshops,<br />

PennWell Corporation Sacramento, CA 41,300 309 3,360 seminars, briefi ngs and meetings<br />

www.pennwell.com<br />

of hydro organizations. Numerous<br />

networking opportunities included<br />

a golf tournament, evening receptions<br />

and a conference program featuring<br />

more than 70 sessions in eight hydrofocused<br />

tracks. Attendees came from<br />

more than 40 countries.<br />

© 2012, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760) 630-9105<br />

Continued on next page<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 33


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Dashboard – MONTHLY TRADE SHOW METRICS<br />

Continued from page 33<br />

SPONSORED BY<br />

July 2012 <strong>Show</strong> Site Net SF of Exhibits Exhibitors Total Attendance Qualitative Data<br />

SHOW INFORMATION 2012/2011 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011<br />

IAVM VenueConnect Ft. Lauderdale 42,400 (3.0)% 222 1.8% 2,057 est. 6.1% The show included Sustainability<br />

International Association Phoenix 43,700 218 1,938 <strong>Show</strong>case Presentations, the 5th<br />

of Venue Management<br />

Annual Venues Today Women of<br />

www.iavm.org<br />

Infl uence Reception in conjunction<br />

with IAVM’s Inaugural Women in<br />

Leadership Program, the 2nd Annual<br />

Venue Industry Awards and four<br />

venue tours.<br />

ICAST Orlando 134,100 5.6% 457 7.0% 8,800 27.2% The show drives product sales year-<br />

American Sportfi shing Assn. Las Vegas 127,000 427 6,920 round for sportfi shing companies.<br />

www.icastfi shing.org<br />

Buyer attendance and overall<br />

attendance were up substantially,<br />

and Orange County Mayor Teresa<br />

Jacobs declared the week of July 8<br />

ICAST Week.<br />

The Intl. AIDS Conference Washington, DC 36,059 9.8% 220 45.7% 23,767 24.4% Speakers at the conference included<br />

2012 (AIDS 2012) Vienna, Austria 32,830 151 19,100 President Bill Clinton, Secretary of<br />

International AIDS Society<br />

State Hillary Clinton, former First<br />

www.iasociety.org<br />

Lady Laura Bush, Bill Gates, Elton<br />

John and Whoopi Goldberg. This<br />

biennial event is the world’s largest<br />

meeting on AIDS and exhibitors<br />

and attendees come from all over<br />

the world.<br />

Intl. Christian Retail <strong>Show</strong> Orlando 62,000 (4.6)% 308 (4.3)% 4,990 1.5% The show included a wide selection<br />

CBA, The Association Atlanta 65,000 322 4,918 of events with content and solutions<br />

for Christian Retail<br />

designed to help attendees grow the<br />

www.christianretailshow.com<br />

impact of their ministries. New this<br />

year was a <strong>Trade</strong> Fair in Action exhibit<br />

focused on how fair trade can underscore<br />

missional development, the<br />

inaugural ICRS Film Festival, an<br />

Ask the Experts panel, Christian<br />

fi ction events, the New Voice<br />

<strong>Show</strong>case and three connection<br />

centers for attendees to meet and<br />

discuss specifi c areas of interest.<br />

JA New York Summer <strong>Show</strong> New York 122,450 (11.0)% 822 (2.5)% 11,135 (5.0)% The show gave jewelers access<br />

Nielsen Expositions New York 137,517 843 11,722 to fi ne merchandise and education<br />

www.ja-newyork.com<br />

under one roof. The educational<br />

program addressed a range of<br />

topics, including profi t strategies,<br />

selling techniques, marketing,<br />

product knowledge, legal issues<br />

and e-commerce.<br />

OFA Short Course Columbus, OH 155,000 No change 568 2.3% 9,100 2.0% The show reported a 5% increase in<br />

OFA - The Association of Columbus, OH 155,000 555 8,925 the quality attendee to exhibitor ratio,<br />

Horticulture Professionals<br />

96 international exhibiting companies,<br />

www.ofa.org<br />

and expanded interactive educational<br />

opportunities for retailers and growers.<br />

Produce Marketing Monterey, CA 16,000 1.9% 160 1.9% 1,790 7.1% The show enjoyed record overall<br />

Association Foodservice Monterey, CA 15,700 157 1,672 attendance and a record number of<br />

Conference& Exposition<br />

exhibitors. The 2013 show is already<br />

Produce Marketing Association<br />

sold out.<br />

www.fsc.pma.com<br />

Southeast Building Conf. Orlando 68,500 0.7% 250 6.4% 4,500 (13.5)% 26% of exhibiting companies were<br />

Southeast Building Conference Orlando 68,000 235 5,200 new in 2012. Tubs and More, a new<br />

www.sebcshow.com exhibitor, received more than 86<br />

quality leads on the fi rst day and<br />

closed six deals, with an average<br />

tub sale of more than $3,500.<br />

34 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Dashboard – MONTHLY TRADE SHOW METRICS<br />

SPONSORED BY<br />

July 2012 <strong>Show</strong> Site Net SF of Exhibits Exhibitors Total Attendance Qualitative Data<br />

SHOW INFORMATION 2012/2011 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011<br />

Summer NAMM Nashville 43,618 (7.7)% 373 (2.4)% 11,035 1.3% Retail buyers increased 20% over<br />

NAMM, the National Nashville 47,268 382 10,898 the number of retail buyers last year.<br />

Assn. of Music Merchants<br />

The show featured 75 fi rst-time<br />

www.namm.org<br />

exhibitors and manufacturing<br />

exhibitors increased 9% over 2011.<br />

Attendees were given access to<br />

PLASA Focus: Nashville, a regional<br />

event with 60 pro-audio, lighting, AV<br />

and stage technology exhibitors who<br />

specialize in theater, live events and<br />

touring markets. The show also<br />

included a Public Day with live<br />

performances and programs<br />

designed for music enthusiasts.<br />

Texas High School Coaches San Antonio 80,000 (2.6)% 383 No change 12,672 16.7% The show had an economic impact<br />

Association Convention Ft. Worth 82,100 383 10,862 of approximately $15 million on the<br />

Texas High School<br />

city of San Antonio. A highlight of the<br />

Coaches Association<br />

show was the induction of coaches<br />

www.thsca.com<br />

into the Hall of Honor and the recognition<br />

of state champion coaches,<br />

the sports writer of the year, the Curly<br />

Hays Award winner and the Distinguished<br />

Service Award recipient<br />

Senator Leticia Van de Putte.<br />

World Congress Philadelphia 27,700 N/A 87 N/A 2,770 N/A This was the fi rst time this biennial<br />

on High-Speed Rail Beijing (‘10) N/A N/A N/A show was held in the U.S. The show<br />

American Public<br />

exceeded its sponsorship goal. Late<br />

Transportation Assn.<br />

visas and the announcement of a<br />

www.apta.com<br />

high-speed rail project in California<br />

resulted in a rush of last-minute<br />

attendees. The majority of attendees<br />

and speakers were international; 37<br />

countries were represented. APTA<br />

and Europoint produced the show<br />

for the Intl. Union of Railways (UIC),<br />

which is based in Paris.<br />

DASHBOARD ANALYSIS: Net SF of Exhibits Exhibitors Total Attendance<br />

Total 1,911,822 9,422 258,252<br />

(Sum of all fi gures submitted by show management) 1,884,618 9,064 259,797<br />

Adjusted Total 1,753,063 8,640 230,405<br />

(Excludes outliers and shows in which an 1,759,188 8,445 225,571<br />

apples-to-apples comparison is not possible)<br />

Averages 97,392 480 12,800<br />

(Based on Adjusted Totals) 97,733 469 12,532<br />

Percentage of Growth (0.3)% 2.3% 2.1%<br />

(Based on Adjusted Totals)<br />

COMING UP<br />

NEXT MONTH:<br />

A review of shows<br />

held in August<br />

© 2012, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760) 630-9105<br />

Subscribe Online to <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine!<br />

Have you completed the qualifi cation form for <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

magazine in the past year? If not, there's a quick and easy way to<br />

make sure you will continue to receive TSE each month. New or<br />

current subscribers can go to www.tradeshowexecutive.com<br />

to submit the required information.<br />

Note: <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> magazine is audited by BPA.<br />

In order to receive TSE magazine free of charge, you must fi t<br />

TSE’s strict qualifi cation criteria as a trade show organizer or<br />

event manager. Service providers can order a paid subscription<br />

by emailing lcotton@tradeshowexecutive.com.<br />

Subscribe to the industry’s leading magazine for news, views and tools that will help increase your business growth.<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 35


POWER LUNCH<br />

36 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


SPONSORED BY<br />

Tony<br />

Calanca<br />

1,152 SHOWS AND COUNTING<br />

Tony Calanca is one of the busiest executives in trade shows. As<br />

executive vice president of exhibitions for Advanstar Communications,<br />

Inc., he works out of southern Connecticut and directs all of the company’s<br />

show operations, sales processes, registration, production, and<br />

contracts and billing for the Santa Monica-based company. His work<br />

spans trade shows in the fashion, licensing, life sciences, power sports<br />

and automotive industries — many of which rank regularly in the <strong>Trade</strong><br />

<strong>Show</strong> <strong>Executive</strong> Gold 100 rankings.<br />

Tony’s remarkable 30+ year career includes senior management positions<br />

at Reed Exhibitions and a foray into launching his own company,<br />

Infinity Expo Group as well as serving on industry boards and committees.<br />

He lives in New Canaan, CT with his wife Pat Dolson (who is the<br />

retired President of Reed Exhibitions,North America) and their two sons.<br />

BY BOB DALLMEYER, TSE columnist<br />

Photo by Audrey Dempsey, Infi nity Photo<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 37


POWER LUNCH<br />

SPONSORED BY<br />

BOB: You have enormous<br />

responsibilities in so many diverse<br />

markets, ranging from mega trade<br />

shows such as MAGIC Marketplace<br />

to the International Motorcycle <strong>Show</strong><br />

Tour that attracts a half million consumer<br />

attendees each year. Over the span<br />

of your career, how many trade shows<br />

have you directed show operations for?<br />

TONY: At last count, I estimated that I<br />

have overseen 1,152 shows. That’s a lot.<br />

BOB: Yes, that is a lot. I’m certain that<br />

you have some interesting stories of<br />

unusual situations that occurred during<br />

move-in/out. Care to share any?<br />

TONY: At the 1982 SHOT <strong>Show</strong> in Atlanta<br />

in January, there was a severe ice and<br />

snow storm. Atlanta has no snow removal<br />

equipment, so the city was shut down.<br />

Attendees who had checked out of their<br />

hotel rooms came back to the hotels and<br />

slept in the lobbies, along with regular<br />

Atlanta commuters who could not get out<br />

of the city because the roads were closed.<br />

The convention bureau staff working in<br />

registration slept overnight at the Georgia<br />

World Congress Center on cots we<br />

brought in. It was one big pajama party.<br />

BOB: How would you compare<br />

the move-in and move-out process<br />

today to five years ago?<br />

TONY: I’ll answer this question over<br />

a longer arc: the first show I worked<br />

on was about 23,000 net square feet<br />

and we had a six-day move in. (chuckling)<br />

Today, we would move that show in one<br />

day. Over time, exhibits got bigger and<br />

more complicated and more expensive.<br />

I&D companies recognized a niche in<br />

serving large exhibitors, and built a huge<br />

business around that. More recently,<br />

exhibitors have begun to downsize and<br />

there are not as many 10,000 square foot<br />

double-decker booths to be seen. Clearly<br />

some of these still exist, but not in<br />

as many shows or industry sectors.<br />

Additionally, because of the overall<br />

growth of the industry, exhibit halls are<br />

getting more demand for dates, so<br />

move-in and move-out times have<br />

become compressed. There have been<br />

times when we had only 36 hours to<br />

move in a mega show because that was<br />

all the time we could get.<br />

BOB: Are the exhibitors<br />

better trained today?<br />

TONY: Exhibitors are better educated<br />

and more demanding, which they should<br />

be. Technology has become a huge part<br />

of their participation. The biggest trend<br />

we’ve seen recently is that the money in<br />

exhibitry is moving from the booth itself<br />

to overhead rigging and lighting.<br />

Exhibitors are better<br />

educated and more<br />

demanding, which they<br />

should be. Technology has<br />

become a huge part of their<br />

participation. The biggest<br />

trend we’ve seen recently is<br />

that the money in exhibitry<br />

is moving from the booth<br />

itself to overhead rigging<br />

and lighting.<br />

BOB: What will move-in be like<br />

five years from now? Can you think<br />

of any new processes that could<br />

streamline the way things are done?<br />

TONY: Move-in will trend like much of<br />

our normal activities, meaning it will become<br />

less about heavy construction and<br />

more about technology. We will see less<br />

emphasis on the wall systems and more<br />

on the display systems and audiovisual<br />

or computer effects.<br />

Face-to-Face with History. Tony Calanca (R) and Sen. Barry Goldwater meet and greet at the<br />

1982 Summer Fancy Food <strong>Show</strong> in Washington. Tony has shaken a lot of hands while overseeing<br />

more than 1,150 trade shows in his career.<br />

BOB: How are smart phones<br />

changing registration? What do you<br />

envision for the future of registration?<br />

TONY: We are not quite there yet on<br />

smart phones. The holy grail would be<br />

Continued on page 40<br />

38 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


App 2<br />

CompuSystems is the only provider of mobile apps for both attendees and exhibitors<br />

that communicate with each other, and are fully integrated with a registration system.<br />

Searchable listing of<br />

all exhibitors, sessions<br />

and speakers<br />

Personal list of<br />

exhibitors the attendee<br />

was matched with<br />

Send and manage<br />

attendee appointment<br />

requests<br />

Map of the show floor<br />

attendee<br />

exhibitor<br />

CompuLEAD<br />

Capture & qualify<br />

sales leads<br />

View and manage attendee<br />

appointment requests<br />

View complete booth<br />

schedule of attendee<br />

appointments<br />

Send attendees electronic<br />

literature from within<br />

the app<br />

Keep your registrants connected to your event and each other<br />

while on-the-go, with mobile apps by CompuSystems.<br />

+1 708.344.9070 | sales@csireg.com | www.compusystems.com


POWER LUNCH<br />

SPONSORED BY<br />

Continued from page 38<br />

if all attendees and exhibitors had all the<br />

necessary demographics in their phones<br />

and could just send it over the internet<br />

or on-site to a registration database and<br />

get their credentials downloaded to their<br />

phone. While much of this does not press<br />

the state-of-the-art of existing technology,<br />

the economics of setting up these systems<br />

does not yet work for our industry.<br />

BOB: Convention centers are currently<br />

challenged to provide more IT services.?<br />

TONY: The problem is that the venues<br />

don’t normally have the funding or the<br />

expertise to install or run these IT solutions.<br />

As an example, if you were able to<br />

convince eight big shows that use the Las<br />

Vegas Convention Center annually to all<br />

pitch in and install an RFID system, you<br />

could probably get enough money to do<br />

it, and all the shows would save money<br />

over the long run. But the issue is not an<br />

economic one. The issue is that all eight<br />

shows would want something different in<br />

terms of capabilities or where the systems<br />

are installed, or something like that.<br />

BOB: What is Advanstar doing<br />

to provide solutions for your<br />

exhibitors and attendees?<br />

TONY: We now routinely buy out the<br />

Wi-Fi at the venues we use so the event<br />

participants, who are used to having<br />

this access in the normal course of their<br />

work day, don’t have to pay for it. In the<br />

next few years, I believe you will see the<br />

major exhibit halls provide Wi-Fi at no<br />

additional charge as it becomes more<br />

expected and they’ve paid off their<br />

initial capital investment.<br />

BOB: What’s your position on<br />

exclusive services in facilities?<br />

TONY: I am pretty much opposed to<br />

all exhibit hall exclusive contractors.<br />

I understand why in some cases exhibit<br />

halls want them, but as far as we are<br />

concerned, there are no benefits but<br />

only detriments to shows when there<br />

is an in-hall exclusive contractor.<br />

BOB: Do you feel that show organizers<br />

negotiate too hard over rates for<br />

drayage, hall rental, registration, etc.?<br />

TONY: No, that is actually impossible.<br />

Any contractor is free at any time to walk<br />

away from a deal if they think the rates<br />

being asked for are too low — and I have<br />

seen it happen. This is a dynamic between<br />

buyers and sellers that is universal and<br />

is not limited to the trade show industry.<br />

The only exceptions to this are when<br />

there is an in-hall exclusive contractor.<br />

POWER LUNCH Hall rents in the U.S.<br />

SNAPSHOT<br />

TONY CALANCA<br />

Directs Operations for:<br />

• The largest apparel trade show in the<br />

world: the semi-annual MAGIC Marketplace,<br />

with 1.2 million net square feet, over 3,000<br />

exhibitors showcasing 5,000 brand names;<br />

• Dealer Expo, the largest U.S. trade show<br />

in the powersports aftermarket sector;<br />

• The International Motorcycle <strong>Show</strong> Tour,<br />

which reaches a consumer audience of<br />

nearly 500,000 enthusiasts each year;<br />

• Licensing International, which features<br />

more than 525 leading licensors and agents;<br />

• The Life Sciences Group, which encompasses<br />

the healthcare, dental and veterinary<br />

fi elds with three trade shows and more<br />

than120 conferences.<br />

Previous positions:<br />

• Senior Vice President at Reed Exhibitions;<br />

• Co-Founder of Infi nity Expo Group.<br />

Education & Awards:<br />

• Bachelors degree in Business from<br />

Bradley University in Peoria, IL<br />

• Reed Elsevier <strong>Executive</strong> Development<br />

Program, Oxford University, U.K.<br />

• Reed Elsevier Management Program,<br />

Warwick University, U.K.<br />

• RX Worldwide Chairman’s Award<br />

• RX North American President’s Award<br />

Professional and Community Affiliations:<br />

• Member of the Society of Independent<br />

<strong>Show</strong> Organizers (SISO) Board of Directors,<br />

Education Committee and CEO Forum<br />

• Frequent speaker at industry events<br />

• Past President of the New Canaan<br />

Sports Council<br />

are much lower than<br />

rents in Asia or Europe,<br />

where governments don’t<br />

subsidize the buildings the<br />

way we do. On the other<br />

hand, if you look at the tax<br />

revenue that trade shows<br />

bring in, and how much of<br />

it goes back to the local<br />

convention bureau or exhibit<br />

hall, you will find in most<br />

cases that the tax revenue<br />

far outstrips the cost of<br />

running the facility.<br />

BOB: Do you feel that facility space<br />

rates are artificially low, which has<br />

all kinds of repercussions for them<br />

politically and financially?<br />

TONY: I don’t know if hall rental rates<br />

are artificially low. I do know that most<br />

government-owned exhibit halls operate<br />

at a loss, but that is the business model<br />

they chose, which uses hall occupancy<br />

to drive hotel occupancy. There is nothing<br />

stopping the halls from raising their<br />

rates, except perhaps the market. If some<br />

cities can run their halls more efficiently<br />

and make money while charging a lower<br />

rental rate than their competition, so be<br />

it. Further, hall rents in the U.S. are much<br />

lower than rents in Asia or Europe, where<br />

governments don’t subsidize the buildings<br />

the way we do in the U.S. On the<br />

40 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


SPONSORED BY<br />

other hand, if you look at the tax revenue<br />

that trade shows bring in, and how much<br />

of it goes back to the local convention bureau<br />

or exhibit hall, you will find in most<br />

cases that the tax revenue far outstrips<br />

the cost of running the facility. But the<br />

local governments use that tax revenue<br />

to fund other things. Politicians love the<br />

hotel occupancy tax because it is not paid<br />

by the people who vote for them.<br />

BOB: Any other downside to this model?<br />

TONY: Another negative effect is that as<br />

the exhibit halls search for new revenue<br />

streams, it tends to result in more inhall<br />

exclusives. However, we are seeing<br />

that begin to change, witness the recent<br />

changes at McCormick Place.<br />

BOB: What’s changed about exhibit<br />

space selection? Is this process<br />

moving entirely online?<br />

TONY: For some of our shows, we connect<br />

our floorplan software to our CRM<br />

and billing systems. This puts all the data<br />

on a single company in one unified place.<br />

BOB: Advanstar is quite creative in<br />

offering exhibitor packages. Are there<br />

challenges to upselling exhibitors?<br />

TONY: We don’t upsell. We assure<br />

exhibitors that they will be spending<br />

less money by not sending their 10’ x 20’<br />

booth to the show and paying drayage<br />

to move it into their space. If they buy<br />

a booth from us with a studio or showroom<br />

package, which includes 300 lbs.<br />

of drayage, they can simply show up<br />

and unload their products onto a cart,<br />

which is hauled into the booth and they’re<br />

done. Basically, this is a “push through”<br />

for us and our exhibitors love it.<br />

BOB: What are you doing<br />

to help your exhibitors achieve<br />

a good Return On Investment?<br />

TONY: We start by capping their costs.<br />

We also consult with them to spend<br />

wisely — we want to have them as customers<br />

for the long haul. We understand that<br />

they want good commerce from exhibiting,<br />

but they also want a sense of community<br />

and celebration. Our shows now have wide<br />

aisles and lots of tables and chairs where<br />

anyone can connect with friends and<br />

colleagues, or pull out an iPad or smartphone<br />

to get connected. This wisely keeps<br />

everyone on the show floor.<br />

BOB: Surveys indicate that hotel<br />

rates are rising because of a healthy<br />

marketplace. What’s the current<br />

situation with hotel attrition and<br />

cancellation clauses?<br />

TONY: We have a great attorney, so we<br />

seldom sign a contract with an attrition<br />

clause. For MAGIC, I sign about 28 hotel<br />

contracts and only one of those has an<br />

attrition clause.<br />

BOB: In your opinion, what are<br />

the key issues impacting exhibitors<br />

and attendees today?<br />

TONY: The big issue is perceived value<br />

for both groups. We strive to create events<br />

that exhibitors and attendees want to be<br />

at in order to achieve value in whatever<br />

way they measure that.<br />

BOB: In your job, there is no playbook.<br />

Can you cite a challenging situation for<br />

which you had to think on your feet?<br />

TONY: At the 1995 BookExpo America<br />

at McCormick Place, we had an amazing<br />

speaker lineup: Studs Terkel, the famed<br />

author; Hillary Clinton, the First Lady<br />

of the United States at the time; recently<br />

retired General Colin Powell; and Newt<br />

Gingrich, Speaker of the House at the<br />

time. This was just after the Republicans<br />

had taken control of the House of Representatives.<br />

Some demonstrators in wheelchairs<br />

had heard that Mr. Gingrich was<br />

speaking and they snuck into McCormick<br />

Place to disrupt his speech. The press had<br />

a field day, and the Chicago Police literally<br />

ringed the building and arrested the demonstrators.<br />

It took a lot of time, patience,<br />

and perspective to get things calmed<br />

down and the show back to normal.<br />

BOB: What defines a<br />

successful show for you?<br />

TONY: Customer delight.<br />

BOB: How did you get<br />

started in this business?<br />

TONY: I responded to a newspaper ad<br />

and interviewed with Larry Charllin,<br />

who hired me in April 1980.<br />

BOB: Who were your mentors?<br />

TONY: Vocationally, Larry Charllin<br />

taught me the nuts and bolts about trade<br />

shows. The guys who taught me about<br />

business overall were the late Bob Krakoff,<br />

president and CEO of Reed, and<br />

Jim Alic, <strong>Executive</strong> VP of Advanstar.<br />

BOB: What do you value<br />

the most in your associates?<br />

TONY: Honesty and integrity.<br />

BOB: What is your secret extravagance?<br />

TONY: I’m a newly minted private pilot,<br />

so I spend a little cash on renting airplanes.<br />

BOB: What helps you sleep at night?<br />

TONY: Having good people<br />

working with you.<br />

BOB: Any final thoughts?<br />

TONY: I learned from my mentors Bob,<br />

Jim and Larry that no one wants to be<br />

managed, they want to be led. While<br />

much of what I do at Advanstar is operations,<br />

I prefer to lead and not manage.<br />

Reach Tony Calanca at (440) 385-2455 or<br />

tcalanca@advanstar.com<br />

Columnist BOB DALLMEYER, CEM, has been chairman of both the International Association of<br />

Exhibitions and Events (IAEE) and the <strong>Trade</strong> <strong>Show</strong> Exhibitors Association (TSEA), as well as a former director<br />

of the Center for Exhibition Industry Research (CEIR). In 2006, he was inducted into the Convention Industry<br />

Council’s Hall of Leaders and received IAEE’s Pinnacle Award in 2008. Contact Bob at (323) 934-8300<br />

or bdallmeyer@tradeshowexecutive.com<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 41


Nine Win Big<br />

in <strong>Trade</strong> <strong>Show</strong><br />

<strong>Executive</strong>'s<br />

Readers' Choice<br />

Innovation<br />

Awards<br />

Oceanside, CA – The pace of innovation<br />

is increasing not only in the trade show<br />

industry but also in every facet of our life,<br />

from smart appliances that do everything<br />

but fold the laundry, to social media that<br />

keeps us connected with family, friends<br />

and colleagues.<br />

Today’s innovators can draw inspiration<br />

from almost anywhere: from technology<br />

or systems used in other industries that are<br />

tweaked to make trade show processes more<br />

efficient or robust, or from insight gained<br />

from customers faced with vexing challenges.<br />

And as the winners of this year’s TSE Readers’<br />

Choice Innovation Awards proves, innovative<br />

organizations come in all shapes and sizes —<br />

they are not always the giants.<br />

“There are a few things you can always<br />

count on in our business: markets evolve,<br />

requirements change, and service<br />

providers seek ways to leverage<br />

these developments to their<br />

advantage,” said Darlene<br />

Gudea, president of<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Media Group. “The<br />

organizations<br />

that are the<br />

THE<br />

Readers<br />

haveSpoken<br />

READERS’ CHOICE<br />

Tr<br />

ade <strong>Show</strong> Exec<br />

utiv<br />

ive’<br />

s<br />

awards<br />

d 2012<br />

42 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


most innovative, year after year, are always<br />

reinventing themselves, essentially ‘eating<br />

their own lunch’ before someone else does,”<br />

she said. Given the pace of technological<br />

change and the whims of the customer, they<br />

invest profits in next-generation products<br />

before current processes become obsolete.<br />

Innovation is constantly changing the rules<br />

of engagement.<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> also changed the<br />

rules of engagement this year for its annual<br />

Innovation Awards launched in 2003. The<br />

desire for an imprimatur for tech initiatives<br />

from show managers led us to rework, rename<br />

and relaunch the contest as a Readers’ Choice<br />

awards program. “TSE’s Readers’ Choice<br />

Awards are the highest accolade an innovator<br />

can receive because the ‘seal of approval’<br />

comes from peers and customers rather<br />

than tech experts who may be biased or lack<br />

experience as a show organizer,” Gudea said.<br />

There were a total of 44 nominees in nine<br />

main categories culled from the entries.<br />

Detailed descriptions, photos and contact<br />

information were published in the July issue<br />

of <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> magazine as well as<br />

online, along with a ballot for voting. A total<br />

of 1,683 votes were cast. [TSE had systems<br />

in place to reject multiples votes from the<br />

same email address or those that used<br />

artifice to vote multiple times.]<br />

And the winners are:<br />

Most Innovative<br />

Tech Initiatives Serving<br />

<strong>Show</strong> Management<br />

First Place: onPeak, for its Compass<br />

Dashboard, which simplifies housing<br />

tasks for show managers<br />

Second Place: Map Your <strong>Show</strong>, for Booth<br />

Builder, a suite of show management<br />

software solutions ranging from an<br />

interactive floorplan to online, onsite<br />

and mobile support products<br />

Third Place: Eventbrite, for its<br />

all-in-one registration, social<br />

media, payment processing<br />

and analytics system<br />

Most Innovative<br />

Tech Initiatives<br />

Serving Exhibitors<br />

First Place: Freeman, for the life-size<br />

Floorprint by Freeman that speeds up<br />

booth assembly<br />

Second Place: Global Experience Specialists<br />

(GES) for Expresso, an online exhibit planning,<br />

ordering and management system<br />

Third Place: NEXXT, for NextWall, a European-style<br />

hardwall system made of 100%<br />

recyclable materials. It provides a classy<br />

alternative to the old-fashioned pipe and<br />

drape, which unfortunately has been the<br />

industry standard since WWII<br />

Most Innovative Tech<br />

Initiatives Serving Attendees<br />

First Place: Orange County Convention Center,<br />

for its mobile app providing floor maps<br />

of the convention center and food courts;<br />

info on nearby restaurants; transportation<br />

options; and flight status<br />

Second Place: UBM Electronics for its<br />

Design on Demand, which provides massive<br />

amounts of content for attendees before,<br />

during and after an event, and is loaded<br />

with many other unique features<br />

Third Place: none<br />

Most Innovative Tech<br />

Initiatives Serving<br />

<strong>Show</strong> Management,<br />

Exhibitors & Attendees<br />

First Place: The Las Vegas Convention<br />

& Visitors Authority, who partnered with<br />

Smart City Networks to introduce a 14-<br />

location digital network within the Las<br />

Vegas Convention Center. Not only does it<br />

provide useful information for attendees<br />

and exhibitors, it also created a new<br />

revenue stream for show management.<br />

Second Place: Guidebook, for its Mobile<br />

Apps guides that provide rich content and<br />

allow last minute changes, instant updates<br />

and new revenue opportunities.<br />

Third Place: none<br />

Most Innovative<br />

Green Initiatives<br />

by <strong>Show</strong> Management<br />

First Place: The Consumer Electronics<br />

Association, for its comprehensive greening<br />

plan, from the show floor itself to badges,<br />

press kits and signage. The mega show also<br />

increased its reuse/recycle rate to 75%.<br />

Second Place: Nielsen Expositions, which<br />

appealed to attendees to help pay the<br />

electric bill at its Outdoor Retailer shows<br />

with the purchase of power generated<br />

from renewable sources<br />

Third Place: UBM Live, which developed<br />

a companywide sustainability program<br />

that meets the Gold standard of international<br />

certification<br />

Most Innovative Green Initiatives<br />

by a Convention Center<br />

First Place: The Anaheim Convention<br />

Center, for its leading energy efficiency,<br />

recycling and food sustainability programs.<br />

Second Place: The Georgia World Congress<br />

Center, for recently expanding sustainability<br />

initiatives including the use of electric<br />

vehicles by the Public Safety Department;<br />

the installation of digital monitors;<br />

purchasing ionators to reduce the<br />

use of cleaning chemicals; and<br />

using robotic floor cleaners.<br />

Continued on next page<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 43


Continued from page 43<br />

Third Place: The Orange County Convention<br />

Center, which created a new staff position<br />

to spearhead and centralize green initiatives<br />

and work closely with show management on<br />

special requests such as carbon offsets.<br />

Most Innovative Green Initiatives<br />

by a Service Contractor<br />

First Place: Global Experience Specialists<br />

(GES) wowed readers with its all-around<br />

efforts in working with show management,<br />

facilities, exhibitors and business partners<br />

to achieve the goal of zero waste.<br />

Second Place: ViridiStor LLC, for its<br />

comprehensive Green Box Solution<br />

which allows attendees to collect and<br />

organize a wealth of information from<br />

exhibitors on a free USB thumb drive.<br />

This cost-effective and efficient solution<br />

replaces paper-based materials with<br />

electronic versions, in virtually any<br />

format including audio and video.<br />

Third Place: none<br />

Most Innovative Individual<br />

in the <strong>Trade</strong> <strong>Show</strong> Industry<br />

First Place: Katy Wild, <strong>Executive</strong> VP of<br />

Consumer Relations for Freeman, whose 35<br />

years with the company has yielded numerous<br />

innovations to improve the customer service<br />

experience at trade shows and events. She<br />

has a knack for understanding the real issues<br />

and challenges confronting exhibitors and<br />

show managers, and for working with teams<br />

to create innovative solutions.<br />

Second Place: Jacques Racine, President<br />

& CEO of Sherpa Solutions. He is one of the<br />

early pioneers of RFID portals and lead<br />

retrieval units with color touchscreen,<br />

bluetooth and RFID capabilities; and<br />

a real-time locating system [RTLS].<br />

Third Place: Ivan Lazarev, President & CEO<br />

of ITN International. From lead retrieval<br />

and near-field communications to apps for<br />

public transit and museum visits, Ivan’s<br />

name is always attached to what’s new,<br />

what’s different and what’s hot for the<br />

trade show industry.<br />

Most Innovative Organization<br />

in the <strong>Trade</strong> <strong>Show</strong> Industry<br />

First Place: The Consumer Electronics Association<br />

is a shining example of innovation<br />

at its finest. From market research to technical<br />

training; from surveys to forecasts;<br />

and from innovative features in and around<br />

the show floor, CEA is a source of inspiration<br />

and an organization to watch.<br />

Second Place: Sherpa Solutions has<br />

justifiably won many awards for its<br />

innovations through the years but doesn’t<br />

rest on its laurels. One of the company’s<br />

finest offerings is a heat mapping system<br />

which can track attendee traffic on the<br />

show floor, yield insight into attendee<br />

behavior, and create new revenue<br />

opportunities such as zone pricing.<br />

Third Place: ViridiStor LLC has emerged<br />

as an innovator with its digital brochures,<br />

digital brochure racks and digital tote bags,<br />

greatly reducing the environmental impact<br />

and financial costs of paper-based materials<br />

at trade shows. TSE<br />

CONGRATULATIONS TO ALL THE WINNERS! More details on each of the First Place winners appears on pages 44 to 48<br />

READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

Map Your <strong>Show</strong><br />

Booth Builder<br />

3RD PLACE<br />

Eventbrite<br />

MOST INNOVATIVE<br />

TECH INITIATIVES SERVING SHOW MANAGEMENT<br />

ONPEAK<br />

COMPASS DASHBOARD<br />

From first glance it's clear that this is no ordinary<br />

dashboard. It's playful and fun. It's striking and<br />

whimsical. It's intelligent and informative. Compass<br />

Dashboard makes housing data more accessible<br />

than ever before through a playful yet powerful<br />

interface designed to improve the service and<br />

performance of hotel blocks.<br />

Armed with data and tools usually reserved for<br />

housing managers, a library of sticky notes creates a<br />

customized dashboard to pull the info you want, 24/7.<br />

Monitor overall pick-up, view a peak night snapshot,<br />

or see how many rooms are being held without name<br />

assignments (always in real-time). Check out the final<br />

numbers from last year’s show, pick the fields for a<br />

custom-built roster, or look up the exhibitor you have<br />

on the phone (and resend their confirmation while<br />

you’re at it). Just want to pull<br />

a standard PDF/Excel report? Easy peasy.<br />

Little quirks along the way let you view a live feed<br />

of recent bookings, grab our contact info and see our<br />

faces, or view an estimate of your stash (hotel commissions).<br />

Compass Dashboard is yours, so you decide how<br />

it works for you. And since we know you’re on-the-go,<br />

Compass Dashboard was built to work and look good on<br />

any device — laptop, desktop, tablet or smartphone.<br />

44 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

GES Expresso<br />

3RD PLACE<br />

Nexxt<br />

NextWall<br />

MOST INNOVATIVE<br />

TECH INITIATIVES SERVING EXHIBITORS<br />

FREEMAN<br />

FLOORPRINT<br />

Freeman is constantly looking for new ways to<br />

enhance the event experience for exhibitors and attendees,<br />

while simplifying the event planning process.<br />

That's why we are relentlessly developing new<br />

cutting-edge event solutions. Floorprint by Freeman<br />

delivers a life-size blueprint for exhibits, eliminating<br />

the guesswork associated with booth set-up — large<br />

or small.<br />

Developed for placement directly onto concrete<br />

or over carpet, Floorprint uses numbered and<br />

color-coded symbols to indicate electrical and rigging<br />

schematics, placement of wall panels, cabinets, doors<br />

or other components, as well as internet connections<br />

and more. Additionally, the banner material protects<br />

carpeting from forklifts and other traffic during setup;<br />

replacing the visqueen protective covering.<br />

This product is the first of its kind for exhibitors.<br />

While traditional set-up works as is, Floorprint improves<br />

the process by simplifying the often detailed<br />

work and can reduce labor costs by up to 30%.<br />

Floorprint is printed on a low-cost banner material.<br />

It has been utilized successfully by numerous clients<br />

to reduce their labor/installation costs.<br />

READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

UBM Electronics<br />

Design on Demand<br />

3RD PLACE<br />

None<br />

MOST INNOVATIVE<br />

TECH INITIATIVES SERVING ATTENDEES<br />

ORANGE COUNTY<br />

CONVENTION CENTER<br />

MOBILE WEB APP<br />

As the second largest convention facility in the<br />

United States, the seven million square feet of<br />

Orlando’s Orange County Convention Center (OCCC)<br />

can be a navigational challenge for even to the most<br />

expert meeting attendee. The OCCC’s newest technology<br />

— a mobile web app, http://m.occc.net — gives<br />

guests the power to quickly find nearby restaurants<br />

and other information via an interactive Convention<br />

Center District map. The innovative web app<br />

also includes everything from floor maps and food<br />

court locations to real-time flight statuses and area<br />

transportation options, and can even be translated<br />

into 34 languages. With the OCCC’s complimentary<br />

Wi-Fi in public areas, accessing the mobile web<br />

app is seamless. Getting around “The Center of<br />

Hospitality” just got easier!<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 45


READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

Guidebook<br />

Mobile Apps<br />

3RD PLACE<br />

Oregon CC<br />

Meridian App<br />

MOST INNOVATIVE<br />

TECH INITIATIVES SERVING SHOW<br />

MANAGEMENT, EXHIBITORS & ATTENDEES<br />

LAS VEGAS CVA<br />

DIGITAL ADVERTISING<br />

In January of 2012, the LVCVA partnered with Smart<br />

City Networks to introduce a fourteen location digital<br />

advertising network within the Las Vegas Convention<br />

Center. The largest screen, strategically located<br />

in the Grand Lobby, measures approximately 12’ x<br />

21’. The digital advertising network creates a new<br />

revenue stream for show management, as well as a<br />

marketing and advertising vehicle that is available<br />

to all exhibitors. The location choices and compelling<br />

content make this a notable addition.<br />

The pricing model allows all tiers of exhibitors to<br />

own messaging in prime locations. Unlike traditional<br />

media, the digital network allows exhibitors and<br />

attendees to keep abreast of time-relevant show<br />

information. This system affords the opportunity<br />

to make rapid daily changes as well as time-relevant<br />

messaging. <strong>Show</strong> management's use of the network includes<br />

a cost-effective sponsorship opportunity, show<br />

communication board as well as interactive features<br />

highlighting mobile and social networking platforms.<br />

Exhibitor’s primary use is to increase foot traffic to<br />

their booth. The highly trafficked locations allow all<br />

tiers of exhibitors to be on a level playing field. Exhibitors<br />

rely on the network to communicate show information,<br />

schedules, initiatives, and mobile features.<br />

READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

Georgia World<br />

Congress Center<br />

3RD PLACE<br />

Orange County<br />

Convention Center<br />

MOST INNOVATIVE<br />

GREEN INITIATIVES BY A CONVENTION CENTER<br />

ANAHEIM<br />

CONVENTION CENTER<br />

ANAHEIM, CA<br />

Through energy efficiency, recycling programs and<br />

food sustainability, the Anaheim Convention Center,<br />

the largest LEED-certified convention center in the<br />

West, is truly a ringleader in green leadership.<br />

Energy efficiency: The Anaheim Convention<br />

Center has the first and largest grid connector solar<br />

power generating system in Anaheim, generating<br />

140,000wkh of electricity a year. Plans are also in<br />

place to install an additional 1.5-megawatt rooftop<br />

solar array in late 2012.<br />

Recycling Programs: The Anaheim Convention<br />

Center has an on-site recycling center with modern<br />

equipment to recycle everything from plastic to discarded<br />

electronics and cardboard. This “Green-Zone”<br />

also includes on-site composting for food scraps<br />

and turns them into rich concentrated soil used to<br />

enhance the city’s plants and flowers.<br />

Food Sustainability: Environmental Stewardship<br />

is a way of life at the Anaheim Convention Center’s<br />

partnering food company, ARAMARK. Their ecofriendly<br />

menu includes sustainable cuisine selections;<br />

the most notable is the ARAMARK owned sustainable<br />

cattle at Hearst Ranch. All utensils, cups and serving<br />

plates are biodegradable. Food, wine and cheese are<br />

purchased locally, and there is even a chef’s garden<br />

on the rooftop of the Anaheim Arena, where fresh<br />

vegetables and herbs are grown year-round.<br />

46 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

Nielsen<br />

Expositions<br />

3RD PLACE<br />

UBM Live<br />

MOST INNOVATIVE<br />

GREEN INITIATIVES BY SHOW MANAGEMENT<br />

CONSUMER<br />

ELECTRONICS<br />

ASSOCIATION<br />

Consumer Electronics Association (CEA) made great<br />

strides in physically “greening” the 2012 Intl. CES®.<br />

We produced 190,000 badge holders made from recycled<br />

vinyl banners from the 2011 CES. Nearly 11,000<br />

of these badges were recycled and will be repurposed<br />

for a third life — to make badges for the 2013 CES.<br />

Both of our on-site press rooms housed paperless<br />

exhibitor press kits, meaning exhibitors hosted press<br />

kits on USBs, CDs or URLs. We transitioned to Falconboard,<br />

a 100% paper-based graphic board made from<br />

renewable resources, for all indoor directional signage.<br />

After the 2012 CES, we collected materials from<br />

the show floor to repurpose and give back to the local<br />

community. We increased our overall reuse/recycle<br />

rate to 75%, up from 74% in 2011.<br />

The 2012 CES show floor itself highlighted the<br />

benefits of green initiatives. Our Sustainable Planet<br />

TechZone featured the latest in eco-friendly products<br />

and energy efficiency technologies, highlighting the<br />

latest products that make it possible for everyone<br />

on this planet to live sustainably. The GoElectric-<br />

Drive TechZone showcased a full range of high- and<br />

low-speed electric vehicles, energy storage devices<br />

and charging solutions, highlighting an area of great<br />

potential and growth for the industry.<br />

READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

ViridiStor LLC<br />

3RD PLACE<br />

None<br />

MOST INNOVATIVE<br />

GREEN INITIATIVES BY A SERVICE CONTRACTOR<br />

GLOBAL EXPERIENCE<br />

SPECIALISTS (GES)<br />

GES works hand-in-hand with show organizers and<br />

exhibitors to provide the best sustainable solution.<br />

Eco-friendly products are offered such as carpet<br />

that is 100% recyclable with visqueen that is 100%<br />

recyclable and made from 50% recycled content;<br />

graphic substrates that are made from recycled<br />

content and 100% recyclable; table top covers that<br />

are 100% recyclable; and booth structures that<br />

have flexibility, items that are repurposed and are<br />

cost efficient. GES aims to have a future with zero<br />

waste by continuously encouraging the redesign of<br />

products, changing individual’s views on their lifestyle<br />

and making decisions based on the sustainable<br />

life cycle. GES recognizes the importance of providing<br />

greener solutions to make their clients’ shows<br />

look terrific, but also be cost effective. GES stays<br />

on the cutting edge as it relates to new sustainable<br />

products, technology, equipment and transportation.<br />

Lastly, GES continues to expand on relationships<br />

with facilities, vendors and business partners<br />

to not only help educate them on the sustainability<br />

path GES is leading, but ensure steps are taken to<br />

achieve the end result of zero waste.<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 47


READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

Jacques Racine,<br />

Sherpa Solutions<br />

3RD PLACE<br />

Ivan Lazarev,<br />

ITN International<br />

MOST INNOVATIVE<br />

INDIVIDUAL IN TRADE SHOW INDUSTRY<br />

KATY WILD<br />

FREEMAN<br />

Katy Wild has been a part of Freeman since 1977,<br />

taking on the pioneer role as <strong>Executive</strong> Vice President<br />

of Customer Relations. Her focus has always been<br />

on the exhibitor and she has dedicated her time to<br />

innovation and technology to improve the service<br />

experience. Katy's role includes providing process<br />

guidelines for over 250 exhibitor services personnel in<br />

23 Freeman locations, the J.D. Power and Associates<br />

award-winning Customer Support Center in Dallas and<br />

the development of the Freeman customer experience<br />

programs, both internal and external, for all Freeman<br />

companies. She receives more than 36,000 surveys<br />

from show management, associations and exhibitors,<br />

and utilizes customer feedback to fuel ongoing customer<br />

service initiatives to benefit customers.<br />

Katy has a determination to assist exhibitors at<br />

show sites — and this persistence led to the development<br />

of Concierge Elite®. Concierge Elite® has been<br />

recognized for outstanding innovation by winning the<br />

UFI 2011 Operations Award, the 2010 TSE Innovation<br />

Award, and the Exhibitor 2011 Buyer's Choice Award.<br />

Katy, with her her functional knowledge and the ever-growing<br />

importance of customer service, is a lead<br />

presenter on all major sales presentations done by<br />

Freeman. This expanded program over the last eight<br />

years has been viewed by the trade show industry as<br />

a differentiator for Freeman from their competitors.<br />

READERS’ CHOICE<br />

1st Place<br />

Winner<br />

2012<br />

2ND PLACE<br />

Sherpa Solutions<br />

3RD PLACE<br />

ViridiStor LLC<br />

MOST INNOVATIVE<br />

ORGANIZATION IN TRADE SHOW INDUSTRY<br />

CONSUMER<br />

ELECTRONICS<br />

ASSOCIATION<br />

The Consumer Electronics Association (CEA) unites<br />

2,000 companies within the consumer technology<br />

industry. Members tap into valuable and innovative<br />

members-only resources: unparalleled market<br />

research, networking opportunities with business<br />

advocates and leaders, up-to-date educational programs<br />

and technical training, exposure in extensive<br />

promotional programs and representation from the<br />

voice of the industry.<br />

Consumer Electronics Association's mission is to<br />

grow the consumer electronics industry. They’re the<br />

industry authority on market research and forecasts;<br />

consumer surveys; legislative and regulatory news;<br />

engineering standards; training resources and more.<br />

CEA produces the International CES, which is the<br />

world's largest consumer technology trade show.<br />

It unites more than 100,000 retail buyers, distributors,<br />

manufacturers, market analysts, importers,<br />

exporters and press from 140 countries. CEA<br />

members receive discounted floor space and other<br />

benefits when they exhibit. Resources for members<br />

included a research library, workshops and educational<br />

programs, technical training and certification<br />

programs. Members using their resources have<br />

a built-in lead in today's competitive marketplace.<br />

48 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


2012<br />

Hotel Development<br />

Near Convention<br />

Centers: Looking in the Pipeline<br />

BY RENEE DIIULIO, senior editor<br />

Oceanside, CA – When it comes to the<br />

proximity of a hotel to a convention<br />

center, the value of convenience cannot<br />

be overstated. Attendees like to be within<br />

walking distance of an event, and the walk<br />

should be short and comfortable — that<br />

is, protected from the heat, cold, rain or<br />

snow. Aside from those within or attached<br />

to the convention venue, hotels considered<br />

the most convenient are situated across the<br />

street or adjacent to the convention center,<br />

in sight and easy to get to (e.g. a pedestrian<br />

bridge to cross a major highway).<br />

Recognizing the sales advantage of<br />

hotels in close proximity, the majority<br />

of venues listed in <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s<br />

World’s Top Convention Centers boast at<br />

least one hotel that is attached, adjacent<br />

or across the street. Many of those without<br />

a headquarters hotel have plans in<br />

some stage of development.<br />

Unfortunately, the hotel development<br />

process can be difficult to get through<br />

in good times, seemingly impossible in<br />

downturns. And shovels in the ground<br />

are no guarantee: the Renaissance Colorado<br />

Springs North in Colorado Springs,<br />

CO, reached 80% completion when the<br />

project was put on hold — and two years<br />

have gone by since.<br />

Financing is one of the larger challenges<br />

to hotel construction. Research by HVS<br />

Consulting & Valuation noted that many<br />

projects were put on hold or cancelled following<br />

the downturn in 2008 as financing<br />

became tight. Construction spending on<br />

lodging declined more rapidly than other<br />

sectors in 2009 and 2010. HVS estimates<br />

that the cost to build a full-service hotel<br />

in 2010 fell between $97,100 and $591,000.<br />

Only luxury hotels and resorts cost more<br />

(significantly so with a range of $415,400<br />

to $1,481,600).<br />

Stagnant Inventory Helps Rebound<br />

With money hard to obtain across the<br />

board, HVS found that the growth in<br />

the number of national hotel rooms<br />

decreased for all categories except independents<br />

in 2010. The more constricted<br />

supply, however, helped the industry<br />

begin its rebound. Metrics by which<br />

hotels measure financial performance<br />

have been improving since 2010, and<br />

developers have been eager to take<br />

advantage of higher occupancy and room<br />

rates. Rooms in the total active pipeline,<br />

though, have not been steadily increasing.<br />

The July 2012 STR/McGraw-Hill Construction<br />

Dodge Pipeline Report reported<br />

the total active pipeline data decreased<br />

when compared to July 2011, but that there<br />

were more rooms in the “In Construction”<br />

phase. (The report includes projects in the<br />

“In Construction,” “Final Planning” and<br />

“Planning” stages). Companies reported<br />

61,490 rooms under construction compared<br />

to 54,608 last year, an increase of<br />

12.6%; the upscale and upper midscale<br />

segments led the growth.<br />

The data does not include information<br />

on hotels in the pre-planning stages,<br />

which means projects such as convention<br />

center-convenient hotels planned in<br />

Houston (TX), Portland (OR) and Honolulu<br />

(HI) are not counted. Once they get<br />

underway, they will be tracked too.<br />

When all of these rooms finally come<br />

available, show organizers may find<br />

negotiations a little easier, but even if<br />

projects are completed quickly, rooms in<br />

the pipeline represent a small fraction of<br />

the market. For now, the hotel industry<br />

expects to continue to experience high<br />

occupancy rates — and higher room rates.<br />

<strong>Show</strong> organizers want their attendees’<br />

show experience to be a positive one, but<br />

ultimately, an attendee who is tired of walking<br />

or dealing with a long taxi ride to the<br />

show site will spend less time on the show<br />

floor. So show organizers will continue to<br />

press for convenience, comfort and reasonable<br />

rates when it comes to lodging.<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> has completed its<br />

annual research into the status of hotel/<br />

convention center complexes and allin-one<br />

complexes in North America.<br />

The venues have been broken out by<br />

category in a quick reference list. The main<br />

listings are organized alphabetically by<br />

facility name; information on rooms and<br />

event space as well as contact information<br />

for hotels is included. Properties under<br />

construct-ion are noted with the target<br />

completion dates. <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

will con-tinue to look in the pipeline to<br />

monitor the progress of these and other<br />

projects in the pre-planning stages. TSE<br />

50 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 51<br />

Albuquerque Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Alliant Energy Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

America's Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Anaheim Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Arlington Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

The Atlanta Convention Center at AmericasMart . . . . . . . .52<br />

Atlantic City Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Austin Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Baltimore Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Baton Rouge River Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

M.C. Benton Jr. Convention Center . . . . . . . . . . . . . . . . . . . . . .52<br />

Big Sandy Superstore Arena . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Birmingham-Jefferson Convention Complex . . . . . . . . . . . . .52<br />

Boston Convention & Exhibition Center . . . . . . . . . . . . . . . . . .54<br />

Branson Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

George R. Brown Convention Center . . . . . . . . . . . . . . . . . . . .54<br />

Buffalo Niagara Convention Center . . . . . . . . . . . . . . . . . . . . . .54<br />

Cajundome/Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

CAL EXPO/California Exposition & State Fair . . . . . . . . . . .54<br />

Century II Performing Arts & Convention Center . . . . . . . . .54<br />

CenturyLink Center Omaha . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

CenturyLink Field Event Center . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

Charleston Area Convention Center . . . . . . . . . . . . . . . . . . . . .54<br />

Charlotte Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

Chattanooga Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

Cleveland Medical Mart & Convention Center . . . . . . . . . . . .55<br />

Cobb Galleria Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Colorado Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Greater Columbus Convention Center . . . . . . . . . . . . . . . . . . .55<br />

Connecticut Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Cox Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Crown Center Exhibit Hall. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Dallas Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Dallas Market Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Dayton Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

DCU Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

DeVos Place . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Duke Energy Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Dulles Expo & Conference Center . . . . . . . . . . . . . . . . . . . . . . .56<br />

Duluth Entertainment Convention Center . . . . . . . . . . . . . . . .56<br />

El Paso Convention & Performing Arts Centers . . . . . . . . . .56<br />

Fairplex/Sheraton Fairplex<br />

Hotel & Conference Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Fargodome . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Florida State Fairgrounds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Greater Fort Lauderdale/<br />

Broward County Convention Center . . . . . . . . . . . . . . . . . . . . .56<br />

Fort Worth Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Fredericksburg Expo & Conference Center . . . . . . . . . . . . . .57<br />

Fresno Convention & Entertainment Center . . . . . . . . . . . . .57<br />

Frontier Airlines Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Garden State Convention & Exhibit Center . . . . . . . . . . . . . .57<br />

Gatlinburg Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Georgia Dome . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Georgia World Congress Center . . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Gillette Stadium . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Henry B. Gonzalez Convention Center . . . . . . . . . . . . . . . . . . .57<br />

Grand Wayne Convention Center . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Hampton Roads Convention Center . . . . . . . . . . . . . . . . . . . . .58<br />

Hot Springs Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

John B. Hynes Veterans<br />

Memorial Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Indiana Convention Center & Lucas Oil Stadium . . . . . . . . .58<br />

Iowa Events Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Kansas City Convention & Entertainment Facilities . . . . . .60<br />

Kansas Expocentre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

KCI Expo Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Kentucky Exposition Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Kentucky International Convention Center . . . . . . . . . . . . . .60<br />

Knoxville Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

The Lakeland Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Lansing Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Las Vegas Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Lexington Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Long Beach Convention & Entertainment Center . . . . . . .60<br />

Los Angeles Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

McCormick Place . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Meadowlands Exposition Center . . . . . . . . . . . . . . . . . . . . . . . . .62<br />

Memphis Cook Convention Center . . . . . . . . . . . . . . . . . . . . . . .62<br />

Mercedes-Benz Superdome . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62<br />

Miami Airport Convention Center . . . . . . . . . . . . . . . . . . . . . . . .62<br />

Minneapolis Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .62<br />

Music City Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Myrtle Beach Convention Center . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Nashville Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Nassau Veterans Memorial Coliseum . . . . . . . . . . . . . . . . . . . .64<br />

New Orleans Ernest N. Morial Convention Center . . . . . . .64<br />

Ocean Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Ontario Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Orange County Convention Center . . . . . . . . . . . . . . . . . . . . . .64<br />

Oregon Convention Center. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Arthur R. Outlaw Mobile Convention Center . . . . . . . . . . . . .64<br />

Overland Park Convention Center . . . . . . . . . . . . . . . . . . . . . . .64<br />

Palm Beach County Convention Center . . . . . . . . . . . . . . . . . .64<br />

Palm Springs Convention Center. . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Pasadena Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Pennsylvania Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Peoria Civic Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Phoenix Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Roland E. Powell Convention Center . . . . . . . . . . . . . . . . . . . .66<br />

Puerto Rico Convention Center Pedro Rosselló . . . . . . . . . .66<br />

Raleigh Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Calvin L. Rampton Salt Palace Convention Center . . . . . . .66<br />

Reliant Park . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Reno-Sparks Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Rhode Island Convention<br />

& Entertainment Complex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Greater Richmond Convention Center . . . . . . . . . . . . . . . . . . .68<br />

Roberts Centre. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Rochester Riverside Convention Center . . . . . . . . . . . . . . . . .68<br />

Saint Paul RiverCentre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

San Diego Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

San Jose Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Sands Expo & Convention Center . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Santa Clara Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .69<br />

Savannah International <strong>Trade</strong> & Convention Center . . . . .69<br />

SeaGate Convention Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . . .69<br />

Sevierville Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .69<br />

SHOWPLACE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Shreveport Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Sioux Falls Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Spokane Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Springfield Exposition Center . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Statehouse Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Donald E. Stephens Convention Center . . . . . . . . . . . . . . . . . .70<br />

Suburban Collection <strong>Show</strong>place . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Greater Tacoma Convention & <strong>Trade</strong> Center . . . . . . . . . . . .70<br />

Tampa Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Tucson Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

Tulsa Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

University of Phoenix Stadium . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

Valley Forge Convention Center . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

Virginia Beach Convention Center . . . . . . . . . . . . . . . . . . . . . . .72<br />

Von Braun Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

Walter E. Washington Convention Center . . . . . . . . . . . . . . .72<br />

Washington State Convention Center . . . . . . . . . . . . . . . . . . . .72<br />

The Wildwoods Convention Center . . . . . . . . . . . . . . . . . . . . . .72<br />

XL Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

Calgary TELUS Convention Centre . . . . . . . . . . . . . . . . . . . . . .73<br />

Metro Toronto Convention Centre . . . . . . . . . . . . . . . . . . . . . . . .73<br />

Ottawa Convention Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .73<br />

Palais des congrès de Montréal . . . . . . . . . . . . . . . . . . . . . . . . . .73<br />

Place Bonaventure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .73<br />

Québec City Convention Centre . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Scotiabank Convention Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

The Toronto Congress Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Vancouver Convention Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Winnipeg Convention Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

World <strong>Trade</strong> & Convention Centre Halifax. . . . . . . . . . . . . . . . 74<br />

Acapulco International Center . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Cancún Center Conventions & Exhibitions . . . . . . . . . . . . . . . 74<br />

CECONEXPO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Cintermex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Expo Bancomer Santa Fe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74<br />

Expo Guadalajara . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .76<br />

Expo Reforma CANACO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .76<br />

Iberostar Cancún . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .76<br />

Moon Palace Golf & Spa<br />

Resort & Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .76<br />

Poliforum León . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .76<br />

World <strong>Trade</strong> Center Veracruz . . . . . . . . . . . . . . . . . . . . . . . . . . . . .76<br />

World <strong>Trade</strong> Center México City<br />

International Exhibition & Convention Center . . . . . . . . . . . .76<br />

John Ascuaga's Nugget Resort Casino . . . . . . . . . . . . . . . . . .52<br />

Bally's Las Vegas . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

Boca Raton Resort & Club . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52<br />

The Broadmoor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

Caesars Palace . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

Caribe Royale Orlando All-Suite<br />

Hotel & Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54<br />

The Cosmopolitan of Las Vegas . . . . . . . . . . . . . . . . . . . . . . . . .55<br />

Crowne Plaza Denver International Airport . . . . . . . . . . . . . . .55<br />

Walt Disney World Swan & Dolphin Resort . . . . . . . . . . . . . . .55<br />

Disney's Contemporary Resort . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Disney's Coronado Springs Resort . . . . . . . . . . . . . . . . . . . . . . .56<br />

Disney's Yacht & Beach Club Resorts. . . . . . . . . . . . . . . . . . . .56<br />

Fantasy Springs Resort Casino . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Fontainebleau Miami Beach . . . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Foxwoods Resort Casino<br />

& MGM Grand at Foxwoods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .56<br />

Gaylord National Resort & Convention Center . . . . . . . . . . .57<br />

Gaylord Opryland Resort & Convention Center . . . . . . . . . .57<br />

Gaylord Palms Resort & Convention Center . . . . . . . . . . . . .57<br />

Gaylord Texan Resort & Convention Center . . . . . . . . . . . . . .57<br />

Grand Sierra Resort & Casino. . . . . . . . . . . . . . . . . . . . . . . . . . . .57<br />

Hilton Americas Houston Hotel . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hilton Anaheim . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hilton Anatole . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hilton Chicago . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hilton New York . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hyatt Regency Atlanta . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hyatt Regency Chicago . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hyatt Regency Maui Resort & Spa . . . . . . . . . . . . . . . . . . . . . .58<br />

Hyatt Regency Miami . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Hyatt Regency O'Hare . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

Kalahari Resort . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .58<br />

LVH - Las Vegas Hotel & Casino . . . . . . . . . . . . . . . . . . . . . . . .60<br />

Mandalay Bay Resort & Casino . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

JW Marriott Desert . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60<br />

MeadowView Conference<br />

Resort & Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62<br />

MGM Grand Hotel & Casino . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62<br />

The Mirage Hotel & Casino . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Orlando World Center Marriott . . . . . . . . . . . . . . . . . . . . . . . . . . .64<br />

Paris Las Vegas . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

The Peabody Orlando . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Peppermill Resort Spa Casino . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

Pheasant Run Resort . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66<br />

The Renaissance Montgomery<br />

Hotel & Spa at the Convention Center . . . . . . . . . . . . . . . . . . .66<br />

Renaissance Schaumburg<br />

Hotel & Convention Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Rio All-Suite Hotel & Casino . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Riviera Hotel & Casino . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Rosen Centre Hotel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68<br />

Rosen Shingle Creek Hotel & Golf Club . . . . . . . . . . . . . . . . .68<br />

Seaport Boston Hotel<br />

& Seaport World <strong>Trade</strong> Center . . . . . . . . . . . . . . . . . . . . . . . . . . .69<br />

Sheraton Dallas Hotel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Sheraton Greensboro Hotel at Four Seasons/<br />

Joseph S. Koury Convention Center . . . . . . . . . . . . . . . . . . . . .70<br />

South Point Hotel & Casino . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70<br />

Town & Country Resort & Convention Center . . . . . . . . . . . .70<br />

Tropicana Las Vegas . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

Trump Taj Mahal Casino & Resort . . . . . . . . . . . . . . . . . . . . . . . .72<br />

The Venetian | The Palazzo Resort Hotel Casino . . . . . . . .72<br />

Washington Marriott Wardman Park . . . . . . . . . . . . . . . . . . . . .72<br />

The Westin Diplomat Resort & Spa . . . . . . . . . . . . . . . . . . . . . .72<br />

Wynn | Encore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72<br />

HOTEL/CONVENTION CENTER COMPLEXES<br />

QUICK REFERENCE<br />

<strong>Section</strong> I: United States<br />

Page<br />

<strong>Section</strong> II: Canada<br />

Page<br />

<strong>Section</strong> III: Mexico<br />

Page<br />

All-In-One Complexes: United States<br />

Page


Hotel/Convention Center<br />

2012 Complexes of North America<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Albuquerque Convention Center 166,546 sf/ Attached: DoubleTree by Hilton Hotel Albuquerque, 295 rooms,<br />

Albuquerque, NM 45,715, sf 7,500 sf event space, (505) 247-3344, www.doubletree.com<br />

www.albuquerquecc.com<br />

Across: Hyatt Regency Albuquerque, 395 rooms, 30,000 sf function space,<br />

(505) 842-1234, albuquerque.hyatt.com<br />

Alliant Energy Center 100,000 sf/ Attached: Clarion Suites at the Alliant Energy Center, 140 rooms,<br />

Madison, WI 20,000 sf 2,350 sf meeting space, (608) 284-1234, www.choicehotels.com<br />

www.alliantenergycenter.com<br />

Across: Sheraton Madison Hotel, 239 rooms, 17,500 sf event space,<br />

(608) 251-2300, www.sheraton.com/madison<br />

America’s Center 502,000 sf/ Adjacent: Renaissance St. Louis Grand Hotel, 917 rooms,<br />

St. Louis, MO 155,557 sf 50,500 sf meeting space, (314) 621-9600, www.marriott.com<br />

www.americascenter.org<br />

Anaheim Convention Center 813,000 sf/ Adjacent: Anaheim Marriott, 1,030 rooms, 82,000 sf meeting space,<br />

Anaheim, CA 130,000 sf (714) 750-8000, www.marriott.com; Hilton Anaheim, 1,030 rooms,<br />

www.anaheimconventioncenter.com<br />

100,000 event space, (714) 750-4321, www.hilton.com<br />

Arlington Convention Center 50,000 sf/ Adjacent: Sheraton Arlington Hotel, 311 rooms, 21,200 sf event space,<br />

Arlington, TX 8,500 sf (817) 261-8200, www.starwoodhotels.com<br />

www.arlingtoncc.com<br />

John Ascuaga’s Nugget Resort Casino 65,000 sf/ Within: 1,400 rooms, (800) 843-2427<br />

Reno, NV<br />

15,000 sf<br />

www.janugget.com<br />

The Atlanta Convention Center 502,000 sf/ Attached: The Westin Peachtree Plaza, Atlanta, 1,068 rooms, 80,000 sf<br />

at AmericasMart 89,300 sf meeting space, (404) 659-1400, www.starwoodhotels.com<br />

Atlanta, GA<br />

www.atlconventioncenter.com<br />

Atlantic City Convention Center 500,000 sf/ Attached: Sheraton Atlantic City Convention Center Hotel, 502 rooms,<br />

Atlantic City, NJ 109,100 sf 20,500 sf event space, (609) 344-3535, www.starwoodhotels.com<br />

www.accenter.com<br />

See our ad on page 53<br />

Austin Convention Center 246,097 sf/ Across: Hilton Austin, 800 rooms, 80,000 sf event space,<br />

Austin, TX 58,000 sf/ (512) 482-8000, www.austin.hilton.com<br />

www.austinconventioncenter.com<br />

43,300 sf<br />

Bally’s Las Vegas 86,000 sf/ Within: 2,814 rooms, (877) 633-8702<br />

Las Vegas, NV 51,000 sf Attached: Paris Las Vegas (see listing)<br />

www.lvmeetingsbyharrahs.com<br />

Baltimore Convention Center 300,000 sf/ Attached: Hilton Baltimore, 757 rooms, 60,000 sf event space, (443) 573-8700,<br />

Baltimore, MD 85,000 sf www.hilton.com; Hyatt Regency Baltimore, 488 rooms, 40,000 sf event space,<br />

www.bccenter.org<br />

(410) 528-1234, baltimore.hyatt.com; Sheraton Inner Harbor Hotel, 337 rooms,<br />

22,800 sf meeting space, (410) 962-8300, www.starwoodhotels.com<br />

Baton Rouge River Center 100,000 sf/ Across: Belle of Baton Rouge Casino & Hotel, 300 rooms,<br />

Baton Rouge, LA 27,000 sf 31,000 sf event space, (225) 242-2600, www.belleofbatonrouge.com<br />

www.brrivercenter.com<br />

M.C. Benton Jr. Convention Center 50,000 sf/ Attached: Embassy Suites Winston-Salem, 146 rooms, 57,000 sf event space,<br />

Winston-Salem, NC 40,000 sf (336) 724-2300, www.embassysuites.com; Winston-Salem Marriott, 315 rooms,<br />

www.twincityquarter.com<br />

14,557 sf meeting space, (336) 725-3500, www.marriott.com<br />

Big Sandy Superstore Arena 60,000 sf/ Adjacent: Holiday Inn Hotel & Suites Huntington - Civic Arena, 136 rooms,<br />

Huntington, WV 15,000 sf 850 sf event space, (304) 523-8880, www.ichotelsgroup.com<br />

www.bigsandyarena.com<br />

Birmingham-Jefferson Convention Complex 220,000 sf/ Attached: Sheraton Birmingham Hotel, 757 rooms, 123,000 sf event space,<br />

Birmingham, AL 100,000 sf (205) 324-5000, www.starwoodhotels.com<br />

www.bjcc.org<br />

Boca Raton Resort & Club 80,000 sf Within: 1,047 rooms, (561) 447-3000<br />

Boca Raton, FL<br />

www.bocaresort.com<br />

52 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 52


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 52<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Boston Convention & Exhibition Center 516,000 sf/ Attached: The Westin Boston Waterfront, 793 rooms, 80,000 sf<br />

Boston, MA 160,000 sf event space, (617) 532-4600, www.starwoodhotels.com<br />

www.advantageboston.com<br />

Branson Convention Center 50,000 sf/ Attached: Hilton Branson Convention Center, 294 rooms,<br />

Branson, MO 38,000 sf/ 47,000 sf meeting space, (417) 336-5400, www.hilton.com<br />

www.bransonconvention.com 23,000 sf Across: Hilton Promenade at Branson Landing, 242 rooms,<br />

1,898 sf meeting space, (417) 336-3500, www.hilton.com<br />

The Broadmoor 60,000 sf/ Within: 744 rooms, 44 cottage suites, (800) 633-7711<br />

Colorado Springs, CO<br />

50,000 sf<br />

www.broadmoor.com<br />

George R. Brown Convention Center 893,590 sf/ Attached: Hilton Americas-Houston (see listing)<br />

Houston, TX<br />

185,000 sf<br />

www.houstonconventionctr.com<br />

Buffalo Niagara Convention Center 64,000 sf/ Attached: Hyatt Regency Buffalo Hotel & Conference Center, 396 rooms,<br />

Buffalo, NY 27,170 sf 23,000 sf event space, (716) 856-1234, buffalo.hyatt.com<br />

www.buffaloconvention.com<br />

Caesars Palace 102,000 sf/ Within: 3,370 rooms, (877) 633-8702<br />

Las Vegas, NV<br />

143,000 sf<br />

www.lvmeetingsbyharrahs.com<br />

Cajundome/Convention Center 77,303 sf/ Adjacent: Hilton Garden Inn Lafayette/Cajundome, 153 rooms,<br />

Lafayette, LA 20,000 sf 2,300 sf event space, (337) 291-1977, hiltongardeninn.hilton.com<br />

www.cajundome.com<br />

CAL EXPO/California 203,000 sf/ Across: Motel 6 Cal Expo Sacramento #4430, 191 rooms,<br />

Exposition & State Fair 59,000 sf (916) 929-5600, www.motel6.com<br />

Sacramento, CA<br />

www.calexpo.com<br />

Caribe Royale Orlando All-Suite 150,000 sf Within: 1,218 suites, 120 two-bedroom villas, (407) 238-8100<br />

Hotel & Convention Center<br />

meeting space<br />

Orlando, FL<br />

www.cariberoyale.com<br />

Century II Performing Arts 195,500 sf/ Attached: Hyatt Regency Wichita, 303 rooms, 40,248 sf event space,<br />

& Convention Center 27,000 sf (316) 293-1234, wichita.hyatt.com<br />

Wichita, KS<br />

Across: Drury Plaza Hotel Broadview, 200 rooms, 11,000 sf event space,<br />

www.century2.org<br />

(316) 262-5000, www.druryhotels.com/content/broadview.aspx<br />

CenturyLink Center Omaha 194,000 sf/ Attached: Hilton Omaha, 600 rooms, 39,000 sf event space,<br />

(formerly Qwest Center Omaha) 63,000 sf (402) 998-3400, www.hilton.com<br />

Omaha, NE<br />

www.centurylinkcenteromaha.com<br />

CenturyLink Field Event Center 353,000 sf Adjacent: Silver Cloud Hotel - Stadium, 211 rooms, 3,000 sf event space,<br />

(formerly Qwest Field & Event Center)<br />

(206) 204-9800, www.silvercloud.com<br />

Seattle, WA<br />

www.centurylinkfi eld.com<br />

Charleston Area Convention Center 115,000 sf Adjacent: Embassy Suites North Charleston - Airport/Hotel & Convention,<br />

Charleston, SC<br />

255 rooms, 3,000 sf event space, (843) 747-1882, www.embassysuites.com<br />

www.charlestonconvention.com<br />

Charlotte Convention Center 280,000 sf/ Across: The Westin Charlotte, 700 rooms, 44,000 sf event space,<br />

Charlotte, NC 90,000 sf (704) 375-2600, www.starwoodhotels.com<br />

www.charlotteconventionctr.com<br />

Chattanooga Convention Center 100,800 sf/ Attached: Chattanooga Marriott at the Convention Center, 343 rooms,<br />

Chattanooga, TN 43,000 sf 10,212 sf event space, (423) 756-0002, www.marriott.com<br />

www.chattanoogaconventioncenter.org<br />

Adjacent: Staybridge Suites Chattanooga Downtown Convention Center,<br />

124 suites, 200 sf event space, (423) 267-0900, www.ichotelsgroup.com<br />

Across: Days Inn Chattanooga - Rivergate, 141 rooms, (423) 266-7331, www.daysinn.com<br />

54 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Hotel/Convention Center<br />

Complexes of North America 2012<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

<strong>Section</strong> I: United States<br />

Cleveland Medical Mart 230,000 sf/ Adjacent: Westin Cleveland Convention Center, 481 rooms,<br />

& Convention Center 90,000 sf 26,000 sf event space (to open in Summer 2013)<br />

Cleveland, OH<br />

www.clevelandconventions.com<br />

New facility to open in Summer 2013<br />

Cobb Galleria Centre 144,000 sf/ Attached: Renaissance Atlanta Waverly Hotel & Convention Center,<br />

Atlanta, GA 25,000 sf 521 rooms, 60,000 sf event space, (770) 953-4500, www.marriott.com<br />

www.cobbgalleria.com<br />

Across: Sheraton Suites Galleria - Atlanta, 278 rooms, 4,000 sf<br />

meeting space, (770) 955-3900, www.starwoodhotels.com<br />

Colorado Convention Center 584,000 sf/ Across: Hyatt Regency Denver at Colorado Convention Center, 1,100 rooms,<br />

Denver, CO 100,000 sf 60,600 sf event space, (303) 436-1234, denverregency.hyatt.com<br />

www.denverconvention.com<br />

Greater Columbus Convention Center 410,000 sf/ Attached: Crowne Plaza Hotel Columbus – Downtown, (614) 461-4100, 375 rooms,<br />

Columbus, OH 107,410 sf 10,247 sf event space, www.ichotelsgroup.com; Drury Inn & Suites Convention<br />

www.columbusconventions.com Center – Columbus, OH, 180 rooms, 3,700 sf event space, (614) 221-7008,<br />

www.druryhotels.com; Hyatt Regency Columbus, 633 rooms, 74,000 sf event space,<br />

(614) 463-1234, columbusregency.hyatt.com; Hilton Columbus Downtown,<br />

532 rooms, 29,000 sf event space, (614) 384-8600 (to open in November 2012)<br />

Across: Hampton Inn & Suites Columbus – Downtown, 179 rooms,<br />

2,200 sf event space, (614) 559-2000, www.hamptoninn.com<br />

Connecticut Convention Center 140,000 sf/ Attached: Hartford Marriott Downtown, 409 rooms, 13,500 sf event space,<br />

Hartford, CT 65,000 sf (860) 249-8000, www.marriott.com<br />

www.ctconventions.com<br />

The Cosmopolitan of Las Vegas 46,936 sf/ Within: 2,995 rooms, (702) 698-7500<br />

Las Vegas, NV<br />

150,000 sf<br />

www.cosmopolitanlasvegas.com<br />

Cox Convention Center 100,000 sf/ Attached: Sheraton Oklahoma City Hotel, 396 rooms, 28,000 sf event space,<br />

Oklahoma City, OK 30,000 sf/ (405) 235-2780, www.sheratonokc.com; Renaissance Oklahoma City Convention<br />

www.coxconventioncenter.com 26,000 sf Center Hotel, 311 rooms, 66,000 sf event space, (405) 228-8000, www.marriott.com<br />

Crown Center Exhibit Hall 52,000 sf/ Attached: Sheraton Kansas City Hotel at Crown Center, 730 rooms, 88,360 sf event space,<br />

Kansas City, MO 86,000 sf (816) 841-1000, www.sheratonkansascityhotel.com; The Westin Kansas City at Crown<br />

www.crowncenter.com<br />

Center, 724 rooms, 52,000 sf event space, (816) 474-4400, www.starwoodhotels.com<br />

Crowne Plaza Denver International Airport 70,000 sf Within: 255 rooms, (303) 371-9494<br />

Denver, CO<br />

event space<br />

www.ichotelsgroup.com<br />

Dallas Convention Center 1,018,942 sf Attached: Omni Dallas Hotel, 1,001 rooms, 110,000 sf event space,<br />

Dallas, TX<br />

(214) 744-6664, www.omnihotels.com<br />

www.dallasconventioncenter.com<br />

Dallas Market Center 214,000 sf/ Across: Hilton Anatole (see listing); Renaissance Dallas Hotel,<br />

Dallas, TX 200,000 sf 514 rooms, 19,000 sf event space, (214) 631-2222, www.marriott.com;<br />

www.dallasmarketcenter.com<br />

Sheraton Suites Market Center Dallas, 251 rooms, 4,000 sf event space,<br />

(214) 747-3000, www.starwoodhotels.com<br />

Dayton Convention Center 77,000 sf Attached: Crowne Plaza Dayton, 291 rooms, 12,000 sf event space,<br />

Dayton, OH<br />

(937) 224-0800, www.cpdayton.com<br />

www.daytonconventioncenter.com<br />

DCU Center 50,000 sf/ Across: Hilton Garden Inn Worcester, 199 rooms, 3,800 sf event space,<br />

Worcester, MA 23,636 sf (508) 753-5700, hiltongardeninn.hilton.com<br />

www.dcucenter.com<br />

DeVos Place 162,000 sf/ Attached: Amway Grand Plaza Hotel, 682 rooms, 47,000 sf event space,<br />

Grand Rapids, MI 32,000 sf (616) 774-2000, www.amwaygrand.com<br />

www.devosplace.org<br />

Walt Disney World Swan & Dolphin Resort 110,500 sf/ Within: 2,265 rooms, (407) 934-4500<br />

Lake Buena Vista, FL<br />

140,000 sf<br />

www.swandolphinmeetings.com<br />

Continued on next page<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 55


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 55<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Disney’s Contemporary Resort 44,250 sf/ Within: 655 rooms, (321) 939-7127<br />

Lake Buena Vista, FL<br />

70,750 sf fl ex space<br />

www.disneymeetings.com<br />

Disney’s Coronado Springs Resort 86,000 sf/ Within: 1,900+ rooms, (321) 939-7127<br />

Lake Buena Vista, FL<br />

160,000 sf fl ex space<br />

www.disneymeetings.com<br />

Disney’s Yacht & Beach Club Resorts 38,000 sf/ Within: 1,267 rooms, (321) 939-7127<br />

Lake Buena Vista, FL<br />

35,000 sf<br />

www.disneymeetings.com<br />

Duke Energy Convention Center 195,320 sf/ Attached: Millennium Hotel Cincinnati, 872 rooms, 27,000 sf event space,<br />

Cincinnati, OH 101,650 sf (513) 352-2100, www.millenniumhotels.com;<br />

www.duke-energycenter.com<br />

The Westin Cincinnati, 456 rooms, 32,000 sf event space,<br />

(513) 621-7700, www.starwoodhotels.com; Hyatt Regency Cincinnati,<br />

486 rooms, 33,324 sf event space, (513) 579-1234, cincinnati.hyatt.com<br />

Dulles Expo & Conference Center 100,000 sf Adjacent: Holiday Inn Chantilly - Dulles Expo (Airport), 232 rooms,<br />

Chantilly, VA<br />

2,246 sf meeting space, (703) 815-6060, www.ichotelsgroup.com<br />

www.dullesexpo.com<br />

Duluth Entertainment Convention Center 120,000 sf/ Hotels connected via skywalk; closest includes The Suites Hotel at Waterfront Plaza,<br />

Duluth, MN 55,000 sf 132 suites, 2,376 sf event space, (218) 727-4663, www.thesuitesduluth.com<br />

www.duluthconventioncenter.com<br />

El Paso Convention & 80,000 sf Across: Camino Real El Paso, 350 rooms, 36,000 sf event space,<br />

Performing Arts Centers<br />

(915) 534-3050, www.caminoreal.com<br />

El Paso, TX<br />

www.visitelpaso.com<br />

Fairplex/Sheraton Fairplex 235,000 sf/ Adjacent: Sheraton Fairplex Hotel & Conference Center, 247 rooms, 11,000 sf<br />

Hotel & Conference Center 325,000 sf event space, (909) 622-2220, www.sheratonfairplex.com<br />

Pomona, CA<br />

www.fairplex.com<br />

Fantasy Springs Resort Casino 44,460 sf/ Within: 250 rooms, (760) 342-5000<br />

Indio, CA<br />

15,500 sf<br />

www.fantasyspringsresort.com<br />

Fargodome 110,000 sf/ Adjacent: Candlewood Suites Fargo - North Dakota State University, 72 rooms,<br />

Fargo, ND 16,000 sf 150 sf meeting room, (701) 235-8200, www.ichotelsgroup.com<br />

www.fargodome.com<br />

Across: Days Inn & Suites Fargo 19th Avenue/Airport Dome, 60 rooms,<br />

(701) 232-0000, www.daysinn.com; Homewood Suites by Hilton Fargo,<br />

73 rooms, 960 sf meeting space, (701) 235-3150, homewoodsuites.hilton.com<br />

Florida State Fairgrounds 180,000 sf/ Across: Comfort Suites at Fairgrounds-Casino, 84 rooms, 1,100 sf event space,<br />

Tampa, FL 25,000 sf (813) 868-7770, www.comfortsuites.com; Holiday Inn Express Hotel & Suites<br />

www.fl oridatstatefair.com<br />

Tampa-Fairgrounds-Casino, 76 rooms, (813) 490-1000, www.hiexpress.com<br />

Fontainebleau Miami Beach 107,000 sf Within: 1,504 rooms, (866) 548-5670<br />

Miami Beach, FL<br />

event space<br />

www.fontainebleau.com<br />

Greater Fort Lauderdale/ 199,526 sf/ Across: Hilton Fort Lauderdale Marina, 589 rooms, 21,300 sf event space,<br />

Broward County Convention Center 98,592 sf/ (954) 463-4000, www.fortlauderdalemarinahotel.com; Renaissance<br />

Ft. Lauderdale, FL 101,276 sf Fort Lauderdale Cruise Port Hotel, 236 rooms, 10,000 sf event space,<br />

www.ftlauderdalecc.com<br />

(954) 626-1700, www.marriott.com<br />

Fort Worth Convention Center 253,226 sf/ Across: Park Central, 100 rooms, (817) 336-2011, www.parkcentralhotel.com<br />

Fort Worth, TX<br />

58,549 sf<br />

www.fortworthconventioncenter.com<br />

Foxwoods Resort Casino & 75,000 sf/ Within: 2,200 rooms, (860) 312-3053<br />

MGM Grand at Foxwoods<br />

10,000 sf<br />

Mashantucket, CT<br />

www.foxwoods.com<br />

56 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Hotel/Convention Center<br />

Complexes of North America 2012<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

<strong>Section</strong> I: United States<br />

Fredericksburg Expo & Conference Center 80,000 sf/ Adjacent: Hampton Inn & Suites Fredericksburg at Celebrate Virginia,<br />

Fredericksburg, VA 15,000 sf 122 rooms, (540) 786-5530, 1,220 sf event space, hamptoninn.hilton.com;<br />

www.fredericksburgexpocenter.com<br />

Hilton Garden Inn Fredericksburg, 148 rooms, 2,700 sf event space,<br />

(540) 548-8822, hiltongardeninn.hilton.com; Homewood Suites by Hilton<br />

Fredericksburg, 124 rooms, (540) 786-9700, homewoodsuites1.hilton.com<br />

Fresno Convention & Entertainment Center 98,000 sf/ Adjacent: Radisson Hotel & Conference Center Fresno, 321 rooms,<br />

Fresno, CA 46,372 sf 27,000 sf event space, (559) 268-1000, www.fresnoconferencehotel.com<br />

www.fresnoconventioncenter.com<br />

Frontier Airlines Center 188,695 sf/ Attached: Hilton Milwaukee Downtown, 729 rooms, 30,000 sf meeting space,<br />

Milwaukee, WI 76,000 sf/ (414) 271-7250, www.hiltonmilwaukee.com; Hyatt Regency Milwaukee,<br />

www.frontierairlinescenter.org 37,500 sf 481 rooms, 20,000 sf meeting space, (414) 276-1234, milwaukee.hyatt.com<br />

Across: DoubleTree by Hilton Hotel Milwaukee Downtown, 243 rooms,<br />

6,780 sf meeting space, (414) 273-2950, doubletree.hilton.com<br />

Garden State Convention & Exhibit Center 62,000 sf Adjacent: DoubleTree Somerset Hotel & <strong>Executive</strong> Meeting Center, 371 rooms,<br />

Somerset, NJ<br />

52,000 sf event space, (732) 469-2600, www.doubletreesomerset.com<br />

www.gsec.com<br />

Gatlinburg Convention Center 67,000 sf/ Across: Microtel Inn & Suites Gatlinburg, 86 rooms,<br />

Gatlinburg, TN 13,730 sf/ (865) 436-0107, www.microtelinn.com<br />

www.gatlinburg-tennesee.com<br />

81,000 sf<br />

Gaylord National Resort 180,000 sf/ Within: 2,000 rooms, (301) 965-2300<br />

& Convention Center<br />

165,000 sf<br />

National Harbor, MD<br />

www.gaylordnational.com<br />

Gaylord Opryland Resort 264,000 sf/ Within: 2,881 rooms, (615) 458-2899<br />

& Convention Center<br />

337,000 sf<br />

Nashville, TN<br />

www.gaylordhotels.com<br />

Gaylord Palms Resort & Convention Center 178,500 sf/ Within: 1,406 rooms, (407) 586-0301<br />

Kissimmee, FL<br />

121,000 sf<br />

www.gaylordhotels.com<br />

Gaylord Texan Resort & Convention Center 180,000 sf/ Within: 1,511 rooms, (817) 778-1000<br />

Grapevine, TX<br />

220,000 sf<br />

www.gaylordhotels.com<br />

Georgia Dome 102,000 sf/ Adjacent: Omni Hotel at CNN Center, 1,070 rooms, 120,000 sf<br />

Atlanta, GA 24,000 sf event space, (404) 659-0000, www.omnihotels.com<br />

www.gadome.com<br />

Across: Embassy Suites Atlanta at Centennial Olympic Park, 321 rooms,<br />

7,840 sf event space, (404) 223-2300, www.embassysuites.com<br />

Georgia World Congress Center 1,400,000 sf/ Attached: Omni Hotel at CNN Center, 1,070 rooms, 120,000 sf<br />

Atlanta, GA 313,000 sf event space, (404) 659-0000, www.omnihotels.com<br />

www.gwcc.com<br />

Gillette Stadium 80,000 sf/ Adjacent: Renaissance Boston Patriot Place Hotel & Spa, 154 rooms,<br />

Foxborough, MA 22,750 sf 6,859 sf event space, (508) 543-5500, www.marriott.com<br />

www.gillettestadium.com<br />

Henry B. Gonzalez Convention Center 440,000 sf/ Adjacent: Grand Hyatt San Antonio, 1,003 rooms, 115,000 sf event space,<br />

San Antonio, TX 115,646 sf (210) 224-1234, grandsanantonio.hyatt.com<br />

www.sahbgcc.com<br />

Across: San Antonio Marriott Riverwalk, 512 rooms, 12,000 sf event space,<br />

(210) 224-4555, www.marriott.com; Hilton Palacio del Rio, 485 rooms,<br />

27,000 sf event space, (210) 222-1400, www.hilton.com<br />

Grand Sierra Resort & Casino 131,000 sf/ Within: 2,000 rooms, (775) 789-1109<br />

Reno, NV<br />

58,000 sf<br />

www.grandsierraresort.com<br />

Grand Wayne Convention Center 50,000 sf/ Attached: Hilton Fort Wayne at the Grand Wayne Convention Center,<br />

Fort Wayne, IN 27,000 sf/ 246 rooms, 8,400 sf event space, (260) 420-1100, www.hilton.com<br />

www.grandwayne.com<br />

Continued on next page<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 57


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 57<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Hampton Roads Convention Center 102,600 sf/ Attached: Embassy Suites Hampton Roads - Hotel, Spa & Convention Center,<br />

Hampton, VA 27,377 sf 295 suites, 3,700 sf event space, (757) 827-8200, embassysuites.hilton.com<br />

www.thehrcc.com<br />

Hilton Americas-Houston 66,000 sf/ Within: 1,200 rooms, (713) 739-8000<br />

Houston, TX<br />

91,500 sf<br />

www.americashouston.hilton.com<br />

Hilton Anaheim 57,084 sf/ Within: 1,572 rooms, (714) 740-4234<br />

Anaheim, CA<br />

43,000 sf<br />

www.hiltonanaheimhotel.com<br />

Hilton Anatole 128,595 sf/ Within: 1,606 rooms, (214) 761-7400<br />

Dallas, TX<br />

165,000 sf<br />

www.hiltonanatole.com<br />

Hilton Chicago 115,000 sf/ Within: 1,544 rooms, (312) 922-4400<br />

Chicago, IL<br />

119,000 sf<br />

www.hiltonchicagohotel.com<br />

Hilton New York 51,084 sf/ Within: 1,981 rooms, (212) 261-5966<br />

New York, NY<br />

78,000 sf<br />

www.hiltonfamilynewyork.com<br />

Hot Springs Convention Center 103,000 sf/ Attached: The Austin Convention Hotel & Spa, 200 rooms, 7,000 sf event space,<br />

Hot Springs National Park, AR 31,100 sf/ (501) 623-6600, www.theaustinhotel.com; Embassy Suites Hot Springs Hotel & Spa,<br />

www.hotsprings.org 12,150 sf 246 suites, 5,200 sf event space, (501) 624-9200, www.embassysuiteshotsprings.com<br />

Hyatt Regency Atlanta 58,243 sf/ Within: 1,260 rooms, (404) 460-6520<br />

Atlanta, GA<br />

96,000 sf<br />

www.atlantaregency.hyatt.com<br />

Hyatt Regency Chicago 70,000 sf/ Within: 2,019 rooms, (312) 565-1234<br />

Chicago, IL<br />

112,000 sf<br />

www.chicagohyatt.com<br />

Hyatt Regency Maui Resort & Spa 100,000 sf Within: 806 rooms, (808) 661-1234<br />

Lahaina, Hawaii<br />

event space<br />

www.maui.hyatt.com<br />

Hyatt Regency Miami 28,000 sf/ Within: 612 rooms, (305) 358-1234<br />

Miami, FL<br />

72,000 sf<br />

www.miamiregency.hyatt.com<br />

Hyatt Regency O’Hare 110,000 sf Within: 1,096 rooms, (847) 696-1234<br />

Rosemont, IL<br />

event space<br />

www.ohare.hyatt.com/property/index.jhtml<br />

John B. Hynes Veterans 176,000 sf/ Attached: Boston Marriott Copley Place, 1,145 rooms, 70,000 sf event space,<br />

Memorial Convention Center 91,000 sf (617) 236-5800, www.marriott.com; Sheraton Boston Hotel, 1,220 rooms, 60,000+ sf<br />

Boston, MA<br />

event space, (617) 236-2000, www.starwoodhotels.com; The Westin Copley Place,<br />

www.advantageboston.com<br />

Boston, 803 rooms, 54,000 sf event space, (617) 262-9600, www.starwoodhotels.com<br />

Indiana Convention Center 749,100 sf/ Connected via skywalk to 8 hotels. Closest includes Indianapolis Marriott Downtown,<br />

& Lucas Oil Stadium 251,975 sf 622 rooms, 40,000 sf event space, (317) 405-6085, www.indymarriott.com;<br />

Indianapolis, IN Hyatt Regency Indianapolis, 499 rooms, 35,000 sf event space, (317) 632-1234,<br />

www.icclos.com<br />

www.indianapolis.hyatt.com; The Westin Indianapolis, 573 rooms, 39,000 sf event space,<br />

See our ad on page 59<br />

(317) 262-8100, www.starwoodhotels.com<br />

Iowa Events Center 150,000 sf/ Adjacent: Des Moines Quality Inn & Suites Event Center, 155 rooms,<br />

Des Moines, IA 76,000 sf/ 3,200 sf event space, (515) 282-5251, www.desmoinesqualityinn.com<br />

www.iowaeventscenter.com<br />

60,000 sf<br />

Kalahari Resort 55,000 sf/ Within: 890 rooms, (419) 433-5086<br />

Sandusky, OH<br />

39,000 sf/<br />

www.kalahariresorts.com<br />

26,000 sf<br />

58 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 60


HOSPITALITY IS JUST AROUND THE CORNER.<br />

ALONG WITH A STADIUM AND 7,100 HOTEL ROOMS.<br />

Spend less time getting around. And more time getting down to business. With the newly expanded Indiana<br />

Convention Center, Indianapolis now joins the top tier of cities in terms of meeting space,<br />

amenities, and above all, convenience. You’ll enjoy direct skywalk access to nearly 5000<br />

hotel rooms, and you’re never far from restaurants, shopping and more. Plus, an<br />

enclosed walkway connects you to Lucas Oil Stadium, home of the 2012<br />

Super Bowl. Find out everything Indianapolis has to offer by<br />

calling 317-262-3400.<br />

INDIANA CONVENTION CENTER & LUCAS OIL STADIUM FACILITY FEATURES<br />

749,110 SF Exhibit Space | 62,173 SF Ballroom Space | 126,302 SF Meeting Space | 60 Docks<br />

www.icclos.com


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 58<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Kansas City Convention 388,800 sf/ Attached: Kansas City Marriott Downtown, 983 rooms, 91,570 sf<br />

& Entertainment Facilities 118,000 sf event space, (816) 421-6800, www.marriott.com<br />

Kansas City, MO<br />

www.kcconvention.com<br />

Kansas Expocentre 62,300 sf/ Attached: Capitol Plaza Hotel & Convention Center Topeka,<br />

Topeka, KS 5,750 sf 224 rooms, 32,000 sf event space, (785) 431-7200, www.capitolplazahoteltopeka.com<br />

www.ksexpo.com<br />

KCI Expo Center 70,000 sf/ Adjacent: Holiday Inn Kansas City Airport, 141 rooms, 1,550 sf<br />

Kansas City, MO 11,000 sf event space, (816) 801-8400, www.ichotelsgroup.com<br />

www.kciexpo.com<br />

Kentucky Exposition Center 1,100,000 sf/ Across: Crowne Plaza Louisville Hotel, 588 rooms, 50,000 sf<br />

Louisville, KY 100,000 sf meeting space, (502) 367-2251, www.ichotelsgroup.com<br />

www.kyexpo.org<br />

Kentucky International Convention Center 200,000 sf/ Attached: Hyatt Regency Louisville, 393 rooms, 20,600 sf event space,<br />

Louisville, KY 70,262 sf (502) 581-1234, louisville.hyatt.com; Louisville Marriott Downtown,<br />

www.kyconvention.org<br />

616 rooms, 35,000 sf event space, (502) 627-5045, www.marriottlouisville.com<br />

Knoxville Convention Center 119,922 sf/ Adjacent: Holiday Inn Knoxville Downtown Worlds Fair Park,<br />

Knoxville, TN 54,000 sf 286 rooms, 11,000 sf event space, (865) 522-2800, www.ichotelsgroup.com<br />

www.kccsmg.com<br />

The Lakeland Center 76,000 sf/ Attached: Hyatt Place Lakeland Center, (863) 413-1122, 127 rooms,<br />

Lakeland, FL 10,800 sf 1,000 sf event space, lakelandcenter.place.hyatt.com<br />

www.thelakelandcenter.com<br />

Lansing Center 72,000 sf/ Attached: Radisson Hotel Lansing at the Capitol, 256 rooms,<br />

Lansing, MI 25,500 sf 10,000 sf event space, (517) 482-0188, www.radisson.com<br />

www.lansingcenter.com<br />

Las Vegas Convention Center 1,940,631 sf/ Attached: LVH – Las Vegas Hotel & Casino (see listing)<br />

Las Vegas, NV 241,536 sf Adjacent: Renaissance Las Vegas Hotel, 548 rooms, 20,000 sf event space,<br />

www.vegasmeansbusiness.com<br />

(702) 784-5751, www.renaissancelasvegas.com<br />

Lexington Convention Center 66,000 sf/ Attached: Hyatt Regency Lexington, 366 rooms, 20,000 sf event space,<br />

Lexington, KY 40,000 sf (859) 253-1234, lexington.hyatt.com<br />

www.lexingtoncenter.com<br />

Across: Hilton Lexington/Downtown Hotel, 377 rooms, 16,000 sf event space,<br />

(859) 231-9000, www.lexingtondowntownhotel.com<br />

Long Beach Convention 270,000 sf/ Adjacent: Hyatt Regency Long Beach, 528 rooms, 22,000 sf event space,<br />

& Entertainment Center 82,383 sf (562) 491-1234, www.longbeach.hyatt.com<br />

Long Beach, CA<br />

Across: Renaissance Long Beach Hotel, 374 rooms, 21,000 sf event,<br />

www.longbeachcc.com<br />

(562) 437-5900, www.marriott.com<br />

Los Angeles Convention Center 720,000 sf/ Adjacent: Luxe City Center Hotel, 178 rooms, 3,000 sf event space,<br />

Los Angeles, CA 147,000 sf (213) 748-1291, www.luxecitycenter.com<br />

www.lacclink.com<br />

Across: JW Marriott Hotel Los Angeles L.A. Live, 878 rooms, 100,000 sf<br />

event space, (213) 765-8600, www.marriott.com; The Ritz-Carlton, Los Angeles,<br />

123 rooms, 100,000 sf event space, (213) 743-8800, www.ritzcarlton.com<br />

LVH - Las Vegas Hotel & Casino 70,000 sf/ Within: 2,950 rooms, 3 villas, (702) 732-5631<br />

(formerly Las Vegas Hilton)<br />

130,000 sf fl ex space<br />

Las Vegas, NV<br />

www.thelvh.com<br />

Mandalay Bay Resort & Casino 934,731 sf/ Within: 3,211 rooms, (702) 632-7900; THEhotel at Mandalay Bay,<br />

Las Vegas, NV 765,269 sf 1,117 suites; Four Seasons Hotel Las Vegas, 424 rooms on 35th to 39th fl oors<br />

www.mandalaybay.com<br />

of Mandalay Bay Tower, (702) 632-5000, www.fourseasons.com/lasvegas<br />

JW Marriott Desert Ridge Resort & Spa 90,000 sf/ Within: 950 rooms, (450) 293-5000<br />

Phoenix, AZ<br />

8,000 sf<br />

www.jwdesertridgeresort.com<br />

McCormick Place 2,600,000 sf/ Attached: Hyatt Regency McCormick Place, 800 rooms, 43,500 sf<br />

Chicago, Il 600,000 sf event space, (312) 567-1234, www.mccormickplace.hyatt.com<br />

www.mccormickplace.com<br />

60 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 62


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 60<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Meadowlands Exposition Center 61,000 sf/ Adjacent: Embassy Suites Secaucus – Meadowlands, 261 rooms,<br />

Secaucus, NJ 3,578 sf 3,000 sf meeting space, (201) 864-7300, www.embassysuites.com<br />

www.mecexpo.com<br />

MeadowView Conference 88,000 sf Within: 305 rooms, (423) 578-6600<br />

Resort & Convention Center<br />

meeting space<br />

Kingsport, TN<br />

www.marriott.com<br />

Memphis Cook Convention Center 160,000 sf/ Attached: Memphis Marriott Downtown, 600 rooms, 13,400 sf meeting space,<br />

Memphis, TN 74,000 sf (901) 527-7300, www.marriott.com<br />

www.memphisconvention.com<br />

Mercedes-Benz Superdome 162,434 sf/ Attached: Hyatt Regency New Orleans, 1,193 rooms, 200,000 sf<br />

(formerly Louisiana Superdome) 72,000 sf event space, (504) 561-1234, neworleans.hyatt.com<br />

New Orleans, LA<br />

www.mbsuperdome.com<br />

MGM Grand Hotel & Casino 152,000 sf/ Within: 5,044 rooms, (702) 891-1251<br />

Las Vegas, NV<br />

501,000 sf<br />

www.mgmgrand.com<br />

Miami Airport Convention Center 108,000 sf/ Attached: DoubleTree by Hilton Hotel Miami Airport & Convention Center,<br />

Miami, FL 64,000 sf 334 rooms, 20,000 sf event space, (305) 261-3800, www.doubletreemiamimart.com<br />

www.macc.com<br />

See our ad on page 63<br />

Minneapolis Convention Center 475,000 sf/ Attached: Millennium Hotel Minneapolis, 321 rooms, 20,000 sf event space,<br />

Minneapolis, MN 123,000 sf (612) 332-6000, www.millenniumhotels.com; Hilton Minneapolis, 821 rooms,<br />

www.minneapolisconventioncenter.com<br />

77,000 sf event space, (612) 376-1000, www.hilton.com<br />

Adjacent: Holiday Inn Express Hotel & Suites Minneapolis - Downtown<br />

(Convention Center), 96 rooms, (612) 341-3300, www.ichotelsgroup.com<br />

Across: Hyatt Regency Minneapolis, 533 rooms, 74,000 sf event space,<br />

(612) 370-1234, minneapolis.hyatt.com<br />

Continued on page 64<br />

Timing is<br />

Everything<br />

Be Among the First to Know<br />

when Important News Breaks!<br />

Over 8,200 industry executives worldwide depend on<br />

E-Clips ® Breaking News to get the full story — quickly<br />

and accurately. Shouldn’t you?<br />

To subscribe, go to www.tradeshowexecutive.com<br />

and click on “Subscribe to E-Clips Breaking News”<br />

62 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


When you’re so close to your ocean view room, so close to famous art, and so near a café cubano, you’ll know.<br />

No tweet, snapshot or posting will ever be enough. You so have to meet here to get it. MiamiMeetings.com<br />

© Greater Miami Convention & Visitors Bureau – The Official Destination Marketing Organization for Greater Miami and the Beaches.


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 62<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

The Mirage Hotel & Casino 90,000 sf/ Within: 3,044 rooms, (702) 791-7171<br />

Las Vegas, NV<br />

170,000 sf/<br />

www.mirage.com<br />

113,000 sf<br />

Music City Center 350,000 sf Across: Omni Nashville Hotel, 800 rooms, 80,000 sf event space,<br />

Nashville, TN (615) 782-5300, www.omnihotels.com (to open in Fall 2013)<br />

www.nashvillemusiccitycenter.com<br />

New facility to open in Q2 2013<br />

Myrtle Beach Convention Center 100,800 sf Attached: Sheraton Myrtle Beach Convention Center Hotel, 400 rooms,<br />

Myrtle Beach, SC<br />

100,000 sf event space, (843) 918-5000, www.starwoodhotels.com<br />

www.myrtlebeachconventioncenter.com<br />

Nashville Convention Center 118,675 sf/ Attached: Renaissance Nashville Hotel, 673 rooms, 31,000 sf event space,<br />

Nashville, TN 30,000 sf (615) 255-8400, www.marriott.com<br />

www.nashvilleconventionctr.com<br />

Nassau Veterans Memorial Coliseum 60,000 sf Adjacent: Long Island Marriott Hotel & Conference Center, 615 rooms,<br />

Uniondale, NY<br />

28,000 sf event space, (516) 794-3800, www.marriott.com<br />

www.nassaucoliseum.com<br />

New Orleans Ernest N. 1,100,000 sf/ Adjacent: Hilton New Orleans Riverside, 1,622 rooms, 130,000 sf event space,<br />

Morial Convention Center 200,000 sf (504) 561-0500, www.hilton.com<br />

New Orleans, LA<br />

Across: Hampton Inn & Suites New Orleans - Convention Center, 288 rooms,<br />

www.mccno.com<br />

12,000 sf event space, (504) 566-9990, www.hamptoninn.com; New Orleans<br />

Downtown Marriott at the Convention Center, 331 rooms, 24,464 sf event space,<br />

(504) 613-2888, www.marriott.com<br />

Ocean Center 95,000 sf/ Across: Hilton Daytona Beach Resort/Ocean Walk Village, 744 rooms,<br />

Daytona Beach, FL 32,000 sf 60,000 sf event space, (386) 254-8200, www.hilton.com<br />

www.oceancenter.com<br />

Ontario Convention Center 115,000 sf/ Adjacent: Ayres Boutique Suites Ontario, 107 rooms, 1,000 sf event space,<br />

Ontario, CA 24,000 sf (909) 937-9700, www.ayreshotels.com/ontarioairport;<br />

www.ontariocc.com<br />

DoubleTree by Hilton Hotel Ontario Airport, 482 rooms, 27,000 sf event space,<br />

(909) 937-0900, doubletree1.hilton.com<br />

Across: Radisson Inn Ontario Airport, 200 rooms, (909) 937-6788, www.marriott.com<br />

Orange County Convention Center 2,100,000 sf/ Attached: Hilton Orlando, 1,417 rooms, 175,000 sf event space,<br />

Orlando, FL 518,790 sf (407) 313-4300, www.hilton.com<br />

www.occc.net<br />

Adjacent: Rosen Plaza Hotel, 800 rooms, 60,000 sf event space,<br />

See our ad on page 65<br />

(407) 996-9700, www.rosenplaza.com; Rosen Centre Hotel, 1,334 rooms,<br />

100,000 sf event space, (407) 996-9840, www.rosencentre.com<br />

Across: The Peabody Orlando (see listing)<br />

Oregon Convention Center 255,000 sf/ Across: Inn at the Convention Center, 97 rooms, (503) 233-6331,<br />

Portland, OR 52,000 sf www.innatcc.com<br />

www.oregoncc.org<br />

Orlando World Center Marriott 165,000 sf/ Within: 2,000 rooms, (407) 238-8557<br />

Orlando, FL<br />

77,000 sf<br />

www.marriottworldcenter.com<br />

Arthur R. Outlaw Mobile Convention Center 100,000 sf/ Attached: Renaissance Mobile Riverview Plaza Hotel, 373 rooms,<br />

Mobile, AL 41,000 sf 44,000 sf event space, (251) 438-4000, www.marriott.com<br />

www.mobileconventions.com<br />

Overland Park Convention Center 60,000 sf/ Attached: Sheraton Overland Park Hotel at the Convention Center, 412 rooms,<br />

Overland Park, KS 15,000 sf 21,000 sf event space, (913) 234-2100, www.starwoodhotels.com<br />

www.opconventioncenter.com<br />

Palm Beach County Convention Center 100,000 sf/ Across: West Palm Beach Marriott, 352 rooms, 18,000 sf event space,<br />

West Palm Beach, FL 21,000 sf (561) 833-1234, www.marriott.com<br />

www.pbconventioncenter.com<br />

Palm Springs Convention Center 92,000 sf/ Attached: Renaissance Palm Springs Hotel, 410 rooms, 26,000 sf meeting<br />

Palm Springs, CA 16,000 sf space, (760) 322-6000, www.marriott.com<br />

www.palmspringscc.com<br />

64 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 66


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 64<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Paris Las Vegas 85,000 sf/ Within: 2,916 rooms, (877) 633-8702<br />

Las Vegas, NV 30,000 sf Attached: Bally’s Las Vegas (see listing)<br />

www.lvmeetingsbyharrahs.com<br />

Pasadena Convention Center 55,000 sf/ Adjacent: Sheraton Pasadena Hotel, 311 rooms, 11,500 sf meeting space,<br />

Pasadena, CA 28,000 sf (626) 449-4000, www.starwoodhotels.com<br />

www.pasadenacenter.com<br />

See our ad on page 67<br />

The Peabody Orlando 340,000 sf Within: 1,641 suites, (407) 352-4000<br />

Orlando, FL<br />

event space<br />

www.peabodyorlando.com<br />

Pennsylvania Convention Center 679,000 sf/ Attached: Philadelphia Marriott Downtown, 1,408 rooms, 92,000 sf<br />

Philadelphia, PA 151,196 sf event space, (215) 625-2900, www.marriott.com<br />

www.paconvention.com<br />

Adjacent: Hilton Garden Inn Philadelphia Center City, 279 rooms,<br />

5,600 sf event space, (215) 923-0100, www.hiltongardenphilly.com<br />

Across: Home2 Suites by Hilton, 246 suites, 2,000 sf event space<br />

(to open in Summer 2013)<br />

Peoria Civic Center 110,000 sf/ Across: Peoria Marriott Père Marquette, 321 rooms, 19,000 sf event space,<br />

Peoria, IL 45,000 sf www.hotelperemarquette.com (to open in Spring 2013); Staybridge Suites<br />

www.peoriaciviccenter.com<br />

Peoria Downtown, 105 rooms, (309) 673-7829, www.ichotelsgroup.com<br />

Peppermill Resort Spa Casino 62,000 sf/ Within: 1,635 rooms, (775) 689-7144<br />

Reno, NV<br />

44,000 sf<br />

www.peppermillreno.com<br />

Pheasant Run Resort 100,000 sf/ Within: 473 rooms, (800) 474-3272<br />

St. Charles, IL<br />

www.pheasantrun.com<br />

Phoenix Convention Center 645,500 sf/ Adjacent: Sheraton Phoenix Downtown Hotel, 1,000 rooms,<br />

Phoenix, AZ 177,000 sf/ 80,000 sf event space, (602) 262-2500, www.starwoodhotels.com<br />

www.phoenixconventioncenter.com 45,600 sf Across: Hyatt Regency Phoenix, 693 rooms, 48,000 sf event space,<br />

(602) 252-1234, phoenix.hyatt.com<br />

Roland E. Powell Convention Center 67,000 sf/ Adjacent: Maridel Motel, 37 rooms, (410) 289-7665,<br />

Ocean City, MD 45,000 sf/ www.maridelmotel.com<br />

www.ococean.com<br />

25,000 sf<br />

Puerto Rico Convention 152,700 sf/ Adjacent: Sheraton Puerto Rico Hotel & Casino, 503 rooms, 40,000 sf<br />

Center Pedro Rosselló 36,200 sf/ event space, (787) 993-3500, www.sheratonpuertoricohotelcasino.com<br />

San Juan, PR<br />

188,900 sf<br />

www.prconvention.com<br />

Raleigh Convention Center 150,000 sf/ Attached: Raleigh Marriott City Center, 400 rooms, 15,000 event space,<br />

Raleigh, NC 32,601 sf/ (919) 833-1120, www.marriott.com<br />

www.raleighconvention.com<br />

32,000 sf<br />

Calvin L. Rampton Salt 515,000 sf/ Adjacent: Radisson Hotel Salt Lake City Downtown, 381 rooms,<br />

Palace Convention Center 160,000 sf 15,000 sf event space, (801) 531-7500, www.radisson.com<br />

Salt Lake City, UT<br />

Across: Salt Lake Marriott Downtown at City Creek, 510 rooms, 22,000 sf event space,<br />

www.saltpalace.com<br />

(801) 531-0800, www.marriott.com; Hilton Salt Lake City Center, 499 rooms,<br />

24,000 sf event space, (801) 328-2000, www.saltlakecitycenter.hilton.com<br />

Reliant Park 1,056,213 sf/ Adjacent: Holiday Inn Houston Reliant Park Area, 238 rooms,<br />

Houston, TX 439,292 sf 2,320 sf event space, (713) 790-1900, www.holidayinn.com<br />

www.reliantpark.com<br />

The Renaissance Montgomery Hotel 73,000 sf/ Within: 342 rooms, (334) 261-1100<br />

& Spa at the Convention Center<br />

30,000 sf/<br />

Montgomery, AL<br />

4,000 sf<br />

www.visitingmontgomery.com<br />

66 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 68


Plan on Pasadena.<br />

Easily accessible. Thoroughly enjoyable.<br />

The LEED Gold ® certified Pasadena Convention Center has the<br />

facilities and event experts to help you produce a successful convention,<br />

meeting or trade show. Enjoy a 55,000 sq.ft. exhibit hall (expandable<br />

to 80,000 sq.ft.), a 25,000 sq.ft. ballroom, 29 meeting rooms, and the<br />

renowned 3,000-seat Civic Auditorium with onsite parking.<br />

Located just 11 miles from downtown Los Angeles, the Pasadena<br />

Convention Center is easily accessible from four regional airports and<br />

is within walking distance of four hotels and 275 of the best shops,<br />

restaurants and clubs in Southern California.<br />

Book today by contacting Jeanne O’Grady<br />

626.395.7282 | jogrady@pasadenacenter.com<br />

For more information, visit PasadenaCenter.com<br />

©2012 Pasadena Convention Center


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 66<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Renaissance Schaumburg Hotel 100,000 sf/ Within: 500 rooms, (847) 303-4111<br />

& Convention Center<br />

48,000 sf<br />

Schaumburg, IL<br />

www.renaissanceschaumburg.com<br />

Reno-Sparks Convention Center 381,000 sf/ Attached: Atlantis Casino Resort Spa, 900 rooms, 50,000 sf event space,<br />

Reno, NV 110,000 sf (775) 824-4400, www.atlantiscasino.com<br />

www.meetrenotahoe.com<br />

Rhode Island Convention 100,000 sf/ Attached: The Westin Providence, 564 rooms, 22,877 sf meeting space,<br />

& Entertainment Complex 37,000 sf (401) 598-8000, www.starwoodhotels.com<br />

Providence, RI<br />

www.riconvention.com<br />

See our ad on page 69<br />

Greater Richmond Convention Center 178,159 sf/ Attached: Richmond Marriott, 410 rooms, 26,427 sf event space,<br />

Richmond, VA 80,000 sf (804) 643-3400, www.marriott.com<br />

www.richmondcenter.com<br />

Rio All-Suite Hotel & Casino 51,000 sf/ Within: 2,563 rooms, (877) 633-8702<br />

Las Vegas, NV<br />

88,000 sf<br />

www.lvemeetingsbyharrahs.com<br />

Riviera Hotel & Casino 160,000 sf Within: 2,000 rooms, (800) 634-3414<br />

Las Vegas, NV<br />

event space<br />

www.rivierahotel.com<br />

Roberts Centre 70,000 sf Attached: Holiday Inn Wilmington Hotel, 118 rooms, (937) 283-3200,<br />

Wilmington, OH<br />

www.ichotelsgroup.com<br />

www.robertscentre.com<br />

Rochester Riverside Convention Center 50,000 sf/ Attached: Hyatt Regency Rochester, 338 rooms, 20,000 sf event space,<br />

Rochester, NY 23,000 sf (585) 546-1234, rochester.hyatt.com; Radisson Hotel Rochester Riverside,<br />

www.rrcc.com<br />

460 rooms, 30,000 sf event space, (585) 546-6400, www.radisson.com<br />

Rosen Centre Hotel 100,000 sf Within: 1,334 rooms, (407) 996-9840<br />

Orlando, FL<br />

event space<br />

www.rosencentre.com<br />

Rosen Shingle Creek Hotel & Golf Club 95,848 sf/ Within: 1,500 rooms, (407) 996-9939<br />

Orlando, FL<br />

445,000 sf<br />

www.rosenshinglecreek.com<br />

Saint Paul RiverCentre 145,182 sf/ Across: Holiday Inn St. Paul Downtown, 194 rooms, 1,784 sf event space,<br />

Saint Paul, MN 59,000 sf/ (651) 225-1515, www.ichotelsgroup.com<br />

www.rivercentre.org<br />

24,434 sf<br />

San Diego Convention Center 615,701 sf/ Adjacent: Hilton San Diego Bayfront, 1,190 rooms, 165,000 sf event space,<br />

San Diego, CA 204,114 sf (619) 564-3333, www.hilton.com; San Diego Marriott Marquis & Marina,<br />

www.visitsandiego.com<br />

1,360 rooms, 75,000 sf event space, (619) 234-1500, www.marriott.com<br />

Across: Omni San Diego Hotel, 511 rooms, 27,000 sf event space,<br />

(619) 231-6664, www.omnihotels.com<br />

San Jose Convention Center 223,000 sf/ Attached: Hilton San Jose, 353 rooms, 7,621 sf event space,<br />

San Jose, CA 49,495 sf (408) 287-2100, www.hilton.com; San Jose Marriott, 506 rooms,<br />

www.sanjose.org<br />

21,000 sf event space, (408) 280-1300, www.sanjosemarriott.com<br />

Sands Expo & Convention Center 935,000 sf/ Attached: The Venetian | The Palazzo Resort Hotel Casino (see listing)<br />

Las Vegas, NV<br />

31,000 sf<br />

www.sandsexpo.com<br />

68 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Hotel/Convention Center<br />

Complexes of North America 2012<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

<strong>Section</strong> I: United States<br />

Santa Clara Convention Center 100,000 sf/ Adjacent: Hyatt Regency Santa Clara, 501 rooms, 60,000 sf event space,<br />

Santa Clara, CA 67,500 sf (408) 200-1234, www.santaclara.hyatt.com<br />

www.santaclara.org<br />

Across: Hilton Santa Clara, 280 rooms, 7,000 sf event space,<br />

(408) 330-0001, www.hilton.com<br />

Savannah International <strong>Trade</strong> 100,000 sf/ Attached: The Westin Savannah Harbor Golf Resort & Spa, 403 rooms,<br />

& Convention Center 50,000 sf/ 22,887 sf event space, (912) 201-2000, www.westinsavannah.com<br />

Savannah, GA<br />

25,000 sf<br />

www.savtcc.com<br />

SeaGate Convention Centre 75,000 sf/ Attached: Park Inn Hotel Toledo, 300 rooms, 12,000 sf event space,<br />

Toledo, OH 17,000 sf (419) 241-3000, www.parkinn.com/toledooh<br />

www.toledo-seagate.com<br />

Seaport Boston Hotel & 118,000 sf/ Within: 428 rooms, (617) 385-4000<br />

Seaport World <strong>Trade</strong> Center<br />

95,000 sf<br />

Boston, MA<br />

www.seaportboston.com<br />

Sevierville Convention Center 108,261 sf/ Attached: Wilderness at the Smokies Stone Hill Lodge, 240 rooms,<br />

Sevierville, TN 23,102 sf 4,100 sf event space, (877) 325-9453, www.wildernessatthesmokies.com<br />

www.seviervilleeventscenter.com<br />

Lots of Choices One Decision<br />

From Mozart to Monster Trucks, basketball to business meetings, the Rhode Island Convention & Entertainment Complex has the<br />

flexibility to make your next convention or special event one to remember. Our experienced staff will work with you to choose the<br />

facilities and services that best fit your objectives. There are lots of options but only one decision – book your next event at the<br />

Rhode Island Convention & Entertainment Complex.<br />

Photo: Steven Schwartz<br />

Rhode Island<br />

Convention Center<br />

Providence Warwick Convention & Visitors Bureau<br />

401.456.0200 | meetings@GoProvidence.com | GoProvidence.com<br />

The Dunk and Convention Center are managed by SMG and The Vets by PFM.<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 69


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 69<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Sheraton Dallas Hotel 230,000 sf Within: 1,840 rooms, (214) 922-8000<br />

Dallas, TX<br />

event space<br />

www.starwoodhotels.com<br />

Sheraton Greensboro Hotel 100,000 sf/ Within: 990 rooms, (800) 242-6556<br />

at Four Seasons/Joseph S. Koury<br />

60,000 sf<br />

Convention Center<br />

Greensboro, NC<br />

www.sheratongreensboro.com<br />

SHOWPLACE 37,000 sf/ Across: High Point Plaza Hotel & Conference Center, 252 rooms, 12,000 sf<br />

High Point, NC 51,000 sf fl ex space event space, (336) 889-8888, highpointplaza.com<br />

www.showplace-highpoint.com<br />

Shreveport Convention Center 95,000 sf/ Attached: Hilton Shreveport, 313 rooms, 33,000 sf event space,<br />

Shreveport, LA 37,000 sf (318) 698-0900, www.hilton.com<br />

www.shreveportcenter.com<br />

Sioux Falls Convention Center 50,400 sf/ Attached: Sheraton Sioux Falls & Convention Center, 243 rooms, 3,340 sf<br />

Sioux Falls, SD 10,292 sf event space, (605) 331-0100, www.sheratonsiouxfalls.com<br />

www.siouxfallscc.com<br />

South Point Hotel & Casino 80,000 sf/ Within: 2,160 rooms, (702) 797-8050<br />

Las Vegas, NV<br />

56,000 sf<br />

www.southpointmeetings.com<br />

Spokane Convention Center 100,160 sf/ Attached: DoubleTree by Hilton Hotel Spokane City Center, 375 rooms,<br />

Spokane, WA 42,900 sf/ 21,000 sf event space, (509) 445-9600, www.doubletree.com<br />

www.spokanecenter.com<br />

17,390 sf<br />

Springfield Exposition Center 112,000 sf/ Across: University Plaza Hotel & Convention Center Springfi eld,<br />

Springfi eld, MO 4,375 sf 272 rooms, 39,000 sf event space, (417) 864-7333, www.upspringfi eld.com<br />

www.springfi eldexpo.com<br />

Statehouse Convention Center 83,000 sf/ Attached: The Peabody Little Rock, 418 rooms, 40,000 sf event space,<br />

Little Rock, AR 18,362 sf (501) 906-4000, www.peabodylittlerock.com<br />

www.littlerockmeetings.com<br />

Donald E. Stephens Convention Center 840,000 sf/ Attached: Hilton Rosemont/Chicago O’Hare, 300 rooms, 22,000 sf event<br />

Rosemont, IL 92,000 sf space, (847) 678-4488, www.hilton.com; Hyatt Regency O’Hare, 1,096 rooms,<br />

www.rosemont.com<br />

130,000 sf event space, (847) 696-1234, ohare.hyatt.com<br />

See our ad on page 71<br />

Across: Crowne Plaza Chicago O’Hare Hotel & Conference Center, 503 rooms,<br />

55,000 sf event space, (847) 671-6350, www.crowneplazaohare.com;<br />

DoubleTree by Hilton Hotel Chicago O’Hare Airport - Rosemont, 369 rooms,<br />

13,500 sf event space, (847) 292-9100, www.doubletree.com, Embassy Suites<br />

Chicago - O’Hare Rosemont, 294 rooms, 14,000 sf event space, (847) 678-4000,<br />

www.embassysuites.com<br />

Suburban Collection <strong>Show</strong>place 214,000 sf/ Attached: Hyatt Place, 126 rooms (to open in Spring 2013)<br />

Novi, MI<br />

30,000 sf<br />

www.suburbancollectionshowplace.com<br />

Greater Tacoma 50,000 sf/ Across: Courtyard Tacoma Downtown, 162 rooms, 6,661 sf event space,<br />

Convention & <strong>Trade</strong> Center 28,050 sf/ (253) 591-9100, www.marriott.com<br />

Tacoma, WA<br />

33,500 sf<br />

www.gtctc.org<br />

Tampa Convention Center 200,000 sf/ Attached: Embassy Suites Tampa - Downtown Convention Center, 360 rooms,<br />

Tampa, FL 42,000 sf 9,000 sf event space, (813) 769-8300, embassysuites.hilton.com<br />

www.TampaConventionCenter.com<br />

Adjacent: Tampa Marriott Waterside Hotel & Marina, 719 rooms, 50,000 sf event space,<br />

(813) 221-4900, www.marriott.com; The Westin Tampa Harbour Island, 299 rooms,<br />

22,000 sf meeting space, (813) 229-5000, www.starwoodhotels.com<br />

Town & Country Resort 80,000 sf/ Within: 966 rooms, (619) 291-7131<br />

& Convention Center<br />

43,000 sf<br />

San Diego, CA<br />

www.towncountry.com<br />

70 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 72


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 70<br />

<strong>Section</strong> I: United States<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Tropicana Las Vegas 60,000 sf Within: 1,200 rooms, (702) 739-2222<br />

Las Vegas, NV<br />

event space<br />

www.troplv.com<br />

Trump Taj Mahal Casino & Resort 93,000 sf/ Within: 1,250 rooms, (609) 449-6928<br />

Atlantic City, NJ<br />

58,000 sf<br />

www.trumptaj.com<br />

Tucson Convention Center 114,000 sf/ Adjacent: The Hotel Arizona at the Tucson Convention Center<br />

Tucson, AZ 31,564 sf (currently closed for renovations), 307 rooms, 40,000 sf event space,<br />

www.tucsonconventioncenter.org<br />

(520) 624-8711, www.tucsonconventioncenter.org<br />

Tulsa Convention Center 102,600 sf/ Attached: DoubleTree by Hilton Hotel Tulsa Downtown, 417 rooms,<br />

Tulsa, OK 30,000 sf fl ex space 22,867 sf meeting space, (918) 587-8000, www.doubletree.com<br />

www.tulsaconvention.com<br />

University of Phoenix Stadium 160,000 sf/ Across: Renaissance Glendale Hotel & Spa, 320 rooms, 100,000 sf event<br />

Glendale, AZ 20,000 sf space, (623) 937-3700, www.renaissanceglendale.com<br />

www.universityofphoenixstadium.com<br />

Valley Forge Convention Center 108,000 sf/ Attached: Radisson Hotel Valley Forge, 326 rooms, 100,000 sf event space,<br />

King of Prussia, PA 45,500 sf (610) 337-2000, www.vfcasino.com; The Casino Tower, 160 suites,<br />

www.vfconventioncenter.com<br />

(610) 265-1500, www.vfcasino.com<br />

The Venetian | The Palazzo 370,052 sf/ Within: 7,093 suites, (702) 414-1000<br />

Resort Hotel Casino<br />

322,000 sf<br />

Las Vegas, NV<br />

www.venetian.com<br />

Virginia Beach Convention Center 150,000 sf/ Adjacent: DoubleTree by Hilton Hotel Virginia Beach, 292 rooms, 12,000 sf<br />

Virginia Beach, VA 28,929 sf event space, (757) 422-8900, www.doubletree.com<br />

www.vbconventioncenter.com<br />

See our ad on page 73<br />

Von Braun Center 125,700 sf/ Attached: Embassy Suites Huntsville – Hotel & Spa, 295 suites, 7,800 sf<br />

Huntsville, AL 15,000 sf meeting space, (256) 539-7373, www.embassysuiteshuntsville.com<br />

www.vonbrauncenter.com<br />

Across: Holiday Inn Huntsville Downtown, 270 rooms, 14,000 sf meeting space,<br />

(256) 533-1400, www.ichotelsgroup.com<br />

Walter E. Washington Convention Center 703,000 sf/ Adjacent: Washington Marriott Marquis 1,224 rooms, 105,000 sf event<br />

Washington, DC 198,000 sf/ space, (202) 962-4482, www.marriott.com (to open in 2014)<br />

www.eventsdc.com<br />

48,000 sf<br />

Washington Marriott Wardman Park 66,000 sf/ Within: 1,300 rooms, (202) 328-2921<br />

Washington, DC<br />

33,000 sf<br />

www.marriott.com/wasdt<br />

Washington State Convention Center 236,700 sf/ Adjacent: Sheraton Seattle Hotel, 1,258 rooms, 75,000 sf event space,<br />

Seattle, WA 79,133 sf/ (206) 621-9000, www.starwoodhotels.com<br />

www.wscc.com<br />

27,468 sf<br />

The Westin Diplomat Resort & Spa 50,000 sf/ Within: 1,058 rooms, (954) 602-8601<br />

Hollywood, FL<br />

65,000 sf<br />

www.westin.com/diplomat<br />

The Wildwoods Convention Center 75,000 sf/ Across: Wildwood Days Inn & Suites, 79 rooms, (609) 522-0331,<br />

Wildwood, NJ 20,376 sf www.daysinnwildwood.com<br />

www.wildwoodsnj.com<br />

Wynn | Encore 96,197 sf/ Within: 4,750 rooms, (702) 770-2710<br />

Las Vegas, NV<br />

149,997 sf<br />

www.wynnmeetings.com<br />

XL Center 68,000 sf/ Attached: Hilton Hartford, 393 rooms, 15,000 sf event space,<br />

Hartford, CT 36,000 sf (860) 728-5151, www.hilton.com<br />

www.xlcenter.com<br />

72 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Hotel/Convention Center<br />

Complexes of North America 2012<br />

<strong>Section</strong> II: Canada<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Calgary TELUS Convention Centre 50,000 sf/ Attached: Calgary Marriott Downtown Hotel, 384 rooms, 17,270 sf event<br />

Calgary, AB 55,000 sf space, (403) 266-7331, www.marriott.com; The Fairmont Palliser, 407 rooms,<br />

www.calgary-convention.com<br />

(403) 262-1234, www.fairmont.com/palliser; Hyatt Regency Calgary,<br />

355 rooms, 33,000 sf event space, (403) 717-1234, www.calgary.hyatt.com<br />

Metro Toronto Convention Centre 460,000 sf/ Attached: Hyatt Regency Montreal, 605 rooms, 35,000 sf meeting space,<br />

Toronto, ON 110,400 sf (514) 982-1234, montreal.hyatt.com; InterContinental Toronto Centre, 586 rooms,<br />

www.mtccc.com<br />

18,000 sf event space, (416) 597-1400, www.torontocentre.intercontinental.com<br />

Ottawa Convention Centre 55,741 sf/ Across: The Westin Ottawa, 496 rooms, 44,000 sf event space, (613) 560-7000,<br />

Ottawa, ON 45,915 sf/ www.thewestinottawa.com<br />

www.ottawaconventioncentre.com<br />

65,412 sf<br />

Palais des congrès de Montréal 498,874 sf/ Adjacent: Hyatt Regency Montreal, 605 rooms, 34,000 sf event space,<br />

(Convention & Exhibition Centre) 362,077 sf/ (514) 982-1234, montreal.hyatt.com; InterContinental Montreal, 357 rooms,<br />

Montréal, QC 265,459 sf 25,000 sf event space, (514) 987-9900, montreal.intercontinental.com<br />

www.congresmtl.com<br />

Place Bonaventure 298,000 sf/ Within, top 2 floors of center: Hilton Montreal Bonaventure, 395 rooms,<br />

Montreal, QC 17,000 sf 45,000 sf event space, (514) 878-2332, www.hiltonmontreal.com<br />

www.placebonaventure.com<br />

Across: Fairmont The Queen Elizabeth, 1,037 rooms, 52,000 sf event space,<br />

(514) 861-3511, www.fairmont.com/queenelizabeth<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 73


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 73<br />

<strong>Section</strong> II: Canada<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Québec City Convention Centre 75,000 sf/ Attached: Hilton Québec, 571 rooms, 20,000 sf event space, (418) 647-2411,<br />

Québec, QC 69,500 sf/ www.hiltonquebec.com; Delta Québec, 377 rooms, 19,000 sf event space,<br />

www.convention.qc.ca 25,000 sf (418) 647-6553, www.deltaquebec.com<br />

Scotiabank Convention Centre 81,000 sf/ Across: Marriott Gateway on the Falls, 405 rooms, 40,000 sf meeting space,<br />

Niagara Falls, ON 8,360 sf (905) 374-1077, www.marriottgatewayonthefalls.com/<br />

www.fallsconventions.com<br />

The Toronto Congress Centre 1,000,000 sf/ Adjacent: Radisson Suite Hotel Toronto Airport, 216 suites, 1,900 sf<br />

Toronto, ON 105,000 sf meeting space, (416) 242-7400, www.radisson.com<br />

www.torontocongresscentre.com<br />

Across: DoubleTree by Hilton Toronto Airport, 433 rooms, 60,000 sf<br />

event space, (416) 244-1711, www.doubletree.com<br />

Vancouver Convention Centre 311,500 sf/ Attached: Fairmont Pacifi c Rim, 377 rooms, 15,000 sf event space,<br />

Vancouver, BC 85,000 sf/ (604) 695-5300, www.fairmontpacifi crim.com<br />

www.vancouverconventioncentre.ca 150,000 sf Across: The Fairmont Waterfront, 489 rooms, 24,000 sf event space,<br />

(604) 691-1991, www.fairmont.com/waterfront; Pan Pacifi c Vancouver,<br />

503 rooms, 42,000 sf event space, (604) 662-8111,<br />

www.panpacifi c.com/vancouver/overview.html<br />

Winnipeg Convention Centre 78,000 sf/ Attached: Delta Winnipeg, 393 rooms, 18,000 sf event space,<br />

Winnipeg, MB 82,000 sf (204) 944-72051, www.deltahotels.com<br />

www.wcc.mb.ca<br />

World <strong>Trade</strong> & Convention Centre Halifax 53,000 sf/ Attached: The Prince George Hotel, 203 rooms, 6,800 sf event space,<br />

Halifax, NS 55,000 sf (902) 425-1986, www.princegeorgehotel.com; Delta Barrington, 200 rooms,<br />

www.wtcchalifax.com<br />

6,000 sf meeting space, (416) 874-3000, www.deltahotels.com<br />

<strong>Section</strong> III: Mexico<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Acapulco International Center 244,169 sf/ Across: Hotel Elcano, 180 rooms, 2,508 sf meeting space, +52 (744) 435-1500,<br />

Acapulco, Guerrero 278,161 sf www.hotelelcano.com.mx<br />

www.centrointernacionalacapulco.com<br />

Cancún Center Conventions & Exhibitions 80,700 sf Across: Fiesta Americana Grand Coral Beach Cancún Resort & Spa, 602 rooms,<br />

Cancún, Quintana Roo 75,347 sf 85,000 sf meeting and event space, +52 (998) 881-3200, www.fi estamericana.com;<br />

www.cancuncenter.com<br />

Dreams Cancún Resort & Spa - México, 379 rooms, 6,137 sf meeting space,<br />

+52 (998) 848-7000, www.dreamsresorts.com; Hyatt Regency Cancún, 295 rooms,<br />

8,630 sf meeting space, +52 (998) 891-5555, www.cancun.regency.hyatt.com;<br />

Krystal Hotel Cancún, 453 rooms, 11,625 sf meeting space, +52 (988) 848-9800,<br />

www.krystal-hotels.com; Riu Cancún, 569 rooms, +52 (998) 848-7151, www.riu.com;<br />

Presidente Cancún Resort, 299 rooms, 7,204 sf meeting space,<br />

+52 (998) 848-8700, www.intercontinental.com<br />

CECONEXPO 50,000 sf/ Adjacent: Fiesta Inn Morelia, 253 rooms, 7,384 sf meeting space,<br />

Morelia, Michoacan 11,248 sf +52 (443) 322-8000, www.fi estamericana.com<br />

www.ceconexpo.com<br />

Cintermex 282,876 sf/ Adjacent: Holiday Inn Monterrey Parque Fundidora, 246 rooms, 3,886 sf meeting space,<br />

Monterrey, Nuevo Leon 110,868 sf +52 (81) 8368-6000, www.holidayinn.com<br />

www.cintermex.com<br />

Across: Hotel AntariSuites Cintermex Luxor Hotels, 146 rooms, 5,662 sf meeting space,<br />

+52 (81) 8318-0444, www.hotelantaris.com<br />

Expo Bancomer Santa Fe 348,750 sf Across: Fiesta Americana Santa Fe, 172 rooms, 11,474 sf meeting space,<br />

México City, Distrito Federal 64,583 sf +52 (55) 1105-5000, www.fi estamericana.com; Fiesta Inn Santa Fe, 189 rooms,<br />

www.expobancomer.com<br />

+52 (55) 1105-5100, www.fi estainn.com<br />

74 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 76


+51° 27’ 52.93” N -112° 39’ 54.5” W travelalberta.com/meetings<br />

REMINDER:<br />

THE BEST MEETINGS<br />

HAPPEN OUTSIDE<br />

THE BOARDROOM


Hotel/Convention Center<br />

2012 Complexes of North America<br />

Continued from page 74<br />

<strong>Section</strong> III: Mexico<br />

Exhibition Facility & Location<br />

Prime Exhibit/<br />

Meeting/Flex Space<br />

Hotel Details<br />

Expo Guadalajara 753,200 sf/ Across: Hilton Guadalajara, 450 rooms, 32,955 sf meeting space, +52 (33) 3678-0505;<br />

Guadalajara, Jalisco 207,743 sf www.hilton.com; The Westin Guadalajara, 221 rooms, +52 (33) 3880-2700,<br />

www.expo-guadalajara.com<br />

www.starwoodhotels.com/westin; Camino Real Guadalajara, 198 rooms,<br />

6,641 sf meeting space, +52 (33) 3134-2424, www.caminoreal.com/guadalajara;<br />

Ibis Guadalajara Expo, 159 rooms, +52 (33) 3880-9600, www.ibishotel.com;<br />

Fiesta Inn Guadalajara Expo, 158 rooms, 1,259 sf meeting space,<br />

+52 (33) 3669-3200, www.fi estainn.com; Hotel Celta, 143 rooms,<br />

1,582 sf meeting space, +52 (33) 3880-0222, www.hotelcelta.com; Hotel City<br />

Express Guadalajara,145 rooms, +52 (33) 3880-3700, www.citypremios.com.mx<br />

Expo Reforma CANACO 69,940 sf/ Across: Misión Reforma, 164 rooms, 2,917 sf meeting space, +52 (55) 5141-0442,<br />

México City, Distrito Federal 63,389 sf www.hotelsmision.com; Fiesta Americana Reforma, 616 rooms, 27,200 sf<br />

www.exporeforma.com.mx<br />

meeting space, +52 (55) 5140-4100, www.fi estainn.com; Hotel Emporio Reforma,<br />

145 rooms, 2,174 sf meeting space, +52 (55) 5062-6161, www.hotelesemporio.com;<br />

Embassy Suites, 160 rooms, 1,399 sf meeting space, +52 (55) 5061-3050,<br />

www.embassysuitesmexicocity.com<br />

Iberostar Cancún 50,000 sf/ Within: 426 rooms, suites and villas, +52 (998) 881-8004<br />

(formerly Peninsula Convention<br />

48,958 sf/<br />

Center at the Hilton Cancún)<br />

Cancún, Quintana Roo<br />

www.iberostar.com<br />

Moon Palace Golf & Spa Resort 77,500 sf Within: 2,103 rooms, +52 (998) 881-6000, www.palaceresorts.com<br />

& Convention Center<br />

129,167 sf<br />

Cancún, Quintana Roo<br />

www.palaceresorts.com<br />

Poliforum León 447,648 sf/ Within: Courtyard by Marriott, 140 rooms, 1,602 sf meeting space<br />

León, Guanajuato 123,763 sf (to open in January 2013)<br />

www.poliforumleon.com<br />

Across: Hotel Real de Minas Poliforum León, 173 rooms, 15,790 sf meeting space,<br />

+52 (477) 710-4090, www.realdeminaspoliforum.com.mx; Real de Minas Express,<br />

147 rooms, +52 (477) 710-4090, www.realdeminasexpress.com.mx;<br />

Holiday Inn León - Convention Center, 177 rooms, 2,486 sf meeting space,<br />

+52 (477) 710-0040, www.ichotelsgroup.com<br />

World <strong>Trade</strong> Center Veracruz 96,875 sf/ Adjacent: Galería Plaza, 258 rooms, 15,058 sf meeting space,<br />

Boca del Rio, Veracruz 10,114 sf +52 (229) 989-0505, www.brisas.com.mx<br />

www.wtcveracruz.com.mx<br />

Across: Crowne Plaza Veracruz Torremar, 229 rooms, 15,295 sf meeting space,<br />

+52 (229) 989-2100, www.crowneplaza.com/cpveracruz; Hotel Mocambo,<br />

103 rooms, 3,500 sf meeting space, +52 (229) 922-0200, www.hotelmocambo.com.mx;<br />

Holiday Inn Veracruz – Boca del Rio, 155 rooms, 9,688 sf meeting space,<br />

+52 (229) 923-2050, ww.holidayinn.com<br />

World <strong>Trade</strong> Center México City 138,158 sf/ Across: Crowne Plaza Hotel de México, 310 rooms, 9,881 sf meeting space,<br />

Intl. Exhibition & Convention Center 56,662 sf +52 (55) 1164-1164, www.crowneplaza.com; Holiday Inn Express México City<br />

México City, Distrito Federal at the WTC, 217 rooms, 6,468 sf meeting space, +52 (55) 1164-1160,<br />

www.exposwtc.com<br />

www.holidayinn.com<br />

Knowledge is Power<br />

Where are you getting fresh new ideas?<br />

You’ll be in the know when you turn to the pages of the award-winning <strong>Trade</strong> <strong>Show</strong><br />

<strong>Executive</strong> magazine. Go to www.tradeshowexecutive.com to subscribe today!<br />

A one-year<br />

subscription for<br />

show service<br />

providers is<br />

$119<br />

76 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


GOES GLOBAL!<br />

It does not get any easier than this…<br />

1 Find your event<br />

2 Make secure payment<br />

3 Print your certificate<br />

4 Done!<br />

New Exhibitor Insurance Website<br />

We are pleased to announce that we have created a new exhibitor insurance web site that is more efficient. The<br />

new web site is now live and is easier to navigate through. We now have the ability to provide customized links<br />

to the event organizers web site. This will allow your exhibitors to purchase insurance, without the need to<br />

search for your event.<br />

Exhibitor Insurance, Now Global!<br />

Exhibitorinsurance.com has now expanded our service beyond our borders. We can now provide Exhibitor<br />

Insurance for any event in the United States. For our North American Exhibitors we can now offer Exhibitor<br />

Insurance anywhere in the world. Now you can investigate other opportunities to produce events in other<br />

countries with the peace of mind that we'll have you and your exhibitors covered.<br />

Why Would the Event Organizer<br />

Assume the Exhibitors Liability?<br />

Event organizers are required by the facilities to provide<br />

insurance covering the facility as additional insured should there<br />

be a claim. The facility will NOT provide this insurance for the<br />

event organizer. The exhibitors should provide the same type of<br />

insurance covering the event organizer as additional insured.<br />

WHY would the event organizer provide this insurance to the<br />

exhibitor and accept their liability? If you are the event organizer<br />

and are not requesting this insurance from you exhibitors then<br />

you are leaving your organization exposed. Please discuss this<br />

with your legal department to understand the RISK you are<br />

inheriting by not requesting insurance from your exhibitors.<br />

You can relax…<br />

We’ll have you covered.<br />

Dear Event Organizer<br />

It can’t get any easier! Set up<br />

your event with ExhibitorInsurance.com<br />

at no cost to you and<br />

your exhibitors can meet the<br />

insurance requirements of your<br />

space agreements. In under 3<br />

minutes, the exhibitor will have<br />

their certificate in hand with you<br />

named as additional insured.<br />

As the leading provider to Event<br />

Organizers and Exhibitors for<br />

Event Liability, Event Cancellation<br />

and Exhibitor Insurance in the<br />

world it would be our pleasure to<br />

work with your organization.<br />

Sincerely,<br />

John Argyropoulos<br />

johna@exhibitiorinsurance.com<br />

Kim Libenstein<br />

kiml@exhibitorinsurance.com<br />

John Neofotistos<br />

johnn@exhibitorinsurance.com<br />

Contact Us Toll Free<br />

1-866-836-9066


Z<br />

o<br />

m<br />

TSE’S TRADE SHOW LOCATOR<br />

Presents the Leading <strong>Show</strong>s<br />

Coming Up in North America<br />

BY CARRI JENSEN, manager of directories<br />

Whether you need a quick reminder of<br />

shows on the horizon or are studying the<br />

market for potential partnerships, colocations<br />

or acquisitions, here is a list of 87<br />

of the most important trade shows scheduled<br />

for November. Each show is listed<br />

by industry category and contains both a<br />

wide-angle and close-up view of the event,<br />

the organizer, the site and projected size.<br />

For a list of shows coming up in the next<br />

12 months — searchable by field — go to<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com.<br />

To be considered for future editions of<br />

ZOOM in print and online, e-mail information<br />

on your show to me at cjensen@<br />

tradeshowexecutive.com.<br />

<strong>Show</strong> Name/Management/Web Address <strong>Show</strong> Manager Dates Venue/City/State Projected Size<br />

ADVERTISING & MARKETING<br />

Sign World International Arlene George 11/29/2012 Atlantic City Convention Center 160,000 nsf<br />

United States Sign Council Director of Expositions 12/1/2012 Atlantic City, NJ 210 Exhibitors<br />

www.ussc.org 215-785-1922 5,500 Attendees<br />

AMUSEMENT, ENTERTAINMENT & GAMING<br />

IAAPA Attractions Expo Stacey Mills, CMP 11/13/2012 Orange County Convention Center 475,000 nsf<br />

International Association of Director, Conference 11/16/2012 Orlando, FL 1,200 Exhibitors<br />

Amusement Parks and Attractions & <strong>Trade</strong> <strong>Show</strong> Operations 25,000 Attendees<br />

www.iaapa.org<br />

703-836-4800 x745<br />

IAFE Annual <strong>Trade</strong> <strong>Show</strong> Steve Siever 11/26/2012 Paris Las Vegas/Bally's Las Vegas 35,000 nsf<br />

International Association of Fairs & Expositions Director of <strong>Trade</strong> <strong>Show</strong>s, 11/28/2012 Las Vegas, NV 300 Exhibitors<br />

www.fairsandexpos.com Membership and Sponsorships 4,500 Attendees<br />

417-862-5771<br />

APPAREL, BEAUTY, SHOES & TEXTILES<br />

FFANY New York Shoe Expo Phyllis Rein 11/28/2012 Hilton New York 75,000 nsf<br />

Fashion Footwear Association of New York <strong>Executive</strong> VP 11/30/2012 New York, NY 300 Exhibitors<br />

www.ffany.org 212-751-6422 x15 4,000 Attendees<br />

IFAI Expo Americas Shelly Arman 11/7/2012 Boston Convention 98,000 nsf<br />

Industrial Fabrics Association International Exhibits & Sponsorships 11/9/2012 & Exhibition Center 475 Exhibitors<br />

www.ifaiexpo.com 651-222-2508 x6987 Boston, MA 8,000 Attendees<br />

AUTOMOTIVE, TRUCKING & TRANSPORTATION<br />

Performance Racing Industry <strong>Trade</strong> <strong>Show</strong> Karin Davidson 11/29/2012 Orange County Convention Center 300,000 nsf<br />

Performance Racing Industry <strong>Trade</strong> <strong>Show</strong> Director 12/1/2012 Orlando, FL 1,100 Exhibitors<br />

www.performanceracing.com 949-499-5413 38,000 Attendees<br />

BUILDING & CONSTRUCTION<br />

AIA Minnesota Annual Stephanie Pelzer 11/6/2012 Minneapolis Convention Center 25,000 nsf<br />

Convention & Product Exposition Exhibit Sales Director 11/8/2012 Minneapolis, MN 250 Exhibitors<br />

Society of the American 612-338-6763 x212 2,300 Attendees<br />

Institute of Architects Minnesota<br />

www.aia-mn.org<br />

Architecture Exchange East Judy Cheadle 11/7/2012 Greater Richmond Convention Center NSF Not Supplied<br />

Virginia Society of the American Institute of Architects Exhibit Manager 11/9/2012 Richmond, VA Exhibitors Not Supplied<br />

www.archex.net 804-644-3041 x300 Attendees Not Supplied<br />

ArchitectureBoston Expo (ABX) John Lewinski 11/14/2012 Boston Convention 60,000 nsf<br />

ResourcePlus <strong>Show</strong>s & Events <strong>Show</strong> Director 11/16/2012 & Exhibition Center 375 Exhibitors<br />

www.abexpo.com 617-385-5021 Boston, MA 16,000 Attendees<br />

Buildex Calgary Paul Maryschak 11/6/2012 Calgary Stampede Park 27,000 nsf<br />

Informa Canada Inc. <strong>Show</strong> Director 11/7/2012 Calgary, AB 225 Exhibitors<br />

www.buildexcalgary.com 403-290-1080 x192057 4,250 Attendees<br />

Canadian Pool & Spa Conference & Expo Robert Wood 11/28/2012 Scotiabank Convention Centre 80,000 nsf<br />

Pool & Hot Tub Council of Canada <strong>Executive</strong> Director 11/29/2012 Niagara Falls, ON 155 Exhibitors<br />

www.poolandspaexpo.ca 800-879-7066 2,000 Attendees<br />

78 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Continued on page 80


October 31, 2012 | Washington Marriott at Metro Center<br />

FIND. ATTRACT. RETAIN. GROW.<br />

Sam Lippman presents the Attendee Acquisition Roundtable (AAR),<br />

an invitation-only workshop for today’s leading convention and<br />

exhibition professionals. Limited to just 18 event producers/managers,<br />

AAR presents an unparalleled opportunity to meet, network, learn<br />

and share with your peers in a hands-on, interactive format that also<br />

includes a select group of industry and subject matter experts.<br />

the complete “lifecycle” of your attendees, the real key<br />

to effective attendee marketing<br />

Identify new prospects and rebuild lists to ensure a healthy,<br />

growing event<br />

prospects with the right message, at the right time, with<br />

the most efficient media<br />

conversion rates, drive more early-bird registrations and<br />

increase verified attendance<br />

Elevate registration and housing from operational necessities<br />

to new-found opportunities to delight attendees and burnish<br />

your brand<br />

Eliminate internal and external “silos” to enhance your attendee’s<br />

experience and improve retention<br />

is a trained facilitator and<br />

executive-level consultant with 35 years of hands-on<br />

experience as a show manager. He is the producer of<br />

Exhibition and Convention <strong>Executive</strong>s Forum (ECEF),<br />

Exhibit Sales Roundtable (ESR) and Large <strong>Show</strong><br />

Roundtable (LSR).<br />

“AAR was an incredibly positive learning experience for me and a<br />

key member of my team. It was refreshing to speak with Event<br />

Marketing professionals who face the challenge of building<br />

successful events. The room was full of seasoned professionals<br />

who shared their success stories as well as their insights. A day<br />

truly well spent and a good investment.”<br />

<br />

Vice President, Attendee Marketing, 1105 Media<br />

“AAR was great! I really enjoyed it and plan to create my own ‘circle<br />

of advisors’ from the group.”<br />

<br />

Vice President — Marketing & Content, Electronic Retailing Association<br />

Don’t delay, AAR has a history of selling out in advance. To apply or for more information,<br />

please visit www.largeshowroundtable.com/AAR.<br />

EXCLUSIVE SPONSORS<br />

Don Schaaf & Friends, Inc.


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Leading November 2012 <strong>Show</strong>s Coming Up<br />

Continued from page 78<br />

Z<br />

o<br />

m<br />

<strong>Show</strong> Name/Management/Web Address <strong>Show</strong> Manager Dates Venue/City/State Projected Size<br />

BUILDING & CONSTRUCTION<br />

Construct Canada Karen Maki 11/28/2012 Metro Toronto Convention Centre 105,544 nsf<br />

MMPI Canada Director of Expositions 11/30/2012 Toronto, ON 666 Exhibitors<br />

www.constructcanada.com 416-512-3808 23,800 Attendees<br />

Greenbuild International Conference & Expo Noreen Burke 11/14/2012 Moscone Center 186,000 nsf<br />

Corcoran Expositions, Inc. <strong>Show</strong> Manager 11/15/2012 San Francisco, CA 900 Exhibitors<br />

www.greenbuildexpo.org 312-541-0567 20,000 Attendees<br />

International Pool | Spa | Patio Expo Lindsay Roberts 11/6/2012 New Orleans Ernest N. Morial 135,000 nsf<br />

Hanley Wood Exhibitions <strong>Show</strong> Director 11/8/2012 Convention Center 550 Exhibitors<br />

www.poolspapatio.com 972-536-6352 New Orleans, LA 100,000 Attendees<br />

STAFDA Annual <strong>Trade</strong> <strong>Show</strong> & Convention Georgia Foley 11/4/2012 Orange County Convention Center 80,000 nsf<br />

Specialty Tools & Fasteners Distributors Association <strong>Executive</strong> Director 11/6/2012 Orlando, FL 700 Exhibitors<br />

www.stafda.org 262-784-4774 5,500 Attendees<br />

Win-Door North America Patrick Shield 11/6/2012 Metro Toronto Convention Centre 45,000 nsf<br />

Shield Associates Ltd. <strong>Show</strong> Manager 11/8/2012 Toronto, ON 160 Exhibitors<br />

www.windoorshow.com 800-282-0003 3,800 Attendees<br />

COMMUNICATIONS & BROADCASTING<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s<br />

SC12 Paul Graller 11/12/2012 Calvin L. Rampton Salt Palace 150,000 nsf<br />

Hall-Erickson, Inc. VP, <strong>Show</strong> Director 11/15/2012 Convention Center 350 Exhibitors<br />

sc12.supercomputing.org 630-434-7779 Salt Lake City, UT 7,000 Attendees<br />

COMPUTERS & SOFTWARE APPLICATIONS<br />

Autodesk University Conference & Exhibition Cheryl Romano 11/27/2012 Mandalay Bay Resort & Casino NSF Not Supplied<br />

Autodesk, Inc. Event Manager 11/29/2012 Las Vegas, NV 130 Exhibitors<br />

au.autodesk.com 415-507-6784 9,000 Attendees<br />

CONSUMER GOODS & RETAIL TRADE<br />

PLMA's Private Label <strong>Trade</strong> <strong>Show</strong> Anthony Aloia 11/12/2012 Donald E. Stephens 210,000 nsf<br />

Private Label Manufacturers Association <strong>Trade</strong> <strong>Show</strong> Director 11/13/2012 Convention Center 1,100 Exhibitors<br />

www.plma.com 212-972-3131 Rosemont, IL 5,000 Attendees<br />

DENTAL<br />

Greater New York Dental Meeting Dr. Robert Edwab 11/25/2012 Jacob K. Javits Convention Center 180,279 nsf<br />

Greater New York Dental Meeting <strong>Executive</strong> Director 11/28/2012 New York, NY 683 Exhibitors<br />

www.gnydm.com 212-398-6922 54,000 Attendees<br />

EDUCATION, TRAINING, SCIENCE & RESEARCH<br />

AALAS National Meeting Betty Cartwright 11/5/2012 Minneapolis Convention Center 100,000 nsf<br />

American Association for Laboratory Animal Science Dir., Meetings & Financial Services 11/8/2012 Minneapolis, MN 300 Exhibitors<br />

www.aalas.org 901-754-8620 4,500 Attendees<br />

ACTE Annual Convention & Career Tech Expo Jim Waterhouse 11/29/2012 Georgia World Congress Center 40,000 nsf<br />

Association for Career & Technical Education Sales & Exhibits Manager 11/30/2012 Atlanta, GA 300 Exhibitors<br />

www.acteconvention.com 800-826-9972 x332 5,000 Attendees<br />

AMLE Annual Conf. for Middle Level Education Sally Ann DeBolt 11/8/2012 Oregon Convention Center 150,000 nsf<br />

Association for Middle Level Education (AMLE) Meeting Manager 11/9/2012 Portland, OR 275 Exhibitors<br />

(formerly National Middle School Association) 614-895-4730 4,100 Attendees<br />

www.amle.org/annual<br />

Conference for the Advancement Frank Butcher 11/8/2012 American Bank Center 80,000 nsf<br />

of Science Teaching (CAST) Exhibits Manager 11/10/2012 Corpus Christi, TX 274 Exhibitors<br />

Science Teachers Association of Texas 281-424-1230 7,000 Attendees<br />

www.statweb.org<br />

CSBA Annual Education Deanna Fernandes 11/29/2012 Moscone West 25,000 nsf<br />

Conference & <strong>Trade</strong> <strong>Show</strong> Annual Education 11/30/2012 San Francisco, CA 300 Exhibitors<br />

California School Boards Association Conference Coordinator 4,000 Attendees<br />

www.aec.csba.org 916-669-3273<br />

Georgia Educational Tech. Conference (GaETC) Connie Bond 11/7/2012 Georgia International 113,000 nsf<br />

McRae Conferences & <strong>Trade</strong> <strong>Show</strong>s, Inc. Exhibits Manager 11/9/2012 Convention Center 280 Exhibitors<br />

www.mcraemeetings.com/gaetc 866-554-2382 College Park, GA 2,800 Attendees<br />

80 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Leading November 2012 <strong>Show</strong>s Coming Up<br />

Z<br />

o<br />

m<br />

<strong>Show</strong> Name/Management/Web Address <strong>Show</strong> Manager Dates Venue/City/State Projected Size<br />

MichBio Expo & Conference Wendy Wendel 11/7/2012 Kellogg Hotel & Conference Center NSF Not Supplied<br />

MichBio Director, Marketing & Comm. 11/8/2012 East Lansing, MI Exhibitors Not Supplied<br />

www.michbio.org 734-527-9147 Attendees Not Supplied<br />

MRS Fall Meeting <strong>Show</strong> Management 11/27/2012 John B. Hynes Veterans Memorial 35,000 nsf<br />

Materials Research Society 724-779-2755 11/29/2012 Convention Center 307 Exhibitors<br />

www.mrs.org Boston, MA 6,500 Attendees<br />

Natl. Council for the Social Studies Annual Conf. David Bailor 11/16/2012 Washington State Convention Center 32,000 nsf<br />

National Council for the Social Studies Director of Meetings & Exhibits 11/18/2012 Seattle, WA 210 Exhibitors<br />

www.socialstudies.org/conference 301-850-7457 4,800 Attendees<br />

NJEA Convention Judy Laning 11/8/2012 Atlantic City Convention Center 70,000 nsf<br />

New Jersey Education Association Convention Convention Manager 11/9/2012 Atlantic City, NJ 600 Exhibitors<br />

www.njea.org 609-599-4561 40,000 Attendees<br />

NSTA Area Conference - Atlanta Richard Smith 11/1/2012 Georgia World Congress Center 30,000 nsf<br />

National Science Teachers Association Managing Director 11/3/2012 Atlanta, GA 150 Exhibitors<br />

www.nsta.org 703-243-7100 3,000 Attendees<br />

OSBA Capital Conference & <strong>Trade</strong> <strong>Show</strong> Robin Charles 11/12/2012 Greater Columbus Convention Center 74,000 nsf<br />

Ohio School Boards Association <strong>Trade</strong> <strong>Show</strong> Coordinator 11/13/2012 Columbus, OH 700 Exhibitors<br />

www.ohioschoolboards.org 614-540-4000 x282 10,000 Attendees<br />

School Equipment <strong>Show</strong> Joe Tucker 11/7/2012 Tampa Convention Center 40,000 nsf<br />

National School Supply & Equipment Association Exhibit Manager 11/9/2012 Tampa, FL 175 Exhibitors<br />

www.schoolequipmentshow.com 301-495-0240 x5 1,200 Attendees<br />

TAHPERD Annual Convention Nancy Nilson 11/28/2012 Moody Gardens 20,000 nsf<br />

Texas Association for Health, Exhibits Manager 11/30/2012 Galveston, TX 144 Exhibitors<br />

Physical Education, Recreation & Dance 512-459-1299 2,200 Attendees<br />

www.tahperd.org<br />

ELECTRICAL & ELECTRONICS<br />

Customer Engagement Technology World Lawrence Dvorchik 11/7/2012 Jacob K. Javits Convention Center 20,000 nsf<br />

featuring KioskCom Self Service Expo General Manager, KioskCom 11/8/2012 New York, NY 200 Exhibitors<br />

JD Events LLC 203-371-6322 x208 2,000 Attendees<br />

www.kioskcom.com<br />

EXHIBITION & MEETING INDUSTRY<br />

Exhibit Designers & Producers Association Anna Lawler 11/28/2012 Renaissance Esmeralda Resort & Spa NSF Not Supplied<br />

Access Annual Conference & <strong>Show</strong>case Sponsorship & Exhibit 11/30/2012 Palm Springs, CA 90 Exhibitors<br />

Red 7 Media, LLC Sales Manager 400 Attendees<br />

www.edpa.com 203-852-5681<br />

FINANCIAL, INSURANCE & LEGAL SERVICES<br />

National Workers' Compensation Fred Kurst 11/7/2012 Las Vegas Convention Center 45,000 nsf<br />

& Disability Conference ® & Expo <strong>Trade</strong> <strong>Show</strong> Sales Manager 11/8/2012 Las Vegas, NV 275 Exhibitors<br />

LRP Conferences, LLC 703-393-8304 2,500 Attendees<br />

www.wcconference.com<br />

FOOD & BEVERAGE<br />

Gourmet Food & Wine Expo Jennifer Campbell 11/15/2012 Metro Toronto Convention Centre 140,000 nsf<br />

Town Media/Sun Media <strong>Show</strong> Manager 11/18/2012 Toronto, ON 350 Exhibitors<br />

www.foodandwineexpo.ca 905-634-8003 x309 40,000 Attendees<br />

Kosherfest Bob Callahan 11/13/2012 Meadowlands Exposition Center 33,000 nsf<br />

Diversifi ed Business Communications <strong>Show</strong> Director 11/14/2012 Secaucus, NJ 350 Exhibitors<br />

www.kosherfest.com 207-842-5592 6,000 Attendees<br />

MWFPA Annual Conv. & Processing Crops Conf. Robin Fanshaw 11/27/2012 Monona Terrace Community 40,700 nsf<br />

Midwest Food Processors Association, Inc. Event Planner 11/29/2012 & Convention Center 165 Exhibitors<br />

www.mwfpa.org 608-255-9946 Madison, WI 900 Attendees<br />

National Chocolate <strong>Show</strong> & Jeneane Ally 11/16/12 Navy Pier 70,000 nsf<br />

Chicago Fine Chocolate <strong>Show</strong> Director of Operations 11/18/12 Chicago, IL 125 Exhibitors<br />

Unlimited Sales Group, Inc. 786-558-5234 3,500 Attendees<br />

www.chocolatefestival.com<br />

© 2012, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760) 630-9105.<br />

Continued on next page<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 81


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Leading November 2012 <strong>Show</strong>s Coming Up<br />

Continued from page 81<br />

Z<br />

o<br />

m<br />

<strong>Show</strong> Name/Management/Web Address <strong>Show</strong> Manager Dates Venue/City/State Projected Size<br />

FOOD & BEVERAGE<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s PROCESS EXPO Grace Cular Yee 11/3/2012 McCormick Place 200,000 nsf<br />

Food Processing Suppliers Assn. Director of Sales 11/6/2012 Chicago, IL 450 Exhibitors<br />

www.myprocessexpo.com 703-761-2600 10,000 Attendees<br />

SupplySide West Todd Berger 11/7/2012 Sands Expo & Convention Center/ 85,400 nsf<br />

Virgo Publishing, LLC <strong>Trade</strong> <strong>Show</strong> Sales Manager 11/8/2012 The Venetian | The Palazzo 560 Exhibitors<br />

www.supplysideshow.com 480-990-1101 Resort Hotel Casino 8,100 Attendees<br />

Las Vegas, NV<br />

GOVERNMENT & MILITARY<br />

Government Video Expo Denise Miller 11/28/2012 Walter E. Washington 30,000 nsf<br />

NewBay Media Expo Manager 11/29/2012 Convention Center 175 Exhibitors<br />

www.gvexpo.com 303-420-0130 Washington, DC 6,000 Attendees<br />

GTEC Val Kelly 11/6/2012 Ottawa Convention Centre 60,000 nsf<br />

UBM TechWeb Dir. of Operations & Exhibitor Services 11/7/2012 Ottawa, ON 255 Exhibitors<br />

www.gtec.ca 613-599-8880 x106 7,000 Attendees<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s<br />

TML Annual Conference & Exhibition Gray Gilson 11/14/2012 Gaylord Texan Resort 63,800 nsf<br />

Texas Municipal League Exhibits Manager 11/16/2012 & Convention Center 350 Exhibitors<br />

www.tmlconference.org 512-231-7400 Grapevine, TX 3,000 Attendees<br />

HOME FURNISHINGS, INTERIOR DESIGN & LANDSCAPING<br />

Atlanta Fall Immediate Delivery <strong>Show</strong> Jeffrey L. Portman, Sr. 11/6/2012 The Atlanta Convention Center NSF Not Supplied<br />

AMC, Inc./AmericasMart Atlanta President & CEO 11/8/2012 at AmericasMart Exhibitors Not Supplied<br />

www.americasmart.com 404-220-2200 Atlanta, GA 9,000 Attendees<br />

Furniture & Accessory Market - Long Beach, CA Larry Karel 11/7/2012 Long Beach Convention NSF Not Supplied<br />

Karel Exposition Management President 11/8/2012 & Entertainment Center Exhibitors Not Supplied<br />

www.kemexpo.com 305-792-9990 Long Beach, CA Attendees Not Supplied<br />

Green Industry <strong>Show</strong> & Conference (GISC) Nigel Bowles 11/15/2012 Northlands 25,400 nsf<br />

Landscape Alberta Nursery <strong>Trade</strong>s Association <strong>Trade</strong> <strong>Show</strong> Director 11/16/2012 Edmonton, AB 150 Exhibitors<br />

www.greenindustryshow.com 780-489-1991 2,000 Attendees<br />

INDUSTRIAL<br />

Pacific Marine Expo Bob Callahan 11/27/2012 CenturyLink Field Event Center 54,894 nsf<br />

Diversifi ed Business Communications <strong>Show</strong> Director 11/29/2012 Seattle, WA 352 Exhibitors<br />

www.pacifi cmarineexpo.com 207-842-5592 8,772 Attendees<br />

JEWELRY<br />

Intl. Jewelry Fair/General Merchandise <strong>Show</strong> Dave Harrington 11/15/2012 New Orleans Ernest N. Morial 120,000 nsf<br />

Helen Brett Enterprises, Inc. <strong>Show</strong> Manager 11/18/2012 Convention Center 500 Exhibitors<br />

www.gift2jewelry.com 630-241-9865 New Orleans, LA 37,000 Attendees<br />

Mid-South Jewelry & Accessories Fair Dave Harrington 11/1/2012 Memphis Cook Convention Center 40,000 nsf<br />

Helen Brett Enterprises, Inc. <strong>Show</strong> Manager 11/4/2012 Memphis, TN 200 Exhibitors<br />

www.gift2jewelry.com 630-241-9865 15,500 Attendees<br />

MANUFACTURING & PACKAGING<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s Automation Fair ® Karrie Newby 11/7/2012 Pennsylvania Convention Center 70,000 nsf<br />

Rockwell Automation Program Manager 11/8/2012 Philadelphia, PA 120 Exhibitors<br />

www.automationfair.com 414-382-2000 15,000 Attendees<br />

<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>’s<br />

FABTECH John Catalano 11/12/2012 Las Vegas Convention Center 430,000 nsf<br />

SME, AWS, CCAI, FMA, PMA Group Manager 11/14/2012 Las Vegas, NV 1,200 Exhibitors<br />

www.fabtechexpo.com 313-425-3000 25,000 Attendees<br />

MEDICAL & HEALTHCARE PRODUCTS<br />

AAGL Global Congress of Barbara Hodgson 11/5/2012 Caesars Palace 23,300 nsf<br />

Minimally Invasive Gynecology Marketing Director 11/9/2012 Las Vegas, NV 67 Exhibitors<br />

AAGL 714-503-6200 Attendees Not Supplied<br />

www.aagl.org<br />

AAO - APAO Annual Meeting Debra Rosencrance 11/10/2012 McCormick Place 220,000 nsf<br />

American Academy of Ophthalmology/ VP, Meeting & Exhibits 11/13/2012 Chicago, IL 500 Exhibitors<br />

Asia-Pacifi c Academy of Ophthalmology 415-447-0346 23,500 Attendees<br />

www.aao.org<br />

82 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Leading November 2012 <strong>Show</strong>s Coming Up<br />

Z<br />

o<br />

m<br />

<strong>Show</strong> Name/Management/Web Address <strong>Show</strong> Manager Dates Venue/City/State Projected Size<br />

AARC Intl. Respiratory Convention & Exhibition Kathy Blackmon 11/10/2012 New Orleans Ernest N. Morial 111,000 nsf<br />

American Association for Respiratory Care Convention & Meetings Manager 11/13/2012 Convention Center 200 Exhibitors<br />

www.aarc.org 972-243-2272 x652 New Orleans, LA 6,000 Attendees<br />

Abilities Expo San Jose David Korse 11/16/2012 San Jose Convention Center 30,000 nsf<br />

5Net4 Productions President & CEO 11/18/2012 San Jose, CA 175 Exhibitors<br />

www.abilitiesexpo.com 310-450-8831 x130 3,000 Attendees<br />

ACAAI Annual Scientific Meeting Gina Seegers 11/10/2012 Anaheim Convention Center 34,500 nsf<br />

American College of Allergy, Asthma & Immunology Director of Meetings & Conventions 11/12/2012 Anaheim, CA 110 Exhibitors<br />

www.acaai.org 847-427-1200 2,500 Attendees<br />

ACR/ARHP Annual Meeting Stacey Chandler 11/11/2012 Walter E. Washington 60,000 nsf<br />

American College of Rheumatology Director, Expositions 11/13/2012 Convention Center 180 Exhibitors<br />

www.acrannualmeeting.org 404-633-3777 x336 Washington, DC 13,000 Attendees<br />

American Heart Association Scientific Sessions Laura Gossett 11/4/2012 Los Angeles Convention Center 185,000 nsf<br />

American Heart Association Senior Manager, Exhibits 11/6/2012 Los Angeles, CA 350 Exhibitors<br />

www.americanheart.org 214-706-1847 27,000 Attendees<br />

American Society of Human Carrie Morin 11/7/2012 Moscone Center 22,000 nsf<br />

Genetics Annual Meeting Exhibits Manager 11/9/2012 San Francisco, CA 200 Exhibitors<br />

American Society of Human Genetics 301-634-7311 7,000 Attendees<br />

www.ashg.org<br />

AMSUS Annual Meeting Jeanette Nalman, CMP 11/12/2012 Phoenix Convention Center 30,000 nsf<br />

AMSUS - The Society of Federal Health Agencies Meeting Coordinator 11/14/2012 Phoenix, AZ 400 Exhibitors<br />

www.amsus.org 301-897-8800 4,000 Attendees<br />

ASHA Convention Ellen Shortill 11/15/2012 Georgia World Congress Center 45,000 nsf<br />

American Speech-Language-Hearing Association Director, Conventions & Meetings 11/17/2012 Atlanta, GA 350 Exhibitors<br />

www.asha.org/asha2012 301-296-5700 12,000 Attendees<br />

CAHF Annual Convention & Expo Sherry Hall 11/12/2012 Palm Springs Convention Center 46,273 nsf<br />

California Association of Health Facilities Meeting Coord./ Exposition Manager 11/13/2012 Palm Springs, CA 230 Exhibitors<br />

www.cahfconvention.com 916-441-6400 x204 985 Attendees<br />

HealthAchieve Isabella Wai 11/5/2012 Metro Toronto Convention Centre 35,000 nsf<br />

Ontario Hospital Association Director of Convention Exhibits 11/7/2012 Toronto, ON 260 Exhibitors<br />

www.healthachieve.com 416-205-1354 6,500 Attendees<br />

Kidney Week Cele Fogarty 11/1/2012 San Diego Convention Center 52,600 nsf<br />

SmithBucklin Corporation Convention Director 11/3/2012 San Diego, CA 163 Exhibitors<br />

www.asn-online.org 202-367-1146 12,772 Attendees<br />

The Liver Meeting ® Denise Seise 11/10/2012 John B. Hynes Veterans Memorial 25,000 nsf<br />

American Association for the Study of Liver Diseases Dir., Exhibits & Professional Services 11/12/2012 Convention Center 65 Exhibitors<br />

www.aasld.org 703-299-9766 Boston, MA 10,000 Attendees<br />

Pri-Med East Stephen Varraso 11/15/2012 Boston Convention 20,000 nsf<br />

DBC Pri-Med (a division of Diversifi ed VP, Operations 11/18/2012 & Exhibition Center 100 Exhibitors<br />

Business Communications) 617-406-4200 Boston, MA 4,700 Attendees<br />

www.pri-med.com<br />

RSNA Scientific Assembly Steve Drew 11/25/2012 McCormick Place 450,000 nsf<br />

& Annual Meeting Assistant <strong>Executive</strong> Director, 11/28/2012 Chicago, IL 660 Exhibitors<br />

Radiological Society of North America Scientifi c Assembly 59,000 Attendees<br />

www.rsna.org 630-571-7879<br />

PLANT ENGINEERING & OPERATIONS<br />

Southwest Facilities Expo Lisa Nagle 11/7/2012 Phoenix Convention Center NSF Not Supplied<br />

Cygnus Business Media <strong>Show</strong> Manager 11/8/2012 Phoenix, AZ Exhibitors Not Supplied<br />

www.facilitiesexpo.com 800-827-8009 x4402 Attendees Not Supplied<br />

POLICE, FIRE, SECURITY & EMERGENCY SERVICES<br />

Industrial Fire, Safety & Security Jason Smith 11/14/2012 New Orleans Ernest N. Morial 21,000 nsf<br />

Conference & Exhibition Sales Manager 11/15/2012 Convention Center 185 Exhibitors<br />

The <strong>Trade</strong>Fair Group 713-343-1886 New Orleans, LA 1,600 Attendees<br />

www.ifssevent.com<br />

© 2012, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760) 630-9105.<br />

Continued on next page<br />

www.<strong>Trade</strong><strong>Show</strong><strong>Executive</strong>.com | September 2012 83


<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />

Leading November 2012 <strong>Show</strong>s Coming Up<br />

Continued from page 83<br />

Z<br />

o<br />

m<br />

<strong>Show</strong> Name/Management/Web Address <strong>Show</strong> Manager Dates Venue/City/State Projected Size<br />

REAL ESTATE, BUSINESS OPPORTUNITIES & LAND DEVELOPMENT<br />

The Franchise & Business Leslie Lawrence 11/17/2012 Birmingham-Jefferson NSF Not Supplied<br />

Opportunities Expo - Birmingham <strong>Show</strong> Manager 11/18/2012 Convention Complex Exhibitors Not Supplied<br />

National Event Management 905-477-2677 x237 Birmingham, AL Attendees Not Supplied<br />

www.franchiseshowinfo.com<br />

The Franchise & Business Leslie Lawrence 11/10/2012 Renaissance Schaumburg Hotel NSF Not Supplied<br />

Opportunities Expo - Chicago <strong>Show</strong> Manager 11/11/2012 & Convention Center Exhibitors Not Supplied<br />

National Event Management 905-477-2677 x237 Schaumburg, IL Attendees Not Supplied<br />

www.franchiseshowinfo.com<br />

REALTORS ® Conference & Expo Paula Fauth, CEM 11/9/2012 Orange County Convention Center 110,000 nsf<br />

Hall-Erickson, Inc. <strong>Show</strong> Director 11/12/2012 Orlando, FL 400 Exhibitors<br />

www.realtor.org/conference 630-434-7779 20,000 Attendees<br />

RELIGION<br />

AAR Annual Meeting Robert Puckett 11/17/2012 McCormick Place 20,000 nsf<br />

American Academy of Religion Director of Meetings 11/20/2012 Chicago, IL 125 Exhibitors<br />

www.aarweb.org 404-727-3049 5,000 Attendees<br />

SPORTING GOODS & RECREATION<br />

Athletic Business Conference & Expo Sue Searls 11/29/2012 New Orleans Ernest N. Morial 70,000 nsf<br />

Athletic Business Media Inc. <strong>Trade</strong> <strong>Show</strong> Director 11/30/2012 Convention Center 330 Exhibitors<br />

www.athleticbusinessconference.com 608-249-0186 New Orleans, LA 3,300 Attendees<br />

DEMA <strong>Show</strong> Jenny Kamalian 11/14/2012 Sands Expo & Convention Center 127,000 nsf<br />

The Diving Equipment & Marketing Association <strong>Show</strong> Director 11/17/2012 Las Vegas, NV 600 Exhibitors<br />

www.demashow.com 703-706-8227 9,000 Attendees<br />

Annual National RV <strong>Trade</strong> <strong>Show</strong> Mike Hutya 11/27/2012 Kentucky Exposition Center 740,000 nsf<br />

Recreation Vehicle Industry Association VP of Meetings & <strong>Show</strong>s 11/29/2012 Louisville, KY 315 Exhibitors<br />

www.rvia.org 703-620-6003 10,000 Attendees<br />

Outdoor Hospitality Conference & Expo Jennifer Schwartz 11/29/2012 Rio All-Suite Hotel & Casino 33,800 nsf<br />

National Association of RV Parks & Campgrounds Senior Director of Marketing, 11/30/2012 Las Vegas, NV 200 Exhibitors<br />

www.arvc.org Communications & Partnerships 1,200 Attendees<br />

303-681-0401 x114<br />

TRAVEL, HOTELS & RESTAURANTS<br />

HOST, BC’s Lodging + Food + Drink Expo George Acs 11/5/2012 Vancouver Convention Centre 27,500 nsf<br />

<strong>Executive</strong> Event Production Inc. Partner 11/6/2012 Vancouver, BC 200 Exhibitors<br />

www.hostexpobc.ca 604-689-8651 5,000 Attendees<br />

International Hotel, Motel & Restaurant <strong>Show</strong> Lynn White 11/11/2012 Jacob K. Javits Convention Center 146,000 nsf<br />

GLM <strong>Show</strong> Manager 11/13/2012 New York, NY 700 Exhibitors<br />

www.ihmrs.com 914-421-3249 25,000 Attendees<br />

Luxury Travel Expo Alicia Evanko 11/28/2012 The Venetian | The Palazzo Resort 70,000 nsf<br />

Questex Media Group LLC <strong>Show</strong> Director 11/29/2012 Hotel Casino 500 Exhibitors<br />

www.ltxinternational.com 212-895-8266 Las Vegas, NV 3,000 Attendees<br />

WASTE MANAGEMENT<br />

Canadian Waste & Recycling Expo Arnie Gess 11/14/2012 International Centre Toronto 50,000 nsf<br />

Messe Frankfurt (Canada) Consultant 11/15/2012 Toronto, ON 225 Exhibitors<br />

www.cwre.ca 403-589-4832 2,500 Attendees<br />

WATER, ENERGY & POWER<br />

CLEAN GULF Conference & Exhibition Jason Smith 11/13/2012 New Orleans Ernest N. Morial 33,400 nsf<br />

The <strong>Trade</strong>Fair Group Sales Manager 11/15/2012 Convention Center 286 Exhibitors<br />

www.cleangulf.org 713-343-1886 New Orleans, LA 2,900 Attendees<br />

Irrigation <strong>Show</strong> & Education Conference Sandy Fridy 11/4/2012 Orange County Convention Center 70,000 nsf<br />

Irrigation Association ® <strong>Trade</strong>show & Meetings Manager 11/5/2012 Orlando, FL 300 Exhibitors<br />

www.irrigationshow.org 703-536-7080 5,000 Attendees<br />

Total Energy USA Vinnie Polito 11/27/2012 George R. Brown Convention Center NSF Not Supplied<br />

Total Energy USA President 11/29/2012 Houston, TX Exhibitors Not Supplied<br />

totalenergyusa.com 619-298-1445 Attendees Not Supplied<br />

84 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


Dedicated<br />

to the advancement of the exhibition,<br />

meetings and special events industry.<br />

Since 1970, ESCA has provided a unifi ed<br />

voice for service contractors and their<br />

partners in the exhibition industry.<br />

Through education, information exchange<br />

and the level of professionalism<br />

shared by members and their customers,<br />

ESCA promotes cooperation<br />

among all areas of the industry.<br />

With more than 185 members throughout<br />

the United States, Puerto Rico,<br />

Canada and Mexico, ESCA maintains<br />

alliances with ASAE, CEIR, CIC,<br />

DMAI, EDPA, IAEE, IAVM, ICEEM<br />

and SISO to promote the<br />

exhibition industry and our<br />

member benefits.<br />

5068 West Plano Parkway, Suite 300 Plano, TX 75093<br />

972.447.8210 www.esca.org


PEOPLE<br />

Bob O'Loughlin<br />

Passes Away<br />

Bob O’Loughlin, the name and<br />

face of consumer shows in Portland<br />

and Tacoma, WA, passed<br />

away of natural causes at his<br />

home on August 17. He was 80.<br />

The retired leader of O’Loughlin<br />

<strong>Trade</strong> <strong>Show</strong>s introduced millions<br />

of showgoers to the possibilities of outdoor adventures with<br />

shows geared to boating, fi shing, hunting, camping and home and<br />

garden. The fourth-generation family-owned business is known<br />

today for the Portland Home & Garden <strong>Show</strong>, Portland Boat<br />

<strong>Show</strong> and Pacific Northwest Sportsmen’s <strong>Show</strong>, all of which<br />

have been staged for more than 35 years. Bill O’Loughlin, Bob’s<br />

son and current company president, said that his father’s passion<br />

was infectious — although his attention to even the smallest detail<br />

sometimes drove family members crazy. “In the end, you knew<br />

there was method to the madness,” he said. Reach Bill at (503)<br />

246-8291 or info@otshows.com<br />

After serving as vice<br />

president of operations for<br />

nearly five years, MICHELLE<br />

MONTEFERRANTE has<br />

left the World Market Center<br />

(WMC) Las Vegas and relocated<br />

to Southern California<br />

with her husband. Monteferrante<br />

handled operations for<br />

WMC’s Summer and Winter<br />

Las Vegas Markets. International<br />

Market Centers (IMC),<br />

parent company of WMC<br />

and 14 market center properties<br />

in High Point, NC, said<br />

the company is restructuring<br />

operating positions around<br />

servicing both High Point<br />

and Las Vegas, and Monteferrante’s<br />

position will not<br />

be filled. PEDRO ZAPATA,<br />

who joined IMC in April<br />

as chief operating officer,<br />

will lead IMC operations on<br />

both coasts. Reach Michelle<br />

at (702) 491-7782 or michellemonteferrante@gmail.com;<br />

Pedro at (702) 599-8172 or<br />

pzapata@imcenters.<br />

Index to Advertisers<br />

Atlantic City Convention<br />

& Visitors Authority<br />

www.accva.com . . . . . . . . . . . . . . . . . . . . . . . . . . p. 45<br />

Attendee Acquisition Roundtable<br />

www.largeshowroundtable.com/AAR . . . . . . . p. 79<br />

Baton Rouge River Center<br />

www.brrivercenter.com . . . . . . . . . p.53-A, Gatefold<br />

Boston Convention Marketing Center<br />

www.advantageboston.com . . . . . . . . . . . . . . . . p. 3<br />

Choose Chicago<br />

www.choosechicago.com . . . . . . . . . . . . . . . . . . p. 7<br />

CompuSystems, Inc.<br />

www.compusystems.com . . . . . . . . . . . . . . p. 36-41<br />

Cox Convention Center<br />

www.coxconventioncenter.com. . . . . . . . . . p. 53-B,<br />

Gatefold<br />

Direct Energy Centre<br />

www.directenergycentre.com . . . . . . . . . . . p. 53-A,<br />

Gatefold<br />

Exhibition Services &<br />

Contractors Association (ESCA)<br />

www.esca.org. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85<br />

Exhibitor Insurance<br />

www.exhibitorinsurance.com . . . . . . . . . . . . . . . p. 69<br />

Global Spectrum<br />

www.global-spectrum.com . . . . . . . . . . . . . p. 23-27<br />

Hampton Roads Convention Center<br />

www.thehrcc.com . . . . . . . . . . . . . p. 53-A, Gatefold<br />

Hargrove, Inc.<br />

www.hargroveinc.com . . . . . . . . . . . . . . . . . Cover 3<br />

International Association of<br />

Exhibitions and Events (IAEE)<br />

www.iaee.com . . . . . . . . . . . . . . . . . . . . . . . . . . . p. 13<br />

Indiana Convention Center<br />

& Lucas Oil Stadium<br />

www.icclos.com . . . . . . . . . . . . . . . . . . . . . . . . . . p. 51<br />

Knoxville Convention Center<br />

www.kccsmg.com . . . . . . . . . . . . .p. 53-B, Gatefold<br />

Greater Miami Convention & Visitors Bureau<br />

www.miamiandbeaches.com . . . . . . . . . . . . . . . p. 55<br />

Map Your <strong>Show</strong><br />

www.mapyourshow.com . . . . . . . . . . . . . . . . Cover 2<br />

McCormick Place<br />

www.mccormickplace.com . . . . . . . . . . . . . p. 53-B,<br />

Gatefold<br />

Nexxt <strong>Show</strong><br />

www.nexxtshow.com . . . . . . . . . . . . . . . . . . . Cover 4<br />

Orange County Convention Center<br />

www.occc.net . . . . . . . . . . . . . . . . . . . . . . . . . . . . p. 57<br />

Pasadena Convention Center<br />

www.pasadenacenter.com . . . . . . . . . . . . . . . . . p. 59<br />

pc/nametag, Inc.<br />

www.pcnametag.com . . . . . . . . . . . . . . . . . . . . . p. 22<br />

Providence Warwick<br />

Convention & Visitors Bureau<br />

www.goprovidence.com . . . . . . . . . . . . . . . . . . . p. 61<br />

Rhode Island Convention<br />

& Entertainment Complex<br />

www.riconvention.com . . . . . . . . .p. 53-B, Gatefold<br />

Rosemont Convention & Visitors Bureau<br />

www.rosemont.com . . . . . . . . . . . . . . . . . . . . . . . p. 63<br />

Seattle's Convention & Visitors Bureau<br />

www.visitseattle.org . . . . . . . . . . . . . Insert between<br />

p. 11 & 12<br />

SINGEX<br />

www.singaporeexpo.com.sg . . . . . . . . . . . . . . . p. 19<br />

SMG<br />

www.smgworld.com . . . . . . . . . . . . . p. 53, Gatefold<br />

TSE Gold 100 Awards & Summit<br />

www.tradeshowexecutive.com . . . . . . . . . . p. 20-21<br />

Travel Alberta<br />

www.travelalberta.com . . . . . . . . . . . . . . . . . . . p. 67<br />

Ungerboeck Systems International, Inc.<br />

www.ungerboeck.com . . . . . . . . . . . . . . . . . p.28-35<br />

United Service Companies<br />

www.unitedhq.com . . . . . . . . . . . . . . . . . . . . . . . .p.77<br />

Virginia Beach Meetings & Conventions<br />

www.visitvirginiabeach.com . . . . . . . . . . . . . . . . p.65<br />

Wilmington Convention Center<br />

www.businessmadecasual.com . . . . . . . . . .p.53-A,<br />

Gatefold<br />

86 September 2012 | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>


When You<br />

Want Peace<br />

of Mind, Think<br />

Hargrove.<br />

A trade show that runs smoothly from<br />

beginning to end is no easy feat. Hargrove has<br />

the experience and expertise as a general<br />

services contractor to make it happen.<br />

We handle your long to-do list with a<br />

highly detailed preplanning experience.<br />

Your dedicated team includes design<br />

professionals ready to bring fresh ideas to<br />

your show’s look and exhibitor care experts<br />

<br />

technology, sustainability, and freight solutions<br />

deliver real value to your bottom line – while<br />

providing peace of mind.<br />

Client<br />

Experience<br />

Idea<br />

Lab<br />

Exhibitor<br />

Care<br />

Client<br />

Connection<br />

Green<br />

Focus<br />

Sponsor<br />

Source<br />

Ship<br />

Trak<br />

Have a cup of coffee on Hargrove.<br />

Visit hargroveinc.com to learn more about how Hargrove delivers<br />

peace of mind. While on our site, answer a few questions, and we’ll<br />

send you a complimentary cup of coffee.


It's not about being the biggest, but the very best.<br />

It's not about having the most customers, but the most customer focus.<br />

It's not about being the first to offer new products, but the first with genuine game changers.<br />

Follow the NEW leader . . . and never look back.<br />

Call us at 877.836.3131 or visit Nexxt<strong>Show</strong>.com

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!