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2012 Gold Rush - Trade Show Executive

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<strong>2012</strong> <strong>Gold</strong> <strong>Rush</strong><br />

TRADE SHOW EXECUTIVE'S GOLD 100 AWARDS & SUMMIT RECAP<br />

Chris Brown (right) of the National Association<br />

of Broadcasters accepts the "Marketing<br />

Genius Award" from (L-R) Gregory O’Dell<br />

of Events DC and TSE’s Darlene Gudea.<br />

In one of the most competitive categories, the "Best Use of<br />

Technology" award went to UBM Enterprise 2.0. (L-R) Steve<br />

Anderson and Christie Greenleaf of Freeman, Martin Dye<br />

of UBM Canon and Hil Anderson of TSE.<br />

John Gallagher (center) accepted the "The Leading Brand Worldwide" Grand Award for Messe Frankfurt and<br />

its techtextil portfolio. Joining John were (L-R) Hil Anderson of TSE, Tammi Runzler of Visit Orlando, TSE’s<br />

Kathleen Maloney and Kathleen Canning-Glassman of the Orange County Convention Center.<br />

Continued from page 42<br />

and devices. CES topped 1.6 million net<br />

square feet, which is particularly impressive<br />

since consumer electronics are<br />

getting smaller every day.<br />

Fastest-Growing <strong>Gold</strong> 100 <strong>Show</strong>:<br />

PROCESS Expo<br />

Process Expo really hit its stride in 2011.<br />

The mega show spanned 231,350 net<br />

square feet last year, which was more<br />

than double the previous show . . . and<br />

that was after they parted ways with<br />

their previous co-location partner!<br />

Top <strong>Show</strong> Brand in<br />

Number of <strong>Show</strong>s Worldwide:<br />

techtextil<br />

Messe Frankfurt has woven an impressive<br />

global network of eight trade shows<br />

under the techtextil brand. Three of<br />

them are held in China and others run<br />

in Germany, India, Mexico, Russia and<br />

the United States.<br />

<strong>Show</strong> That Generated the<br />

Highest Economic Impact:<br />

International CES<br />

The crowds and overall buzz generated by<br />

the International Consumer Electronics <strong>Show</strong><br />

are the envy of every trade show manager<br />

and city in the world. Nearly 150,000<br />

buyers and sellers jammed The Strip in<br />

2011 and anteed up a $158 million economic<br />

impact [non-gaming revenue]<br />

into the Las Vegas economy.<br />

Darrell Baker and Brien Zamperetti of Choose<br />

Chicago presented "The Fastest-Growing <strong>Show</strong>"<br />

Grand Award to David Seckman (right) of the Food<br />

Processing Suppliers Association for the tremendous<br />

growth of Process Expo.<br />

Charles Baisely (center) of Nielsen Expositions Military<br />

Group stepped in to accept "The Greenest <strong>Show</strong>"<br />

Grand Award on behalf of Nielsen's Outdoor Retailer<br />

Winter Market. TSE’s Darlene Gudea (left) and<br />

Diane Bjorklund did the honors.<br />

Marian Bossard (center) accepted "The Best Use<br />

of Social Media" Grand Award for the American<br />

International Toy Fair. Philadelphia’s Russell Kice<br />

(left) and Kevin Richards presented the award<br />

for the Toy Fair’s “Play Happens” game.<br />

44 November <strong>2012</strong> | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>

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