2012 Gold Rush - Trade Show Executive
2012 Gold Rush - Trade Show Executive
2012 Gold Rush - Trade Show Executive
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Table of Contents<br />
NOVEMBER <strong>2012</strong> // VOLUME 13 NUMBER 11<br />
<br />
COVER STORY<br />
34<br />
Power<br />
Lunch<br />
with David Ingemie<br />
© <strong>2012</strong>, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Magazine, Oceanside, CA (760)<br />
– A SPECIAL REPORT BY –<br />
<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong><br />
Going<br />
g<br />
MOBILE<br />
N<br />
Special<br />
Insert<br />
Registration Trends<br />
The days of paper name badges<br />
featuring first name and hometown<br />
SHAKE HANDS<br />
WITH THE<br />
FUTURE<br />
OF<br />
REGISTRATION<br />
BY DANICA TORMOHLEN, contributing editor<br />
are numbered.<br />
Registration and<br />
lead-retrieval has<br />
taken a major evolutionary<br />
step forward<br />
and is on track to<br />
becoming technology<br />
based on smart<br />
phones and easily<br />
updated databases.<br />
PAGE 33 <br />
Features<br />
40<br />
A Recap of<br />
<strong>Trade</strong> <strong>Show</strong><br />
<strong>Executive</strong>s’s <strong>Gold</strong> 100<br />
Awards & Summit<br />
TSE’s annual <strong>Gold</strong> 100 Awards & Summit<br />
was held with considerable pomp and<br />
circumstance at the Ritz-Carlton in Washington,<br />
DC. Find out the winners of TSE’s 14<br />
Grand Awards and what new ideas emerged.<br />
52<br />
TSE Puzzle<br />
Fern Exposition & Event<br />
Services and TSE invite you to sharpen your<br />
word-search abilities and your knowledge<br />
David Ingemie, long time president<br />
of SnowSports Industries<br />
America, has won an avalanche<br />
of kudos for developing the<br />
SIA Snow <strong>Show</strong> into the leader<br />
in winter sports exhibitions.<br />
David sat down with TSE’s Bob<br />
Dallmeyer to talk about keeping<br />
the show as fresh and inviting<br />
as new-fallen powder.<br />
of the trade show industry. Complete the<br />
puzzle for a chance to win a Jawbone<br />
Jambox at Expo! Expo!<br />
54<br />
A Look at Tier IV<br />
Convention Centers<br />
Mega-shows held in sprawling big city<br />
convention centers may be the pinnacle<br />
of the exhibition industry, but smaller events<br />
in pocket-sized exhibit halls are also an<br />
integral feature. TSE takes a closer look<br />
at the 173 North American centers that<br />
offer modest exhibit space and major<br />
value to show managers.<br />
Copyright © <strong>2012</strong> by <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> (ISSN Number 2151-7568)<br />
November <strong>2012</strong> Issue, Volume 13, Number 11. <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> is published monthly by<br />
<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Inc., 1945 Avenida del Oro, Suite 122, Oceanside, CA 92056-5828.<br />
®<strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> is a registered trademark of <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> Inc. All rights reserved.<br />
Contents may not be reproduced, stored in a retrieval system or transmitted in any form or by any<br />
means without the written permission of the publisher.<br />
POSTMASTER: Send changes of address to Richard Magaña, Circulation Manager, <strong>Trade</strong><br />
<strong>Show</strong> <strong>Executive</strong> magazine, P.O. Box 16435, North Hollywood, CA 91615. Periodicals postage paid<br />
at Oceanside, CA and additional mailing offi ces. Copying done for other than personal or internal<br />
reference without the express permission of <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> is prohibited. Address requests<br />
for special permission to the Publisher. Reprints and back issues available upon request. Printed<br />
in the United States. Bulk Business Mail paid at Oceanside, CA.<br />
CHANGE OF ADDRESS / NEW SUBSCRIPTIONS: Send to Richard Magaña,<br />
Circulation Manager, <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong> magazine, P.O. Box 16435, North Hollywood, CA<br />
91615. Phone: 818-286-3152 • Toll-Free Fax: 877-483-8912. Please visit us at tsx.magserv.com<br />
and complete the online form for a free subscription.<br />
SUBSCRIPTION RATES: Subscriptions are free to qualifi ed show management executives<br />
who fi t the criteria and sign a qualifi cation card annually. All others may purchase an annual<br />
subscription for $119 ($129 in Canada and Mexico; $149 overseas). Single copies: $14.95 per<br />
issue, plus $5 for shipping and handling; TSE’s directory of Who’s Who Among Independent<br />
<strong>Show</strong> Organizers is $159; TSE’s directory of the World’s Top Convention Centers is $159;<br />
TSE’s directory of the <strong>Gold</strong> 100 <strong>Trade</strong> <strong>Show</strong>s is $179.<br />
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4 November <strong>2012</strong> | <strong>Trade</strong> <strong>Show</strong> <strong>Executive</strong>