2012 Gold Rush - Trade Show Executive

INTERNATIONAL
Continued from page 14
executives from the U.S. and Europe,
but also leading Chinese retailers and
association leaders.
Reach Phyllis Tsang, show manager,
Messe Frankfurt (HK), at +852 2238 9901
or music@hongkong.messefrankfurt.com
SINGAPORE
SINGAPORE
Attendance at
Singapore’s
OS+H Asia Jumps
Singapore – Messe Dusseldorf Asia
reported the largest crowd at the
Occupational Safety & Health Exhibition
for Asia (OS+H Asia) since the biennial
show opened in Singapore in 1998.
Trade visitors at the September 12-14
show at Suntec totaled 5,918, a 15%
increase over the 2010 event, and
the exhibitor count grew to 163.
“OS+H Asia is the only event of its
kind in the region,” said Gernot Ringling,
managing director of Messe Dusseldorf
Asia. “We will continue to work with the
industry to raise the bar for OS+H Asia
and enhance its position as a mustattend
event in Asia.”
Ringling said post-show surveys
revealed that four out of five exhibitors
planned to return to the show in 2014.
The show was also used as a launching
pad for the co-located inaugural Medical
Manufacturing Asia, which included 150
exhibitors and 4,449 attendees. The
two shows were held alongside the
9th Medical Fair Asia.
OS+H Asia reached out to a different
audience demographic than the two
medical device shows. Asia’s booming
construction and manufacturing sectors
have increased interest in work place
safety and health. Messe Dusseldorf
targeted buyers in heavy industries including
petrochemicals and oil refining,
shipbuilding and maritime, electronics
and hospitality.
Reach Gernot Ringling at (65) 6332
9620 or gringling@mda.com.sg
Architects Converge
on Landmark Marina
Bay Sands
Singapore – It’s hard to miss the Marina
Bay Sands in Singapore, and its unique
design was certainly appreciated by the
more than 1,800 architects and designers
who attended the October 3-5 World
Architecture Festival (WAF) at the hotel.
Marina Bay Sands
The fifth edition of the WAF was highlighted
by presentations by the world’s
leading architects, including keynote
speaker Moshe Safdie, who designed
Marina Bay Sands.
“There was a real sense of energy and
activity here,” said WAF Director Paul
Finch. “And with more architects, designers
and press attending the festival than
ever before, it was a very lively three days.”
One of the highlights was the presentation
of the WAF World Building of the
Year. It didn’t go to Marina Bay Sands,
but rather to its neighbor, the Cooled
Conservatory at Singapore’s Gardens
by the Bay.
Reach Jessica McFarlane, festival producer,
at +44 (0) 20 7728 3996 or jessica.
mcfarlane@i2ieventsgroup.com
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CONTACT:
Darlene Gudea, PUBLISHER & EDITOR
(760) 630-9111
dgudea@tradeshowexecutive.com
Hil Anderson, SENIOR EDITOR
(760) 630-9107
handerson@tradeshowexecutive.com
16 November 2012 | Trade Show Executive