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24 South Africa Awards Sisal project wins award Vic Matraiotti A joint project between DCSA and DCAG has won a prestigious worldwide award in the product category at the annual Environmental Leadership Awards in the USA. The sisal project - the idea of using natural fibres from South Africa in automobile components by replacing man-made fibres - was first raised in a Southern Africa Initiative (SAFRI) discussion between DCAG’s chairman, Jürgen Schrempp, and DCSA’s chief executive, Christoph Köpke, in 1997. The natural fibre project was joint winner out of a total of 108 projects in three categories. The project team comprised production research members Thomas P. Schloesser and Dr Ralph Greiner from Germany, Boyse Pillay of the Council for Scientific and Industrial Research (CSIR), and Vic Matraiotti, the Export and Procurement Purchasing Manager for Trim and Electrical components at DCSA. The team was flown to Chrysler headquarters in Auburn Hills, Michigan, for the award ceremony on November 26 where they received the coveted trophy. Ten teams of finalists in each of the three categories, namely process, product and environmental, attended the gala function. The DCAG/DCSA team faced stiff competition from seven US projects, one wholly German endeavour and another combined project of Brazil, Argentina, Mexico, Chile and USA. The right-hand drive Mercedes Benz C-Class, manufactured in East London for export markets, is using a sisal-reinforced rear parcel shelf
Awards <strong>Daimler</strong>Chrysler Natural Fibre Project in South Africa. Sisal is used in the C-Class interiors. developed by this team which is made entirely in SA from local, environmentally compatible, materials. A mixture of sisal and cotton fibres - make up more than 70% of this component. The project team was responsible for the technology transfer from Germany to SA. The supply chain included the selection of fibres all the way to the establishment of production facilities and processes capable of producing the high-quality standards required by <strong>Daimler</strong>Chrysler. Along with the SA Ministry of Agriculture and the CSIR, the project was able to facilitate the privatisation of three underperforming sisal farms under state control, and save much needed jobs by increasing the domestic consumption of sisal. According to Matraiotti the first step in establishing sisal production and processing in SA has been completed. Phase 2 of the project is about to commence with additional components on the C-Class and numerous non-automotive applications. The resulting expansion of the market for domestic sisal in SA will also strengthen the newly-created agricultural industrial sector. The project has achieved its goal of enabling the SA industry to participate to an even greater extent in the vehicle manufacturing process. As a result, it has been possible to create additional jobs along the supply chain and attract substantial investment. Moreover, by transferring valuable expertise in the processing of sisal, SA has positioned itself to mass-produce high quality, environmentally compatible products for a large market. 25
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