TDP Experience Perth - Tourism Western Australia

Strengths and Unique Selling Points:
The Swan Valley is recognised as WA’s oldest wine producing region and is one
of the most popular day trip destinations in Western Australia. Located within
25 minutes drive from Perth, the region offers a range of good quality products
and experiences, including wineries, breweries, golf courses and art galleries.
Underpinning the tourism product in the region is the rural landscape which is
characterised predominantly by areas under vine for both wine and table grape
growing. The equine industry is developing strongly in this region and this,
together with the horticultural activities, add to the picturesque setting which is a
key driver of visitation to the region. The Swan Valley is well connected with walk,
cycle, road and river access.
Local towns of note within the Swan Valley include Guildford and Midland.
Guildford offers enormous heritage value with walking trails and a heritage
precinct, which includes a jail and courthouse. Midland also has its own story and
heritage and is known for its railway workshops and heritage buildings. Midland
is a bustling regional centre, predominantly servicing the area east of Perth with a
growing population and industrial/commercial base.
One of the most popular attractions within the area is the Mundaring Weir.
The Weir is an attraction which has received international recognition for its
architecture and is a popular daytrip destination. The Weir supplies water to the
Goldfields and agricultural areas and is also the start of the Golden Pipeline
Heritage Trail, which takes motorists from Perth to Kalgoorlie following the path
of the pipeline. The Perth Hills National Park Centre is also a major educational
tourism attraction located near Mundaring Weir. This centre is operated by
Department of Environment and Conservation and incorporates education
programs, a popular camping ground, a visitor centre and a retail shop.
Local towns of note within the Perth Hills (including Armadale, Kalamunda and
Mundaring) are known for their history, crafts, markets, railway heritage and
nature based offering (inclusive of the popular Araluen Botanic Gardens).
Also included in the region is the Chittering Valley, an area north east of Perth
popular for its fresh produce, wineries and drive routes.
The Perth Hills area is known for its national and regional parks containing
waterfalls, water catchments, flora and fauna as well as its nature trails such as
the Bibbulmun Track, Kep Track and Munda Biddi Trail. Over half of the
Perth Hills area is in the State reserve system, including John Forrest National Park,
one of Australia’s oldest conservation areas and Western Australia’s first National
Park. Lookouts and trails are found throughout the region, and camping facilities,
shelters, and day use picnic areas are also offered.
Experience Perth
Tourism Western Australia | Tourism Development Priorities
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