TDP Experience Perth - Tourism Western Australia
TDP Experience Perth - Tourism Western Australia TDP Experience Perth - Tourism Western Australia
In determining the priorities for tourism product and infrastructure development in Experience Perth, analysis has been conducted at a sub regional level. This analysis includes a look at each region’s strengths, unique selling points as well as providing an analysis of the current status of, and potential gaps in access, accommodation, attractions, activities and amenities. As part of this analysis, destinations and regions have been assessed as to their position in the Tourism Area Lifecycle, a theoretical product lifecycle concept developed by Richard Butler.* A summary of this Tourism Area Lifecycle analysis can be found in the following diagram, while a full analysis of each region can be found in the following sections of this TDP document. *The Tourism Area Lifecycle is a theoretical product lifecycle concept developed to help track the development of destinations. According to this model, destinations move through different stages in development, starting off with exploration and then moving through stages of involvement, development, consolidation and stagnation before going through different degrees of decline or rejuvenation. Further detail on the characteristics of each stage can be found in Appendix B. In this TDP document, destinations have been evaluated in the context of the Western Australian tourism market with input from local, regional and state-wide stakeholders. 8 Experience Perth Tourism Western Australia | Tourism Development Priorities
Perth Sub-Region Includes the Cities of Bayswater, Belmont, Canning, Melville, Nedlands, Perth, South Perth, Subiaco, the Shire of Peppermint Grove and the Towns of Victoria Park and Vincent Population: Approximately 440,300 4 Annual Average Holiday/Leisure Visitors 2001-2008: 3 GUILDFORD CITY OF BAYSWATER 773,600 overnight visitors 5,218,400 nights Average length of stay = 6.7 nights TOWN OF VINCENT CITY OF NEDLANDS CITY OF SUBIACO Kings Park PERTH CITY OF PERTH CITY OF BELMONT TOWN OF VICTORIA PARK SHIRE OF PEPPERMINT GROVE SWAN RIVER CITY OF SOUTH PERTH CITY OF CANNING CITY OF MELVILLE 0 1 2 3 Perth Km Experience Perth Tourism Western Australia | Tourism Development Priorities 9
- Page 1 and 2: Date of Publication: MARCH 2010 EXP
- Page 3 and 4: TABLE OF CONTENTS Tourism in Wester
- Page 5 and 6: Government’s role in Destination
- Page 7 and 8: Experience Perth The Experience Per
- Page 9: In terms of current overnight visit
- Page 13 and 14: Current Performance: For some, Pert
- Page 15 and 16: Accommodation The Perth region is c
- Page 17 and 18: Amenities While blessed with signif
- Page 19 and 20: Strategic Priorities for the Perth
- Page 21 and 22: 5) Redevelop Perth Airport and upgr
- Page 23 and 24: 7) Ensure tourism related needs are
- Page 25 and 26: Fremantle and Rottnest Sub-Region I
- Page 27 and 28: Current Performance: Fremantle has
- Page 29 and 30: Accommodation While Fremantle has a
- Page 31 and 32: Strategic Priorities for the Freman
- Page 33 and 34: 5) Facilitate the development and e
- Page 35 and 36: Strengths and Unique Selling Points
- Page 37 and 38: Access Annual Average Holiday/Leisu
- Page 39 and 40: Attractions and activities The Swan
- Page 41 and 42: Priorities for the Swan Valley and
- Page 43 and 44: 3) Ensure tourism needs are incorpo
- Page 45 and 46: 7) Improve and expand visitor ameni
- Page 47 and 48: Peel and Rockingham Sub-Region Incl
- Page 49 and 50: Current Performance: After signific
- Page 51 and 52: Accommodation The current range of
- Page 53 and 54: Priorities for the Peel and Rocking
- Page 55 and 56: 5) Facilitate the development of di
- Page 57 and 58: Strengths and Unique Selling Points
- Page 59 and 60: Access Annual Average Holiday/Leisu
<strong>Perth</strong> Sub-Region<br />
Includes the Cities of Bayswater, Belmont, Canning, Melville, Nedlands, <strong>Perth</strong>, South <strong>Perth</strong>, Subiaco, the Shire of Peppermint Grove and the Towns of<br />
Victoria Park and Vincent<br />
Population: Approximately 440,300 4<br />
Annual Average Holiday/Leisure<br />
Visitors 2001-2008: 3<br />
GUILDFORD<br />
CITY OF BAYSWATER<br />
773,600 overnight visitors<br />
5,218,400 nights<br />
Average length of stay = 6.7 nights<br />
TOWN OF VINCENT<br />
CITY OF NEDLANDS<br />
CITY OF<br />
SUBIACO<br />
Kings Park<br />
PERTH<br />
CITY OF PERTH<br />
CITY OF BELMONT<br />
TOWN<br />
OF VICTORIA<br />
PARK<br />
SHIRE OF<br />
PEPPERMINT<br />
GROVE<br />
SWAN RIVER<br />
CITY OF<br />
SOUTH<br />
PERTH<br />
CITY OF<br />
CANNING<br />
CITY OF MELVILLE<br />
0 1 2 3<br />
<strong>Perth</strong><br />
Km<br />
<strong>Experience</strong> <strong>Perth</strong><br />
<strong>Tourism</strong> <strong>Western</strong> <strong>Australia</strong> | <strong>Tourism</strong> Development Priorities<br />
9
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