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Designing for wellbeing

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PEOPLE<br />

kannelmaki<br />

residents and<br />

representatives of<br />

young and elderly<br />

In this first stage the Head Designer Team<br />

(HDT) aims to create a consciousness<br />

and belonging sense to the territory and<br />

the context of Kannelmaki, mapping the<br />

neighborhood from a physical point of<br />

view to a more human side, where<br />

emerge the flows of people and the<br />

meeting points.<br />

It is expected to define the neighborhood<br />

needs as well as to shape a starting point<br />

<strong>for</strong> the developing of feasible and useful<br />

activities/services.<br />

10/30<br />

The inhabitants are<br />

asked to partecipate to<br />

finalize the activity<br />

giving their support<br />

finding equipments<br />

needed to achieve the<br />

proposal.<br />

30/30<br />

25/30<br />

The people see the check-list and potentially fill up<br />

the list of the missing things (from 10/30 to 30/30 in<br />

the example) to achieve the 100% of the things<br />

needed and/or the funds, among money, equipment<br />

and other values.<br />

HEAD DESIGNERS<br />

TEAM<br />

team of designers and professionals<br />

which researches on contexts latent<br />

and explicit needs and propose<br />

cohesive activities. It also manage,<br />

organizes and coordinates the whole<br />

PSS process.<br />

The HDT starts the structuring of the activity, defining<br />

costs and equipments needed to achieve it. First are<br />

searched possible fundings from stakeholders as the<br />

city of Helsinki and other institutions/agencies<br />

POTENTIAL EXTERNAL<br />

STAKEHOLDERS<br />

external organization, agencies and companies which could be<br />

CONTEXT<br />

0 CONSCIOUSNESS<br />

SET-UP AND<br />

2 IMPLEMENTATION<br />

The funds given by the City of Helsinki and the P.E.S.<br />

are not enough to start-up the activity. In this case,<br />

always through the facilities/website on a timed<br />

feedbacks base, is asked to the people to fill up the<br />

list of equipment needed <strong>for</strong> that activity, giving so,<br />

a direct value, enhancing their participation,<br />

involvement and sense of community<br />

TIMED<br />

FEEDBACKS<br />

TIMED<br />

FEEDBACKS<br />

external funds<br />

The HDT, elaborating the territorial<br />

feeling, is drafting up some potential<br />

events and/or activity to enhance the<br />

social cohesion.<br />

Choose the most promising one as a<br />

concrete new proposal <strong>for</strong> kannelmaki to<br />

launch.<br />

COLLECTION, STORAGE AND<br />

PROCESSING OF THE<br />

FEEDBACKS DATA<br />

PLAN AND GENERAL SET-UP<br />

Define costs, materials and resources.<br />

Ask and check <strong>for</strong> funds<br />

CROSSROAD<br />

already present funds<br />

1° DRAFT ADVERTISING<br />

Now that the activity has been fully funded, the HDT structures a logistic planning of the activity, defining agenda and<br />

meeting points. When everything is ready, it starts the activity advertising (using the Website and facilities plat<strong>for</strong>m) to<br />

involve the Kannelmaki residents to partecipate.<br />

WEBSITE<br />

web plat<strong>for</strong>m to share the<br />

PSS process phases and to<br />

facilitate the actors’<br />

interaction<br />

After a first draft idea generation of a<br />

useful activity from the HDT, the Kannelmaki<br />

inhabitants are asked to give their<br />

feedback on it, using sharing plat<strong>for</strong>m as<br />

a online Website and an infopoint/facility<br />

to facilitate a subsequent collection and<br />

reprocessing of them, going through a<br />

deeper development of the activity,<br />

making it more concrete and usable.<br />

INFOPOINT/FACILITIES<br />

physical plat<strong>for</strong>m to share the PSS process<br />

phases and within the actors<br />

CITY OF HELSINKI<br />

city of Helsinki municipality<br />

and istituitions<br />

OPPORTUNITY #1 OPPORTUNITY #2<br />

PLANNING AND<br />

3 START-UP<br />

The costs of the activity are fully covered by the<br />

municipality istitutions and P.E.S. In this case the<br />

process can skip one step (the one described in<br />

“opportunity #1”) and go straight to the final logistic<br />

planning part.<br />

ACTIVITY DRAFTING<br />

AND SHARING<br />

Defining final aspects, final implementation<br />

and logistic planning.<br />

Per<strong>for</strong>mance of the activity studied and in order to<br />

create social cohesion and intergenerational<br />

dialogue<br />

At the end of activity the inhabitants are asked to<br />

give feebacks on the organization quality and in<br />

general what they liked or not about the<br />

per<strong>for</strong>mance, in order to structure a running<br />

improvement process.<br />

The activity happens in the fixed venue; this phase<br />

involve the HDT and, eventually, the stakeholders in<br />

the event coordination and the inhabitants who<br />

decided to join the activity.<br />

By the achievement of it and the advertising, which<br />

still goes on, the funding stakeholders will have their<br />

image value return.<br />

From the reprocessing of these<br />

feedbacks and the continuous<br />

context analysis, the whole process<br />

starts again and develops as a loop.<br />

ACHIEVEMENT<br />

4 AND RETURN<br />

The completely planned activity is sponsorised<br />

online and in the infopoint/facilities (be<strong>for</strong>e the<br />

people could even have choosed a favourite place<br />

<strong>for</strong> the activity to be done). So the people who<br />

want to take part is able to know all the details as<br />

exactly when, where and how the event/activity<br />

will be on.<br />

PROCESS<br />

FEEDBACK<br />

Barbecue<br />

Exhibition<br />

Ice Skating<br />

NETWORK/PARTICIPATION<br />

VALUE<br />

INTERACTION/DECISION<br />

Bike repairing<br />

Gardening<br />

Movie making<br />

Create your logo<br />

Graffiti<br />

Moving Cafeteria<br />

LAYER 3<br />

ACTIVITIES HOT SPOTS<br />

LAYER 2<br />

ALTERNATIVE PATHS AND LOOP<br />

LAYER 1<br />

ACTUAL MEETING POINTS<br />

LAYER 0<br />

KANNELMAKI TERRITORY MAP<br />

360+5 System<br />

360+5 System is an online service that makes it possible<br />

to join a neighbourhood community and share, develop<br />

and implement ideas to revitalise the environment.<br />

Students:<br />

Tuula Mäkiniemi<br />

Alberto Apre,<br />

Claudio Sarci<br />

Solène Constant<br />

Instructors:<br />

Kirsi Niinimäki<br />

Alastair Fuad-Luke<br />

Ben Walker<br />

Sandra Viña<br />

Partners:<br />

Kanneltalo cultural centre<br />

WDC Helsinki 2012<br />

Aalto University<br />

KANNELMAKI<br />

SYSTEM MAP<br />

#1<br />

NEW ACTIVITY<br />

PROPOSAL<br />

1<br />

#3<br />

IMPROVE THE<br />

EVENT/ACTIVITY<br />

PEOPLE SUPPORT<br />

interested in being invoved in the PSS managing<br />

?<br />

ACTIVITY<br />

PERFORMANCE!<br />

40%<br />

X !<br />

100%<br />

FINAL ADVERTISING<br />

#2<br />

100%<br />

100% OF THE FUND<br />

ACHIEVED<br />

FINAL<br />

IMPLEMENTATION<br />

ACTIVITY START-UP<br />

LEGENDA<br />

111

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