UEFA EURO 2008⢠Sustainability Report - Bundesamt für Sport ...
UEFA EURO 2008⢠Sustainability Report - Bundesamt für Sport ...
UEFA EURO 2008⢠Sustainability Report - Bundesamt für Sport ...
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Photo: ZS<br />
Photo: wildbild<br />
The figures for overnight stays for guests<br />
from tournament countries increased<br />
significantly in Switzerland as well. In comparison<br />
to the previous year, the number of<br />
overnight stays by guests from Turkey rose<br />
by over 220% and even 290% by guests<br />
from Romania.<br />
According to a survey conducted by <strong>UEFA</strong>,<br />
the average length of stays by guests in<br />
Austria was 3.6 nights and 3.4 nights in<br />
Switzerland. 90% of guests had a “positive”<br />
or “very positive” overall impression<br />
of Austria, while 84% of guests in Switzerland<br />
expressed the same. The bottom line<br />
is that the <strong>EURO</strong> 2008 had positive effects<br />
on the tourism balance in both host nations.<br />
The high presence of international<br />
television stations and media representatives,<br />
the global media reporting about the<br />
<strong>EURO</strong> 2008 and the perfect running of the<br />
tournament presented both host nations as<br />
not only beautiful, but also safe countries.<br />
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