1997 Swinburne Higher Education Handbook

Australia's external position (balance of payments -
concepts, trends and outlook, external debt, foreign
exchange markets, exchange rate determination, fixed versus
floating exchange rate mechanisms, foreign exchange risk
management); the international financial system (events
since 1945, international financial centres, current outlook
and problems); the basis of international trade (gains from
trade, explanations of trade patterns); Australia's trade
pattern (trade restrictions, arguments for protection, costs of
protection, policy instruments); trade, growth and economic
development (regional integration, GATT); policies relating
to trade and growth (Australia's trade and industry policies,
past approaches to industry assistance, current issues and
problems); improving Australia's international
competitiveness.
Recommended reading
To be advised.
81722 lnternational Marketing Research
3 hours per week Hawthorn Prerequisite: BI602
International Marketing and an understanding of
undergraduate level statistical methods. Assessment:
(1;IComputer tasks (ii)An assignment (iii) Final examination.
A subject in the Masters of International Business
Credit may be granted for equivalent work at an appropriate
academic level.
0 b jectives
provide the environmental context in which
international marketing research is conducted, including
consideration of the marketing, government, legal,
economic, structural, information technology and the
socio-cultural environment:
demonstrate how and where sources of information can
be obtained in relation to international markets;
expose course participants to a range of data sources,
both mint and electronic which are essential for
marketing research;
provide course participants with an understanding of,
and some experience in using, statistical, demographic,
geo-demographic and computer aided telephone
interviewing and telemarketing software; and
to provide the technical skills necessary for planning,
-
executing and reporting marketing researching
conducted using either quantitative or qualitative
methods.
Content
Problem definition; data sources and the review of related
literature; international demographic trends; research
designs; data analysis and interpretation; preparing written
and oral reports.
Recommended reading
Malhotra, N.K., Marketing Research: An Applied Orientation.
Englewood Cliffs, N.J., Prentice-Hall, Inc. 1993
8181 1 lnternational Financial Management
3 hours per week Hawthorn Prerequisite: Nil; though a
basic understanding of the Accounting discipline is assumed.
. A
ie. balance sheet, profit and loss, cash flow statements, ratio
analysis. Students without this knowledge may be required to
undertake an additional bndging unit in this area.
Assessment: Assignments and examination.
A subject in the Masters of International Business
Credit may be given for a comparable unit completed at an
appropriate academic level.
Objectives
The current push is for Australian businesses to think
and trade in an international dimension. There are
aspects of managing business finance which must be
considered and applied by any business operating
internationally, whether large or small. This unit is
designed to facilitate students' appreciation of the
difficulties and benefits of operating internationally,
from a financial viewpoint. To achieve this, the
objectives of this subject are for students to:
gain a conceptual and practical framework within which
the key financial decisions of a company operating
internationally can be analysed;
gain an understanding of the use of the financial analysis
techniques appropriate in solving international financial
problems and how to apply them;
Lnderstand the principles of asset and liability
management in an international context; and
gain an understanding of the financing techniques
appropriate for international trade and application of
these techniques.
Content
Introduction; multinational corporations; exchange rates;
the international monetary system; measuring and managing
international trade risk; financing foreign trade;
international portfolio investment; managing funds in
international trade: international portfolio investment:
corporate strategy and foreign investment; accounting
aspects of multi-national corporations; taxation aspects of
international finance; taxation aspects of multi-national
operations; international partnerships and joint ventures.
Recommended reading
To be advised.
81812 Legal Aspects of lnternational Business
3 hours per week Hawthorn Prerequisite: Nil : though a
basic understanding of the principles of and issues in Business
Law is assumed. Assessment: To be advised.
A subject in the Masters of International Business
Credit may be given for a comparable unit completed at an
appropriate academic level.
0 bjectives
The purpose of the units is to consider the legal aspects of
international trade emphasising the following topics :
the Law as a reflection of the culture and society within
which international business may be conducted;
international contracts of sale of goods, including a
study of trade terms, performance of the contract,
Swinburne University of Technology 1997 Handbook 291