2001 Swinburne Undergraduate and TAFE Course Guide

2001 Swinburne Undergraduate and TAFE Course Guide 2001 Swinburne Undergraduate and TAFE Course Guide

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Double Degree Social Science/Business Course title Bachelor of Social Science / Bachelor of Business Duration Four years full-time or part-time equivalent. An optional and additional year of Industry Based Learning (IBL) is also available. Location Lilydale. Entry requirements Satisfactory completion of an appropriate Year 12 or equivalent. Special Entry is available for those who do not have a Year 12 qualification or its equivalent. 2001 VCE prerequisites: Units 3 and 4 – with a study score of at least 20 in English. Application procedure Through VTAC or direct to Swinburne for mid-year intake. VTAC code: 35141 (full-time) 35231 (part-time) 2000 ENTER: 82.40 Karen Gilbert what we had learnt was really relevant Bachelor of Arts Course overview The course prepares students for employment or self-employment in the rapidly changing cultural, technological and business environments. Students are able to extend their areas of study beyond the combinations of major and minor sequences required in single degree courses, giving students flexibility and expertise beyond the limits of a narrow vocational orientation. For further information, refer to the individual degree entries in this Course Guide. Major studies Accounting, marketing, economics, human resource management, management, media, psychology or sociology. Other major studies may be taken from other degrees offered at Lilydale campus. For further information refer to the individual entries in this Course Guide. Information sessions Sunday 27 August between 11.00am and 3.00pm and Wednesday 13 December between 4.00pm and 8.00pm. Attendance at one of these sessions is recommended. Further information Tel: 1300 368 777 (general enquiries) Lilydale Administration Tel: (03) 9215 7000 Email: ldinfo@swin.edu.au Website: www.ld.swin.edu.au Karen Gilbert collects hundreds of Collingwood autographs every week. It’s part of her job as media communications and public relations manager for the Collingwood Football Club. “Once a week we get the players to do a signing session and provide autographs for sponsors, club activities and selected charities. It takes quite a bit of organisation to get all the people you need there at the same time!” That’s only one item in a job that has Karen working six days a week during the football season. “I arrange all the media interviews and match day press conferences for the players and coaching staff, press releases, put together our radio show on Sport 927, organise stories for the quarterly Collingwood magazine, the annual report, sponsor newsletter, the Football Record…it goes on and on, really. I love it.” Karen enrolled at Swinburne in 1988 to do a Bachelor of Arts majoring in Psychology, but after the first semester she decided psychology wasn’t for her and changed over to a double major in Media Studies and Marketing. “The flexibility of courses at Swinburne was really important for me. I could do my BA with half my subjects from the Business area, and when I got glandular fever for a year I could switch to studying part-time.” Karen had worked in several sportsrelated media and marketing jobs before starting at Collingwood in 1997. “I went overseas for a year in 1995 and ended up working in the media centre for the Dunhill Cup at St Andrews in Scotland!” “I found that what we had learnt at Swinburne was really relevant when I started working. The lecturers had given us a good grounding. I liked the fact that Swinburne was a smaller university – it made it more personalised. I still keep up with the friends I made at Swinburne.” Karen is revelling in her busy life at Collingwood. “I want to stay here and see the team win a premiership! These are exciting times for the club, with Eddie McGuire coming in as president and other changes taking place. I’m looking forward to being part of that.” 83

Dual Qualification Social Sciences and Arts – Dual Qualification 84 Arts/Administration Course title Bachelor of Arts/Diploma in Business (Administration) Duration Four years full-time. Location Hawthorn. Entry requirements Satisfactory completion of an appropriate Year 12 or equivalent. 2001 VCE prerequisites: Units 3 and 4 – a study score of at least 20 in English. Application procedure VTAC code: 34571 2000 ENTER: 76.65 Course overview This dual qualification allows students to specialise in the area of Media Studies as well as gain skills in administration. Media Studies is a vital ingredient for a career in journalism or radio production, public relations or communications research. Students choose from a range of specialist Media Studies subjects including: Texts and Contexts, The Media in Australia, Popular Culture, New Media: The Telecommunications Revolution, Media Voices, Media Style: The Process of Journalism, Cultural Representation in Australia, Cinema Studies, Radio Production and Criticism, Electronic Writing, Professional Attachment Program (Work Experience), Information Society: A Global Perspective, Media Project. Students must undertake two majors one of which must be Media Studies. Students may choose any Arts, Social Science or Business major as their second major. Administration involves the use of skills ranging from keyboard and interpersonal skills, to desktop publishing, accounting, organisational procedures, and management principles and practices. Honours Outstanding Bachelor of Arts students have the option of undertaking a specialised additional year of study, graduating with a Bachelor of Arts (Honours) degree. Honours provides students with an opportunity to enhance their research ability and permits further studies and specialisation. Career opportunities Administration, personnel, publishing, public relations, media and research. Information sessions Sunday 27 August between 11.00am and 3.00pm and Wednesday 13 December between 4.00pm and 8.00pm. Attendance at one of these sessions is recommended. Further information School of Social and Behavioural Sciences Tel: (03) 9214 5209 Email: sbsadmin@swin.edu.au Website: www.swin.edu.au/sbs See Also Bachelor of Arts (Psychology/Psychophysiology) Refer Health and Human Services Bachelor of Engineering/Bachelor of Arts Refer Engineering and Technology Bachelor of Multimedia (Media Studies) Refer Multimedia Bachelor of Social Science (at Hawthorn campus) Refer Health and Human Services Bachelor of Social Science (Psychology) Refer Health and Human Services Bachelor of Social Science/Diploma of Community Services (Welfare Studies) Refer Health and Human Services

Dual Qualification<br />

Social Sciences <strong>and</strong> Arts – Dual Qualification<br />

84<br />

Arts/Administration<br />

<strong>Course</strong> title<br />

Bachelor of Arts/Diploma in Business<br />

(Administration)<br />

Duration<br />

Four years full-time.<br />

Location<br />

Hawthorn.<br />

Entry requirements<br />

Satisfactory completion of an appropriate Year 12<br />

or equivalent.<br />

<strong>2001</strong> VCE prerequisites: Units 3 <strong>and</strong> 4 – a study<br />

score of at least 20 in English.<br />

Application procedure<br />

VTAC code: 34571<br />

2000 ENTER: 76.65<br />

<strong>Course</strong> overview<br />

This dual qualification allows students to<br />

specialise in the area of Media Studies as well as<br />

gain skills in administration. Media Studies is a<br />

vital ingredient for a career in journalism or radio<br />

production, public relations or communications<br />

research. Students choose from a range of<br />

specialist Media Studies subjects including: Texts<br />

<strong>and</strong> Contexts, The Media in Australia, Popular<br />

Culture, New Media: The Telecommunications<br />

Revolution, Media Voices, Media Style: The<br />

Process of Journalism, Cultural Representation in<br />

Australia, Cinema Studies, Radio Production <strong>and</strong><br />

Criticism, Electronic Writing, Professional<br />

Attachment Program (Work Experience),<br />

Information Society: A Global Perspective, Media<br />

Project.<br />

Students must undertake two majors one of which<br />

must be Media Studies. Students may choose any<br />

Arts, Social Science or Business major as their<br />

second major.<br />

Administration involves the use of skills ranging<br />

from keyboard <strong>and</strong> interpersonal skills, to desktop<br />

publishing, accounting, organisational procedures,<br />

<strong>and</strong> management principles <strong>and</strong> practices.<br />

Honours<br />

Outst<strong>and</strong>ing Bachelor of Arts students have the<br />

option of undertaking a specialised additional year<br />

of study, graduating with a Bachelor of Arts<br />

(Honours) degree. Honours provides students with<br />

an opportunity to enhance their research ability<br />

<strong>and</strong> permits further studies <strong>and</strong> specialisation.<br />

Career opportunities<br />

Administration, personnel, publishing, public<br />

relations, media <strong>and</strong> research.<br />

Information sessions<br />

Sunday 27 August between 11.00am <strong>and</strong> 3.00pm<br />

<strong>and</strong> Wednesday 13 December between 4.00pm<br />

<strong>and</strong> 8.00pm. Attendance at one of these sessions<br />

is recommended.<br />

Further information<br />

School of Social <strong>and</strong> Behavioural Sciences<br />

Tel: (03) 9214 5209<br />

Email: sbsadmin@swin.edu.au<br />

Website: www.swin.edu.au/sbs<br />

See Also<br />

Bachelor of Arts (Psychology/Psychophysiology)<br />

Refer Health <strong>and</strong> Human Services<br />

Bachelor of Engineering/Bachelor of Arts Refer<br />

Engineering <strong>and</strong> Technology<br />

Bachelor of Multimedia (Media Studies) Refer<br />

Multimedia<br />

Bachelor of Social Science (at Hawthorn campus)<br />

Refer Health <strong>and</strong> Human Services<br />

Bachelor of Social Science (Psychology) Refer<br />

Health <strong>and</strong> Human Services<br />

Bachelor of Social Science/Diploma of Community<br />

Services (Welfare Studies) Refer Health <strong>and</strong><br />

Human Services

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