February - Stylist and Salon Newspapers
February - Stylist and Salon Newspapers
February - Stylist and Salon Newspapers
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WHAT’S NEW IN THE MARKET<br />
1. Advanced Technology Meets Value<br />
JKS International is adding another value to the beauty industry with a one-inch professional<br />
100% advanced ceramic flat iron for less than forty-dollars. The JKS Ceramic Iron features 100% solid<br />
ceramic plates with adjustable temperature control up to 450-degree F. The body style is easy <strong>and</strong> convenient<br />
for h<strong>and</strong>-operation <strong>and</strong> the 360-degree swivel cord with hang up loop will never tangle.<br />
Whatever you envision for your canvas, you can achieve it with JKS International: cream colors<br />
<strong>and</strong> developers, bleaching powder, shampoos, conditioners, styling <strong>and</strong> finishing products. From start<br />
to finish, JKS International products keep hair restored with supercharged anti-oxidants in vitamin<br />
enriched formulas. For information call 1-877-JKSUSA2 or visit jksusapro.com<br />
2. Forever Natural Polytech for Natural Nails<br />
Through advancements in technology comes the next generation of nail care products, polytechs.<br />
Polytechs are thinly brushed over the natural nail, <strong>and</strong> then cured under a UV light. They offer the<br />
natural nail unmatched strength, while remaining flexible <strong>and</strong> completely natural feeling. Women that<br />
could never grow their own nails will now be able to. Women who apply nail polish only to see it chip<br />
in a few days will now be able to wear nail polish two to three times longer. The results look <strong>and</strong> feel<br />
similar to any natural manicure but provide unparalleled adhesion <strong>and</strong> durability.<br />
Forever Natural is the first br<strong>and</strong> being launched in the Polytech category. Forever Natural represents<br />
an entire new category of nail care. Results are instant <strong>and</strong> clients will be willingly to pay extra for<br />
this new service. However, with the cost at just under a dollar per application, manicurists can add huge<br />
value to their manicures without raising prices. And if one takes into account the need to eliminate base<br />
coats <strong>and</strong> ridge fillers, actual costs are only pennies more per application.<br />
Forever Natural is available through The Industry Source, 800.362.6245 or theindustrysource.com.<br />
3. Graham Beauty Answers the Call for Safer Beauty<br />
Graham Beauty is introducing <strong>Salon</strong>Fit® Free Vinyl Gloves to stay in step with requests for options<br />
for safer vinyl gloves. Prompted by regulations found in California’s Proposition 65 pertaining to<br />
levels of harmful phthalates found in products, including vinyl gloves, Graham Beauty is launching a<br />
new vinyl glove that is manufactured without the use of those harmful phthalates.<br />
Through extensive investigation, Graham Beauty found that while DEHP is the most commonly<br />
known phthalate, there are other derivatives also known to be harmful such as DIDP. According to<br />
Graham Beauty Marketing Manager, Dan Hnilicka, many glove suppliers may not be aware of, or<br />
recognize, these other derivatives.<br />
“It’s important for consumers to question a claim such as “phthalate-free” or “DEHP-free,” said<br />
Hnilicka. “Products with such claims may still contain a phthalate derivative like DIDP.”<br />
“<strong>Salon</strong>Fit Free Vinyl Gloves are a safe, high-quality alternative to regular vinyl gloves,” said<br />
Hnilicka. For more information about <strong>Salon</strong>Fit Free Vinyl Gloves visit www.grahambeauty.com.<br />
4. Wax Uses Nourishing Blend of Natural Ingredients<br />
Rica Wax does not rely on resin as a base material. The superior waxes use a patented vegetable oil base<br />
that works together with glyceryl rosinate for just the right balance of removal of more hair with less pain.<br />
The range of waxes includes Rica’s original water soluable jar wax, a 100 percent natural wax that<br />
has excellent grip <strong>and</strong> leaves a clean finish with no sticky residue. The wax contains natural ingredients<br />
such as lemon juice <strong>and</strong> sugar with hypoallergenic properties that actively reduce redness.<br />
Rica’s premier fruit waxes, include such flavors as Banana, Coconut <strong>and</strong> Strawberry Liposoluble<br />
Wax for all skin types <strong>and</strong> Orange, Lemon <strong>and</strong> Green Apple for sensitive skin. White Chocolate <strong>and</strong><br />
Olive Oil Waxes are available for dry skin as well as is an Almond, Azulene, Milk <strong>and</strong> Aloe Vera for<br />
sensitive skin along with Titanium, Honey <strong>and</strong> Clorophyll for all skin types.<br />
The use of vegetable oils in Rica waxes provide a nourishing, moisturizing effect on the skin;<br />
titanium dioxide creates a creamy texture <strong>and</strong> the inclusion of natural plant extracts <strong>and</strong> essential oils<br />
provide restorative <strong>and</strong> aromatic affects.<br />
For more information on Rica products call 404/459-7058 or visit www.ricagroup.com.<br />
5. Ultimate Flattop Comb for Barbers <strong>and</strong> <strong>Stylist</strong>s<br />
The flattop is a classic mans haircut that is still worn by many men <strong>and</strong> servicemen but very difficult<br />
to execute quickly <strong>and</strong> efficiently without the proper instrument. “The Original” Tablehead<br />
Flattop Comb is a balanced, comfortable, easily visible comb that slides smoothly through any type or<br />
texture of hair to give a perfectly clean <strong>and</strong> sharp flattop requiring very few repeated steps.<br />
The Tablehead Flattop Comb is a full 9 inches long with a comfortable, ergonomic h<strong>and</strong>le. It’s<br />
versatile design is perfect for any type of level cutting needs <strong>and</strong> it is great for beard trims too.<br />
Once you try this comb not only will it make doing flattops simple <strong>and</strong> quick, but, you will soon<br />
discover it can be used for many other styling applications as well. For more information visit www.<br />
tablehead.com or call (530) 282-0740<br />
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Have your product considered for the <strong>Stylist</strong> & <strong>Salon</strong>’s What’s New section. Send press releases with a photo to Managing Editor Lisa Kind<br />
at editor@stylistnewspapers.com or mail to <strong>Stylist</strong> & <strong>Salon</strong> <strong>Newspapers</strong>, 1750 SW Skyline Blvd., Suite 24, Portl<strong>and</strong>, OR 97221.<br />
CALIFORNIA STYLIST & SALON | FEBRUARY 2010 | 1