four seasons - Stylist and Salon Newspapers

ä WHAT’S NEW IN THE MARKET
1. Scalp BB Anti-Aging Products Fight Hair Loss
Therapy-G breaks through with new Scalp BB anti-aging shampoo and Scalp BB anti-aging conditioner.
Therapy-G is the most technologically advanced hair loss and hair thinning treatment system.
In addition to patented Tryptobond Guard attaching to each hair shaft and designed to protect hair
from sun’s UV damage, breakage, color and tonality changes and surface damage; New Therapy-G Scalp
BB anti-aging products also contain Excellmat Tripeptide Complex featuring a combination of age defying
clinically proven peptides - Matrixyl, Argireline and Capixyl. The peptides target the main causes of hair
loss to help stimulate cell renewal and collagen production and strengthen the elasticity and structure of
the scalp to help reverse the aging process.
The antioxidant rich and sulfate free color protecting formulas create body and volume. - And it does it
with no dry hair or itchy scalp whatsoever. For information visit www.TherapyG.com or call 888.367.4251.
2. Highlight Hair with Golden Bronze Color
Kevin.Murphy introduces Color.Bug in new Shimmer hue, giving locks instantaneous golden bronze
highlights with temporary hair color. Shimmer joins existing shades Pink, Purple, Orange, White, and
Neon, which can be swiped onto hair for quick color application, then easily washed out.
“Shimmer.Bug is an exciting new addition to the Color.Bug line,” explains Kevin Murphy, stylist and
founder of Kevin.Murphy. “The golden bronze hue yields multi-dimensional highlights without the commitment
of permanent color. From the outer coppery metallic packaging to the inner bronze pressed powder,
everything about this new product shouts glam and glitz. For golden highlights on dark hair, or to add
radiance to lighter or red tones, Shimmer.Bug is quick and convenient. Simply wipe on, then wash out!”
Shimmer.Bug is meant for onetime use and washes out with shampoo. Results will vary depending on
hair color. For very blonde or chemically-dehydrated hair, use a deep conditioner before applying.
All Kevin.Murphy products are biodegradable, paraben-free and sulphate-free and contain essential
oils that act as bio-catalysts, performing natural regenerative, moisturizing and strengthening functions.
For more information on Kevin.Murphy or to find a local distributor, visit www.KevinMurphy.com.au.
In the Northwest contact Salon Services and Supplies at www.salonservicesnw.com or call 425 251 8840.
3. New and Innovate System for Hot Towels
Traditionally, estheticians have relied on water bowls and sponges to remove product during a facial.
This, in some cases, can be messy and lead to build up of bacteria in your water bowl.
The BeautyPro Hot Towel Steamer is a space saving and portable alternative to traditional cabinets. No
more trips back and forth to the sink as you do not need to pre-soak your towels. Simply place dry, rolled
towels into the chamber, add water to the base and turn on fifteen minutes before you need your first towel.
Cabinets run all day long and not all towels get used so this energy efficient unit is only on when you
need it, running at a third of the power of the average cabinet at just 400 watts.
The unit regulates the temperature to maintain the heat and turns off automatically when the water
runs out. Ideal for estheticians, spas, mobile therapists and barber shops offering traditional wet shaves
with hot towels. For more information visit www.beautypro.com or call 855-642-0590
4. Client’s Color Always Looks Salon Perfect
Rashell Cosmetic Masc-A-Gray covers gray roots instantly, so your client’s color always looks
salon-perfect! Masc-A-Gray dries in a minute and stays on until shampooed out. Easy to apply and waterresistant
never flakes or stains! Also excellent for mustaches and beards! Now available in twelve colors.
For more information call 800.984.7600 or visit www.rashellcosmetics.com
5. First No-Fear Shear for Cutting Extensions
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Professional hair extensions leader easihair pro just took away the stylist’s fear of cutting extensions.
The Eliminator is the first shear on the market designed expressly for hair extension blending rather than
extensions cutting -- and the ‘shear fear’ that goes along with it among many stylists.
The new Eliminator Shear gets its name from eliminating fear of taking too much weight out of the
hair, creating blending’ lines’ and making costly mistakes.
This first-of-its-kind ‘forgiving’ shear is designed with a low reduction rate which allows the stylist to
blend and layer extensions into the client’s own hair for a seamless look. The reduction rate is how much
hair is removed with every cut. The Eliminator’s 10%-15% (most thinning shears have a reduction rate of
30%-50%) means less hair removed and more stylist control and confidence.
Manufactured in Japan, The Eliminator Shear from easihair pro is made of high-grade Japanese steel
and is double-sided, one side serrated and the other straight-tooth. The Eliminator’s hand-crafted 3-serrated
blade (30 teeth) creates the perfect vortex when cutting at an angle and allows for a softer edge when
blending hair (unlike traditional texturizing shears).
For more details, visit: www.easihairpro.com or phone toll-free: 855-704-4100.
Have your product considered for the Stylist & Salon’s What’s New section. Send press releases with a photo to Managing Editor Lisa Kind
at editor@stylistnewspapers.com or mail to Stylist & Salon Newspapers, 1750 SW Skyline Blvd., Suite 24, Portland, OR 97221.
NORTHWEST STYLIST & SALON | MAY 2013 | 15