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. . Former<br />
LOS ANGELES<br />
'Wyoming' Premieres*<br />
T ouise Fenstennaker and Betty DeBrown<br />
have assumed new positions at Paramount.<br />
Louise, a former branch manager's<br />
secretary, moved up to the division office to<br />
become secretar>' to George A. Smith, western<br />
division manager. Betty took over as<br />
secretary to Manager Al Taylor . . .<br />
Ben<br />
Sachey left the Universal exchange to become<br />
Monogram's new booker . . .<br />
Jack<br />
Broder of the Cinema and Florence Mills<br />
theatres Joined the ranks of the Southern<br />
California Theatre Owners Ass'n.<br />
On the week's hospiul list was Guy Gunderson,<br />
executive and booker for the Drive-In<br />
Theatres. Guy fell down recently and broke<br />
three ribs. Charlie Caballero is acting as his<br />
standln until the ribs heal.<br />
. . .<br />
Mr. and Mrs. Louis Elliman of Ireland<br />
visited Hollywood recently. Elliman di-slributes<br />
Republic pictures in that country and is<br />
Another<br />
one of the leading exhibitors there<br />
visitor from afar was Larry de Prida,<br />
special representative for Clasa-Mohme it.<br />
the southern Malay states and the Hawaiian<br />
Islands. His destination was the home office<br />
here on the Row.<br />
Arnold Schaak of the Ramona and Holly<br />
theatres was back on home soil after a trip<br />
to Chicago . Milt Hos.sfelt, film buyer for<br />
the<br />
. .<br />
Fox Intermountain circuit, was here on<br />
a business trip to the home office.<br />
Familiar faces on the Row: Jimmy<br />
Edwards of the Edwards Theatres circuit;<br />
Leo Hamacher, owner of the Victory in San<br />
Diego and R. E. Archibald, who owns the<br />
Coronado, Coronado.<br />
Filmrow has been pretty quiet lately. One<br />
reason may be that so many theatre folk<br />
Jack Herman, presi-<br />
are away on vacations.<br />
dent of Eastland Theatres, is enjoying a<br />
three-week Jaunt to Vancouver, B. C, and<br />
Saul Mahler, general manager of Vinnecof<br />
Theatres, was planning to head in the same<br />
direction.<br />
Ju-st as scenic but closer to home is the<br />
holiday spot picked by Patty Dolezal, booker<br />
for Republic, and Wanda Emanuel, assistant<br />
ATTENTION!<br />
Drive-In<br />
if Theatre Operators ^<br />
For Bpecial trailer copy lor<br />
your opening write to<br />
Motion Picture Service Co.<br />
12S Hyde St.. San Francisco 2<br />
Producers ol Showmanship Trailers<br />
WILL Mf^HE<br />
WidmnlkeatnicoL<br />
Equipment Co.<br />
337 GOLDEN GATE AVE.<br />
SAN FRANCISCO 2. CALIF.<br />
-f 9>hone HEmux:k 8K>2<br />
cashier. The girls went fishing In the high<br />
Sierras . . . Jack Goldberg, general manager<br />
of Eastland Theatres, likes his vacations a<br />
bit more civilized. He Just got back from<br />
New York.<br />
Many other showmen, who had to keep<br />
their noses to the grindstone instead of<br />
gallivanting about the country, showed up on<br />
the Row to get in a stint of booking and buying.<br />
They included: Joe Moritz. owner of<br />
the Victor; Lew Fredericcl of the Avalon;<br />
Harold Wenzler of the Lux; Ed Stein, proprietor<br />
of the Mission; Dave Fred, owner of<br />
the De Luxe; O. W. Flanigan, owner of the<br />
Dixie, and O. W. Seeking of the La Shell in<br />
Long Beach.<br />
Ben Peskay was at the Republic exchange<br />
booking for his Lakewood Theatre and<br />
Jimmy Nicholson and Saul Mahler were at<br />
United Artists doing the same for the four<br />
Academy Theatres.<br />
Confabs of one kind and another were going<br />
on as usual. Jack Broder and Bill Flemion<br />
of the Broder Releasing Co. huddled with<br />
Bernie Leavitt of Leavitt Theatres . . . Harry<br />
Hollander of Monogram and Harry Wineberg<br />
of the Oriental lunched together to discuss a<br />
deal . . . Jimmy Loomis, in from Nogales,<br />
Ariz., where he owns the Grand Theatre,<br />
was giving premium giveaway deals the once<br />
over at Associated Advertisers.<br />
"Stony" Goad, Screen Guild salesman, and<br />
Earl Collins, division manager for Republic,<br />
were back in town after business trips.<br />
"Stony's" trek look him to his Bakersfield<br />
territory, while Salt Lake City was Earl's<br />
destination.<br />
Two new theatres had their grand openings<br />
recently. One was the Grove, of Lemon<br />
Grove, Calif., owned by J. Van Gilse. The<br />
other was Phelps-Dodge Co.s Times Theatre,<br />
a 600-seater in Mesa, Ariz.<br />
George Fink of the Coronet Theatre in<br />
San Diego was up booking and buying the<br />
other day . . . Phil Monsky. Universal-International<br />
salesman in Omaha, also was in tow'n<br />
hobnobbing with friends in the local film<br />
mart . Angelino Bill Parker. now-<br />
Universal branch manager in San Francisco,<br />
was back on his old stamping ground visiting<br />
friends.<br />
The Paramount lot was loured recently by<br />
four sightseeing exhibitors from out of town.<br />
They were Mrs. Marion Walker, owner of the<br />
Huron in Minneapolis; Mrs. W, C. Kroeger<br />
of the Shaimon Theatre. Portageville. Mo.;<br />
A. C. Dodge, who owns the Hiland in Myrtle<br />
Point, Ore., and Harry Brown Finch, president<br />
of Thomiisville Theatre Corp.. Thomasville.<br />
N. C.<br />
Mildred Horn, "Mom and Dad" scrivener,<br />
was seen in the Hygienic Productions office<br />
chatting witli Branch Manager Bob Hicks<br />
Page and Jean Gaston, his secretary . . .<br />
Leonn Arkeil|)ane has sold the Kiva Theatre<br />
on South Broadway to Moses Hernandez.<br />
^^ CENTURY''<br />
THE MODERN PROJECTOR<br />
187 Golden Gate Ave,,<br />
San Francisco 2, Calif.<br />
Phono Undcrhill 7571<br />
In Cheyenne July 23<br />
HOLLYWOOD—In connection with th<br />
annual Cheyenne Frontier Days celebratior<br />
Republic's "Wyoming " will be given lis worli<br />
premiere at the Lincoln and Paramount thea<br />
Ires in Cheyenne July 23. Republic star<br />
William "Bill" Elliott and Vera Ralston. froD<br />
the picture's cast, and Foy Willing and th<br />
Riders of the Purple Sage will appear at .<br />
two-day gala reception which will inelud'<br />
participation in parades, broadcasts, indue<br />
lions into Indian tribes and other specia<br />
events.<br />
"It is with great pleasure that I proclaln<br />
Republic studio's production of 'Wyoming<br />
as the official motion picture of the olsl an<br />
nual Frontier Days celebration," stated Gov<br />
Lester C. Hunt of Wyoming.<br />
Prior to arrival at Cheyenne the Republii<br />
group will be the guests of F. H. -Rick<br />
Kicketson, president of Fox Inlermountaii<br />
Theatres in Denver, where Ihey will partici<br />
pate in a civic luncheon, visit hospitals ani<br />
train to Cheyenne via the Denver Post spe.<br />
cial.<br />
Screen Publicists Guild<br />
Installs New Officers<br />
HOLLYWOOD—Lesley Mason was give<br />
his gavel as incoming president of the Scree<br />
Publicists Guild al a general membershi<br />
meeting. Other new officers installed al th<br />
meeting were John B. Campbell, vice-presi<br />
dent; Frank Perrett, recording secretarj<br />
Chip Cleary. financial secretary; Al Jerm;<br />
treasurer; Bill Lyon. 18-monlh trustee, an<br />
Milton Gottlieb, business manager.<br />
The slale was nominated without oppos)' i<br />
lion early in June.<br />
Montana's First Drive-In<br />
Going Up Near Kalispell<br />
KALISPELL, MONT. — Monwna's flri<br />
drive-ln will soon be built by Bert and Johi?<br />
Strack here. The site is four miles east ci<br />
Kalispell. Covering five acres the Iheativ<br />
accommodate al least 500 cars.<br />
will<br />
Tlie 25x40-foot screen will have a bacbt<br />
ground 60 feel high and 63 feel wide. Thproject<br />
will feature the latest in equipmer (<br />
and will represent an investment of aboui<br />
SI5.000.<br />
Reopening at Redmond<br />
REDMOND. ORE.— After being clOBO'<br />
three weeks for redecoration. the Odem Tll
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