. 9^'or the best in motion picture sound . y the new Western Electric magnetically sealed light valve of temperature changes, for the various Magnetically sealed light valves are an outstanding !,(.„_ 460\ Bf^"-'"' feature of the new line ofWestern Kloctric recording e(|iii|ini)-nt. materials in the valve have compensating cocllii-icnls of expansion. These new type valves, a triiifii|(h of Other advantages are improved optics [irecision in design and inanufiictiirc. arc and licttcr damping of the ribbons, which nevertheless small and nigged, and provide the highest degree of recording efficiency reduces the portions. resonant peak to small pro- ever achieved. The magnetically sealed valve is one Magnetic sealing keeps dusl aiul lorcign of numerous reasons why Western Klectric material out pernianenllv. And you get means the best in motion siithle operating characteristics regardless iiii'tiirc >ound. HolW'wo"'^ Th* Watltrn Eltclric 400 Striai Itods a n*w lln* of lound recording oquipnitnt. Rocordi ttondard or 200 mil puiti-pull Irocli.
Lachman Re-Elected Head of N.J. Allied .•\rLANTIC CITY—Edwiird LachmuH nf lUon, N. J., was re-elected president of e.v Jersey Allied at a meeting which fol- ,owt>d the second forum of the 28th annual 01 vention here on Thursday, ether officers named weie: Vice-president, any K. Hecht. Passaic, who succeeded ir.ion Meyers: vice-president, Samuel Frank. iiinmonton ue-electedi : secretary. Haskell BloL'k, Newark (re-electedi ; treasurer, David Sn.'.per, Newark (re-elected; assistant treasunr, Morris Fogelson, Denville i seiJieant at arms, Sidney Frankel. Newark r('-elected> : directoi-s for three-year terms, A. Louis Martin, Pai^saic; Ralph Wilkins, Pitman: Wilbur Snaper, South River: elected for one year to fill unexpired term of Hecht. M:iurice Miller. Passaic. The closed business meeting followed the second open forum of the convention at winch buying combines, reissues, admissions, und the sliding scale percentage plan preset. ted by Andrew W. Smith jr. of 20th-Fo.\ thf previous day were discussed. re-elected i ; FORUM ON COMBINES Jack Kirsch, Harry Brandt and others answered questions about buying combines by sa\ing they were selling pictures on a theatre-by-theatre, picture-by-picture basis and they had been advised by eminent counsel that these are legal under the antitrust decree. If any member has any complaint, he can bring an antitrust action, it was pointed out, but all agreed no members had found fault and none had been lost. .\11 speakers agreed that business had fallen off in some areas, but that there was no mivement toward lowering admissions in siiht, because of high costs of operation. While this topic was under discussion thera was some sharp criticism of rentals being asked for top product. Kirsch, however, said the film buying is not as "tough" as it was six months ago. There was considerable discussion of reis.'^ues. H. M. Richey of MGM said his company at present has plans for only five and he predicted there would be more MGM product next year. When the subject of the 20th-Fox sliding scale percentages w'as brought up some speakers estimated that about 6,000 theatres in the "distress" classification would benefit. New Children's Films Promised by August 1 ATLANTIC CITY—Some criticism of lack ot prints for children's shows under the plan by which the MPA made 26 prints of old film available for Saturday special shows or matinees was voiced by Edward Lachman at the Allied convention here. He made it plain he favored the shows, but Said many exhibitors had been told they would have to wait weeks or months for the particular programs they wanted. David A. Palfreyman, exhibitor relations C'mtact for the MPA, replied that this was r.ot in his department, but that all con- C'Tned regretted the fact that there had been a gap between the first group of 26 films and a second proposed group which will be ready about August 1. It was found, he said, that some films recommended by adults had not been acceptable to youngsters. In the next group, he said, this problem will be overcome. He also minted out that due to the fact that the available prints play only one day a week and are rented at nominal cost it had been difficult to recover the expenditure. BOXOFFICE June 28, 1947 k Brandt Seeks to Unify All Independent Units ( Vcltlitional news of the convention on Pages 9 and 18.) ATLANTIC CITY— Harry Brandt, president of New York's ITOA, made a strong appeal for unification of all independent exhibitor organizations at the closing banquet of the New Jersey Allied convention Thursday. "Such an organization would be a haven for the weak and a tower of strength for the righteous," he said. "We in the ITOA understand Allied and can work with it. We can keep away outside influences which .seek to control it and we can work for the good of the industry. I doff my hat to Benny Berger because he has decided to defer his appeal for government control until his board of directors can act again." Brandt's remarks started considerable discussion, because the story had already spread that the MPTOA and ATA had started moves for a merger. A. W. Smith jr., general sales manager of 20th-Fox, also spoke in a congratulatory way. '.4MAZING SPECTACLE' Abram F. Myers, Allied board chairman and general counsel, who followed Smith, commented on the sales proposals presented the previous day by the 20th-Fox executive by saying. "Christmas seems to have arrived ahead of time. This is the first time I ever heard of a sales manager offering to lower something. We may have the amazing spectacle hereafter of a salesman coming into a theatre and trying to lower something instead of raising something, because he will be arguing about the theatre's nut and not the sales price of the film." Brandt was referring to Berger, head of the Northwest Allied unit, who created a mild sensation at the second day's session of the Jersey Allied convention here by announcing that within a few days he intended to put full-page ads in Washington, D. C, newspapers calling for a government investiga- Reservations at Hotel Worth Dime a Dozen Atlantic City—One quick way of getting an Allied member or a major company official excited is to ask him if he got a room at the Ambassador hotel. Some 200 holders of reservations, many of them confirmed by wire as well as cards issued by New Jersey Allied, were not honored. On the opening day of the convention dozens of delegates spent from three to four hours arguing with room clerks when they could get the clerks to listen. Usually they asked: "What can I do for you?" When they were told they would disappear behind a glass panel, finger cards in racks, then reappear at the other end of the counter and ask the same question of somebody else. One prominent executive who had a suite reservation found himself forced to walk up a flight of stairs onto a roof structure where there was one bath for a whole string of rooms. Some exhibitors exhausted their power of expressing indignation in the hotel lobbies and didn't even complain about film rentals at the open forum. — tion of the film business and enactment of legislation for Industry control by the goveriunent. After a first burst of applause there was a violent vocal reaction from a number of inembers. KIRSCH OPPOSES CONTROL Jack Kirsch, national Allied president, declared emphatically that he was opposed to the plan and to government control. "I think this industry should settle its fights within the industry," he declared: "it's a private business and we don't want government bureaucracy interfering in its conduct. "If they have some problems in Minneapolis which they can't settle by themselves, I think other regional units should try to help them. I offer my services." Berger replied warmly, saying: "Let's do something constructive. There ought to be a meeting to work out a scale schedule." He stuck to his assertion he would put the ads in the Washington papers. BERGER TO DELAY PLAN The following morning, however, Berger said that "terrific pressure" had been applied to him to get him to drop his advertising plan. He had agreed to delay it, he said, pending reconsideration by the board of directors of the Northwest Allied unit. Brandt arose and made hot remarks about the Minnesota law barring circuits which was finally declared unconstitutional. He asserted that Berger's move would bring federal regulation of the business, and that the ITOA would battle it with similar ads. Turning to Berger, he said: "You outlawed block-booking when you were really aiming at blind buying. If we had block-booking now we would have plenty of pictures and we could refuse to play advanced admissions on 'Duel in the Sun' or 'Best Years of Our Lives.' "Berger should ask all the industry exhibitor leaders to get together and form one big exhibitor organization. Instead of spending that money in newspapers he should spend it in tradepapers to further a move for one organization." Maxwell Gillis, district manager for Remanager for RKO: Jack Byrnes of MGM, public: Leon J. Bamberger sales promotion Mark Silver of United Artists and Sam Shain, new public and exhibitor relations director for 20th-Fox, spoke earlier during the session. Allied President Describes Unique Tax Fight in NJ. ATLANTIC CITY—Here in the only New Jersey city which succeeded in getting a new ticket tax into operati6n this year, Edward Lachman, president of New Jersey Allied, described the organization of an antitax battle that was unique in the country last winter and still is. Allied Joined in the fight with all the major and independent circuits in the state and organized the Federation of New Jersey Theatre Owners. It lost its fight against the Atlantic City tax bill, but succeeded in preventing the spread of this new three per cert ticket tax to other cities. 45
- Page 1 and 2: INDUSTRY PONDERS EFFECT OF THE TAFT
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. . Seen Yamins Links Houses IVith
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i The E.C| aenu 0, ! list iHSlljI i
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' Manager ''Samuel Pinansky of M&P
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I .sales 1 his . jects — Celebrit
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Clear, Sharp, True Amplification PD
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A STAR PERFORMER BETTER LOOKING HIG
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, Gibson, . . Kenney . . Variety "S
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i 'stage ( I i The HOUSTON T B. t'o
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i Theatre Sponsors Midget Auto Race
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1 was ,-i mnd, . including , nd . f
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; lit . . Irene . . Jimmy . . Filmr
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Walker Experiments Bill Demarest Cl
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. . . The ' ' . . Aurel . . The ST.
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OFFICE BAROMETER • EXHIBITOR HAS
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: ways .' burger. BOXOFFICE BookinG
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CHECK RUNNING TIME WITH LOCAL EXCHA
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: ARY 18 il— l'O-T80 Draaa i ITY
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ROYOFFTrF nnr,Hr,(-:i,i/4o .Tlinp 9
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i \terpretalivs analysis oi opinion
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I (19) , No. , No. . No. — 20th C
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Opinions on Current Productions; Ex
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I Powers Industry's Market for Purc
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