Boxoffice-January.07.1950
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
. . 25%<br />
. . . LESS<br />
1 1949 Bullantyne dominated the in-a-car speaker<br />
eld by installing over 100,000 Soundmaster speakers<br />
more than 280 drive-ins. Now with the NEW<br />
[X 40 speaker, Ballantyne leadership again shows<br />
le way in quality and economy. This new unit is<br />
lentical<br />
in every respect to the Soundmaster speaker<br />
WITH BALLANTYNE<br />
Tteu/L BALLANTYNE MX40 IN-A-CAR SPEAKER<br />
except for the case, which is made of heavy gauge,<br />
formed, high quality steel, bonderized and bakedpainted<br />
in a beautiful hammer finish. Carries a 90<br />
day guarantee and the price . . . unbelievably low<br />
THAN ANY' OTHER SPEAKER ON<br />
THE MARKET TODAY ... yet there is nothing<br />
comparable in quality at anywhere near the price.<br />
TteoA IMPROVED SOUNDMASTER IN-A-CAR SPEAKER<br />
low the same popular Soundmaster speaker that sold<br />
ver 100,000 in 1949 offers several important imrovements;<br />
a new improved grill; a new reinforced<br />
ack; new rubber-covered speaker hangers to proct<br />
cars; and a new junction box. Yet with all these<br />
Jditions mass production has made possible condcrable<br />
savings which are being passed on to the<br />
TteUA HYDRO-ARC PROJECTION LAMP<br />
5-95 ampere .<br />
. . "gives you everything you've ever wished for in<br />
n arc lamp." Here is the answer for the theatre or drive-in that<br />
(quires more light than 70 ampere lamps can give, yet do not<br />
mh to invest in large, expensive, complicated lamps that require<br />
onstant maintenance. Provides 20,000 lumens of light at ihe<br />
creen (at 85 amps) . more light than regular 70 ampere<br />
imps. Burns a full trim of 5/16 by 9 and 9 mm by 20 carbons<br />
ith water cooling by patented one piece water jacket. A I5V2<br />
ch mirror provides high speed reflection for a brilliant, flat<br />
thite light that extends to the very outer edges of the screen,<br />
ilanufactured for Ballantyne by C. S. Ashcraft, recognized as one<br />
f the world's leading makers of arc lamps, the Hydro-Arc is not<br />
riced in the $1500-52500 bracket, but is only slighlly higher in<br />
ost ihj/i<br />
convenliotul 70 ampere lamps.<br />
industry in further price reductions. Still unconditionally<br />
guaranteed for one year. Many other features<br />
have been added that can be supplied at a slight additional<br />
cost. A new jewel ramp marking light in<br />
the junction box ... a new deluxe junction box . . .<br />
a new blinking signal light on speaker to call attention<br />
to the same on show break, etc.<br />
TfctiA MODEL BW<br />
PROJECTOR<br />
Now you can have a projector offering<br />
incomparably smooth, steady operation<br />
is that low in initial cost, low in maintenance<br />
cost. Has modern rear shutter,<br />
complete oillite permanent bearings<br />
throughout, and provisions are made for<br />
use of the new 4 inch lens mount. It is<br />
large, roomy, and easily accessible with<br />
an ease of threading not found in ordinary<br />
projectors. Every part is standard<br />
simplex type readily obtainable from any<br />
theatre supply house. Priced S200 to<br />
S300 less than any projector of comparable<br />
performance and quality.<br />
7(/%cte n
Change language