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Boxoffice-January.07.1950

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'<br />

vided for theatre patrons. Staii-ways are<br />

especially hazardous.<br />

Many city ordinances require strong<br />

handrails at all points where there are two<br />

or more steps, and a center rail if a flight<br />

of steps is more than eight feet wide.<br />

Failure to comply with such a law will automatically<br />

void a public liability insui'-<br />

ance policy in case of injui-y on poorly protected<br />

stairs.<br />

In localities where such safety ordinances<br />

do not exist, a provision in the liability insurance<br />

policy sometimes covers the contingency.<br />

In any event, failure to provide<br />

handrails can easily lay a theatre owner<br />

wide open to damage claims and possibly<br />

the trouble and expense of court action.<br />

DEFECTIVE SEATS<br />

Defective seats that will catch clothing<br />

or pinch fingers comprise another hazard.<br />

Pi'equent inspection and immediate replacement<br />

of seats with broken veneer,<br />

cracked arms, torn upholstery, broken<br />

springs or other defects will reduce damage<br />

claims from this source, to say nothing<br />

of improving patron goodwill.<br />

Special care should be exercised to see<br />

that electric switches in washrooms are<br />

located where they cannot be touched<br />

while a patron is in contact with grounded<br />

plumbing fixtures or mechanical dryers.<br />

Adequate lighting of aisles and flights of<br />

stairs is essential to prevent stumbling.<br />

This not only reduces danger of accidents,<br />

but adds to patrons' comfort.<br />

Easy-opening doors should be provided<br />

that will not be snapped shut quickly by a<br />

too tightly adjusted automatic door closer<br />

as a patron enters the foyer or a lounge.<br />

MAINTENANCE STAFF DUTIES<br />

Members of the maintenance staff should<br />

be instnicted to wipe up any puddles of<br />

water that appear on floors of washrooms<br />

or smooth-floored lobbies immediately in<br />

order to remove a common cause of slipping.<br />

They also should be cautioned to store all<br />

tools and other articles where patrons cannot<br />

fall over them.<br />

A careful survey of the indi^adual theatre<br />

probably will reveal other steps that<br />

can be taken to remove accident hazards<br />

and even safeguard that one person in 11<br />

who is more "accident-prone" than the<br />

other ten.<br />

Damage suits or frequent claims for injury<br />

are the poorest types of public relations<br />

for any theatre. Therefore, aside from<br />

the monetary considerations in individual<br />

claims, the establishment of a reputation<br />

that a theatre is safe and comfortable will<br />

bring added dollai-s to the boxoffice.<br />

Furthermore, if all theatre owners in the<br />

coimtry reduced the claims for liability, it<br />

would not be long until insui-ance premiums<br />

were lowered by the underw^riters.<br />

RECTIFIERS<br />

F„r T-vmrr Siwm Thaatn<br />

FOREST HARRISON, INC. 207 Railroad Ave.. Harrison, N. J.<br />

BOXOFTICE :: January 7, 1950<br />

For<br />

YOUR<br />

BOXOFFICE<br />

Engraved by<br />

]<br />

our exclu£<br />

process on<br />

cite to your<br />

specilicationB.<br />

LAMOLITE<br />

ADULTS j;<br />

ILLUMINATED PRICE ADMISSION SIGNS<br />

Our enlarged plant facilities assure<br />

OVERNIGHT service from coast to coast.<br />

Plastic Signs Engraved for the Entire Theatre<br />

WRITE NOW TO: 'Patent Pending<br />

Edgar S.<br />

124 W. 2Isl St..<br />

Bowman<br />

New York 11, N. Y.<br />

HlODfRfllZfS flflD BfflUTIfltS LOBBIES<br />

EZY-RUG<br />

COLORED RUBBER LINK MATTING<br />

^nxipA. cuU ^l^i at iUe ^oo^<br />

ugated ridges in the linlcs scrape the dirt<br />

the (eet traveling across the mat, trap<br />

the openings, keep it out of sight, pretracking<br />

throughout the theatre ond<br />

expens carpets, thus reducing clean-<br />

o<br />

and red •ating costs. Comlortable un-<br />

foot.<br />

Slip-proof. Prev<br />

liability of law<br />

heels. Non-trip<br />

ccidenis.<br />

Safe e<br />

d edge.<br />

educes the<br />

with high<br />

1 galvanized, rust-resisting<br />

wire to form mots of any<br />

spring steel desired shape up to 8 feet in width and of any<br />

length.<br />

Rolls up for easy, quick removal of dirt.<br />

Available in your choice of pattern, emblem,<br />

or lettering in any combination of<br />

ten colors: brick red. black, light brown, dark<br />

brown, gray, orange, white, dark blue, light<br />

green and dark green.<br />

We also offer Counler-Tred Matting for use<br />

at candy counters and popcorn machines:<br />

perforated corrugated matting for lobbies and<br />

Tile-Top Sponge Matting for aisles.<br />

AMERICAN MAT CORP.<br />

"America's Largest Matting Specialists"<br />

1719 Adams St. • Toledo 2, Ohio<br />

J Please send free folder. "A M.it for Every Purpose."<br />

12 Please send prices on Ezy-Ruo Mattino.<br />

;H Please send information and prices on American<br />

Counter-Tred Matlino for candy counters and popcorn<br />

Name.<br />

machines.<br />

IN CANADA<br />

America n Mat Corporation.<br />

Canada Trust Building<br />

Windsor Ontario<br />

,<br />

West U me, Ontario<br />

35<br />

I

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