Boxoffice-January.07.1950

08.08.2014 Views

— AT THE DROP OF With Coins for Clerks, The National Automatic Merchandising Ass'n. Meets In Atlantic City I ATEST ADVANCES OF THE LUSTY INFANT member of America's retail distribution system— tlie vending machine industry were revealed to thousands of vending equipment and supply buyers at the four-day annual convention of the National Automatic Merchandising Ass'n, opened November 27 in the worldfamed Convention hall of Atlantic City, N. J. The association represents manufacturers and operators of merchandise and service vending machines and their suppliers. Those who sell or operate amusement or gaming devices are not eligible for membership. The exhibit was opened by George M. Seedman, convention chairman, assisted by Ford S. Mason, NAMA's president. Joining Seedman and Mason in the opening ceremonies were Mrs. Harrie Kronenberg of Birmingham, Ala., ladies' activities chairman, and Mrs. J. R. Edwards, Kansas City, Mo., honorary women's chairman. The majority of the 139 exhibitors showing their goods reported sales to be "excellent." Others who planned little, If any, actual selling during the four-day period said that exceptional interest was shown during the exhibit. Some of the various types of vending machines included those offering hot sandwiches, milk, ice cream, hot coffee, hot chocolate, soup, bakery goods, books, nylons, cigaret and cigar vending machines. More than 40 candy manufacturers displayed the latest vendable sweets and eleven major soft drink syrup manufacturers, five gum manufacturers and three match-making firms were numbered among the 1949 exhibitors. In an election of officers for 1950 which included five new directors for a three-year term, George M. Seedman, vice-president of The Rowe Corp., New York City, and NAMA convention chairman for three years, was elected president of NAMA for the ensuing year. Seedman succeeds Ford S. Mason, Ford Gum & Machine Co., Lockport, N. Y., as president. J. Bernard Lanagan of the Nik-O-Lok Co., Indianapolis, was named vice-president. John T. Pierson of the Vendo Co., Kansas City, Mo., was re-elected treasurer. The five newly elected members of the board of directors increased the number to 18. They included Seedman, Davre J. Davidson, Davidson Bros., Los Angeles; E. F. Hinkle, Automatic Canteen Co. of America, Chicago; I. H. Houston, Spacarb, Inc., New York, and Arthur F. Schultz, Arthur F. Schultz Co., Erie, Pa. Fen Doscher, president of Sales Executives Club of New York and vice-president in charge of sales, Lily-Tulip Cup Corp., New York City, spoke at the opening convention session and was followed by Zenn Kaufman, merchandising director, Philip Morris & Co., Ltd., New York, and I. H. Houston, At a special legislative luncheon, held on the second day of the convention, Fred L. Brandstrader, NAMA's legislative counsel told the general membership that city, county and state tax officials are becoming increasingly aware of the fact that automatic merchandising is a recognized form of retail distribution. Brandstrader reviewed the recent developments in tax matters in Florida, Kentucky, Chicago and a number of California cities. 1

A COIN At the right is a birdseye view of the spacious convention hall in Atlantic City where the NAMA convention was held late in November. Around the page are other photographs of display booths at the meet showing number of the new vending machines which were being demonstrated. Plans were also announced at the luncheon for the enlarging of NAMA's legislative staff with the proposal to establish regional legislative offices in the southeast and the west to enable the association to carry on the fight against unfair taxes. At the same luncheon, George H. Pox. field representative of the National Confectioners' Ass'n, discussed the correlation of the confectioners' program with NAMA activities. Cup beverage operators were told to seek new machine locations in plants, schools and theatres. The speaker added that a machine working well on location is your best salesman. Merle Zuehlke. Founteen, Milwaukee, outlined to the cup beverage operators six ways of increasing volume in present locations. They are: survey your stops to know their problems, make your machine stand out by highlighting its background, use only the best products, alternate the flavors sold at least semimonthly, make use of on-location promotion and watch sales charts for location flavor preferences. The addition of hot beverage machines helps to level off the seasonal slump in sales now experienced with cold drink machines. By adding hot drink equipment, one company reported, the ordinai-y seasonal drop in sales has been made up. The candy, gum. nut and biscuit opera.tors' clinic concerned itself with a "sell more" discussion around a study of new location problems, precise checks on stock through a systematic record-keeping system, ways to increase business in present locations and operating penny machines in conjunction with nickel equipment. Use of penny machines in conjunction with nickel venders was called good salesmanship by William Fishman. Automatic Merchandising Co.. Chicago. Fishman said the use of such equipment will enable the operator to realize full sales potential on present locations. BOXOmCE :: January 7, 1950 31

—<br />

AT THE DROP OF<br />

With Coins for<br />

Clerks,<br />

The National Automatic<br />

Merchandising<br />

Ass'n.<br />

Meets In Atlantic City<br />

I ATEST ADVANCES OF THE LUSTY INFANT member of America's<br />

retail distribution system— tlie vending machine industry<br />

were revealed to thousands of vending equipment and supply<br />

buyers at the four-day annual convention of the National Automatic<br />

Merchandising Ass'n, opened November 27 in the worldfamed<br />

Convention hall of Atlantic City, N. J.<br />

The association represents manufacturers and operators of merchandise<br />

and service vending machines and their suppliers. Those<br />

who sell or operate amusement or gaming devices are not eligible<br />

for membership.<br />

The exhibit was opened by George M. Seedman, convention<br />

chairman, assisted by Ford S. Mason, NAMA's president. Joining<br />

Seedman and Mason in the opening ceremonies were Mrs. Harrie<br />

Kronenberg of Birmingham, Ala., ladies' activities chairman, and<br />

Mrs. J. R. Edwards, Kansas City, Mo., honorary women's<br />

chairman.<br />

The majority of the 139 exhibitors showing their goods reported<br />

sales to be "excellent." Others who planned little, If any,<br />

actual selling during the four-day period said that exceptional<br />

interest was shown during the exhibit. Some of the various types<br />

of vending machines included those offering hot sandwiches,<br />

milk, ice cream, hot coffee, hot chocolate, soup, bakery goods,<br />

books, nylons, cigaret and cigar vending machines.<br />

More than 40 candy manufacturers displayed the latest vendable<br />

sweets and eleven major soft drink syrup manufacturers,<br />

five gum manufacturers and three match-making firms were<br />

numbered among the 1949 exhibitors.<br />

In an election of officers for 1950 which included five new<br />

directors for a three-year term, George M. Seedman, vice-president<br />

of The Rowe Corp., New York City, and NAMA convention<br />

chairman for three years, was elected president of NAMA for the<br />

ensuing year. Seedman succeeds Ford S. Mason, Ford Gum &<br />

Machine Co., Lockport, N. Y., as president.<br />

J. Bernard Lanagan of the Nik-O-Lok Co., Indianapolis, was<br />

named vice-president. John T. Pierson of the Vendo Co., Kansas<br />

City, Mo., was re-elected treasurer.<br />

The five newly elected members of the board of directors increased<br />

the number to 18. They included Seedman, Davre J.<br />

Davidson, Davidson Bros., Los Angeles; E. F. Hinkle, Automatic<br />

Canteen Co. of America, Chicago; I. H. Houston, Spacarb, Inc.,<br />

New York, and Arthur F. Schultz, Arthur F. Schultz Co., Erie, Pa.<br />

Fen Doscher, president of Sales Executives Club of New York<br />

and vice-president in charge of sales, Lily-Tulip Cup Corp., New<br />

York City, spoke at the opening convention session and was followed<br />

by Zenn Kaufman, merchandising director, Philip Morris<br />

& Co., Ltd., New York, and I. H. Houston,<br />

At a special legislative luncheon, held on the second day of the<br />

convention, Fred L. Brandstrader, NAMA's legislative counsel<br />

told the general membership that city, county and state tax<br />

officials are becoming increasingly aware of the fact that automatic<br />

merchandising is a recognized form of retail distribution.<br />

Brandstrader reviewed the recent developments in tax matters<br />

in Florida, Kentucky, Chicago and a number of California cities.<br />

1

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