Boxoffice-January.07.1950
. DETROIT SUBURB GETS NEW THEATRE RYAN A RYAN Theatres are no longer limited by the "throw" of the projection lens. The new Super Luxars give greatly increased screen brilliance at distances never before possible. They provide the theatre designer increased flexibility in theatre layouts. For outdoor theatres, the projection booth may now be located for maximum attendance and convenience. Super Luxar Lenses all have an aperture ratio of f :2.0 with range of focal lengths from 6 to 2 1 1/2 and fit most standard projection equipment. For maximum screen illumination for extra long "throws", in both outdoor and indoor theatres, get the complete information and prices of Super Luxar Lenses by writing. . PRODUCTS CORP. Optical Engineers for IS y 926 N. CITRUS AVENUE HOLLYWOOD 38, CALIF. X HE Ryan, newest theatre in the Detroit suburban area, was opened recently by William Schulte, operator of a circuit of houses in Detroit and southeastern Michigan which probably constitutes the largest independent theatre chain in the state in number of units. The new house is designed in a simple, modern style with a classically plain macotta-type front and triangular marquee. It is flanked by store stioictures. Located in the north end of the suburban area at Nine Mile and Ryan in the suburb of Van Dyke, the house will draw from the growing area which was the center of much wartime industrial plant construction and from the surrounding moderate-priced new residential territoi-y. Johnson Construction Co. of Birmingham erected the house. National Theatre Supply furnished the equipment which includes 1,366 American Bodiform retracting chairs. Simplex projectors and sound, Hertner high intensity generator, Magnarc lamps and Walker P.M. White screen. Other equipment installed by NTS includes Crestwood cai-peting, Aluminex frames and hardware, U. S. Rubber matting, Vio-Glo directional signs, National blower, Blair furniture, Automaticket ticket register, Johnson coin changer and a Tru- Ade drink dispenser. Glascreens to Be Added To Colombian Theatres Two Glascreen installations have been shipped to Bogota, Colombia, in line with the policy of Loew's International to replace screens in all of its foreign houses with this new style screen. These are the first shipments to be made to South America by the Nu-Screen Corp., according to Herman Gluckman, president. The fiberglas screens will go into Bogota's Cine Metro and the Metro Teusaquillo. Veteran Equipment Manufacturer Dies Edward W. LaVezzi. founder of the La- Vezzi Machine Works, died December 25 after failing to recover from an operation. LaVezzi, who was 71 at the time of his death, is survived by his wife, five children and nine grandchildren. After retiring from active participation in management of the business in 1940, he devoted most of his time to a small farm on the outskirts of Chicago. 28 The MODERN THEATRE SECTION
Successful Chain Selects Heywood -Wakefield Comfort For New DeKALB YES, there's plenty of successful experience back of this newest (and twelfth) unit of the expanding Anderson Theatre Corporation. And a nation-wide record of experience proves that Heywood-Wakefield seating is a dependable aid to profitable operation. First, because comfort is designed into every line and detail. Second, because time-tested construction methods, and the use of special quality steels for coil springs, standards, seat and back-pans assure the kind of durabiMty that keeps maintenance costs consistently low. See for yourself how the handsome appearance and downright comfort of Heywood -Wakefield seating can make patrons want to come back—and Jeam at first hand the many money-saving advantages of Heywood -Wakefield construction features. Call your nearest Heywood- Wakefield distributor or one of our sales offices in Baltimore, Boston, Chicago or New York. "Heywood - Wa kefield chairs," says A. J. Claesson, of Anderson Theatre Corporation, "make life easier for an interior decorator in two important ways. Their good looks harmonize with decorating plans— and their proved comfort helps assure continuing patronage." Note how smart lines of "Encore" Model TC700 chairs complement the DeKalb's modern decor. HEYWOOD WAKEFIELD Theatre Seating Division MENOMINEE, MICHIGAN BOXOFFICE January 7, 1950 29
- Page 83 and 84: • ^ : . . Paul . . The . . Manage
- Page 85 and 86: . . . Monk . . . George . . Mrs. .
- Page 87 and 88: Church Moves Out For Stage Shows 60
- Page 89 and 90: Equipmeni manvfacfored by CENTURY P
- Page 91 and 92: Manager Ryan Scoops Newsreels and V
- Page 93 and 94: . . Manager . . Paul . . Eight . .
- Page 95 and 96: Anchored Balloon Promotes 'Jolson'
- Page 97 and 98: YOU get extto results with quipment
- Page 99: . . . The . . Leo — thought of a
- Page 102 and 103: . . Earl . . U-Ark . . Robert . . F
- Page 104 and 105: . . Edgar —— — — — MONTRE
- Page 106 and 107: . . . Heavy . . . Micky . . Joan .
- Page 108 and 109: iilU'iiniiiiii lliBlliBNW foasm Res
- Page 110 and 111: , Ask the man who SHOWS one! > If,
- Page 112 and 113: SEE THIS I COLOR EFREEI This fiftee
- Page 114 and 115: ELEGANCE WITH ECONOMY By HANNS R. T
- Page 116 and 117: importance to the refreshment niche
- Page 118 and 119: CANADIAN THEATRES of the Odeon chai
- Page 120 and 121: CARPETS THAT CARRY CHARM V^ARPET TE
- Page 122 and 123: . lULTIPLY YOUR POPtURITPROFITS '[/
- Page 124 and 125: next month .,,youHl see it ext mont
- Page 126 and 127: As the First in a Cross-Country Ser
- Page 128 and 129: " Hartford, Conn, Refreshment Surve
- Page 130 and 131: yltefc»fc »'i»>ii4»»>»»^*>»
- Page 132 and 133: Soft Drink Vender Offers a Choice o
- Page 136 and 137: — AT THE DROP OF With Coins for C
- Page 138 and 139: . ANOTHER ( ACHIEVEMENT and the Map
- Page 140 and 141: (^ccaneC jr4^^iC»t4t PROTECTING TH
- Page 142 and 143: — — Elegance With Economy (Cont
- Page 144 and 145: — — life Theatres First to Inst
- Page 146 and 147: . AB READERS' BUREAU For literature
- Page 148 and 149: PARK-LIKE AREA in center of develop
- Page 150 and 151: Undistorted Image and High Speed in
- Page 152 and 153: — LOUISE GRAVES, HAS SWITCHED TO
- Page 154 and 155: URGES USE OF LIGHTER PRINTS FOR BET
- Page 156 and 157: — Rustic Atmosphere Maintained At
- Page 158 and 159: EQUIPMENT Sr DEVELOPMENTS Vacuum-Ty
- Page 160 and 161: The Drive-ln Deal you've been waiti
- Page 162 and 163: Counter Signs Added To Lamolite Lin
- Page 164 and 165: — NEW! GOLDE MOD-URN SAND URN ent
- Page 166 and 167: WHEREVER APPEARANCE ANjUNEATNESS yo
- Page 168 and 169: EXHIBITOR HAS HIS SAY — ABOUT PIC
- Page 170 and 171: I Exhibitor Has His Say (Continued
- Page 172 and 173: (+VerY Good; + Good; ±Fair; —Poo
- Page 174: FEATURE chart]
- Page 178 and 179: SHORTS REVIEWS Opinions on tlie Cur
- Page 180 and 181: FEATURE REVIEWS Story Synopsis; Adl
- Page 182 and 183: QUARTERLY INDEX TO PICTURE GUIDE RE
.<br />
DETROIT SUBURB GETS NEW THEATRE<br />
RYAN A RYAN<br />
Theatres are no longer<br />
limited by the "throw" of the projection lens.<br />
The new Super Luxars give greatly increased<br />
screen brilliance at distances never before possible.<br />
They provide the theatre designer increased<br />
flexibility in theatre layouts.<br />
For outdoor theatres, the projection booth may<br />
now be located for maximum attendance and<br />
convenience.<br />
Super Luxar Lenses all have an aperture ratio<br />
of f :2.0 with range of focal lengths from 6 to<br />
2 1 1/2 and fit most standard projection equipment.<br />
For maximum screen illumination for extra<br />
long "throws", in both outdoor and indoor<br />
theatres, get the complete information and<br />
prices of Super Luxar Lenses by writing. .<br />
PRODUCTS CORP.<br />
Optical Engineers for IS y<br />
926 N. CITRUS AVENUE HOLLYWOOD 38, CALIF.<br />
X HE Ryan, newest theatre in the<br />
Detroit suburban area, was opened recently<br />
by William Schulte, operator of a circuit<br />
of houses in Detroit and southeastern<br />
Michigan which probably constitutes the<br />
largest independent theatre chain in the<br />
state in number of units.<br />
The new house is designed in a simple,<br />
modern style with a classically plain macotta-type<br />
front and triangular marquee.<br />
It is flanked by store stioictures. Located<br />
in the north end of the suburban area at<br />
Nine Mile and Ryan in the suburb of Van<br />
Dyke, the house will draw from the growing<br />
area which was the center of much wartime<br />
industrial plant construction and from<br />
the surrounding moderate-priced new residential<br />
territoi-y. Johnson Construction Co.<br />
of Birmingham erected the house.<br />
National Theatre Supply furnished the<br />
equipment which includes 1,366 American<br />
Bodiform retracting chairs. Simplex projectors<br />
and sound, Hertner high intensity<br />
generator, Magnarc lamps and Walker P.M.<br />
White screen.<br />
Other equipment installed by NTS includes<br />
Crestwood cai-peting, Aluminex<br />
frames and hardware, U. S. Rubber matting,<br />
Vio-Glo directional signs, National<br />
blower, Blair furniture, Automaticket ticket<br />
register, Johnson coin changer and a Tru-<br />
Ade drink dispenser.<br />
Glascreens to Be Added<br />
To Colombian Theatres<br />
Two Glascreen installations have been<br />
shipped to Bogota, Colombia, in line with<br />
the policy of Loew's International to replace<br />
screens in all of its foreign houses<br />
with this new style screen. These are the<br />
first shipments to be made to South America<br />
by the Nu-Screen Corp., according to<br />
Herman Gluckman, president. The fiberglas<br />
screens will go into Bogota's Cine<br />
Metro and the Metro Teusaquillo.<br />
Veteran Equipment<br />
Manufacturer Dies<br />
Edward W. LaVezzi. founder of the La-<br />
Vezzi Machine Works, died December 25<br />
after failing to recover from an operation.<br />
LaVezzi, who was 71 at the time of his<br />
death, is survived by his wife, five children<br />
and nine grandchildren. After retiring<br />
from active participation in management<br />
of the business in 1940, he devoted most of<br />
his time to a small farm on the outskirts<br />
of Chicago.<br />
28 The MODERN THEATRE SECTION