Boxoffice-January.07.1950
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i<br />
.<br />
Eeny, Meeny, Miney, Mo . .<br />
to which theatre shall I<br />
go?<br />
"LET'S GO TO THE WILSHIRE ."<br />
. .<br />
It's easy to see why people might<br />
go out of their way to attend this<br />
theatre in Dallas, Texas. It is a<br />
neat, attractive building with o<br />
sparkling, colorful front of tranquil<br />
green Carrara Glass. This bright,<br />
cheerful theatre fairly beckons to<br />
passers-by . . . promises them comfort<br />
and the best in entertainment.<br />
More people will patronize your<br />
theatre, too, when you modernize<br />
with Pittsburgh Products. Architects:<br />
Pettigrew, Cook & Associates, Dallas,<br />
Texas.<br />
It's<br />
not just by chance that people patronize a particular<br />
theatre. They will go out of their way to<br />
attend a modern, attractive establishment. A neat<br />
sparkling front of Pittsburgh Glass and Pittco Store<br />
Front Metal is a real patron-winner ... an aggressive<br />
boxoffice-booster. It proclaims an up-to-date theatre<br />
where the patron will enjoy the latest and finest in entertainment.<br />
Up and down the country theatre owners and man-<br />
Store fronts<br />
and Interiors<br />
by Pittsburgh<br />
agers have increased their boxoffice receipts by modernizing<br />
with Pittsburgh Products. And what Pittsburgh<br />
Glass and Pittco Store Front Metal have done for others<br />
. . . they can do for you!<br />
But remember this: when you remodel don't skimp.<br />
It's the complete modernization job— inside and out—<br />
that pays the biggest dividends in better boxoffice. If<br />
you desire terms, they can be arranged through the<br />
Pittsburgh Time Payment Plan. And you can count on<br />
our fullest cooperation in helpmg you and your architect<br />
select a well-planned and economical design.<br />
In the meantime, why not send for our descriptive<br />
bookletonremodeling,"ModernWays for Modern Days".'<br />
It's yours for the asking. Just return the coupon below.<br />
Pittsburuli Plate ('I.i.«s Company<br />
2016-0 Craiit liuililing. Pittsburgh 19. Pa.<br />
Without obligation on my part, please send me a krek copy of<br />
your book on modernization, ".Modern Ways for Modern Days."<br />
\ame<br />
.Address<br />
City<br />
State..<br />
PAINTS GLASS CHEMICALS BRUSHES • • PLASTICS<br />
BURGH PLATE GLASS COMPANY<br />
i<br />
BOXOFFICE January 7, 1950 11
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