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Shreveport Theatre<br />
Back to Don George<br />
SHREVEPORT—Don George, owner of the<br />
Don theatres in Shreveport and Alexandria,<br />
and the Davis in Bossier City, across Red<br />
river from Shreveport, says that the Glenwood<br />
Theatre is again a member of his<br />
chain. Since July 1, the Glenwood has been<br />
under the management of M. Trelles, New<br />
Orleans business man who leas-ed the theatre.<br />
Trelles is returning to New Orleans,<br />
according to M. V. McAfee, manager of the<br />
Don.<br />
The Glenwood will strive to bring to<br />
Shreveport largely first run films, George<br />
.said. The first feature will be "Letter From<br />
an Unknown Woman." The Glenwood will<br />
be managed by James Lowry, formerly with<br />
the Shreveport Recreation department.<br />
Bill<br />
Shaw Sells Cedar<br />
CEDAR HILL, TEX.—Bill Shaw has sold<br />
the Cedar Theatre to Pat Murphree, successful<br />
theatreman and road show operator, who<br />
formerly was a manager for Phil Isley Theatres.<br />
Shaw is a booker for Eagle Lion and<br />
conrunuted some 15 miles between his theatre<br />
and job.<br />
Frels Theatres Charter<br />
VICTORIA, TEX.—A 50-year charter of<br />
incorporation has been granted to Frels Theatres<br />
listing as incorporators: Majorie Steele<br />
Frels, Rubin Frels and Sam Cowden. Authorized<br />
capital stock is $150,000.<br />
SEATING<br />
Complains Print Shortage<br />
Misused by Distributors<br />
From Midwest Edition<br />
OMAHA—The Allied<br />
Independent Theatre<br />
Owners of Iowa and Nebraska meeting here<br />
passed a resolution asking that a complaint<br />
on the shortage of prints be put on the agenda<br />
for the board of the national Allied States<br />
Ass'n. The resolution was passed after a<br />
Nebraska exhibitor asserted that the shortage<br />
of prints, under the disguise of economy,<br />
is nothing more than a method of setting<br />
up illegal clearance.<br />
More than a hundred attended the oneday<br />
meeting here, which was preceded by<br />
a board session. Bill Ainsworth, Allied national<br />
president, telegraphed his regrets at<br />
not being able to appear due to iDness, and<br />
said, "we are proud of the success of your<br />
unit which has now become one of the<br />
largest, strongest and most aggressive units<br />
in national Allied."<br />
Other subjects discussed and actions taken<br />
include:<br />
Conduct of stars—Talked at length, but<br />
no direct action to be taken until it comes<br />
before national boai'd.<br />
Advertising accessories—Resolution passed<br />
urging members to see that all advertising,<br />
11x14s, one-sheets, 30x40s, etc., are returned<br />
promptly to the seurce in good shape, using<br />
care in wrapping, to aid exhibitor who uses<br />
the material the following time.<br />
Print damage—Members urged to use care<br />
in handling prints and check machines regularly.<br />
The tension on a rewind can cause<br />
a print to be slipped so it becomes "rainy,"<br />
it was pointed out.<br />
Allied Caravan—Its use was gone into<br />
thoroughly and it was suggested by one<br />
member that a universal 100 figure he worked<br />
out for each theatre to simplify the interpretations.<br />
Organization activity—President Myrick<br />
gave an account of this year's activity, pointing<br />
out that the Allied of Iowa and Nebraska<br />
is the most active exhibitor unit in<br />
the country. Fourteen meetings have been<br />
held this year, membership is at an all-time<br />
high, many local problems members have<br />
had with distributors have been worked out<br />
with the film companies who have shown<br />
a willingness to cooperate.<br />
The Smith plan—It was decided so long<br />
as 20th-Pox insists on forcing percentage<br />
pictures, CRI checkers, etc., it was not interested<br />
in any kind of a plan.<br />
Tailor-made trailers—An Iowa member<br />
suggested that all film companies be urged<br />
to make two trailers on pictures that have<br />
appeals for both class and action houses.<br />
For- example a picture that has high class<br />
music would have a trailer for key runs that<br />
would show this music, and for the action<br />
and small town houses scenes that whet the<br />
appetite of that type patronage—comedy<br />
angles, etc. It also was suggested that many<br />
trailers are too long.<br />
Elk City, Okla., Airer<br />
Started by Griffith<br />
ELK CITY, OKLA.—Construction work is<br />
under way on a new 400-car drive-in on<br />
highway 66 two miles west of here. Griffith<br />
Consolidated Theatres, Inc., is builder of the<br />
ozoner, which is scheduled for completion<br />
about March 1.<br />
'Enchantment' Will Open<br />
At Boston Astor on Xmas<br />
BOSTON—Lynn Farnol, director of advertising<br />
and publicity for Samuel Goldwyn<br />
Productions, was here to set plans with Dan<br />
Finn, Newell Stepp and Al Margolian of the<br />
Astor Theatre, and Ralph Banghart, New<br />
England field representative for RKO, to set<br />
plans for the premiere of Goldwyn's "Enchantment,"<br />
which will open at the Astor<br />
here on Christmas day and date with the<br />
Astor in New York. One of the biggest newspaper,<br />
radio and posting campaigns will<br />
launch the feature.<br />
R&R Men Hit Oil<br />
DALLAS—E. H. Rowley, C. V. Jones and<br />
L. M. Rice of Robb & Rowley Theatres have<br />
hit an oil well on a lease they own on Copano<br />
bay near Rockport. The oil is of high quality<br />
but the amount of production has not been<br />
determined, although a good producer seems<br />
sure. These men own a lot more acreage in<br />
the vicinity. Ed Rowley jr. has been staying<br />
with the weU. He studied geology when attending<br />
the University of Texas several years<br />
ago.<br />
Luling, Tex., Tower Opens<br />
LULING, TEX.—Gidney Talley of San Antonio<br />
has opened the Tower Theatre, which<br />
he remade from the old Princess. He is in<br />
competition with W. D. Glasscock, who is<br />
completing an all new $100,000 theatre to<br />
open within a few weeks. Glasscock also<br />
operates in other Talley towns.<br />
Annual Free Show Given<br />
WASHBURN, ILL.—A free show in both<br />
the afternoon and evening was given at the<br />
Washburn Theatre here by Clifford W.<br />
Cordes, owner of the Washburn Oil Co. The<br />
event is an annual custom.<br />
THEATRE SEAT INSTALLATION<br />
:0 years experience — Satisiaction guaranteed.<br />
Write or Phone 5327<br />
Johnnie Boutwell<br />
Temple, Texas<br />
\<br />
a<br />
GRIGGS<br />
EQUIPMENT COMPANY<br />
86<br />
Box 630<br />
Behon, Texas<br />
L. L. Barrow Reopens Eutex<br />
EUSTACE, TEX.—L. L. Barrow of Dallas<br />
has reopened the Eutex Theatre. Until recently<br />
he was projectionist in a neighborhood<br />
theatre there and owns and operates<br />
the Martha Washington candy store in the<br />
Highland Park shopping village in that city.<br />
Eustace is an inland village between Athens<br />
and Mabank.<br />
4JUJk<br />
BOXOFFICE December 25, 1948
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