mm THE NATIONAL FILM WEEKLY rUBLISH:D IN NINE SECTIONAL EDITIONS BEN SHLYEN Editor-in-Chief and Publisher I OXOFFICE JAMES M. JERAULD Editor NATHAN COHEN Associate Editor JESSE SHLYEN Managing Editor IVAN SPEAR Western Editor FLOYD M. MIX Equipment Editor RAYMOND LEVY General Manager Published Every Saturday by ASSOCIATED PUBLICATIONS Ediloiial Offices: 9 Rockefeller Plaza, New York 20, N. Y. Raymond Levy, General Manager; James M. Jerauld, Editor; Chester Friedman, Editor Showmandiser Section; A. ]. Stocker, Eastern Representative. Telephone Columbus 5-6370, 5-6371, 5-6372. Cable address: BOXOFFICE, New York." Central Offices: 1327 South Wabash Ave., Chicago 5, 111. Jonas Perlberg, Manager; Donald Maggart, Central Representative. Telephone WEBster 4745. Western Offices: 6404 Hollywood Blvd., Hollywood 28, Calif Ivan Spear, Mancrger. Telephone GLadstone 1186. Washington Offices: 302-303 International Bldg., 1319 r St., N. W. Lee L. Garling Manager. Telephone NAtional 3482. Filmrow; 932 New Jersey, N. W. Sara Young. London Offices: 136 Wardour St., John Sullivan, Manager. Telephone Gerrard 3934-5-6. Publication Offices: 825 Van Brunt Blvd., Kansas City 1, Mo. Nathan Cohen, Associate Editor; Jesse Shlyen, Managing Editor; Morris Schlozman, Business Manager. J Herbert Roush, Manager Advertising Sales and Service. Telephone CHestnut 7777-78. Other Publications: BOXOFFICE BAROMETER, published in November as a section oi BOXOFKICE; THE MODERN THEATRE, published monthly as o section ol BOXOFFICE. ALBANY—21-23 Walter Ave., M. Berrigan. ATLANTA— 163 Walton, N. W., P. H. Savin. BIRMINGHAM—The News, Eddie Badger. BOSTON—Frances W. Harding, Lib. 9814. BUFFALO— 157 Audubon Drive, Snyder, Jim Schroder, CHARLOTTE—216 V/. 4th, Pauline Grillilh. CINCINNATI— 1634 Central Parkway, Lillian Seltzer, CLEVELAND— Elsie Loeb, Fairmount 0046. DALLAS—4525 Hollard. V. W. Crisp, 18-97S0. DENVER— 1645 Lalayette, Jack Rose, TA 8517. DES MOINES—Register & Tribune Bldg., Russ Schoch DETROIT— 1009 Fox Theatre Bldg,, H. F. Reves. Telephones: RA 1100; Night, UN-4-02I9. HARTFORD— 109 Westborne, Allen Widem. HARRISBURG, PA.—Mechanicsburg, Lois Fegan. INDIANAPOLIS—Rl. 8, Box 770, Howard M. Rudeaux. MIAMI—66 S. Hibiscus Island, Mrs. Manton E. Harwood. 2952 Merrick Rd.. Elizabeth Sudlow, MEMPHIS— 707 Spring St., Null Adajns, Tel. 48-5462, MILWAUKEE—529 N. I3th, J. R. Gahagan, MA-0297. MINNEAPOLIS—29 Washington Ave. So., Les Hees. NEW HAVEN—42 Church St., Gertrude Lander. NEWARK, N. ;.—207 Sumner, Sara Carleton. NEW ORLEANS—Mrs. Jack Auslel, 3137 Elysian Fields Avenue, OKLAHOMA CITY—216 Terminal Bldg., Polly Trindle. OMAHA—Omaha V/orld-Herald Bldg., Lou Gerdes PHILADELPHIA—4901 Spruce St., J, M. Makler. PITTSBURGH—86 Van Braam St., R. F. Klingensmilh PORTLAND, ORE.—David C. Kahn, BR, 1181, ext. 156. RICHMOND—Grand Theatre, Sam Pulliam. ST. LOUIS— 5149 Rosa, David Barrett, FL-3727 SALT LAKE CITY—Deseret News, Howard Pearson SAN ANTONIO—333 Blum St., L. J. B. Ketner. SAN FRANCISCO—25 Taylor St., Gail Lipmon ORdway 3-4612. SEATTLE—928 N. 84th St., Willard Elsey. TOLEDO—4330 Willys Pkwy., Anna Kline. IN CANADA CALGARY—The Alberian. Wm. Campbell. MONTREAL—4330 Wilson Ave., N. D. G., Roy Carmichael. Walnut 5519, ST, JOHN- 116 Prince Edward St,, Wm. J. McNulty TORONTO—242 Milwood, Milton Galbraith. VANCOUVER—411 Lyric Theatre Bldg., Jack Droy. VICTORIA—938 Island Highway, Alec Mernman. WINNIPEG—The Tribune, Ben Lepkin, INHERENT QUALITY 7 •_>' HE MOTION picture's position and func tion as a community asset was well set forth by Harry N Warner, president of Warner Bros., in a talk before the Nationc Council for Community Improvement meeting in Washingtor In addition to its primary function of providing the peopl with entertainment, the motion picture, said Mr. Warner, ha given active support and cooperation to civic movements cal, ing for fund raising, morale building and dramatic presentc, tion of vital information. He also cited the cooperation rendered by the motio picture theatre and the productions it shows to the churc and school in furthering community programs; as a notabl focal point for many successful humanitarian causes; and ser\ ing as the perfect headquarters for public service endeavor to dramatize the need for fire prevention, periodic examine tions to control tuberculosis; to meet neighborhood needs an emergencies. Further Mr. Warner pointed to the cultural ii fluence of the motion picture in that, for one thing, "it has mad; history entertaining . . . has given the American citizen mor and more information from which he can make up his ow mind." Mr. Warner's remarks come at a time when the industr is giving new thought—and action—to community relation Having dravm his text from the record of what actually ho been done by theatremen on their home grounds, what M Warner has said serves to emphasize the worth as well o the need for continuation of the good work. Those exhibitors shall I do in the industry's public relations program?" hav the answer in the pattern which so many of them have create through their accomplishments in their war activities worl, And even for many years before, when every genuine show man knew that his theatre inherently was the pivotal point i community service. Of Things to who may be asking themselves, "Wh< Come Of more than passing interest is the revelation by Spyrc Skouras to the 20th Century-Fox stockholders that pictui shooting schedules have been reduced from 72 days to o Member Audit Bureau of CiRCtTLATioNS Entered -ai Second Class matter at Post Office, Kansas City, Mo Stctional Edition. $3,00 per vear; National Edition, $7.50 Vol. 53 MAY 2 9, No. 5 19 4 8
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