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i Keep them ''owmcfi^^ Âe Big New— " ' ••• them. Itpavs "" ^^°"^d *e]I ' SHOWMANDISER Section 72 BOXOFFICE :: June 5, 19
I Andy Smith Receives Plaudits of Berger MINNEAPOLIS — Bennie Berger, North Central Allied president, has commended Sales Manager Andy Smith of 20th-Fox. In an open telegram to Spyros Skouras. 20th- Fox president, Berger paid tribute to Smith for trying to be "fair" to independent exhibitors. If others had followed the Smith pattern, Berger declared, there wouldn't have been internal warfare in the industry leading to the courts. He "saluted' Smith who, he says, sets an example for the rest of the industry. "Please permit me to express my personal appreciatioii to Andy Smith for his attempted enactment of a fair policy toward the independent theatre owners during his first year at 20th-Fox company's helm," the telegram stated. "Andy's courage in attending independent exhibitor meetings, which is equivalent to getting into the lion's den and opening himself up to questions and criticisms, must be admired by the entire industry. If 20th-Pox and the other companies had pursued the same policy as that which Andy has been attempting, the present supreme court decision and the present turmoil in this industry could have been avoided. "I wish Andy continued success and hope that he will continue his policy of bringing about peace between the independent theatre owners and 20th-Fox, thereby setting an example for the rest of the film companies, as it is still not too late to bring peace and quiet into this industry. I salute you Andy on this occasion. You're a swell guy. I hope nothing will deter you from your attempted course. Best wishes for your continued good health and success." Clearance Committee Of NCA Not Ready Yet MINNEAPOLIS—A special committee appointed by President Bennie Berger informed North Central Allied directors this week that it is not yet ready to formulate demands for more equitable clearance in the Twin city area and in other parts of the territory. The program is being designed to meet the membership's approval. Several Minneapolis and St. Paul exhibitors have made demands individually for shorter clearance for their theatres. One local exhibitor has brought suit against the Minnesota Amusement Co. and major distributors for damages alleged to have been caused to his two local neighborhood houses in consequence of "unfair clearance," which, it's claimed, Is a result of a conspiracy among the distributors and the big Paramount circuit. The committee was appointed after the supreme court consent decree decision. Henry Green is chairman. Hole Punched in Screen BOONE, lO'WA—Investigation is under way here in connection with $200 damage caused to the screen of the Rialto Theatre last week. Police are looking tor a person who threw a piece of "metallic rock" through the screen, tearing a hole in it. The Rialto management said the missile could have caused serious injury to patrons had the rock fallen short of the screen. BOXOFFICE : : June 5. 1948 College Boys Boo Ads On Jayhawk's Screen LAWRENCE, KAS.— Stanley Sehwahn, veteran pilot of the Jayhawk Theatre, who has been operating theatres here for more than 19 years, has encountered .something new in audience disturbers. This latest effort to harass the managerial peace of mind comes from Kansas University students protesting the showing of screen advertising. These college boys, Sehwahn reports, stamp, clap, whistle and boo at every appearance of the advertising shorts. Recently one student, sitting in the last row of the balcony, held up a large sheet of paper and completely m?sked the lens of the projector. Another student, who had taken part in the disturbances, informed the Jayhawk manager that his group would continue their rowdy conduct until the advertisements were no longer screened. Many of this city's townspeople, Sehwahn remarked, had stated to him their emphatic disapproval of such conduet and congratulated him in his firmness in handling the situation. Since he has contractual commitments with a film company there is nothing, provided he wished to do so. he can do to stop the advertisements, Sehwahn stated. It is understood here that Lawrence is not alone in witnessing this student outbreak of protest over screen advertising. Reports from other college towns indicate similar disturbances. Central States Managers Hold Meet at Clear Lake CLEAR LAKE, IOWA—Managers of the Fort Dodge district of the Central States Theatre Corp. held their annual spring conference at the Ritz hotel here last week. Fifteen managers from Estherville, Fort Dodge. Boone, Clarion, Eagle Grove, Forest City, Mason City and Clear Lake were present with their wives. From the home office in Des Moines were L. J. Wegener, assistant general manager: M. E. Lee, booker; Dorothy Day. in charge of the publicity department, and Marie Frye, merchandising department. Jess Day, Fort Dodge, is division manager. Don Harrington Appointed Marshalltown Manager MARSHALLTOWN, IOWA—Don Harrington of Clinton, Wis., has been named manager of the Odeon and Casino theatres here. Harold Teel, former manager of the two houses, resigned to become associated with a theatre corporation in Chicago. Harrington managed two theatres for the S&M Theatre Co. in Clinton, owner of the two theatres here. New Vermillion Equipment VERMILLION, S. D.—New Simplex projection equipment, Royal Soundmaster sound and Altec 'Voice of the Theatre horns have been installed in the March Theatre. George March is manager of the house. He also manages the local Co-iEd. Ionia House Raises $500 IONIA, IOWA—The Firemen's Tlieatre New Hampton raised a total of $500 for the local benefit fund. Manager Harry Herman announced last week. The money in the fimd was presented to the mayor in a ceremony at the theatre. MW at Review Adds to Puzzle In Film Trade Drop MINNEAPOLIS—The latest Minneapolis Federal Reserve bank review, covering April, when business was still booming, gives no indication of the collapse that started here in mid-May in film grosses, night club trade and luxury buying. In April the territory's business was still operating at full capacity, according to the report. April department store sales were exceeded only by two months for all the time that the bank has been making its analyses. Those months were September 1947 and January 1948. Report states that employment during April was not only maintained, but expanded slightly. It points out that while "it is too early to estimate accurately the 1948 level of farm production in the Ninth district, early crop prospects appear almost uniformly good." Report also asserts that farmers are under little financial pressure to sell and, thus, are not worried too much about price declines since the 1948 crop level support is expected to be around $2 a bushel at the farm. This assures the farmers continued prosperity, according to the report. The decline in entertainment spending here is puzzling to local film industry leaders. There is a feeling that inflation apparently is catching up with the general public. Trade figures that amount of money left for entertainment spending in most family purses is dwindling now to an alarming extent because of high food and other necessity costs along with payments being made on autos. refrigerators, radios and other such items. Neighborhood houses, having lower admission prices and free parking facilities haven't been so hard hit during recent weeks as the Loop first run theatres. Dream House Tour Offered To Des Moines Patrons DES MOINES—A recently completed home here has been designated as "Mr. Blanding's di'eam house.' and will be open for inspection June 6-20, coinciding with the run of the picture at the Des Moines and Roosevelt. The three-bedroom house, constructed by R. H. Kenworthy, local contractor, will be shown to those purchasing tickets at the door. Hostesses for the showing will be members of the Des Moines Women's club, and money taken in will be used for the building fund now being launched by the club. The home is being furnished by Younker Bros. Store for Homes. The store also is using w-indow displays with the "Dream House" tleln. The house is located at 4921 Woodland Ave. Remodeling Lake Norden City Hall LAKE NORDEN, S. D.—Remodeling the city hall into a modern theatre is expected to be completed about mid-Jime. Alterations include an inclined floor, fireproof booth, a cry room and sound proof walls throughout the auditorium. Seating capacity is to be about 275. Hudson Season Opens HUDSON. IOWA—Gordon Altland of Waterloo put on his initial program of the season here last week. The pictures are shown outdoors and will continue throughout the summer. 73
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TOTAL NET PAID CIRCULATION OF THIS
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" f LUCKY! about "THE PIRATE" LUCKY
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150 THEATRE SILVER-COUNTRY JUBILEE
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I Mr. 1 ! "We i Thus I NBC Will Sue
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1 'eased i I j ! Grass I I (20-Fox)
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M^ t Storm Over Hollywood? ..... Wh
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! I between July Fourth and Labor D
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. ! iFrom Any Company in Any 2-Mont
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IF See For Yourself How Great These
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- The '. First Run Reports on Seaso
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Heavy Theatre Losses In Vanport Flo
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I ir and Timelier Tiian Ever llâin
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I ger j \ Caballero," i first j BOX
Page 27 and 28: America* ^ , mmsandomi ^Gala screen
Page 29 and 30: s IE WALLS OF JERICHO MARTIN ROME |
Page 31 and 32: ; trio , pendent ^ Bacher ! elation
Page 33 and 34: THE WALLS OF JERICHO MARTIN ROME ;7
Page 35 and 36: 20th Century-Fox Helps Andy Smith O
Page 37 and 38: AN EDWARD SMALL PRODUCTION Screenpl
Page 39 and 40: oO rn. ôc LVt^^ >\\ wftXV pit-. am
Page 41 and 42: CHESTER FRIEDMAN EDITOR HUGH E. FRA
Page 43 and 44: I Solid ! When I Buildup Landed for
Page 45 and 46: OVERSEAS BALLYHOO Bonus Winner Clic
Page 47 and 48: i I Letters, Radio Game Spark 'My H
Page 49 and 50: Adv. A THOUGHT OR TWO FROM HYGIENIC
Page 51 and 52: , Charles ; ALBANY—Charles * bany
Page 53 and 54: , ' — 4 S8i She remembers Mama...
Page 55 and 56: . . Bob Allied and TOA Sei Fight on
Page 57 and 58: . . Elmer . . Harry . . . . Bob . .
Page 59 and 60: VIEWS OF THE (Hollywood Office— S
Page 61 and 62: — She remembers Mama... _ NOTHING
Page 63 and 64: 1 miered I theatres I Robinson ' 1
Page 65 and 66: . . Another Petition for Changes In
Page 67 and 68: . . H. . . Tony jid DENVER T E. "Bi
Page 69 and 70: I . . . Graham . . . Graduation . .
Page 71 and 72: . . cooperated 3,000 See 'Miracle'
Page 73 and 74: NOW BOOKING THE BAHLE OF A CENTURY
Page 75 and 76: ! . . . Sam . . . Mort . . Len . .
Page 77: 1 . . Elaine . . Beatrice . . H. .
Page 81 and 82: Three ' j ; i down i , continued '
Page 83 and 84: . . H. - . . From the BOXOFFICE FIL
Page 85 and 86: . ! BOXOFFICE . . Spike . . MGM Boy
Page 87 and 88: ' I I I I Pennsylvania's I and I I
Page 89 and 90: .li Who -,,;„ • High ' ' 'Brush
Page 91 and 92: . . . The I Lancaster Thronged For
Page 93 and 94: . Donn . Chased . . . Joe . . Russ
Page 95 and 96: I BOXOFFICE . . First . . Barney .
Page 97 and 98: . . Dickey — . . Ben HARTFORD . 1
Page 99 and 100: I BOXOFFfCE . . many — ATTENTION
Page 101 and 102: ^HE modern trend towârd building a
Page 103 and 104: JiNNO UNCEMENT ! We are proud to an
Page 105 and 106: ; when ' H. rescission of the sales
Page 107 and 108: 1 ' f Ed Williamson Heads Variety o
Page 109 and 110: I I ! Nat 1 BOXOFFICE Itlli Ttellir
Page 111 and 112: I BOXOFFICE . . Awây . . The . . .
Page 113 and 114: ^^bXOFFICE BAROMETER • EXHIBITOR
Page 115 and 116: Rose — TClear and cool.—J. E. R
Page 117 and 118: CHECK RUNNING TIME WITH LOCAL EXCHA
Page 119 and 120: I I I I I T CHECK RUNNING TIME WITH
Page 121 and 122: I T CHECK RUNNING TIME WITH LOCAL E
Page 123 and 124: 1 7 An interpretative analysis of o
Page 125 and 126: 1)5 ,.M ^ This ' T 20th Century-Fox
Page 127 and 128: Op/m'ons on Current Productioas; Ex
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