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Annual Review 2012 - Luxottica

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2.5 BRAND PORTFOLIO<br />

37<br />

Vogue eyewear<br />

Launched in 1973 under the same<br />

name as the famous fashion<br />

magazine, Vogue Eyewear was<br />

acquired by <strong>Luxottica</strong> in 1990.<br />

Vogue models distinguish<br />

themselves through their innovative<br />

and fashionable designs, their<br />

variety of colors and frames and the<br />

smart detailing on the temples.<br />

Persol<br />

Persol, the iconic “Made in Italy”<br />

eyewear brand, made its debut in<br />

1917 and was acquired by <strong>Luxottica</strong><br />

in 1995. With its evocative name,<br />

meaning “for sun”, it is the proud<br />

heir to a culture of excellence and<br />

craftsmanship, a perfect alchemy<br />

of aesthetics and technology. The<br />

irresistible appeal of timeless design<br />

and high quality makes the brand a<br />

favorite among celebrities.<br />

Oliver Peoples<br />

Acquired by <strong>Luxottica</strong> in 2007,<br />

Oliver Peoples began in 1987 with<br />

the introduction of a retro-inspired<br />

eyewear collection created by<br />

designer and optician Larry Leight.<br />

Select eyewear is handcrafted<br />

from the finest quality materials, in<br />

colors exclusive to Oliver Peoples.<br />

Frames are manufactured in limited<br />

quantities and with deliberate<br />

anti-logo labeling that appeals to<br />

sophisticated consumers.

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