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Upgrade your patients in High Definition Vision

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<strong>Upgrade</strong> <strong>your</strong> <strong>patients</strong> <strong>in</strong><br />

<strong>High</strong> Def<strong>in</strong>ition<br />

<strong>Vision</strong><br />

AVERAGE VISION CORRECTION*<br />

Pure<strong>Vision</strong> ® LENS CORRECTION*<br />

The key to success when upgrad<strong>in</strong>g hydrogel<br />

wearers <strong>in</strong>to Silicone Hydrogel lenses<br />

Pure<strong>Vision</strong> ® Toric Contact Lenses Pure<strong>Vision</strong> ® Multi-Focal Contact Lenses<br />

* Simulated ret<strong>in</strong>al image<br />

-1.75D OF ASTIGMATISM SIMULATED *<br />

Pure<strong>Vision</strong> ® Toric LENS CORRECTION *<br />

DISTANCE *<br />

MIDDLE *<br />

CLOSE-UP *


<strong>Upgrade</strong> <strong>your</strong><br />

s<strong>in</strong>gle vision <strong>patients</strong><br />

to <strong>High</strong> Def<strong>in</strong>ition <strong>Vision</strong><br />

Lens wearers upgrad<strong>in</strong>g from hydrogel to Pure<strong>Vision</strong> ®<br />

prefer the overall vision offered by the aspheric optics. 1<br />

S<strong>in</strong>gle vision <strong>patients</strong> kept a dairy of their experience wear<strong>in</strong>g Pure<strong>Vision</strong> ® lenses,<br />

and compared to their previous lenses, the majority reported:<br />

• Better daylight vision<br />

• Better low-light vision<br />

• Better night vision<br />

100%<br />

80%<br />

60%<br />

40%<br />

20%<br />

0%<br />

78%<br />

17%<br />

Pure<strong>Vision</strong> Better<br />

Pure<strong>Vision</strong> Equal<br />

* Simulated ret<strong>in</strong>al image<br />

70% 69%<br />

23%<br />

21%<br />

72%<br />

22%<br />

Daylight <strong>Vision</strong> Low-light <strong>Vision</strong> Night Driv<strong>in</strong>g Reduced Halos<br />

at Night<br />

81%<br />

14%<br />

Overall <strong>Vision</strong><br />

AVERAGE VISION CORRECTION*<br />

Pure<strong>Vision</strong> ® LENS CORRECTION*<br />

UNC<br />

CO


<strong>Upgrade</strong> <strong>your</strong> hydrogel wearers to better end of day comfort.<br />

In a 2006 study of 178 experienced contact lens wearers switch<strong>in</strong>g from hydrogel lenses<br />

to Bausch & Lomb Pure<strong>Vision</strong> (balafilcon A) contact lenses, subjects reported: 1<br />

• Equal or better overall comfort at one month of wear (83% reported)<br />

• Equal or better end-of-day comfort throughout the wear<strong>in</strong>g period (83% reported)<br />

100%<br />

80%<br />

60%<br />

40%<br />

20%<br />

0%<br />

52%<br />

29% 26%<br />

10% 9%<br />

17% 12%<br />

Day 7 Day 30 Day 7 Day 30 Day 7 Day 30<br />

Comfort at Initial Insertion End-of-day Comfort Overall Comfort<br />

Pure<strong>Vision</strong> Better<br />

Pure<strong>Vision</strong> Equal<br />

64%<br />

Pure<strong>Vision</strong> ® patient preferred for Overall Performance<br />

when upgrad<strong>in</strong>g from hydrogel lenses 1<br />

71% 74% 65% 71%<br />

• After just 7 days of wear, 80% of respondents reported greater satisfaction<br />

with Pure<strong>Vision</strong> lenses than with their previous lenses.<br />

• 77% perceived the overall lens performance of the Pure<strong>Vision</strong> lenses<br />

superior to their previous lenses. 1<br />

100%<br />

80%<br />

60%<br />

40%<br />

20%<br />

0%<br />

80%<br />

6%<br />

Satisfied with<br />

lenses<br />

77%<br />

11%<br />

Overall Lens<br />

Performance<br />

Pure<strong>Vision</strong> Better<br />

Pure<strong>Vision</strong> Equal<br />

1. Results from a 2006 study of 178 experienced contact lens wearers switch<strong>in</strong>g from hydrogel<br />

lenses to Pure<strong>Vision</strong> lenses. Conducted by Strategic Listen<strong>in</strong>g Inc.


<strong>Upgrade</strong> <strong>your</strong><br />

astigmatic <strong>patients</strong><br />

to <strong>High</strong> Def<strong>in</strong>ition <strong>Vision</strong><br />

<strong>Upgrade</strong> to Pure<strong>Vision</strong> ® Toric–<br />

All of the preferred features of SofLens ® Toric and more<br />

9 out of 10 <strong>patients</strong> preferred Pure<strong>Vision</strong> ® Toric over SofLens ® Toric<br />

<strong>Upgrade</strong> to AerGel Material for proven ocular health.<br />

• AerGel material provides a<br />

natural level of oxygen to the<br />

cornea while balanc<strong>in</strong>g fluid<br />

transport and water retention for<br />

healthy, comfortable lens wear<br />

• Pure<strong>Vision</strong> Toric provides<br />

greater oxygen transmission for<br />

healthier, whiter eyes compared<br />

to SofLens Toric<br />

<strong>Upgrade</strong> to the <strong>in</strong>novative Performa Surface that delivers a<br />

consistently wettable surface.<br />

•<br />

Performa surface creates a consistently wettable<br />

surface, which provides outstand<strong>in</strong>g comfort<br />

while resist<strong>in</strong>g lipid and prote<strong>in</strong> deposits<br />

• End-of-day comfort of Pure<strong>Vision</strong> Toric was<br />

rated as better or the same by 94% of prior<br />

SofLens Toric <strong>patients</strong> 2<br />

* Simulated ret<strong>in</strong>al image<br />

Pure<strong>Vision</strong> Toric<br />

SofLens Toric 16.4*<br />

0 10 20 30 40 50 60 70 80 90 100 110 120<br />

Percentage of <strong>patients</strong><br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

Upon<br />

<strong>in</strong>sertion<br />

Dk/t<br />

End-of-day<br />

comfort<br />

101.0*<br />

Patient Comfort Attributes 2<br />

19<br />

81 94 91<br />

6<br />

9<br />

At end of<br />

2weeks<br />

-1.75D OF ASTIGMATISM SIMULATED *<br />

Pure<strong>Vision</strong> ® Toric LENS CORRECTION *<br />

*-3.00D lens<br />

Better/<br />

same<br />

Worse


The same Advanced Lo-Torque TM Design for the excellent stability<br />

and acuity you’ve come to trust.<br />

• Prism ballast<strong>in</strong>g geometry with 360° comfort chamfer, ref<strong>in</strong>ed optic zone, and<br />

balanced vertical thickness profile offer excellent axis stabilization<br />

• Advanced Aspheric optics technology for exceptional visual quality<br />

• Pure<strong>Vision</strong> Toric provided crisp, clear vision that was rated better or the same<br />

by 94% of prior SofLens Toric <strong>patients</strong> 2<br />

Percentage of <strong>patients</strong><br />

The same easy fit for seamless upgrades.<br />

• 100% of prior SofLens Toric <strong>patients</strong> fit with Pure<strong>Vision</strong> Toric lenses had the<br />

same sphere and cyl<strong>in</strong>der when upgraded<br />

• 94% of prior SofLens Toric <strong>patients</strong> fit with Pure<strong>Vision</strong> Toric lenses needed no<br />

change <strong>in</strong> their axes when upgraded 2<br />

Percentage of<br />

prior SofLens Toric <strong>patients</strong><br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

Patient <strong>Vision</strong> Attributes 2<br />

6<br />

94 97<br />

Overall<br />

vision<br />

No change <strong>in</strong><br />

sphere and cyl<strong>in</strong>der<br />

3<br />

<strong>Vision</strong> at<br />

night<br />

Prescription 2<br />

100 94<br />

No change<br />

<strong>in</strong> axes †<br />

† 10° when it did move<br />

Better/<br />

same<br />

Worse<br />

2. Study of 220 adapted SofLens Toric contact lens <strong>patients</strong> converted to Pure<strong>Vision</strong> Toric lenses. Performance attributes and<br />

preference completed by both eye care professionals and <strong>patients</strong> after two weeks. Study conducted by Bausch & Lomb


<strong>Upgrade</strong> <strong>your</strong><br />

presbyopic <strong>patients</strong><br />

to <strong>High</strong> Def<strong>in</strong>ition <strong>Vision</strong><br />

<strong>Upgrade</strong> to Pure<strong>Vision</strong> ® Multi-Focal - All of the<br />

preferred features of SofLens ® Multi-Focal and more.<br />

<strong>Upgrade</strong> to AerGel Material for proven ocular health.<br />

• AerGel material provides a natural level of oxygen to the cornea while balanc<strong>in</strong>g fluid<br />

transport and water retention for healthy,<br />

comfortable lens wear<br />

• Pure<strong>Vision</strong> Multi-Focal lenses allow more<br />

oxygen transmission for healthier, whiter<br />

eyes compared to SoftLens Multi-Focal<br />

• 68% of previous SoftLens Multi-Focal <strong>patients</strong><br />

see<strong>in</strong>g an improvement <strong>in</strong> eye health and 72%<br />

<strong>in</strong> whiteness of the eyes <strong>in</strong> as little as two weeks 3<br />

<strong>Upgrade</strong> to the <strong>in</strong>novative Performa Surface that<br />

delivers a consistently wettable surface.<br />

• Performa surface creates a consistently wettable surface, enhanc<strong>in</strong>g visual acuity<br />

and comfort while resist<strong>in</strong>g lipid and prote<strong>in</strong> deposits<br />

• Exceptional comfort for <strong>patients</strong><br />

experienc<strong>in</strong>g lens dryness due to a<br />

rounded-edge profile and smooth,<br />

consistently wettable lens surface<br />

• Overall comfort for Pure<strong>Vision</strong> Multi-Focal<br />

was rated as better or the same by 86% of<br />

previous SoftLens Multi-Focal <strong>patients</strong> 3<br />

* Simulated image of visual performance<br />

DISTANCE *<br />

Percentage of <strong>patients</strong><br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

Pure<strong>Vision</strong><br />

Multi-Focal<br />

SofLens<br />

Multi-Focal<br />

15<br />

Upon<br />

<strong>in</strong>sertion<br />

MIDDLE *<br />

8.4 *<br />

0 10 20 30 40 50 60 70 80 90 100 110 120<br />

Throughout<br />

the day<br />

End of<br />

day<br />

Dk/t<br />

Patient Comfort Attributes 3<br />

85 85 85<br />

15 15<br />

12<br />

88 86<br />

Rema<strong>in</strong>s moist<br />

throughout<br />

the day<br />

CLOSE-UP *<br />

14<br />

Overall<br />

comfort<br />

112.2*<br />

*-3.00D lens<br />

Better/<br />

same<br />

Worse


Still the number one recommended multi-focal design.<br />

• Exceptional <strong>in</strong>termediate visual quality throughout the crucial 40 to 122cm range, utiliz<strong>in</strong>g<br />

the wide <strong>in</strong>termediate power profile proven successful <strong>in</strong> SoftLens ® Multi-Focal lenses<br />

• More natural presbyopic correction, with smooth transitions enabled by our centre-near<br />

aspheric design<br />

• Pure<strong>Vision</strong> Multi-Focal lenses provide crisp, clear vision at all distances and light conditions<br />

• Overall vision was rated as better or the same by 88% of previous<br />

SoftLens Multi-Focal when upgraded to Pure<strong>Vision</strong> Multi-Focal<br />

The same easy fit for seamless upgrades.<br />

• 100% of eye care professionals rated Pure<strong>Vision</strong> Multi-Focal as easy to fit 3<br />

• Over 80% of prior SofLens Multi-Focal <strong>patients</strong> successfully transitioned<br />

to wear<strong>in</strong>g Pure<strong>Vision</strong> Multi-Focal<br />

•<br />

Percentage of <strong>patients</strong><br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

12<br />

88 90 77<br />

Near<br />

vision<br />

10<br />

Intermediate<br />

vision<br />

Patient <strong>Vision</strong> Attributes 3<br />

23<br />

Distance<br />

vision<br />

The majority of <strong>patients</strong> required less than one week to successfully upgrade<br />

to Pure<strong>Vision</strong> Multi-Focal 3<br />

12<br />

88 91 88<br />

Night<br />

vision<br />

Low-light<br />

vision<br />

Overall<br />

vision<br />

Better/<br />

same<br />

3. Study of 36 adapted SofLens Multi-Focal contact lens <strong>patients</strong> converted to Pure<strong>Vision</strong> Multi-Focal lenses. Performance attributes<br />

and preference completed by both eye care professionals and <strong>patients</strong> after two weeks. Study conducted by Bausch & Lomb.<br />

9<br />

12<br />

Worse


Pure<strong>Vision</strong> ® Lens Parameters - Base Curve 8.6 mm, New 8.3 mm<br />

Material<br />

balafilcon A (silicone hydrogel)<br />

Water Content 36%<br />

Oxygen Transmissibility (Dk/t) 112 (Non-Edge<br />

Corrected at -3.00D)<br />

101 (Edge Corrected) 4<br />

Design<br />

Design Technology Front Surface Aspheric<br />

Base Curve 8.6 mm, New 8.3 mm<br />

Diameter 14.0 mm<br />

Optic Zone 8.9 mm @ -3.00D<br />

Center Thickness 0.09 mm @ -3.00D (varies with power)<br />

4. Polarographic Method (Boundary Corrected)<br />

Pure<strong>Vision</strong> ® Toric Lens Parameters<br />

Material<br />

balafilcon A (silicone hydrogel)<br />

Water Content 36%<br />

Oxygen Transmissibility (Dk/t) 101 (Non-Edge<br />

Corrected at -3.00D)<br />

91 (Edge Corrected at -3.00D) 5<br />

Design<br />

Base Curve 8.7 mm<br />

Diameter 14.0 mm<br />

Optic Zone 8.5 mm @ -3.00D<br />

Center Thickness 0.10 mm @ -3.00D (varies with power)<br />

5. Polarographic Method (Boundary Corrected)<br />

Pure<strong>Vision</strong> ® Multi-Focal Lens Parameters<br />

Material<br />

balafilcon A (silicone hydrogel)<br />

Water Content 36%<br />

Oxygen Transmissibility (Dk/t) 112 (Non-Edge<br />

Corrected at -3.00D) 6<br />

101 (Edge Corrected)<br />

Design<br />

Base Curve 8.6 mm<br />

Diameter 14.0 mm<br />

Optic Zone 8.0 mm @ -3.00D<br />

Center Thickness 0.09 mm @ -3.00D (varies with power)<br />

6. Polarographic Method (Boundary Corrected)<br />

Powers<br />

8.6mm base curve New 8.3mm base curve<br />

+6.00D to -12.00D -0.25D to -6.00D<br />

(0.25D steps, 0.50D (0.25D steps)<br />

STEPS ABOVE -6.00D)<br />

Features<br />

Visibility T<strong>in</strong>t Light Blue<br />

Indications Daily wear or up to 30 days<br />

cont<strong>in</strong>uous wear<br />

Replacement monthly<br />

Powers<br />

Core M<strong>in</strong>us Powers: Plano to -6.00D <strong>in</strong> 0.25D steps<br />

<strong>High</strong> M<strong>in</strong>us: -6.50 to -9.00D <strong>in</strong> 0.50D steps<br />

Plus Powers: +0.25 to + 6.00 D <strong>in</strong> 0.25D steps<br />

Cyl<strong>in</strong>ders: for all powers: -0.75D -1.25D -1.75D -2.25D<br />

Cyl<strong>in</strong>der Axes: around the clock <strong>in</strong> 10º <strong>in</strong>crements<br />

Features<br />

Orientation Indicators 3 guide marks at 5, 6, 7 o’clock<br />

(30º apart)<br />

Visibility T<strong>in</strong>t Light Blue<br />

Indications Daily wear or up to 30 days<br />

cont<strong>in</strong>uous wear<br />

Replacement monthly<br />

Powers<br />

+6.00D to -10.00D <strong>in</strong> 0.25D steps<br />

ADDs Low: up to +1.50D<br />

<strong>High</strong>: +1.75D to +2.50D<br />

Features<br />

Visibility T<strong>in</strong>t Light blue<br />

Indications Daily wear or up to 30 days<br />

cont<strong>in</strong>uous wear<br />

Replacement monthly<br />

© 2007 Bausch & Lomb Incorporated. ®/TM denote trademarks of Bausch & Lomb Incorporated.<br />

Other products/brand names are trademarks of their respective owners.

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