Boxoffice-March.06.1948

. . . Exhibitors
. . Joy
: March
. .
daux. La., by the death of their aunt, Mrs.
Paul Auslet.
A tradescreening of "The Miracle of the
Bells" was held at the Circle March 1 . . .
The Nila in New Iberia, operated by Lee
Fung, did not close on March 1 as previously
announced it would. Due to a revision of
plan, the theatre will continue to operate as
before . . . Mississippi exhibitors on the Rowlast
week included Arthur Lehman, who with
his brother was here from Jackson, and Pic
Moseley, from Picayune . . . Out-of-town
Louisiana exhibitors in town were T. L. Mc-
Elroy, Shreveport; Roy L. Saxon, Franklinton;
Roy Pfeiffer, Baton Rouge; Don George.
Alexandria, and Phillip and Warren Salles,
Covington.
Visitors to the local Altec office were C. J.
Zern and George Wiltse of the Dallas office
Poster Service has an elaborate
new sign above its entrance . . . Bill
Cobb. EPS president was on a trip through
the territory this week.
Filmrow visitors included George French,
Mendenhall, Miss.; A. W. Vowell, Taylorsville,
Miss.; Bill Jenkins, De Ridder, La.; W. Morehead,
Dlo, Miss.; and J. O'Quinn, Welsh, La.
. . . Jack Pope of the Joy circuit was a visitor
from Rayville, La. . . . Leon Felder, Altec
sound engineer, returned from Alexandria,
La . Houck. president and general manager
of the Joy circuit, returned from a business
trip to Texas.
Bob KeUy, Screen Guild, left for Slidell,
La., and a trip through eastern Louisiana . . .
HOUSTON
Y'le Tower Theatre wa.s reopened at 6:30
p. m. Febi-uary 27 after a complete job
of remodeling and renovation. The cost, said
Manager Russel Rindy, was $50,000. The
opening attraction was "Killer McCoy" .
Ralph T. Dodge, manager of the Uptown, has
opened the Nut Hut. an auxiliary nut and
popcorn stand, featuring all kinds of nuts,
popcorn, apples, etc. . . . Al Lever, city manager
for Interstate Theatres, has announced
that "Harvey," Mary Chase's Pulitzer prizewinning
comedy, will be brought to Houston
for five performances at the Music Hall April
8-10. Joe E. Brown will play the starring
role.
F. M. Fletcher, manager of the Iris, reports
Frankie Mota is back with the theatre as
chief of staff. Before entering the service,
Frankie was with the Iris for 11 years. He
recently returned from overseas duty . . . The
concert of Ezio Pinza, bass baritone of the
Metropolitan Opera, was regarded as an outstanding
vocal event of the cm-rent season.
Other celebrities due this month are Nelson
Eddy at the City Auditorium March 11 and
James Melton March 18 . . . Anne Edwards.
Houston singer and actress, has signed a contract
with the Indianapolis Theatre Ass'n.
Inc.. to play leading roles in forthcoming
operetta productions.
Ben Donaldson, west Texas showman, has
returned to his home state after ten years
in Kansas. He resigned late last
manager of the Star Theatre, owned by W. A.
Snell and F. L. Lane at Hays, Kas. Last
September he came to Galnsville. Tex., as
manager of the L. C. Dennis theatre and In
December was tran-sferred to Houston. He
is now manager of the Avalon of O. K.
Theatres.
WE PREFER
That you investigate thoroughly the
character ol any Premium Concern olfering
to solicit your neighborhood mer
chants on giveaways.
Too bad we have to make this suggestion.
NATIONAL THEATRE ADVERTISING CO.
Max 4 loe Berenson
1325 S. Wabash Ave. Chicago S, 111.
15 Years of Successful Operation
Speed-O-Bikes * Radio Phonograph
Combinations * 3-Pc. Luggage Sets
Bicycles * Hobby Horses and Other
Items at No Cost to the Exhibitor.
WnUe fjO^
PoAticula/ii
BOXOFFICE :
6, 1948