Boxoffice-March.06.1948

. . Fred
. . The
. .
. . . The
: March
MEMPHIS
pavid Flexer, president of Flexer Theatres,
and his right-hand man, Al Avery, head
of Flexer Drive-Ins, are in Chicago on business
. . . The Palace Theatre. Greenwood,
The Metro in Walnut Ridge, Ark., has been
closed for a few weeks for repairs and redecorations.
J. J. Sharum is the owner .
The Community Theatre, Crowder, Miss., a
new showhouse, has been opened by Wilson
Edmondson . Wenzel of the Wenzel
Projector Co, Chicago, was here on business
. . . N. B. Blount, manager of Monarch Theatre
Supply Co, was in Cleveland, Miss., on
business . . . Mrs. Beulah Ward. Universal
clerk, resigned to move to Cleveland, Ohio
. . . Violet Campbell, clerk, is a new employe
at MGM.
R. V. Reagin, manager at RKO, has been
in a series of business meetings at Nashville
with officials of Crescent and Rockwood
amusement companies.
Midsouth exhibitors shopping on Filmrow
included C. A. Gilliland, Steele; R. L. Morgan,
Watson; Cliff Peck. Covington; J. Jackson
Rhodes, West Memphis; Walter Lee, Heber
Springs; Paul Flexer, Watertown; Robert
Dunham, Newport; Mr. and Mrs. Clyde Rice,
Reno; Horace Stanley. Beebe; T. J. James,
Cotton Plant; Bruce Young, booker for the
Mohrstadt circuit: Moses Sliman, Luxora;
Lyle Richmond, Senath, and W. F. Sonneman
of Fayetteville and Springdale.
Filmrow visitors also included J. E. Singleton,
Tyronza; C. W. Tipton, Manila; K. H.
Kinney, Hughes; L. B. Bays, Grenada; J. F.
and Joe Wofford, Eupora; Amelia Ellis,
Mason; J. F. Adams, Coldwater; John Staples,
Piggott; J. C. Bonds, Hernando; Roy BoUck,
Kaiser; Alvin Tipton, Caroway, Manila and
Monette, and S. D. McCree, Coffeeville.
Miss., has been sold by Forrest Dunlap to
Charles Nelson . . . The Rio Theatre, Malvern,
McCarthy, manager Ark., has been bought by Robb & Theatre, held over "The Voice of the Turtle"
J. H. of the Warner
Rowley from W. L. Coffey Ritz in for a second week. First run business was
Malvern expects to be open within a week reported much improved by all the showcases
from this date, fully repaired from smoke
Harlan Dunlap of the American
and water damage which resulted from a . .
Desk Co. theatre seating division was back
fire next door, according to O. G. Wren, at his office after an extensive trip in Texas
owner.
at 20th-Fox. attended her uncle's funeral
in
Bolivar.
The Joy Theatre, Blue Mountain, Miss.,
owned by George P. Donnell, reopened March
1 after extensive repairs as a result of a
recent fire . . . The Morgan Theatre, Mountain
Home, Ark., owned by Pauline Morgan,
opened March 2. This is a 500-seat theatre
Rex Theatre in Newport, Ark.,
owned by Rex McQuiston, has been sold to
James C. Fisher, and will open March 14
under the "new ownership.
C. A. McGowan is the new owner of Strand
Theatre, Moorhead, Miss., formerly owned
by E. F. Van Blake. The change in ownership
was effective February 23 . . . Malco's
public relations campaign is attracting attention.
Every day, in the Malco newspaper
advertisements, there is a catchline to "sell
the movies to the people," in keeping with
the plan of M. A. Lightman. For example:
"Movies are Educational! Giving life to the
finest books written by the best authors,"
appeared in advertisements for "Ride the
Pink Horse."
Joe E. Brown, in "Harvey." had a packed
house at all of last week's shows at Ellis
auditoriimi . . . "Song of Norway," ha.s been
booked for Ellis March 23-24 and "The Student
Prince" for March 13, Charles A. Mc-
Elravy. managing director, announced.
Many friends from Filmrow and the Midsouth
attended the opening of the new Luez
Theatre in Bolivar March 3. Louise Mask,
owner, who replaced the old Luez with this
new building, served a dinner for out-of-town
quests. Among those who attended from
out-of-town points were Ed Williamson,
Earl Hartzog, John Osborn, Bailey Prichard,
Henry Hammond, Ed Sneed, Herman Crisman,
Ed Doherty, Jimmy Pope, Tom Donahue,
Tom Young, Frank Heard, John Carter,
Cliff Wallace, Bob Bostick. Babe Rounsaville,
Al Rothschild, R. V. Reagin, Grover
Wray, Leonard Shea, and Red Myers, all of
Filmrow; and the following exhibitors: Mr.
and Mrs. W. A. Rush, Houston, Miss; Cliff
Peck, Covington, Tenn.; Mr. and Mrs. W. F.
Ruffin jr., Covington, Tenn.; Emma Cox,
Osceola, Ark.; R. X. WilUams, Oxford, Miss.;
Mrs. H. A. Fitch, Erin, Tenn.; Mr. and Mrs.
N. F. Fair, Somerville, Tenn., and Mr. and
Mrs. Wildred Bonds, Dyer, Tenn.
Thomas Jefferson Foley jr., Memphis promoter,
is back from New York, where he accompanied
Barbara Walker, Miss America,
on a round of shows before she took off for
South Africa . . . Tom Bridge, acting branch
manager of Paramount, is making the rounds
on Filmrow, getting better acquainted. He
took over for L. W. McClintock. who has
taken a leave of absence because of ill health.
W. J. Turnbull, New York, of the general
office of National Theatre Supply Co., and
John Bizzelle, Bizzelle Cinema Supply Co.,
were visitors recently. Bob Bostic, Memphis
manager, was host.
Remodeling in Shelbyville
SHELBYVILLE, TENN.—The Princess,
Crescent Amusement Co. house here, is undergoing
remodeling. Southeastern Theatre
Equipment Co.. Atlanta, has supplied new
RCA soimd and new International seats.
SUPPLY
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FORT SMITH, ARK.
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BOXOFFICE
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13, 1948