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Taekwon“Geremy” - The Spectrum Magazine - Redwood City's ...

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As I Was<br />

Saying… Publisher<br />

| Steve Penna<br />

As with most organizations and groups, the<br />

<strong>Redwood</strong> City–San Mateo County Chamber of<br />

Commerce is going through some major changes<br />

and, considering those changes will affect our<br />

business community and even our political<br />

makeup, I want to take some time to inform you<br />

of some of the issues facing the organization.<br />

After 30 years as the president and CEO,<br />

Larry Buckmaster announced his retirement<br />

effective Jan. 31. His daughter Amy Buckmaster,<br />

the chamber’s vice president of marketing and<br />

programs, has been named interim president.<br />

<strong>The</strong>y have currently begun a search for candidates<br />

to fill the spot, which Amy is interested in<br />

applying for and continuing on with.<br />

First, let’s start with where the organization<br />

is. As CEO, Larry really found his niche, and<br />

what he did, he did very well. He took direction<br />

from the board of directors, implemented the<br />

things they wanted and moved the chamber into<br />

the direction they wanted while focusing on the<br />

items he thought were important for the business<br />

community. At one point the chamber was the<br />

third largest in the Bay Area, with over 1,400<br />

members.<br />

He also started the chamber’s 26-year-old<br />

Leadership <strong>Redwood</strong> City/Belmont/San Carlos<br />

program. <strong>The</strong> program has produced close to 800<br />

graduates, filling our communities with informed<br />

and engaged leaders. Many of whom have gone on<br />

to be elected officials. He also started the Kainos<br />

Benefit Golf Tournament, which, over the course<br />

of its history, has raised more than $750,000 for<br />

Kainos. Amazing, if you ask me.<br />

Needless to say, Larry had a very successful<br />

run, and the chamber is still considered one of<br />

the strongest and most influential chambers in the<br />

Bay Area. But, as in all races, having the same<br />

coaching and the same strategy each year without<br />

change can stifle and stall even the greatest of<br />

organizations. Having an active and involved<br />

board of directors is essential to keeping any<br />

organization going strong.<br />

I have been a member of the chamber for<br />

several years and have seen a wide range of<br />

directors. Most are hardworking, involved,<br />

dedicated and serve well. <strong>The</strong>n there are the ones<br />

whom I have never met or seen at any event.<br />

<strong>The</strong>y seem to be active only to get their name out<br />

there and make it seem like they’re part of the<br />

organization for political reasons or to expand<br />

their own business agendas. Which may be fine;<br />

we all are involved to ultimately support our<br />

businesses. But if that is the sole reason, why<br />

serve as a board member? Let your seat be filled<br />

by someone who will be active and involved and<br />

encourage the membership to do the same.<br />

<strong>The</strong> board has term limits, but the same types<br />

www.<strong>Spectrum</strong><strong>Magazine</strong>.net<br />

of members always appear to be chosen to be<br />

on the board. Members from big organizations/<br />

companies or who have what is considered to be a<br />

“big name” are generally the case. Unfortunately,<br />

they don’t always have the time to dedicate and<br />

fulfill their obligations. Maybe there should be an<br />

honorary board they could sit on.<br />

Some of the special events hosted by the<br />

chamber have been considered successful over<br />

the years but might need a little refreshing,<br />

considering the business climate change in<br />

<strong>Redwood</strong> City.<br />

As a member, you are encouraged to attend<br />

the monthly business “mixers.” It is a great<br />

opportunity for members to interact with each<br />

other and promote the business-to-business<br />

philosophy. I consider this one of the most, if not<br />

the most valuable incentive for membership, and<br />

that alone justifies membership fees, which for a<br />

small business like mine is only $275. A different<br />

local business hosts the event each month,<br />

which is another way to get people through<br />

your business’s doors. <strong>The</strong>y even offer potential<br />

members the opportunity to attend these events<br />

twice before joining.<br />

<strong>The</strong> chamber could do some strong outreach<br />

to the smaller businesses in our community.<br />

<strong>The</strong> idea to have a small-business committee of<br />

the chamber has been brought up a few times,<br />

and it is now time to do so. It might even be<br />

beneficial for the chamber to have discussions<br />

with the Downtown Business Group on how they<br />

can work together and benefit each other. Both<br />

groups currently have paid membership dues,<br />

and most downtown businesses that get involved<br />

join both. Imagine the advocacy the two groups<br />

could do together on behalf of the small-business<br />

community.<br />

<strong>The</strong> chamber’s annual dinner is held each<br />

year at Hotel Sofitel in the <strong>Redwood</strong> Shores<br />

neighborhood. It usually sells out and is a fun<br />

event. But it could be even more so if the venue<br />

or format were changed and a keynote speaker<br />

brought in to make it all less repetitive for<br />

those who attend every year and to attract new<br />

attendees.<br />

This year I was a proud recipient of one of the<br />

awards given at the event, and I can tell you it<br />

is a complete honor to be recognized because it<br />

is a really big deal in the business community.<br />

On a side note, it was also not too shabby being<br />

labeled “Mr. <strong>Redwood</strong> City” by a California state<br />

senator! It was downright exhilarating and I was<br />

completely humbled from all the accolades given<br />

by so many.<br />

Now on to the Progress Seminar. <strong>The</strong> annual<br />

event has grown from a small, local event to a Bay<br />

Area–wide event that now regularly attracts more<br />

than 300 attendees each year from San Mateo<br />

County and surrounding Peninsula communities.<br />

Sixty percent represent business and the other 40<br />

percent government and community leaders.<br />

Having all those different types of attendees<br />

gives credibility to the event’s concept of lending<br />

itself to an environment of informal discussions<br />

about regional issues and the opportunities to<br />

meet those issues. <strong>The</strong>re are informative “break<br />

out” sessions. This year some of those sessions<br />

are: 1) Roundtable Dialogue With Your Elected<br />

State Officials, 2) Healthcare Reform 2013 —<br />

Here, now, deal with it, and 3) OMG! <strong>The</strong>y r here!<br />

Engaging Generation X, Y & Z.<br />

<strong>The</strong> first two topics I have no interest in<br />

whatsoever. In fact, it would be more interesting<br />

to have the elected officials’ discussion with<br />

all local media present so it would not just be<br />

continuous campaign speeches and pats on the<br />

back for all. <strong>The</strong>re is another topic: 4) Why is it<br />

so outrageously difficult to build anything here?<br />

Now that is an interesting topic that deals with<br />

our community directly and in one way or another<br />

affects each of us.<br />

<strong>The</strong>re is also the social aspect of the seminar,<br />

which is also an important component. <strong>The</strong>re<br />

are hosted networking receptions and private,<br />

invitation-only gatherings. Are they fun? Let’s<br />

just say those are my favorite part of attending<br />

when I have. <strong>The</strong>se relaxed settings give people<br />

the opportunity to get to know each other in a<br />

different manner and also create new bonds and<br />

relationships (also called networking). Priceless.<br />

So basically, this event is the type that gives our<br />

chamber exposure, prominence and exclusivity.<br />

“<strong>The</strong> Progress Seminar has always been the<br />

ultimate networking experience. I can get access<br />

to so many of the people I need to interact with in<br />

my business, and all during one pleasurable yet<br />

informative weekend, that through the years it’s<br />

just proven to be invaluable!” says Alyn Beals,<br />

president and CEO of Beals Martin Inc.<br />

<strong>The</strong> biggest concern I and others have with this<br />

event is that it is held in Monterey and thus takes<br />

sales and hotel tax dollars that could be spent<br />

here somewhere else. <strong>The</strong> chamber justifies the<br />

location by stating that if the event were held here<br />

and attendees did not have to lodge, they might<br />

not attend all sessions and events and just pass<br />

them up for convenience. I see that point, but<br />

more importantly I wish the chamber could point<br />

to successes of the seminar in bringing business<br />

opportunities and companies to <strong>Redwood</strong> City,<br />

thus creating commerce and/or tax dollars. That is<br />

showing success and really justifies not holding it<br />

in our community or county.<br />

(continues on page 28)

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