DRIVIN G ROWTH - Dr. Reddy's
DRIVIN G ROWTH - Dr. Reddy's
DRIVIN G ROWTH - Dr. Reddy's
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press releases and conducts programs that<br />
disseminate information. An analysis of the<br />
means of dissemination of information is<br />
produced in Table 4.<br />
The quarterly results of the company are<br />
published in widely circulated national<br />
newspapers such as The Economic Times,<br />
Business Line and The Times of India, and<br />
the local daily – Vartha.<br />
SUPPLIERS<br />
IN ORDER TO ESTABLISH strong<br />
supplier relationship, <strong>Dr</strong>. Reddy’s has<br />
created a portal Vikreta2drl.com. The portal<br />
not only enables suppliers to access their<br />
purchase orders, invoices, payments and the<br />
like, but also allows them to access other<br />
details with a click of the mouse. Through<br />
this continuous real-time link, the<br />
involvement of suppliers in the Company’s<br />
business is expected to substantially<br />
increase in the future.<br />
CUSTOMERS<br />
THE COMPANY HAS ALSO created a<br />
portal customer2drl.com for establishing a<br />
long lasting relationship with customers.<br />
The portal enables customers to access<br />
information relating to the entire sales<br />
cycle. Thus substantiating the Company’s<br />
relationship with its customers.<br />
In addition, livizi.com and Housecalls are<br />
initiatives in the field of education and<br />
medical needs. livizi.com is a unique<br />
e-healthcare initiative of <strong>Dr</strong>. Reddy’s<br />
dedicated to helping people lead healthier<br />
lives. It is a simple, interactive and multilingual<br />
health portal, with a holistic<br />
approach to health, and covers<br />
physiological, psychological, social and<br />
spiritual aspects. livizi.com also aims to<br />
demystify health by helping people learn<br />
about health in an interesting and fun way.<br />
Housecalls, a bi-monthly magazine<br />
published by <strong>Dr</strong>. Reddy’s, is an effort to<br />
connect the medical fraternity across<br />
boundaries. The magazine has circulation of<br />
doctors from all over the world. Its online<br />
edition can be accessed at<br />
www.housecallsindia.com.<br />
EMPLOYEES<br />
THE COMPANY BRINGS out Elixir, its<br />
house journal, every quarter. The magazine<br />
not only connects employees across location<br />
but is a forum for sharing news, views and<br />
analysis. <strong>Dr</strong>. Reddy’s also has a number of<br />
electronic portals: the Insider, the HR portal,<br />
drlintouch.com, to keep employees updated<br />
on various issues relating to the Company.<br />
The “Insider” is the private computer<br />
DR. REDDY’S LABORATORIES LTD. | CORPORATE GOVERNANCE | ANNUAL REPORT 2001-2002<br />
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