DECEMBER

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Noble
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Southern
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Installation
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was
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Paramount's
I vention.
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Lees
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iMter
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Atlanta Paramount
Installs Television
ATLANTA— Big screen theatre television
will bccoiiu- 11 reiiUty hcrt- Moiicliiy (R) when
U will be Iniumurivted at the PiinunouiU Tlugtre
supplementing the resulur proKrnm.
Arnold, city munnger for Wllby Theatres,
operator of the Paramount, said the
Bell Telephone Co. had Installed
the coaxial cable at the theatre.
Arnold said Wllby Theatres had rushed the
In hopes of having It ready for
the Met's closed circuit showing of "Carmen"
December U. but he said the theatre firm
unable to get ready for that presenta-
tlon.
However, the premiere program on the
big television screen will be a
coasl-to-coast televising of an Industrial conthe
first of its kind ever staged
anywhere. The program, sponsored by James
& Son carpet firm, will be viewed
throughout the nation by the firm's sales
staff members.
E. J. Melniker Continues
Coral Way Improvement
MIAMI— E. J. Melniker, owner and operator
of the Coral Way Drive-In, has been
going quietly and steadily ahead with improvements
in the theatre's equipment. Vision
has been greatly enhanced by an enlarged
screen and the capacity has been increased
by the addition of 150 speakers, A dual
sound system has been installed, and a
moonlight lighting system developed.
Melniker has long-range plans for further
Improvements. He has made a study of what
win best serve his patrons in the concession
building, and has completed plans for a newrefreshment
department. November business.
Melniker says, has been better than usual,
counterbalancing a slow October, experienced
by all local airers, due to a month cf torrential
rains.
Melnicker takes an active interest in the
local Variety Club, of which he is secretary
and to which he devotes a large share of his
time. He reports that the Saturday night
dances in the clubrooms have been resumed
lor the winter season.
Locke Crximley Resigns
ST. AUGUSTINE, FLA.—Locke Crumley,
long-time manager of the Matanzas Theatre,
resigned December 1. In 1938 when he was
manager of the Jefferson Orpheum, he was
Instrumental in interesting Florida State
Theatres in building a $100,000 theatre, the
Matanzas, here. He has been in the theatre
business since 1918, when he became associated
with Paramount. Crumley is succeeded
here by William Duggan, who came
from Gainesville.
41 Drive-In Is Purchased
MACON. GA.—The 41 Drive-In. the largest
airer here, has been purchased by the Georgia
Theatre Co.. operator of three other local
houses. Herman Hatton. city manager, said
Jack Fields, manager of the Capitol, would
take over the reins at the outdoorer, and
Robert Knight would succeed him at the
Capitol.
Vaudeville Will Return to Stage
Of Miami Olympia Dec. 10
MIAMI rtli- !' • ;
: lu rrlurii uf vauUrvUle
>lympl» U being received
to Florida : , . '
with fiivor Our aim," nuld Al Wclui.
booker for the area'n only .nucce.«ful project
of thl.s type, "U to pre.ient new nume» -performcr.n
who have never appeared in the
Olympia— whenever po.vilble And. believe me.
It's a difficult problem bccau.%e U»e amount
of talent today Is limited."
In pursuing what he meana by the difficulty
of procuring new namc.t for the vaudeville
nuirquee. Wel.is .lald, "Tlic bulk of the
nation's talent today works on television
But TV Is no help to us becau.ic a lot of TV
acts are actually afraid to go out on a .itaRc
and perform In front of u live audience They
have no stage training at all. and. In (act.
they don't even know how to walk out on a
stage and get off It properly when their act
Is finl.shed.
Wel&s. who ought to know mast of the an-
-swers In thLs line of show business, has been
booking taknt for the Olympia since the footlights
went up on the very first stage .show
In 1926. On that occasion no less an act had
been booked than the highly sought-after
Paul Wh'teman band.
While the Palace Theatre In New York is
the only theatre In the country on a straight
vaudeville policy, about a dozen other hou.ses
are currently offering variety bills along with
motion pictures, the policy to which the
Olympia returns on December 10.
Feature advertising is being u.sed by the circuit
to herald the initial week's bill, which
will be headed by Frances Langford. a particularly
happy choice since this will be her
first appearance in this theatre, in spite of
the fact that she and her husband Jon Hall
NAMED MAN OF YEAR—Rowland
"
Chappell "Bobby Cobb, theatre operator,
lumberman and auto dealer, has been
named Man of the Year at Kayelle. .\la.
He is shown above reccivinK the trophy,
an annual award of the Exchange rlub,
from Dr. \V. F. Price. Cobb, with his
mother Lucille Cobb operatoN the Richards
and Dixieland theatres in Fayette.
A navy veteran. Cobb has served as president
of the Chamber of fommcrre. chairman
of the chambers new industries
committee and is now chairman of the
Fayette Industrial Development board.
UWIt d lAtiLU II. and ihc l» clainMd
. «ur "
of Imr.
i
itKi names uMtor coo*
at the Olrmpts amont
Keu
the Fo
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