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Saint Mary's Magazine Winter 2003 - Saint Mary's University of ...

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SMU ON THE WWW<br />

Student choir<br />

begins (1949)<br />

30<br />

The Redman yearbook is named All<br />

American with distinctive honor (1949)<br />

29<br />

SMU launches<br />

redesigned website<br />

After more than <strong>of</strong> year <strong>of</strong><br />

planning, decisions and design,<br />

the SMU website is all new and<br />

ready to provide its audiences with<br />

information that is up-to-date in an<br />

inviting and<br />

attractive<br />

package.<br />

A. Eric Heukeshoven<br />

Website Manager<br />

Who<br />

are our<br />

guests?<br />

Much <strong>of</strong> the<br />

discussion in the<br />

early planning<br />

stages <strong>of</strong> our<br />

new website centered on the<br />

question <strong>of</strong>, “Who visits our main<br />

website and what do they want?”<br />

While it is obvious that anyone in the<br />

world with a computer and Internet<br />

connection can visit our site, we<br />

decided to focus on three main<br />

groups: Prospective Students, Alumni<br />

& Friends, and folks interested in<br />

general information about SMU.<br />

Once we determined our “core”<br />

audience, the flow <strong>of</strong> the website fell<br />

into place. On the “home page”<br />

visitors can quickly decide the path<br />

they wish to follow to find the<br />

information they need.<br />

Navigating the site<br />

As you visit the new site, take a<br />

moment to sample the menu located<br />

along the top right-hand portion <strong>of</strong><br />

every page. Each main category<br />

(Admission, Academics, Location,<br />

News & Information, Alumni and<br />

Resources) <strong>of</strong>fers a “drop-down”<br />

menu with choices allowing the<br />

viewer to jump directly to an<br />

appropriate section <strong>of</strong> the site. If<br />

you’re looking for Sports,<br />

you’ll find a direct link<br />

under News &<br />

Information. Want to<br />

check out a Graduate<br />

Program, it’s there<br />

under Academics!<br />

Managing<br />

the content<br />

As you can see, the<br />

new site has a<br />

completely new look and<br />

feel. What you won’t see are the<br />

tools behind the scenes that allow the<br />

individuals who are most familiar<br />

with their information to make<br />

updates directly to the website. The<br />

new site is based on s<strong>of</strong>tware from<br />

Intrcomm Technologies, a s<strong>of</strong>tware<br />

company located here in Minnesota,<br />

which enables our faculty and staff to<br />

make instant updates through an<br />

easy-to-learn web-based interface.<br />

The website is built using a set <strong>of</strong><br />

templates into which information can<br />

be added, changed or deleted. “Keep<br />

it simple” has been our motto and we<br />

are confident that we have made an<br />

excellent choice to do just that.<br />

New & Improved<br />

Along with the content management<br />

system we have<br />

added a host <strong>of</strong><br />

new options and<br />

features that will<br />

appear as part <strong>of</strong><br />

the new site.<br />

“Instant Polls”<br />

such as you see<br />

on many news<br />

sites around the<br />

web can be<br />

added and the<br />

results tracked.<br />

A calendar module makes light work<br />

<strong>of</strong> updating and maintaining a<br />

searchable calendar <strong>of</strong> events.<br />

(Look<br />

for one such calendar<br />

in the Undergraduate Alumni<br />

section.) Discussion groups<br />

to allow a forum-type atmosphere<br />

can also be included. And at long<br />

last, we plan to introduce<br />

e-commerce to the SMU website!<br />

Old favorites<br />

If you’re wondering whether we<br />

scrapped everything from the “old”<br />

website, relax, your old favorites are<br />

here too. You can still make a virtual<br />

visit 24/7 to the Winona campus via<br />

our live streaming video webcam.<br />

The online edition <strong>of</strong> the<br />

<strong>Saint</strong> Mary’s <strong>Magazine</strong> and several<br />

other publications will still be at your<br />

fingertips as will photos from recent<br />

alumni events, the<br />

alumni email directory<br />

and other web<br />

resources you’ve come<br />

to rely on.<br />

We welcome your<br />

comments on our new<br />

website, which like<br />

every good idea, is a<br />

work in progress.<br />

Email your thoughts to<br />

webmaster@smumn.edu. I sincerely<br />

look forward to hearing from many<br />

<strong>of</strong> you soon.≠<br />

20 SAINT MARY’S MAGAZINE WINTER <strong>2003</strong>

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