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PolyOne 2009 Annual Report

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fortified our strategic focus and the inherent discipline in<br />

our culture. Confidence in our value-creating solutions<br />

positions us ahead of those in our industry who employ the<br />

failed strategies of maintaining unprofitable business and<br />

pursuing volume instead of a solid return for shareholders.<br />

We have assembled the best commercial team in our<br />

industry and equipped them with world-class training, tools<br />

and resources. Last year, they persevered—fighting for<br />

new business, concentrating on higher-margin solutions,<br />

leveraging the full spectrum of <strong>PolyOne</strong> solutions and<br />

uncovering new ways to create value for our customers.<br />

Our commercial excellence initiatives will be further<br />

enhanced in 2010 by the numerous customer-centric LSS<br />

projects underway.<br />

Throughout <strong>2009</strong>, we strengthened our Company by<br />

pursuing growth from new sources. Building on our<br />

solutions-oriented approach to selling, <strong>PolyOne</strong> secured<br />

agreements with key suppliers that reinforced our<br />

leadership position in the distribution industry. Foremost<br />

among these agreements was DuPont Engineered<br />

Polymers’ selecting <strong>PolyOne</strong> Distribution as its primary<br />

North American distributor. Additionally, as <strong>2009</strong> drew to a<br />

close, we acquired substantially all of the assets of specialty<br />

healthcare compounder New England Urethane, Inc.<br />

More Agile<br />

Agility requires responsiveness to our customers,<br />

shareholders and employees in a new economic<br />

environment, while steadfastly adhering to our strategy.<br />

Guided by our strategy of specialization, globalization,<br />

and operational and commercial excellence, we have<br />

transformed <strong>PolyOne</strong> into a nimble, focused team that<br />

possesses the collective commitment, determination, and<br />

passion to put customers first and grow our company with<br />

the highest sense of urgency.<br />

The expansion of our Specialty operating income<br />

demonstrates our ability to execute on the strategy. First,<br />

our innovations distinguish <strong>PolyOne</strong> from the competition<br />

by offering specialized solutions that fill unmet needs and<br />

create value for our customers. We have a robust and<br />

growing portfolio of sustainable solutions that address<br />

demand driven by emerging trends such as government<br />

regulations, consumer preference and the rising cost<br />

of non-renewable resources. An additional benefit of<br />

expanding our Specialty platform is our reduced exposure<br />

to the cyclicality of commodity markets and our equity<br />

investments. As an example, healthcare—a target market<br />

for us—has proven more resilient to the economic<br />

downturn than most other markets we traditionally serve.<br />

Our Specialty platform provides flexibility that positions<br />

<strong>PolyOne</strong> to capitalize on changes in economic conditions,<br />

consumer demand and regulatory trends.<br />

To improve our agility and performance, we made a series<br />

of major improvements to our organizational structure,<br />

effective January 1, 2010. By globalizing our Specialty<br />

businesses and sourcing, we will better serve our global<br />

customers, drive execution of our four strategic pillars, and<br />

leverage our strong geographic footprint.<br />

We also have launched a cross selling initiative to take<br />

advantage of the breadth and depth of product offerings<br />

represented by our three strategic platforms and the<br />

number of customer touch points provided by our<br />

Distribution business. Cross selling, combined with our<br />

new global organization, improves our agility and allows<br />

us to more swiftly identify value-added customer solutions<br />

and win new business around the world.<br />

Poised for Growth<br />

Our <strong>2009</strong> profitability was not the result of luck, but of focus,<br />

drive and solid execution. By year-end, <strong>PolyOne</strong> returned<br />

to revenue growth. Now our top priority is to consistently<br />

deliver expanded earnings and double-digit sales growth,<br />

regardless of the economic outlook.<br />

We have reached an inflection point in our transformation.<br />

The extensive and lasting efficiency gains we achieved,<br />

coupled with the proven ability of our management team<br />

to transform <strong>PolyOne</strong> into a specialty company, will propel<br />

our growth. The path before us is clear. Our leadership<br />

team, polymer-formulation expertise, global footprint, and<br />

product portfolio provide the credibility; our determination<br />

to complete our transformation provides the fuel.<br />

This is our time. We have prepared for it. We are ready to grow.<br />

We are the new <strong>PolyOne</strong>—a company with limitless potential.<br />

As always, we appreciate your continued faith and<br />

support in <strong>PolyOne</strong>, and we look forward to our future<br />

with great enthusiasm.<br />

Sincerely,<br />

Stephen D. Newlin<br />

Chairman, President and Chief Executive Officer<br />

March 17, 2010

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