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22 | Setra Family News
Setra Family News | 23
well as monitors built into the passenger
seat backs. Yet another highlight: images
sourced from the driver’s camera can be
transmitted to these monitors.
Tomorrow”, and accordingly, a Setra S 8
from 1951 was exhibited along with the
complete fleet from the 2011 Kortrijk show.
Parents could take advantage of the kids’
programme to take in factory tours, test
drives and even qualify for the Setra Grand
Prix. Exciting presentations addressing topics
such as the Euro VI and infotainment
rounded out the offering.
SetraShow Salzburg, 11/11-13/2011:
The SetraShow at the Salzburg Service-
Center took place this year for the 10 th time.
Attractive perspectives at the SetraShow in Hamburg
A look ahead and a look back:
Setra get-togethers
The coach and bus sector thrives on personal contacts and exchange. It places great value on close,
direct business relationships which can be enriched with visits to trade shows and fairs. Here, the
SetraFamily magazine provides you with an overview.
A look back:
Mir Autobusov Kolomna, 4/20-22/2011:
The Mir Autobusov, close to Moscow, has
established itself as a very successful
exhibition for coaches, buses and equip-
Mir Autobusov: Russian-Swabian impressions
The calm before the storm: the Setra stand at the Busworld show in Kortrijk, Belgium, just minutes before opening
ment in Russia. It took place this year for
the fourth time. On the occasion of its
milestone anniversary year, Setra presented
the “Special Edition”, while Setra customer
Avtokolonna showed its first Setra S 215 H,
built in 1991, as well as a luxurious Setra
VIP coach. Several bus operators accepted
the invitation to the company and aftersales
presentation, enjoying the ensuing
chats and discussions with peers.
RDA Workshop Cologne, 7/26-28/2011:
For its 60 th anniversary, Setra exhibited an
S 8 from 1951, the first self-supporting
Setra coach, as well as an S 415 HD and an
S 416 HDH from the TopClass – two vehicles
from the current anniversary edition.
The pearl white vehicles featured exclusive
equipment and amenities.
Transexpo Kielce, 9/20-22/2011:
More than 600 customers visited the Setra,
Mercedes and OMNIplus stand which was
awarded a medal for its sophisticated
corporate presentation and state-of-theart
construction. Here as well, Setra’s 60 th
anniversary was in the foreground. In the
hall, a Special Edition S 415 GT-HD was presented,
and in the outside area, visitors
could experience an S 416 UL and an
S 416 GT-HD.
SetraShow Hamburg, 10/11-12/2011:
For the anniversary year, organisers came
up with something extra special and moved
the Hamburg SetraShow to the “Golf
Lounge”. Many customers from Northern
Germany through Mecklenburg-Western
Pomerania experienced the current Setra
ComfortClass 400, the TopClass 400 and a
Setra S 8 from the year 1951 – set against
a panoramic backdrop of the Elbbridges. In
various presentations and seminars, guests
were offered an overview of current sector
topics, such as Euro VI and infotainment,
while enjoying a glimpse of the future of
coach travel.
Busworld Kortrijk, 10/21-26/2011:
Setra profiled itself with eight vehicles
from all three ranges, including the
ComfortClass 400, the high-floor S 416 H,
the MultiClass 400 as well as a TopClass
S 416 HDH Special Edition, to commemorate
the brand’s 60 th anniversary. As well,
with the S 415 GT-HD Final Edition, a
design-oriented, exclusive interior was offered
in combination with an exclusive
equipment package. Further highlights included
the innovative infotainment system
with satellite TV and radio connection, as
A look ahead:
The 19 th International Used Coach and
Bus Show (IGOM), 1/4-6/2012:
The IGOM at the Setra plant in Neu-Ulm is
the traditional “first show of the year”
which has evolved into an important
contact platform with international flair.
Once again, in 2012, over 200 pre-owned
vehicles from various brands will be available
for sale.
Omnibus 2011 Kloten, 11/3-4/2011:
At the multi-brand event at Setra’s subsidiary
in Kloten, Switzerland, Setra presented
part of its premium exhibits from Kortrijk,
such as the S 411 D, the S 416 HDH with
infotainment system, the S 431 DT from the
Special Edition, as well as the Final Edition
S 415 GT-HD. Additionally, the Setra
MultiClass was represented with a lowentry
bus. A further highlight was a display
of the Euro VI engine. The event, which
takes place every year, attracted between
600 and 800 visitors per day.
SetraShow Neu-Ulm, 11/5-6/2011:
During the anniversary year, the Setra
family met for the 19 th time in Neu-Ulm. The
show’s slogan was “Yesterday – Today –
UMA Motorcoach EXPO, California
2/8-12/2012:
The 2012 UMA will be held in Long Beach,
California at the Long Beach Convention &
Entertainment Center. As every year, close
to 2,000 bus operators and their employees,
service providers in the motor coach
and bus sector, as well as hotel and tour
organisers are expected to attend.
The highlight was the festive delivery of the
4,500 th Setra coach to Austria, as well as a
display of an Euro VI engine. Additionally,
many demonstration and inventory coaches
were available for sale. Representatives
from our OMNIplus service brand were
available to answer any questions from
visitors to the event.
SetraShow Berlin,
Spring 2012:
“We’re driving to Berlin!” After eight years,
the SetraShow will once again be held in
Berlin. Visitors will be offered an exciting
and entertaining programme with a variety
of fascinating displays, including the Final
Edition, test drives and driving demonstrations.